For the complete report, get in touch with us at : info@netscribes.com Mobile devices such as Smartphones and Tablets are seeing rapid adoption rate not only globally but also in India. With consumers carrying mobile devices along for the majority of the time, it has become the most efficient medium to reach larger number of consumers with advertisements and promotions. Mobile advertising platform and technology allow advertisers to use advance targeting technologies to reach the desired consumers of differential characteristics & criteria. The extensive measurability is further driving the mobile advertising market in India. The report begins with a ‘Macroeconomic Indicators’ section where a generic overview of the economic health of India has been provided with the help of statistical data. The report proceeds with ‘Introduction’ section covering ‘Mobile Advertising Overview’ where generic idea about mobile advertising are discussed with diagram depicting the basic elements of mobile marketing activities. ‘Mobile Marketing Ecosystem’ illuminates the basic flow of the mobile marketing from advertiser to consumers or target audience. ‘Mobile Marketing Value Chain’ describes the specific process of mobile ad via the various stages in terms of pictorial representation. It is followed by an elaboration on mobile advertising benefits. The section end with ‘Mobile Marketing Frameworks’ briefs about the various types of mobile advertising through the common process of brand awareness & image building, promotional activity and processing & viral promotion.

1. Mobile Advertising Market –
Mobile Advertising Market India
March 2013

2. Executive Summary
 Mobile ad market in India was valued at INR x bn as on Sep 2012
Market  India’s share in global mobile Ad servings as on Nov 2012 was Y%
Overview  Consumers in India are demanding highly relevant, personalized, content‐rich products and
services on mobile
services on mobile
Drivers: Challenges:
 Colossal Wireless Subscriber Base  Affordability of Next Generation
Drivers &
Drivers &  Burgeoning Penetration of Mobile Devices
Burgeoning Penetration of Mobile Devices Mobile Networks
Challenges  Rising Usage of Mobile VAS, Applications &  Low Smartphone & Tablet Penetration
Online Contents in Rural Areas
 High Affordability
 Next Generation Mobile Networks
Next Generation Mobile Networks
 Trend1
 Trend2
Market Trends
 Trend3
 Trend4
Competitive Landscape
Competitive AdMob Google AdIQuity Technologies InMobi
Landscape
L d
Interworld Digital Komli Media Pvt. Ltd. Vserv Digital Services Pvt. Ltd.
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 2

3. •Macroeconomic Indicators
•Introduction
•Mobile Advertising Overview
•Drivers and Challenges
g
•Market Trends
•Market Opportunities
•Competitive Landscape
•Case Studies
Mobile Ad Examples
M bil Ad E l
•Strategic Recommendations
•Appendix
pp
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 3

4. Economic Indicators (‐/‐)
GDP at Factor Cost: Quarterly
INR tn
14
13
12
11
10
Q1 Q2 Q3 Q4
Inflation Rate: Monthly
y
%
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 4

5. Introduction
Mobile Advertising (Ad) Overview
SAMPLE
• Mobile advertising is the act of using mobile devices such as cellular phones & Tablet PCs as a medium to deliver
promotional messages
promotional messages
 Mobile advertising is a subset of mobile marketing but it is often used interchangeably
• With rising competition and growing need for customer acquisition, newer mediums & methods of advertising and
promotion are becoming very crucial
promotion are becoming very crucial
 The overall aim is to reach the target consumer with the effectual product promotion in terms of interests, demographical
characteristics & relevant geological location
• With exponentially growing number of active mobile devices and usage trends of mobile services & Value Added
With exponentially growing number of active mobile devices and usage trends of mobile services & Value Added
Services (VAS), India is rapidly becoming one of the most attractive market for mobile marketers & advertisers
Mobile Marketing Activities
Mobile Marketing Activities
Activity1
A ti it 1 Activity2
A ti it 2 Activity3
A ti it 3 Activity4
A ti it 4 Activity5
A ti it 5 Activity6
A ti it 6
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 5

