Personal Branding can really enhance your career prospects. Understand what it is, why it's important and how you can start to build your own personal brand in this presentation.
6. Trust is built on getting to know the real you. Your
personal brand will showcase your motivations,
ambitions and what you believe in. If potential
employers understand this, they will get a clearer
picture about who you are and if you are someone
they’d like to hire.
Credibility demonstrates your expertise and
willingness to self-develop. It can be built through the
actions you have taken to achieve your goals,
mentoring others and making a difference. Shouting
about this online, on your CV and when you speak to
employers will help build credibility.
8. The more employers see and hear about you,
the more you are likely to be offered
• Interviews
• Jobs that may never have been advertised or you may
never have heard about
• Jobs that could be created just for you
• A promotion
• Opportunities to use your expertise to help others (which
will further build your credibility and network)
9. It shows the authentic you
It all about the real you (who’s the person behind the curtain)
10. You can’t fake or buy a
personal brand
Talk about what you’re
passionate about
11. How to start building your personal brand
• Understand your key strengths
• What are your goals
• What are you passionate about
Once you know this:
• Like, share and comment on social media about things related to your goals and passions
• Create your own posts
• Attend networking events
• Write posts about the topics you’re passionate about
• Offer to attend schools, colleges and universities to share your career experiences
• Attend industry events or become involved in action groups related to your passion
13. If you’re looking for a new role, maybe we can
help?
Take a look at the
ASC Jobs Board
Today
www.asc-connections.com/job-search
Editor's Notes
A reminder of how we developed the new ASC Brand.
Why did we re-brand?
As a business we decided that we needed a much clearer focus on the markets we recruit for and consistency across the business in order to grow.
What did we do?
We re-structured the business and expanded from 2 divisions to 5 (3 core sectors, 2 sun sectors), drilled down vertical markets and built a clear company goal, mission and values.
How did we do it and who was involved?
We spoke to everyone in the business (recruitment staff, admin, finance etc) and asked what was important to them when delivering a service to clients/candidates, working with each other and to maintain a good company reputation. We then put together a branding group which consisted of various managers across the business to develop the new ASC brand.
When did we do this?
We started the process in 2017 and launched it officially internally in July 2018.
This has also meant that internally we will be changing the names of some teams and what they focus on.
This has also meant that internally we will be changing the names of some teams and what they focus on.
This has also meant that internally we will be changing the names of some teams and what they focus on.
