Employer Branding of Britannia, HR Practices of Britannia, Employer Branding in Britannia

1. PRESENTED BY
RINSHI SINGH

2. FACTORS HELPING TO CREATE EMPLOYER BRAND FOR BRITANNIA
Organization's reputation Awards and recognition received
Core values Summer internship at Britannia
Employee benefits provided
HUMAN RESOURCE

3. HR PRACTICES CURRENTLY BEING USED BY BRITANNIA
 Creating cross functions and pan location teams
 Creating an organizational framework supporting entrepreneurial thought and action
 Building peoples capacity by extensive training program
 Initiating programs like T&M and management development program called ‘Gyanodaya’
 Creating transparent policies and Gallup survey participation

4. Platforms and promotional tools for creating the employer brands
Career site Multichannel Marketing Employee Advocacy Content recruiting
 Highlight the company’s
EVP
 Provide credibility
 Clear job description
 Web ads  Employee generated
content
 Glassdoor.com
 Blogs
 Videos
 Infographics
 Print ads
 Direct Mail
 Email

5. Social media platforms
Facebook
LinkedIn
Instagram
Twitter
YouTube