6. Rapidly increasing mobile device usage has led to immense
opportunity for mobile advertising globally
Market Overview – Global
• Burgeoning numbers of a1 and a2 worldwide has opened newer avenues for mobile advertising
• Gl b ll
Globally, country1 and country2 are leading in terms of mobile ad expenditure followed by country3 and country4
t 1 d t 2 l di i t f bil d dit f ll db t 3 d t 4
with considerably higher mobile spending compared to other countries
• While mobile ad market in country5 is saturated and expected to have slow growth in the coming years, market in
country6 is expected to have healthy growth rate
• Despite of x1% growth y‐o‐y between 20‐‐ and 20‐‐, mobile ad market in country7 is expected to acquire a CAGR of x2% from 20‐‐
to 20‐‐, whereas during the same period country8 is expected to attain a CAGR of close to x3%
Mobile Advertising Spending ‐ Global
Global Ad Spending Growth (20‐‐ ‐ 20‐‐)
Region CAGR
North and Latin America y1%
Europe y2%
Middle East & Africa y3%
Asia Pacific y4%
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 6

7. Global Mobile Ad Spending (2012)
Mobile Advertising Spending – Global
SAMPLE
• Spending on mobile ads via X was significantly higher than that on mobile ads via Z, owing to large number of A coming from mobile
devices including smartphone and tablets
• While cumulative spending in X segment is dominated by Y due to high number of mobile‐internet users as compared to Z users, T
segment is dominated by K distinctively
segment is dominated by K distinctively
Display Search Messaging
MOBILE ADVERTISING MARKET - INDIA 2013.PPT 7

8. Advertising in India – Market Scenario (20‐‐)
SAMPLE
Total a1 market size in India as on month1 20‐‐ was estimated at INR
a2 market accounted for of the overall Ad market in 20‐‐
a3 market size in India as on month2 20‐‐ was estimated at INR
a4 market accounts for of the overall a5 market
Mobile ad market in India as on month3 20‐‐ was estimated at INR
Mobile ad market in India as on month3 20 was estimated at INR
Primarily, the market saw the uptake of ‘Mobile Browser Based’ and ‘In‐app’
Advertisements, followed by ‘SMS Based’ Advertisements
Trends Influencing Mobile Ad Market in India
• Consumers in India are looking at X beyond standard Y
• There has been a rapid demand for Z on mobile devices
• Consumers are demanding highly relevant, personalized, XXX
•Y f
Y of content is fast emerging trend across the country
t ti f t i t d th t
• Mobile X is much higher than Y
• X contents on mobile platforms have higher A on consumers in India, in contrast to Z
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 8

9. Mobile Ad Market in India
Mobile Ad Market India – Ad Spending
INR bn
X%
20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐
*Note: Data taken as on Sep 2012
Mobile Ad Type Share Split ‐ 2012 Mobile Ad Type Revenue Split ‐ 2012
INR bn
20‐‐ A Y X
SAMPLE
Note: Mobile browser ads and In‐app ads include display ads as well as search ads
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 9

10. SWOT Analysis of Mobile Ad Market in India
Strengths Weaknesses
• Text Text Text Text Text Text Text Text Text Text • Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
• Text Text Text Text Text Text Text Text Text Text • Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
SWOT
Analysis
Opportunities Threats
• Text Text Text Text Text Text Text Text Text Text • Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
• Text Text Text Text Text Text Text Text Text Text • Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 10

11. Drivers & Challenges
Drivers
Colossal Wireless Subscriber Base
C l l Wi l S b ib B Challenges
Burgeoning Penetration of Mobile Affordability of Next Generation
Devices Mobile Networks
Rising Usage of Mobile VAS,
Rising Usage of Mobile VAS Low Smartphone and Tablet
L S h d T bl
Applications & Online Contents Penetration in Rural Areas
High Affordability
Next Generation Mobile Networks
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 11

12. Market Trends (‐/‐)
SAMPLE Trend1
Recent • Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Development1 Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Trend2
Recent • Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Development2 Text Text Text Text Text Text Text Text Text Text Text Text Text Text
• Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 12

13. Market Opportunity – By Verticals (‐/‐)
SAMPLE
• Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text
• Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text
Vertical1
• Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text
• Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Vertical2
Text Text Text Text Text Text Text Text Text Text Text
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 13

