1.
PERSONAL BRAND EXPLORATION
Rachael Miller
Project & Portfolio I: Week 1
MONTH DAY, YEAR

2.
Rae is here and has a lot of enthusiasm in expressing their interest Rae has excellent
attention to detail skills and an excellent work ethic never having to be told twice to do
something, and even better Rae has a lead-by-example attitude. What makes Rae
they can accomplish anything that comes their way and be able to have any workload
that’s provided for them no questions asked. In the end, Rae is a very adventurous
easy-going, and generous soul and is willing to do what's best for any company to
reach its goals. Furthermore, Rae’s passion is to be able to provide what each
company's purpose is for its consumers and customers. Giving customers a reason
to keep coming back for great service.
IDENTITY

3.
PROFESSION
Potential Job Titles:
• Web and Digital Interface
Designers
• Advertising and Promotions
Manager
• Market Research Analysts and
Marketing Specialists
BRAND ARCHETYPE -Heroism in
its prime, As a leader executing
their role by leading by example and
guiding those to success while
having an excellent work ethic and
time management towards the job
[Marketing Strategist] for [Technical Services]
Picture Relevant
to Your Industry
Goes Here
Caption

4.
[CATEGORY of PEOPLE]
TARGET AUDIENCE
TikTok
Outreach Plan:
• An Application to get an interview face-to-face
conversation.
• Professional engagement tone of voice when speaking
about myself to accomplish the job.
• Whenever the application is received and accounted for
and a time is set for the interview.
PROFILE
PICTURE
[Monetization Strategist
Partnerships] at [TikTok]
Lauren Gardner
Outreach Plan:
• Initial call and introduction to scheduling a time to meet
up for a sit-down talk.
• A method of persuasion to implement what I can do for
thew company and met skillsets.
• When things are addressed and spoken for a timeframe
will be provided upon request.
PROFILE
PICTURE [Hiring Manager] at
[Microsoft]
Shawn Clarke
Outreach Plan:
• Application for an interview and a sky call for a brief
introduction.
• Professional communicating tine towards the interview
at the tasks at hand
• A timeframe is provided upon request after the
introduction for the interview
PROFILE
PICTURE [SVP PMO] at [JUICE Pharma
Worldwide]

5.
GOALS
Short Term: (Immediately After Graduation, 2017)
• Get the perfect job to establish yourself for your
future career path.
‣Deliberately excelling in skillsets and
knowledge on the job to greater experience for
future careers.
Mid Term: (2017-2020)
• Establish excellent work ethic and experience for
more job opportunities
‣‘Provide these skills to move up in job titles for
better career opportunities
Long Term: (2022-Present)
• Achieve the ultimate high job ranking in the business
and keep the success for your career path and follow
your dreams.
‣Keeping up with experiences and skillsets and
mastering each and every aspect of business-
related materials for the best excelling
accomplishments for your future in time.

6.
SKILLS ANALYSIS
Notable Skills & Current Proficiencies:
Notable Skills REQUIRED in TRADE & Current Proficiencies:
Analytical Skills
SOFT
HARD
Novice / Adept / Expert
Adaptability Novice / Adept / Expert
Problem Solving Novice / Adept / Expert
Dependability Novice / Adept / Expert
Leadership
SOFT
HARD
Novice / Adept / Expert
Project Management Novice / Adept / Expert
Attention to Detail Novice / Adept / Expert
Interpersonal Skills Novice / Adept / Expert

7.
I help the community do amazing things by
leading them to success.
PROMISE

8.
CREDENTIALS
Work Experience:
• Retail and Food Handling
• Catering, managing a Play for theater
Education:
• High School Diploma First Colonial High
School
• Digital Marketing, B.S., Full Sail University (Exp. 2024)
Awards:
• In School Career 5th-12th grade, Perfect
Attendance, Outstanding Leadership.
• Honor Roll, Excellence for Financials.
Picture Relevant
to Your Industry
Goes Here

9.
COMPETITION
Thomas Taylor
Industry Experience:
• Game Arts Computer Aided Design
Technician
Education:
• BS of Applied Science
Leadership Experience:
• Technican hands on training and learning
Skills and Proficiencies:
• Skill 1 Photo shop- X endorsements
• Skill 2 Technical services - X endorsements
• Skill 3 animation designs technology - X endorsements
Rachael Miller
Overall Online Presence:
• The profile list a facial headshot has very detailed skill
listings and everything you need to know in there
simple profiles to understand the person better overall
its a decent profile.
• Grade: I would give this profile an average setting about
77 out of 100.
HEADSHOT HEADSHOT
Industry Experience:
• Retail and Food Handling
Education:
• High Schoo Diploma and some college
Leadership Experience:
• Shows excellent leadership skills in my current job to
accomplish the task
• Helping teammates finish there task on timely manner
Skills and Proficiencies:
• Skill 1 dependability - X endorsements
• Skill 2 Fast Learner - X endorsements
• Skill 3 Time Management - X endorsements
Overall Online Presence:
• A simple yet not basic profile with name and university
with simple detail of pictures and no headshot yet
• Grade: id say its in between poor and an average 55
out of 100. Could use some work.

