Business modeling tools such as the Business Model Canvas and Lean Canvas are complex, expensive, and time-consuming to learn especially when modeling platforms (two/multisided markets). Consequently, such modeling tools are ill-suited for Non-Profit Organizations which are inherently platforms. This presentation introduces the COPS Diamond ("Xray") technique which can be used to instantly model For-Profit Organizations as well as Non-Profit Organizations. Using the COPS Diamond saves organizations money, energy, and time especially in change management projects.

1. World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
There are
Millions of OrganizaCons
on the Planet.

2. Yet, the Business Model of Every OrganizaBon
Belongs to
One of Two Categories:
* Pipe Business Model
* PlaEorm Business Model
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
In Simple Terms, a Business Model Describes How an OrganizaCon Works
to Create, Deliver, and Exchange Value.
In Some Ways, a Business Model is a Tool or System for Viably EliminaCng
the Pain of Stakeholders Especially Customers.

3. In Other Words,
For Every Pain of Stakeholders (Customers),
There are Two Main Types of
Business Systems or Models
for EliminaBng That Pain
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing

4. BUSINESS MODEL
CLASSIFICATION SYSTEM
(Taxonomy)
PLATFORM
Business Model
PIPE
Business Model
2-SIDED MARKET/
ConversaBon
(Job To Get Done)
MULTI-SIDED MARKET/
ConversaBon
(Job To Get Done)
1-SIDED MARKET/
ConversaBon
(Job To Get Done)
Pipe Diamond Valley
Instant Business Model VisualizaCon
Rapidly Visualize, Understand, Classify, Analyze, and Design (VUCAD) Business Model ConversaUons
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
u Banks
u Newspaper
u Directory
u TV
u Radio
u Lemonade Stand
u Encyc. Britannica
u Tradi=onal Taxi
u Tradi=onal Hotel
u iPod
u Tradi=onal Nike
Pain/Delight (-/+): ….....
u Shopping Mall
u Wikipedia
u Uber
u Airbnb
u iPhone
u Nike + Accelerator

5. BUSINESS MODEL
CLASSIFICATION SYSTEM
(Taxonomy)
PLATFORM
Business Model
PIPE
Business Model
2-SIDED MARKET/
ConversaBon
(Job To Get Done)
MULTI-SIDED MARKET/
ConversaBon
(Job To Get Done)
1-SIDED MARKET/
ConversaBon
(Job To Get Done)
LINEAR MODEL
q 1-Sided ConversaUon
q One Market
q One Customer
Segment (Products)
q One Value Creator
q Economies of Scale
NON-LINEAR MODEL
q 2/3-Sided ConversaUon
q Two/MulU-Markets
q Two/MulU-Customer
Segments (Products)
q One/Two/MulU-
Value Creators
q Network Effects; API
Pipe Diamond Valley
u Shopping Mall
u Wikipedia
u Uber
u Airbnb
u iPhone
u Nike + Accelerator
Instant Business Model VisualizaCon
Rapidly Visualize, Understand, Classify, Analyze, and Design (VUCAD) Business Model ConversaUons
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
u Banks
u Newspaper
u Directory
u TV
u Radio
u Lemonade Stand
u Encyc. Britannica
u Tradi=onal Taxi
u Tradi=onal Hotel
u iPod
u Tradi=onal Nike
Pain/Delight (-/+): ….....

6. However,
There is Currently No Simple and Standard Method
for Rapidly Visualizing or Sketching
Every Business Model on the Planet.
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Business
Model
Canvas
Lean
Canvas
Instant Business Model VisualizaCon
Rapidly Visualize, Understand, Classify, Analyze, and Design (VUCAD) Business Model ConversaUons
9 Building Blocks
(Topics)
9 Building Blocks
(Topics)
Complex and Ume-consuming
to learn as well as master

7. BUT,
What if …
There Was a Simple and Visual Universal Language for
Instantly Visualizing and DocumenUng Any Business Model?

8. C.O.P.S. Diamond
A Simple NotaBon System for Instantly Visualizing and
DocumenBng Every Business Model on the Planet
An InvenBon by Rod King, PhD

9. O: Other ParCes
S: Suppliers C: Customers
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)

10. O: Other ParCes
S: Suppliers C: Customers
Pain/Delight (-/+): ….....
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)

11. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
Pain/Delight (-/+): ….....

12. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
Pain/Delight (-/+): ….....

13. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
Pain/Delight (-/+): ….....

14. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
Pain/Delight (-/+): ….....
= Business Model Strip
(“Pipe Business Model”)

15. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
= Business Model Strip
(“Pipe Business Model”)
Pain/Delight (-/+): ….....
u Lemonade Stand
u Encyc. Britannica
u Tradi=onal Taxi
u Tradi=onal Motel/Hotel
u iPod
u Tradi=onal Nike

16. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
= Business Model Strip
(“Pipe Business Model”)
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
O: Output (Offer: Product/Service)
Pain/Delight (-/+): ….....
u Lemonade Stand
u Encyc. Britannica
u Tradi=onal Taxi
u Tradi=onal Motel/Hotel
u iPod
u Tradi=onal Nike

17. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
= Business Model Strip
(“Pipe Business Model”)
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
O: Output (Offer: Product/Service)
Channels/RelaUonships
Pain/Delight (-/+): ….....
u Lemonade Stand
u Encyc. Britannica
u Tradi=onal Taxi
u Tradi=onal Motel/Hotel
u iPod
u Tradi=onal Nike

18. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
= Business Model Strip
(“Pipe Business Model”)
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
O: Output (Offer: Product/Service)
Feedback/Exchange
(Experience or Impact: +/-)
Channels/RelaUonships
Pain/Delight (-/+): ….....
u Lemonade Stand
u Encyc. Britannica
u Tradi=onal Taxi
u Tradi=onal Motel/Hotel
u iPod
u Tradi=onal Nike

19. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
= Business Model Strip
(“Pipe Business Model”)
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
Pain/Delight (-/+): ….....
u Lemonade Stand
u Encyc. Britannica
u Tradi=onal Taxi
u Tradi=onal Motel/Hotel
u iPod
u Tradi=onal Nike

20. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
= Business Model Strip
(“Pipe Business Model”)
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
Pain/Delight (-/+): ….....
u Banks
u Broker/Realtor
u Newspaper
u Directory
u TV
u Radio

21. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
= Business Model Strip
(“Pipe Business Model”)
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
Pain/Delight (-/+): ….....
u Hospital
u Wikipedia
u Uber
u Airbnb
u iPhone
u Nike + Accelerator

22. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
= Business Model Strip
(“Pipe Business Model”)
Pain/Delight (-/+): ….....
u Hospital
u Wikipedia
u Uber
u Airbnb
u iPhone
u Nike + Accelerator

23. O: Other ParCes
S: Suppliers C: Customers
Job To Get Done (JTGD)/Mission: ..............................................
C.O.P.S. Diamond for Instantly IllustraCng How Every OrganizaCon (Pipe or PlaEorm) Works
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
P: Provider
Pipe/PlaEorm (Resources;
P: Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
Categories of Inputs & Outputs (Resources)
“P.I.G.S.” Units of Exchange & ConversaBon
P: Product (Intermediate/Final)
I: InformaBon (Data; Energy)
G: Goods (Raw Material)
S: Service
= Business Model Strip
(“Pipe Business Model”)
C.O.P.S. Diamond
(Pipe/PlaYorm Business Model)
Pain/Delight (-/+): ….....

24. C.O.P.S. Diamond of a
Non-Profit OrganizaCon

25. Donors/Sponsors
Partners
Beneficiary
Segment(s)
SHARED VALUE MAP (MulB-sided Business Model; PlaYorm; Ecosystem) of Every Non-Profit OrganizaCon
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
SHARED VALUE MAP
(“COPS Diamond” or PlaYorm Business Model)
Pain/Delight (-/+): ….....

26. Donors/Sponsors
Partners
Beneficiary
Segment(s)
Job To Get Done (JTGD)/Mission: ..............................................
SHARED VALUE MAP (MulB-sided Business Model; PlaYorm; Ecosystem) of Every Non-Profit OrganizaCon
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
SHARED VALUE MAP
(“COPS Diamond” or PlaYorm Business Model)
Pain/Delight (-/+): ….....