14. Porter’s Five Forces Analysis
SAMPLE Threat of New Entrants
Impact
Impact Impact
Impact
Bargaining Power of Suppliers Competitive Rivalry Bargaining Power of Buyers
Impact
Threat of Substitutes
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 14

15. Competitive Benchmarking (1/4)
Public Trading Comparables (FY 20‐‐)
Company1 Company2 Company3
Market Capitalization (INR mn) X1 Y1 Z1
Share Price (INR) X2 Y2 Z2
EV/EBITDA (x)
EV/Revenue (x)
/
SAMPLE
S X3
X4
Y3
Y4
Z3
Z4
PE Ratio X5 Y5 Z5
Note: Top 3 Public companies based on the Market Capitalization; Market Capitalization and product segments, Share Price and PE ratio is as of ‐‐/‐‐/20‐‐
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 15

16. Competitive Benchmarking (2/4)
Key Ratios of Top 3 Companies – Operational Basis (FY 20‐‐) (1/3)
%
• Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text
• Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 16

17. Competitive Benchmarking (3/4)
Key Ratios of Top 3 Companies – Operational Basis (FY 20‐‐) (2/3)
Return on Equity
q y Return on Capital Employed
p p y Current Ratio
%
• Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text
• Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 17

18. Competitive Benchmarking (4/4)
Key Ratios of Top 3 Companies – Operational Basis (FY 20‐‐) (3/3)
Asset Turnover Ratio
• Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text
• Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 18

19. Major Public Companies – Summary
Profit/Loss (INR mn)
Size of the Bubble represents Market
Capitalization in INR mn
Total Income
(INR mn)
company1 company2 company3 company4
The list is not exhaustive
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 19

20. Public: Domestic Company – company1 (1/4)
Company Information
SAMPLE Offices and Centres – India
Corporate Address
Tel No.
Fax No.
Website
Year of Incorporation
p
Ticker Symbol
Stock Exchange
Mumbai Head Office
Products and Services
Products and Services
Category Products/Services
Key People
Name
N Designation
D i ti
Service
Note: The list of products and services is not exhaustive
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 20

21. Public: Domestic Company – company1 (2/4)
Financial Snapshot
i i lS h
SAMPLE Key Ratios
K i
Revenue Total Income Net Profit/Loss Profit Particulars
y‐o‐y change
2011 2010 2009 2008
INR mn INR mn (2011‐10)
Profitability Ratios
Operating Margin ‐2.99 35.05% 38.03% 47.29% 49.95%
Net Margin ‐3.81 30.66% 34.47% 39.25% 45.23%
3286.1
Profit Before Tax Margin ‐2.07 31.01% 33.08% 38.38% 49.98%
Return on Equity ‐0.50 23.82% 24.33% 38.05% 31.21%
Return on Capital Employed 1.34 17.73% 16.39% 23.84% 16.70%
Return on Working Capital 0.41 18.62% 18.21% 24.31% 19.18%
2008 2009 2010 2011 Return on Assets ‐0.53 12.87% 13.40% 18.29% 14.25%
Financial Summary Return on Fixed Assets 156.69 296.80% 140.10% 232.55% 173.54%
Cost Ratios
• The company incurred a net profit of INR 2,737.19 mn in FY 2011, as Operating costs (% of Sales) 7.62 17.84% 10.22% 16.89% 16.51%
compared to net profit of INR 2,237.01 mn in FY 2010 Administration costs (% of
‐1.24 11.68% 12.93% 8.55% 5.13%
• The company reported total income of INR 8,927.40 mn in FY 2011, Sales)
registering an increes of 37.55 per cent over FY 2010
registering an increes of 37 55 per cent over FY 2010 Interest costs (% of Sales)
Interest costs (% of Sales) ‐1.67
1.67 4.27% 5.93% 6.09% 2.32%
Liquidity Ratios
• The company earned an operating margin of 35.05 per cent in FY
Current Ratio ‐40.67% 5.05 8.52 10.97 13.98
2011, a decrease of 2.99 percentage points over FY 2010
Cash Ratio 1.02% 3.54 3.51 5.06 11.04
• The company reported debt to equity ratio of 0.85 in FY 2011, a Leverage Ratios
decrease of 4.39 per cent over FY 2010 Debt to Equity Ratio 4.39% 0.85 0.82 1.08 1.19
Debt to Capital Ratio
b l
Key Financial Performance Indicators ‐10.53% 0.35 0.39 0.48 0.52
Interest Coverage Ratio 28.66% 8.40 6.53 8.02 22.36
Indicators Value (dd/mm/2013) Efficiency Ratios
Market Capitalization (INR bn) 2177.4 Fixed Asset Turnover 137.15% 9.47 3.99 5.74 3.69
Total Enterprise Value (INR bn) Asset Turnover 7.52% 0.41 0.38 0.45 0.30
1870.1
Current Asset Turnover 4.02% 0.48 0.46 0.55 0.38
EPS (INR)
EPS (INR) 16.82 Working Capital Turnover 14.45% 0.59 0.52 0.60 0.41
PE Ratio (Absolute) 1.33 Capital Employed Turnover 9.64% 0.76 0.69 0.94 0.66
Improved Decline
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 21

