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Lean agile meets design thinking

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Design thinking, agile & lean
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Lean agile meets design thinking

As companies evolve to adopt, integrate and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. This Session will give you guidelines on how to start an innovative business lean and fast by using design thinking, lean and agile approaches and how to build high-performing digital product teams. The session will finish with discussing Lean Agile meets Design Thinking to give a meaningful conclusion.

As companies evolve to adopt, integrate and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. This Session will give you guidelines on how to start an innovative business lean and fast by using design thinking, lean and agile approaches and how to build high-performing digital product teams. The session will finish with discussing Lean Agile meets Design Thinking to give a meaningful conclusion.

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Lean agile meets design thinking

  1. 1. How to build High Performing Digital Product Teams for Your New Innovative Business? Integrating Agile Methodologies, Lean Startup and Design Thinking Ravneet Kaur CEO & President Agile School Inc.
  2. 2. About Agile School Leading you on the path of Agility • Global consultancy surrounding everything to do with Agile. Our services offerings surround Agile • Coaching • Agile / Scrum, Kanban, Design Thinking Coaching • Training • International Software Quality Institute (iSQI) Certified Trainings – Agile Essentials, Agile Business Analysts and Agile Tester • Scaled Agile Framework (SAFe) Certified Trainings • Lean Kanban University (LKU) Certified Trainings • DevOps Agile Skills Association (DASA) Certified Trainings • Project Management Institute – Agile Certified Practitioner (PMI-ACP) • ICAgile Certified Trainings • Design Thinking University Certified courses • Consulting • Focused towards your Agile Adoption and Organizational Transformation. • Assessment • Agile Leadership, Business Agility, Team Health, Scaled Agile Framework Health, DevOps Health etc.
  3. 3. For upcoming Trainings and Courses, please visit our site www.agileschool.org, Agile School Facebook Link: https://www.facebook.com/agileschool.org/ (@agileschool.org) Agile School Linkedin page: https://www.linkedin.com/company/agile-school Agile School Twitter: https://twitter.com/agileschoolorg (@agileschoolorg) Agile School Xing Page: https://www.xing.com/companies/agileschool Agile School Blog: https://agileschool.quora.com/ Please also subscribe to our WhatsApp group for live ongoing discussions on these topics. For subscribing, please use the link: https://chat.whatsapp.com/3lJv9F2iLFKDvV3OD8bGkb About Agile School
  4. 4. The Challenge
  5. 5. “Our Tech Teams are learning Agile. Our Product Teams are learning Lean and our Design Teams are learning Design Thinking. Which one is right?“ The Dilemma
  6. 6. Agile “We value responding to change over following a plan.“
  7. 7. Agile Manifesto Individuals and interactions over processes and tools Working software over comprehensive documentation Customer collaboration over contract negotiation Responding to change over following a plan We are uncovering better ways of developing software by doing it and helping others do it. Through this work we have come to value: That is, while there is value in the items on the right, we value the items on the left more.
  8. 8. Scrum
  9. 9. Kanban
  10. 10. Scaled Agile Framework (SAFe)
  11. 11. Agile gets business results 30–75% faster time to market Happier, more motivated employees 20–50% increase in productivity 50%+ defect reduction
  12. 12. “Agile“ was born to deal with “Uncertainity“ Agile is being “hired“ today to drive velocity (speed). Agile is about efficient delivery of high quality code. Agile promises greater predictibility, throughput and productivity. The Customer Feedback is being limited to Stakeholders and not the end users.
  13. 13. Agile is about faster time to market and increased throughput Is Agile, really solving our problems? Or Is it, just helping us to push more through the system faster? Amazon pushes new code live to their customers every 11.6 seconds
  14. 14. DevOps enables greater agility in Software Development Software is no more a static piece of code but a continuous and dynamic system that is regularly optimized, augmented and improved.
  15. 15. 70%-80% of new product development that fails, does not lack of advanced technology but because of failure to understand user’s needs” – Prof. Eric von Hippel, MIT Business School 2007 Agile Methodologies are using proxy Users and proxy Customers
  16. 16. It is possible to finish on schedule and under budget but still deliver nothing of value!!
  17. 17. Lean Startup The question every project seeks to answer is not, “Can we build It?“ It‘s “Should We Build It?“
  18. 18. Lean Startup
  19. 19. MVP (Minimum Viable Product)
  20. 20. MVP (Minimum Viable Product) MVP was designed as a tool of Lean Startup to help teams answer two questions: 1. What‘s the most important thing we need to learn first on our Project? 2. What‘s the least amount of work we need to do to learn that?
  21. 21. 1. With the push for velocity on teams, MVP is now largely a stand- in for Phase I. 2. Experimentation is not something for which teams are rewarded. 3. While many teams are shipping less software, at least initially, they are not leveraging that initial release to learn and optimize. MVPs – as adopted by the industry today
  22. 22. MVPs are restricted to “Innovation Labs“ Lean Startup is for Product Managers. Do all the experiments “upfront“.
  23. 23. Design Thinking “Are We solving a Real Problem, for a Real Customer, in a meaningful way?“
  24. 24. Delivering on time and within budget is of no use if we build the wrong thing, at the wrong time, for the wrong people.
  25. 25. Build the right thing, at right time for right people.
  26. 26. Get out of your office and go find out what are customers’ aspirations 28
  27. 27. Never ask your users what they want, never ask the developers what they think the users want 29
  28. 28. 30
  29. 29. Design Thinking Process Space Exploration Find Patterns Define Design Principles Make Tangibles Iterate Relentlessly
  30. 30. Space Exploration (learn from people)
  31. 31. Find Patterns
  32. 32. Define Design Principles
  33. 33. Make Tangibles 35
  34. 34. Iterate Relentlessly 36
  35. 35. Some facts about Design Thinking Still!! Customer Empathy is hard to find in large Companies !!!
  36. 36. “Our Tech Teams are learning Agile. Our Product Teams are learning Lean and our Design Teams are learning Design Thinking. Which one is right?“ The Dilemma
  37. 37. Organisations live in Silos and do Local Optimization
  38. 38. Integrating Lean, Agile and Design Thinking Pick and choose the specific elements from each practice that work well for your teams and the Brand values you‘re trying to convey.
  39. 39. Work in short cycles • Innovative Product creation is complex and unpredictable and so are people. • Whether it‘s about creating an innovative product or a process change or transformation, work is short cycles.
  40. 40. Hold regular Retrospectives
  41. 41. Put Customer at the center of everything Ask following questions on regular basis: 1. How do we know we‘re shipping something users care about? 2. How do we find out? 3. How does that affect what we prioritize?
  42. 42. Go and See
  43. 43. Balance product discovery with delivery work by only testing high-risk hypotheses
  44. 44. Do less research, more often
  45. 45. Work (and train) as one balanced team
  46. 46. Radical Transparency
  47. 47. Review your incentive structure (and performance management criteria)
  48. 48. Make product discovery work a first class citizen of your backlog
  49. 49. Conclusion At the end of the day, your Customers don‘t care whether you practice Lean, Agile or Design Thinking. They care about great products and services that solve meaningful problems for them in effective ways.

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