27. Donors/Sponsors
Partners
Beneficiary
Segment(s)
Job To Get Done (JTGD)/Mission: ..............................................
SHARED VALUE MAP (MulB-sided Business Model; PlaYorm; Ecosystem) of Every Non-Profit OrganizaCon
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
SHARED VALUE MAP
(“COPS Diamond” or PlaYorm Business Model)
Pain/Delight (-/+): ….....
= Business Model Strip
(“Pipe Business Model”)

28. Donors/Sponsors
Partners
Beneficiary
Segment(s)
Job To Get Done (JTGD)/Mission: ..............................................
SHARED VALUE MAP (MulB-sided Business Model; PlaYorm; Ecosystem) of Every Non-Profit OrganizaCon
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
SHARED VALUE MAP
(“COPS Diamond” or PlaYorm Business Model)
Pain/Delight (-/+): ….....
= Business Model Strip
(“Pipe Business Model”)

29. Donors/Sponsors
Partners
Beneficiary
Segment(s)
Job To Get Done (JTGD)/Mission: ..............................................
SHARED VALUE MAP (MulB-sided Business Model; PlaYorm; Ecosystem) of Every Non-Profit OrganizaCon
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
SHARED VALUE MAP
(“COPS Diamond” or PlaYorm Business Model)
Pain/Delight (-/+): ….....
= Business Model Strip
(“Pipe Business Model”)

30. Donors/Sponsors
Partners
Beneficiary
Segment(s)
Job To Get Done (JTGD)/Mission: ..............................................
SHARED VALUE MAP (MulB-sided Business Model; PlaYorm; Ecosystem) of Every Non-Profit OrganizaCon
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
SHARED VALUE MAP
(“COPS Diamond” or PlaYorm Business Model)
Pain/Delight (-/+): ….....
= Business Model Strip
(“Pipe Business Model”)

31. Donors/Sponsors
Partners
Beneficiary
Segment(s)
Job To Get Done (JTGD)/Mission: ..............................................
SHARED VALUE MAP (MulB-sided Business Model; PlaYorm; Ecosystem) of Every Non-Profit OrganizaCon
q Future (To Do) q Present (Doing) q Past (Done)
SHARED VALUE MAP
(“COPS Diamond” or PlaYorm Business Model)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
WHERE (Context/Environment): .................................................................................................
Categories of Inputs & Outputs (Resources)
“P.I.G.S.” Units of Exchange & ConversaBon
P: Product (Intermediate/Final)
I: InformaBon (Data; Energy)
G: Goods (Raw Material)
S: Service
= Pipe Business Model
Pain/Delight (-/+): ….....

32. Donors/Sponsors
Partners
Beneficiary
Segment(s)
Job To Get Done (JTGD)/Mission: ..............................................
Categories of Inputs & Outputs (Resources)
“P.I.G.S.” Units of Exchange & ConversaBon
P: Product (Intermediate/Final)
I: InformaBon (Data; Energy)
G: Goods (Raw Material)
S: Service
SHARED VALUE MAP (MulB-sided Business Model; PlaYorm; Ecosystem) of Every Non-Profit OrganizaCon
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
O: Output (Program: Product/Service)
WHERE (Context/Environment): .................................................................................................
Channels/RelaUonships
Feedback/Exchange
(Experience or Impact: +/-)
SHARED VALUE MAP
(“COPS Diamond” or PlaYorm Business Model)
= Pipe Business Model
Pain/Delight (-/+): ….....

33. Donors/Sponsors
Partners
Beneficiary
Segment(s)
Job To Get Done (JTGD)/Mission: ..............................................
Categories of Inputs & Outputs (Resources)
“P.I.G.S.” Units of Exchange & ConversaBon
P: Product (Intermediate/Final)
I: InformaBon (Data; Energy)
G: Goods (Raw Material)
S: Service
SHARED VALUE MAP (MulB-sided Business Model; PlaYorm; Ecosystem) of Every Non-Profit OrganizaCon
q Future (To Do) q Present (Doing) q Past (Done)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
O: Output (Program: Product/Service) DonaUons ($; Non-$)
I: Input
WHERE (Context/Environment): .................................................................................................
Channels/RelaUonships
Channels/RelaUonships
Donor Value ProposiUon
(Mission)
Feedback/Exchange
(Experience or Impact: +/-)
SHARED VALUE MAP
(“COPS Diamond” or PlaYorm Business Model)
= Pipe Business Model
Pain/Delight (-/+): ….....