10.
COMPETITION
Sheyron Smith
Noteworthy Experience:
• Multitasker skilled
• Helping Clients
Rachael Miller
HEADSHOT HEADSHOT
Industry Experience:
• CUSTOMER SERVICE
Education:
• FULL SAIL UNIVERSITY
Skills and Proficiencies:
• Skill 1 Telephone manner - X endorsements
• Skill 2 customer support - X endorsements
• Skill 3 Quality Control - X endorsements
Overall Online Presence:
• The profile is well detailed and distributed great
explanations of things the person has done and
continues to do
• Grade this profile is above average and id give it a 80
out of 100
Industry Experience:
• Retail and Food Handling
Education:
• High Schoo Diploma and some college
Leadership Experience:
• Shows excellent leadership skills in my current job to
accomplish the task
• Helping teammates finish there task on timely manner
Skills and Proficiencies:
• Skill 1 dependability - X endorsements
• Skill 2 Fast Learner - X endorsements
• Skill 3 Time Management - X endorsements
Overall Online Presence:
• A simple yet not basic profile with name and university
with simple detail of pictures and no headshot yet
• Grade: id say its in between poor and an average 55
out of 100. Could use some work.

11.
BRAND POSITION
For The community that provides the matters of
success, I provide the perseverance of success
and accomplish things with an excellent work
ethic and promising work skills because I believe
with great leadership skills it’ll take anyone far and
closer to their goals in life journeys.
“THE VICTOR”

12.
NETWORKING &
MARKETING
Industry Events & Organizations
• B2b marketing Expo
‣ 21-22 March 2023 Los Angeles, CA
• DigiMarCon Global Conference & Exhibition Series
• 2024
• TECHSPO Global Technology Expo Series
• May 7 2024 | Denver CO
Digital Marketing
• Primary Content: The type of content I will be creating has
selective varieties of Fun and teaching moments random
posting of lifestyles How to types of content as well. Though
the brand archetype consists of heroism I believe giving
consumers the views to teaching moment will provide great
feedback for the market
• Primary Tools: Most of the social networks will be TIKTOK,
Instagram, and Twitter. There will be weekly updates and bi-
daily posts on how-tos and random lifestyle posts.
• Website: This will only be used as a motivational aspect to
persuade the minds of the community to do more and better
themselves for the future of success.
Picture of You
Goes Here

13.
PROFESSIONAL DEVELOPMENT
Mentor
• A mentor that will brighten my skillsets and help me
achieve my goals in the utmost way I can. Guiding me
to be the best I can be while doing the best I can do.
Looking to have it established at the end of 2023
Formal Education
• Full Sail University 2022-2024
Technical Skills
• Adaptability - Marketing, 2023
• Multitasker Skilled - Customer Service ,Marketing,2023
• Dependability - Retail, 2023
Soft Skills
• Attention to Detail - Retail Marketing 2022-2023
• Fast Learning - Retail Marketing, 2022-2023
• Communication Skills - Retail Marketing, 2022-2023

14.
Rachael Miller
You know so many unsuccessful businesses out there with the wrong
people in the industry? Well, what I do is provide the most efficient
leadership to get the job done right. In fact, A task never goes undone and
or half effortlessly executed thus rewarding success in the making.
Picture of You
Goes Here

15.
REFERENCES
Group, P. (n.d.). B2B marketing expo california. B2B Marketing
Expo California. Retrieved January 8, 2023, from
https://www.b2bmarketingexpo.us/
Techspo events. TECHSPO. (n.d.). Retrieved January 8, 2023,
from https://techspo.co/events/
2024 marketing events. (n.d.). Retrieved January 8, 2023, from
https://digimarcon.com/2024-marketing-events/
Marketing strategy. Corporate Finance Institute. (2022, October 13).
Retrieved January 8, 2023, from
https://corporatefinanceinstitute.com/resources/management/
marketing-strategy/
About the Author Sonya Krakoff Senior Content Marketing
Specialist Sonya Krakoff is the Senior Content Marketing
Specialist at Champlain College Online. (n.d.). What skills do
you need for marketing in 2020? Champlain College Online.
Retrieved January 8, 2023, from
https://online.champlain.edu/blog/what-skills-do-you-need-for-
marketing
Professional, scientific, and technical services industry. O*NET
OnLine. (n.d.). Retrieved January 8, 2023, from
https://www.onetonline.org/find/industry?j=13-1161.01&i=54
Join Tiktok. (n.d.). Retrieved January 8, 2023, from
https://careers.tiktok.com/position/7135187875465971976/det
ail?spread=5MWH5CQ
Juice Pharma Worldwide | Linkedin. (n.d.). Retrieved January 8,
2023, from https://www.linkedin.com/company/juice-pharma-
worldwide