22. Key Business Segments
SAMPLE
Public: Domestic Company – company1 (3/4)
Key Geographic Segments
abc abc xyz
Company filed revenue
Company filed revenue 2% 2%
4%
% 3%
under single business
segment
100%
2011 2008 2009 2010 2011
Key Information
Description Details
Overview
Extended Product
Portfolio
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 22

23. Public: Domestic Company – company1 – SWOT Analysis
(4/4)
• Profitability risk associated with
• Strong market presence in India declining ARPU in India
• W ll i t
Well integrated business operations
t db i ti • A number of profitability ratios in
A number of profitability ratios, in
the likes of operating margin and
• Strong strategic partnerships with
net margin, have been steadily
other companies and vendors
decreasing over the 4 years period
S W o 008 o 0
from 2008 to 2011
• Introduction of advance mobile O T
network technologies such as 3G
• Cut‐throat competition in the
and 4G
telecom sector
• DTH market in the country
y
• Telecom regulations
• Positive outlook for Indian telecom
market
SAMPLE
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 23

24. Private: Domestic Company – company2 (1/5)
Company Information
SAMPLE Offices and Centres – India
Corporate Address
Tel No.
Fax No.
Website Noida
Year of Incorporation
Head Office
Products and Services
Products and Services
Category Products/Services
Key People
Name
N Designation
D i ti
Service
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 24

25. Private: Domestic Company – company2 – Shareholding
Pattern (2/5)
Shareholders of the Company Ownership Structure
Corporate Bodies Directors Or relatives Of Directors
Name No. of Shares held
Sunil Kant Munjal 1000
Hero Corporate Service Limited 6,948,950 0%
Anupam Bhasin 10
Shefali Munjal 10
Rohit Chanana
Rohit Chanana 10
Rajeev Tandon 10
Sanjay Gupta 10
100%
Puja Investments Private
268,876
Limited
Total 7,218,876
Note: Shareholding pattern as on AGM dated 29th Sep 2012
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 25