34. Legend or NotaBon System for
C.O.P.S. Diamond (Shared Value Map)
Using the C.O.P.S. Diamond to Rapidly Visualize and Document Every Business Model or Org.
q Each edge or box of a C.O.P.S. Diamond represents a stakeholder or WHO.
q Each line in the C.O.P.S. Diamond is described as a “business model strip” that
efficiently illustrates a pipe, linear, or one-sided business model where value is created,
delivered, and/or exchanged. Conceptually, the business model strip is a ‘supply chain.’
q There’s a Value Creator at one end and a Value Recipient at the other end of the strip.
q Each “business model strip” can be expanded using a business model block visualizaBon
tool such as Total Happiness Canvas, Business Model Canvas, or Lean Canvas.
q Each business model strip contains two “outward poinCng” or “divergent” arrows.
q An arrow represents input, output, or feedback, that is, P.I.G.S.: Product; InformaBon;
Goods; Service.
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
C: Customer
O: Other ParBes
P: Provider
S: Supplier

35. Every Non-Profit OrganizaCon
Is
A PlaEorm
(2/3-Sided Market:
Exchange Facilitator; Matchmaker)

36. Example
A Non-Profit OrganizaBon in Sierra Leone

37. World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Shared Value Map of Gmin
q Future (To Do) ü Present (Doing) q Past (Done)
Pain/Delight (-/+): ….....
q Young Innovators/Leaders
(School Children)
q Schools
q CommuniUes

38. World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Shared Value Map of Gmin
q Future (To Do) ü Present (Doing) q Past (Done)
Pain/Delight (-/+): ….....
q Young Innovators/Leaders
(School Children)
q Schools
q CommuniUes
Job To Get Done (JTGD)/Mission: “Global Minimum fosters a generaUon of young
innovators and leaders in Africa who tackle challenges affecUng their communiUes through criUcal
thinking and hands-on learning.”

39. World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Shared Value Map of Gmin
q Future (To Do) ü Present (Doing) q Past (Done)
Pain/Delight (-/+): ….....
q Young Innovators/Leaders
(School Children)
q Schools
q CommuniUes
Job To Get Done (JTGD)/Mission: “Global Minimum fosters a generaUon of young
innovators and leaders in Africa who tackle challenges affecUng their communiUes through criUcal
thinking and hands-on learning.”
WHERE (Context/Environment): Sierra Leone; Kenya; South Africa

40. Donors/Sponsors
Beneficiary
Segment(s)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
O: Output (Program: Product/Service)
Feedback/Exchange
(Experience or Impact: +/-)
Job To Get Done (JTGD)/Mission: “Global Minimum fosters a generaUon of young
innovators and leaders in Africa who tackle challenges affecUng their communiUes through criUcal
thinking and hands-on learning.”
WHERE (Context/Environment): Sierra Leone; Kenya; South Africa
Shared Value Map of Gmin
q Future (To Do) ü Present (Doing) q Past (Done)
Pain/Delight (-/+): ….....
Partners
(Community/Placement)
www.gmin.org
q Young Innovators/Leaders
(School Children)
q Schools
q CommuniUes

41. Donors/Sponsors
Beneficiary
Segment(s)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
O: Output (Program: Product/Service)
Feedback/Exchange
(Experience or Impact: +/-)
Job To Get Done (JTGD)/Mission: “Global Minimum fosters a generaUon of young
innovators and leaders in Africa who tackle challenges affecUng their communiUes through criUcal
thinking and hands-on learning.”
WHERE (Context/Environment): Sierra Leone; Kenya; South Africa
Shared Value Map of Gmin
q Future (To Do) ü Present (Doing) q Past (Done)
Pain/Delight (-/+): ….....
Partners
(Community/Placement)
www.gmin.org
q Young Innovators/Leaders
(School Children)
q Schools
q CommuniUes
q Hack at Home
Channels/RelaUonships

42. Donors/Sponsors
Beneficiary
Segment(s)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
O: Output (Program: Product/Service) DonaUons ($; Non-$)
I: Input
Channels/RelaUonships
Channels/RelaUonships
Donor Value ProposiUon
(Mission)
Feedback/Exchange
(Experience or Impact: +/-)
Job To Get Done (JTGD)/Mission: “Global Minimum fosters a generaUon of young
innovators and leaders in Africa who tackle challenges affecUng their communiUes through criUcal
thinking and hands-on learning.”
WHERE (Context/Environment): Sierra Leone; Kenya; South Africa
Shared Value Map of Gmin
q Future (To Do) ü Present (Doing) q Past (Done)
Pain/Delight (-/+): ….....
Partners
(Community/Placement)
www.gmin.org
q Young Innovators/Leaders
(School Children)
q Schools
q CommuniUes
q Hack at Home

