The RealZips app for Salesforce adds a geographic structure to your Salesforce.com CRM data. RealZips contains millions of geographic datapoints describing your sales territories and helps identify market potential and track performance. This slide deck is a quick overview of how your team can drive success with RealZips.

1. Actionable Sales
Intelligence™
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Trademarks / dotcoms owned by RealScenario: RealZips, GeoData
Platform, RealScenario, Cloud Business Apps, All Data Connects,
Actionable Sales Intelligence, and more.

2. Why RealZips?
The GeoData Platform for Salesforce.com
• 3+ million points of geographic data by zip
• GeoData connects to all your CRM data
• Enrich and structures existing CRM data
• 100% native app on the Salesforce platform
• No ramp-up time, no data entry for users
• Mobile and web ready
Rewards and certifications
• Rewarded ‘App of the Week’ by Salesforce
• No. 18 to receive Salesforce1 Mobile certification
• Informatica Innovation Awards 2015

3. Use zip codes to identify areas
with high potential. Visually
track performance.

4. RealZips Feature Benefit
Enrich CRM Data Speed up sales, marketing and admin workflows
Manage Territories Empower the organization with shared territory data
Route Leads Connect instantly with prospective customers
Align Ownership Assign customer records to the right sales people
Identify Potential Rank geographic areas based on market potential
Target Locations Run activities in areas with top potential. Close more deals
Track Performance Identify key metrics driving marketing and sales success
Mobilize Sales Use actionable sales intelligence in the field
Enable geographic workflows across sales, marketing and operations

5. THE CUSTOMER SUCCESS PLATFORM
LEGACY SYSTEMS
• ERP data and sales
• Product shipments
• Product warranties
• Service contracts
BUSINESS DATA
• Target companies
• Target positions
• Federal data
• Channel sales data
CONSUMER DATA
• Census data
• Segmentation
• Preferences
• Spending
BIG DATA
• Weather data
• Installed products
• Internet of Things
• Social media
ACTIONABLE SALES INTELLIGENCE™
ALL DATA CONNECTS™
“RealZips is the
switchboard for
all geographically
based data.”
- Informatica

6. View leads by county, time zone, sales territory and other geographic
layers. Use icons to rapidly identify ownership.

7. Reference sales teams, support
teams and channel partners
down to a zip code level

8. Enable your field
team with action
lists, territory
structure, and
maps

9. Unique
view of all
business
data by
zip code

10. Act immediately on
key metrics. Review
on a zip code level,
or any higher
geographic layer

11. C-Level ✔ ✔ ✔ ✔ ✔ ✔ ✔
Marketing
Team ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔
Sales
Management ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔
Field Sales ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔
Inside Sales ✔ ✔ ✔ ✔ ✔ ✔ ✔
Call Center ✔ ✔ ✔ ✔ ✔ ✔ ✔
Salesforce
Admin ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔
RealZips empowers stakeholders across your whole organization

12. Drill down into powerful analytics through multiple geographical layers

13. Give all reports a geographic
structure and actionable icons.
Act on key metrics

14. Get started at RealZips.com
3+ millions points of geographic data
Turn CRM data into Actionable Sales Intelligence™