36. The audience wants to talk with you. “ I have no problem being notified by email, but I think it would be best to reach all members on the Home Page it is the first place I go when online!”
37. Consumers want companies to interact Source: 2008 Cone Business in Social Media Study, conducted September 2008 by Opinion Research Corporation 37% think companies should develop new ways for consumers to interact with their brand. 56% feel a stronger connection with and better served by companies whom they interact with in social media. 85% believe a company should be present and interact with consumers to solve problems and solicit feedback
The 7 Best Practices for Listening and Engaging Consumers in Social Networks Are you leveraging the enormous power of social networks beyond traditional media opportunities? Ripple6 will present a best practices workshop for marketers and publishers on developing new ways to connect with customers, create brand advocates and gain valuable insight. The workshop focuses upon listening, engaging, and interacting with consumers to develop insights within communities. Presenters: Rich Ullman, SVP Marketing, Ripple6, Inc. George Moser , SVP, Operations, Ripple6, Inc.