43. Donors/Sponsors
Beneficiary
Segment(s)
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
O: Output (Program: Product/Service) DonaUons ($; Non-$)
I: Input
Channels/RelaUonships
Channels/RelaUonships
Donor Value ProposiUon
(Mission)
Feedback/Exchange
(Experience or Impact: +/-)
Job To Get Done (JTGD)/Mission: “Global Minimum fosters a generaUon of young
innovators and leaders in Africa who tackle challenges affecUng their communiUes through criUcal
thinking and hands-on learning.”
WHERE (Context/Environment): Sierra Leone; Kenya; South Africa
Shared Value Map of Gmin
q Future (To Do) ü Present (Doing) q Past (Done)
Pain/Delight (-/+): ….....
q Young Innovators/Leaders
(School Children)
q Schools
q CommuniUes
q Hack at Home
q Clinton Global IniUaUve
q Segal Family FoundaUon
q Rockefeller FoundaUon
q Autodesk
q The Lemelson FoundaUon
q The All FoundaUon
q InternaUonal Dev. InnovaUon Network
q iHub
q Edtech Europe
q Captain Planet FoundaUon
q Chilbitronics
www.gmin.org
Partners
(Community/Placement)

44. Donors/Sponsors
Non-Profit Org.
PlaEorm (Resources; P:
Processes; Values); Cost; Benefit
Beneficiary
Segment(s)
Job To Get Done (JTGD)/Mission: “Global Minimum fosters a generaUon of young
innovators and leaders in Africa who tackle challenges affecUng their communiUes through criUcal
thinking and hands-on learning.”
WHERE (Context/Environment): Sierra Leone; Kenya; South Africa
Shared Value Map of Gmin
q Future (To Do) ü Present (Doing) q Past (Done)
O: Output (Program: Tools/Service)
q Hack at Home
q Young Innovators/Leaders
(School Children)
q Schools
q CommuniUes
Donor Value ProposiUon
(Mission)
DonaUons ($; Non-$)
q Clinton Global IniUaUve
q Segal Family FoundaUon
q Rockefeller FoundaUon
q Autodesk
q The Lemelson FoundaUon
q The All FoundaUon
q InternaUonal Dev. InnovaUon Network
q iHub
q Edtech Europe
q Captain Planet FoundaUon
q Chilbitronics
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Partners
(Community/Placement)
I: Input
Channels/RelaUonships
Channels/RelaUonships
www.gmin.org
Feedback/Exchange
(Experience or Impact: +/-)
Pain/Delight (-/+): ….....

45. Appendix
Expanding or Block Diagramming a Business Model Strip
Community Happiness Canvas
= Business Model Strip

46. Theme
(+/0/-)
1
2
3
4
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Community Happiness Canvas (CHC) … for EliminaBng [Pain]
Rapidly Remove Obstacles to Achieving Goals, Dreams, and Visions
TOTAL DESIGN THINKING (TDT) PLATFORM
THEME for Hand Mapping Community Happiness Canvas: Topics
(Pain-Plan-Do-Review (PPDR) Cycle; Ecosystem)
PAIN SOLVING QUESTION (PSQ)
1. PAIN (P)
2. PLAN (P)
3. DO (D)
4. REVIEW (R)
PAIN SOLVING QUESTION (PSQ): How Might
We Eliminate Pain (HMWEP) of “X”?
1. PAIN (Collect; Empathize; Define)
1.1 Problem/Challenge/Pain
1.2 Customers/Stakeholders
1.3 Other SoluCons
2. PLAN (To Do: Ideas; Ideate)
2.1 Proposed SoluBon
2.2 Plan of AcBon
2.3 Resources
3. DO (Doing: Build/
Prototype; Measure; Test)
4. REVIEW (Done: Learn; InnovaBon AccounBng)
4.1 Budget: COST (STRUCTURE)
4.2 MoBvaBon: BENEFITS – REVENUE (STREAMS)
WHO WHY HOW WHAT