26. Private: Domestic Company – company2 (3/5)
Financial Snapshot
i i lS h
SAMPLE Key Ratios
K i
y‐o‐y change
Revenue Profit Particulars 2010 2009 2008 2007
Revenue (2010‐09)
INR mn INR mn Profitability Ratios
Profit / Loss
Operating Margin ‐4.41 36.02% 40.43% 13.07% 42.09%
Net Margin ‐2.53 8.53% 11.06% ‐12.88% ‐8.32%
Profit Before Tax Margin ‐9.15 10.22% 19.37% ‐19.05% ‐6.58%
Return on Equity ‐5.45 10.56% 16.00% ‐12.64% ‐12.11%
Return on Capital Employed ‐22.22 60.59% 82.82% 17.97% 55.89%
Return on Working Capital ‐2.71 26.40% 29.11% ‐47.59% ‐31.94%
Return on Assets ‐5.70 10.24% 15.94% ‐12.63% ‐8.36%
Return on Fixed Assets ‐40.98 60.09% 101.07% ‐83.15% ‐45.35%
Cost Ratios
2007 2008 2009 2010 Operating costs (% of Sales) 5.66 62.71% 57.05% 86.70% 57.88%
Administration costs (% of
6.96 28.30% 21.34% 31.10% 12.63%
Financial Summary Sales)
Interest costs (% of Sales)
Interest costs (% of Sales) 0.00
0 00 0.11%
0 11% 0.11%
0 11% 0.82%
0 82% 1.94%
1 94%
• The company incurred a net profit of INR 49,770.5 mn in Liquidity Ratios
Current Ratio ‐17.28% 2.36 2.85 1.92 2.08
FY 2010, as compared to net profit of INR 75,668.5 mn in
Cash Ratio 50.15% 1.56 1.04 0.64 0.18
FY 2009 Leverage Ratios
p y p ,
• The company reported total income of INR 583,550.5 mn Debt to Equity Ratio N.A. 0.01 N.A. N.A. 0.43
Debt to Capital Ratio 149.73% 0.01 N.A. N.A. 0.30
in FY 2010, registering a decrease of 14.7 per cent over FY Interest Coverage Ratio ‐12.44% 333.61 381.02 16.20 21.72
2009 Efficiency Ratios
• The company earned an operating margin of 36.02 per Fixed Asset Turnover ‐20.90% 6.81 8.60 6.34 5.45
Asset Turnover ‐14.51% 1.16 1.36 0.96 1.00
cent in FY 2010, a decrease of 4.41 percentage points Current Asset Turnover
Current Asset Turnover 7.02% 1.72 1.61 1.74 1.99
over FY 2009 Working Capital Turnover 20.66% 2.99 2.48 3.63 3.84
Capital Employed Turnover ‐12.24% 1.20 1.36 0.96 1.45
Improved Decline
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 26

27. SAMPLE
Private: Domestic Company – company2 (4/5)
Key Information
Description Details
Overview
Extended Product
Portfolio
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 27

28. Public: Domestic Company – company2 – SWOT Analysis
(5/5)
• Profitability risk associated with
• Strong market presence in India declining ARPU in India
• W ll i t
Well integrated business operations
t db i ti • A number of profitability ratios in
A number of profitability ratios, in
the likes of operating margin and
• Strong strategic partnerships with
net margin, have been steadily
other companies and vendors
decreasing over the 4 years period
S W o 008 o 0
from 2008 to 2011
• Introduction of advance mobile O T
network technologies such as 3G
• Cut‐throat competition in the
and 4G
telecom sector
• DTH market in the country
y
• Telecom regulations
• Positive outlook for Indian telecom
market
SAMPLE
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 28

29. Case Study 1
Client Organization Industry Advertising Platform
a1 Financial Services a3
Case: X via Vodafone live
Objective Mobile Ad Application Outcome
• Total 75,410 hits
• Create awareness
Create awareness
• 793 leads acquired
• Leading generation • Mobile media
• Hit‐to‐lead conversion ratio
• Conversion of leads to • Mobile marketing website
• 3x Short Codes 1%
Virgin Money home loan
• 12 signed up
• Create awareness
•L d t i
Lead‐to‐signup ratio 1.5%
ti 1 5%
• Leading generation
• Conversion of leads to
Virgin Money home loan
Measurement Technology Used
Weekly click‐through rate, weekly tracking & reporting and mobi‐site hits & uptake
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 29

30. Mobile Ad 2 – PepsiCo India
SAMPLE
• Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text
• Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 30

31. Strategic Recommendations (‐/‐)
SAMPLE
•Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
•Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Recommendation1 Recommendation2
• Text Text Text Text Text Text Text Text Text Text Text • Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
• Text Text Text Text Text Text Text Text Text Text Text • Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text
Text Text Text Text
MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 31

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MOBILE ADVERTISING MARKET ‐ INDIA 2013.PPT 32