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E-tourism, nuove competenze e nuovi mestieri, le slide di Rodolfo Baggio

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Venerdì, 25 ottobre 2013, Rodolfo Baggio, PhD FRG, docente di informatica presso l'Università Bocconi, ha presentato E-tourism, nuove competenze e nuovi mestieri.

Publicada em: Tecnologia
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E-tourism, nuove competenze e nuovi mestieri, le slide di Rodolfo Baggio

  1. 1. Tourism, Technology & WEB Science Rodolfo Baggio MET – Bocconi University
  2. 2.  a sanity check
  3. 3.
  4. 4. “Information technology”? The application of computers and telecommunications equipment to store, retrieve, transmit and manipulate data R. Baggio – Bocconi University 7
  5. 5. And the "Global Village" became a Reality The Web is not simply a technological manifestation but a reflection of social structures and processes R. Baggio – Bocconi University 8
  6. 6. Some questions… • How is the Web structured? What is its size? • How can unstructured data mined from the Web be combined in meaningful ways? • How does information/misinformation spread on the Web? How can we discover its origin? • How can the Web be used to effectively harness the collective intelligence of its users? • How can trust be measured on the Web? • How can Web help identifying influential actors? • How can privacy be maintained on the Web? • How can online social networks give evidence about the human condition? • How has the Web changed how humans think & behave? • How has the Web affected the economy? etc. etc. etc. R. Baggio – Bocconi University 9
  7. 7. a matter of perspective
  8. 8. Web today: processes environment questions problems creativity idea engineering design analysis (science) Social Tech implementation emergent properties (complexity) meso macro R. Baggio – Bocconi University interaction (collaboration) micro system system system 11
  9. 9. The Web Information System Data Base Economic Business & Organization Distributed Computer Distributed Software Complex Adaptive System Complex network R. Baggio – Bocconi University Marketing Individuals Political Social Communic.  12
  10. 10. Web Science Web Science: the interdisciplinary study of the Web as an entity and phenomenon. It includes studies of the Web’s properties, protocols, algorithms, and societal effects. R. Baggio – Bocconi University 13
  11. 11. The Economy Actors, goods, processes  resources, capital, work  products & services R. Baggio – Bocconi University 14
  12. 12. Web economy Actors Goods Structure R. Baggio – Bocconi University Processes 15
  13. 13. what about tourism?
  14. 14. Tourism & technology R. Baggio – Bocconi University 17
  15. 15. Tourism & Technology A close relationship A challenging relationship A constrained relationship A «dangerous» relationship R. Baggio – Bocconi University 19
  16. 16. Digital ecosystem Complex adaptive system – real and virtual agents interacting between themselves & with environment – digital components are intelligent active and adaptive organisms – system is in continuous evolution (perpetual beta) R. Baggio – Bocconi University 20
  17. 17. Digital ecosystem globalization Cultural values & behaviors R. Baggio – Bocconi University 22
  18. 18. …digital ecosystem… R. Baggio – Bocconi University 23
  19. 19. Studying relationships Milani, Baggio & Piattelli, 2011 R. Baggio – Bocconi University 24
  20. 20. WHO? WHAT? WHEN? WHERE? WHY?
  21. 21. CHALLENGES
  22. 22. Then?

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