47. Theme
(+/0/-)
1
2
3
4
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Gmin’s Beneficiary Happiness Canvas (BHC) … for EliminaBng [Pain]
Rapidly Remove Obstacles to Achieving Goals, Dreams, and Visions
TOTAL DESIGN THINKING (TDT) PLATFORM
THEME for Hand Mapping BENEFICIARY Happiness Canvas: Topics
(Pain-Plan-Do-Review (PPDR) Cycle; Ecosystem)
PAIN SOLVING QUESTION (PSQ)
1. PAIN (P)
2. PLAN (P)
3. DO (D)
4. REVIEW (R)
PAIN SOLVING QUESTION (PSQ): How Might
We Eliminate Pain (HMWEP) of “Beneficiaries”?
1. PAIN (Collect; Empathize; Define)
1.1 Problem/Challenge/Pain
1.2 Customers/Stakeholders
1.3 Other SoluCons
2. PLAN (To Do: Ideas; Ideate)
2.1 Proposed SoluBon
2.2 Plan of AcBon
2.3 Resources
3. DO (Doing: Build/
Prototype; Measure; Test)
4. REVIEW (Done: Learn; InnovaBon AccounBng)
4.1 Budget: COST (STRUCTURE)
4.2 MoBvaBon: BENEFITS – REVENUE (STREAMS)
WHO WHY HOW WHAT

48. Theme
(+/0/-)
1
2
3
4
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Gmin’s Donor Happiness Canvas (DHC) … for EliminaBng [Pain]
Rapidly Remove Obstacles to Achieving Goals, Dreams, and Visions
TOTAL DESIGN THINKING (TDT) PLATFORM
THEME for Hand Mapping DONOR Happiness Canvas: Topics
(Pain-Plan-Do-Review (PPDR) Cycle; Ecosystem)
PAIN SOLVING QUESTION (PSQ)
1. PAIN (P)
2. PLAN (P)
3. DO (D)
4. REVIEW (R)
PAIN SOLVING QUESTION (PSQ): How Might
We Eliminate Pain (HMWEP) of “Donors”?
1. PAIN (Collect; Empathize; Define)
1.1 Problem/Challenge/Pain
1.2 Customers/Stakeholders
1.3 Other SoluCons
2. PLAN (To Do: Ideas; Ideate)
2.1 Proposed SoluBon
2.2 Plan of AcBon
2.3 Resources
3. DO (Doing: Build/
Prototype; Measure; Test)
4. REVIEW (Done: Learn; InnovaBon AccounBng)
4.1 Budget: COST (STRUCTURE)
4.2 MoBvaBon: BENEFITS – REVENUE (STREAMS)
WHO WHY HOW WHAT

49. Theme
(+/0/-)
1
2
3
4
World’s First So-ware for Ideal Community Pain Solving & Design (CPSD)
“Eliminate Pain. Accelerate Learning.” Dr. Rod King. rodkuhnhking@gmail.com & @rodKuhnKing
Gmin’s Partner Happiness Canvas (PHC) … for EliminaBng [Pain]
Rapidly Remove Obstacles to Achieving Goals, Dreams, and Visions
TOTAL DESIGN THINKING (TDT) PLATFORM
THEME for Hand Mapping PARTNER Happiness Canvas: Topics
(Pain-Plan-Do-Review (PPDR) Cycle; Ecosystem)
PAIN SOLVING QUESTION (PSQ)
1. PAIN (P)
2. PLAN (P)
3. DO (D)
4. REVIEW (R)
PAIN SOLVING QUESTION (PSQ): How Might
We Eliminate Pain (HMWEP) of “Partners”?
1. PAIN (Collect; Empathize; Define)
1.1 Problem/Challenge/Pain
1.2 Customers/Stakeholders
1.3 Other SoluCons
2. PLAN (To Do: Ideas; Ideate)
2.1 Proposed SoluBon
2.2 Plan of AcBon
2.3 Resources
3. DO (Doing: Build/
Prototype; Measure; Test)
4. REVIEW (Done: Learn; InnovaBon AccounBng)
4.1 Budget: COST (STRUCTURE)
4.2 MoBvaBon: BENEFITS – REVENUE (STREAMS)
WHO WHY HOW WHAT

50. To Rapidly Achieve Your Goals, Dreams, and Visions
Under Condi=ons of Great Uncertainty,
Use the COMMUNITY Happiness Canvas
For ConsulBng, Coaching, Seminars, and Workshop Training on
Using the Tool of the COMMUNITY Happiness Canvas,
Contact…
Dr. Rod King
Inventor of Total (Plagorm) Design Thinking & Total Happiness Canvas
rodkuhnhking@gmail.com
Twiper: @rodkuhnking