the first mileage _ 2400 yd.
the first fabric _ recycle Polyester
the first practitioners _ 11 designers
Yardsprojects’s first mileage is recycle polyester of 2400yd from water bottle.
11 design practitioners created PET recycle polyester into 40 products.
YARDsprojects develops variety of fabrics in collaboratoin with manufacturer, and distribute them to various practitioners from fashion designers to artists.
From the eco-friendly fabrics for the environment, to ethical fabrics against animal cruelty, to traditional fabrics with cultural heritage, and even to innovative fabrics.
Yardsprojects on SNS
http://www.facebook.com/yardsproject
Earth Summit 2012
http://www.earthsummit2012.org/
1. Enzuvan, Fitbow Kollectiv,
PartspARTs by IMSEONOC,
SYK sMall Friends,
SOFTCORE, MOSCA, VENT,
Ranggan, Mischief, GRU,
sponsored by
2. 1
introducing ’Conscious Fabrics’
to the fashion scene by developing
potential meterials. It involves
creative practitioners from different
fields in this transformation and
circulation of region- based
materials. It depicts a metaphor of
an urban conditions through this
cooperative sourcing, buying, and
supply chain building.
ydsprojects.net
3. PartspARTs by IMSEONOC eye toward th
PartspARTs was launched by evolving lifes
IMSEONOC in 2011. This new technology-in
label will bring a fresh to convention
perspective to design with an 4 styles / 5 c
4. ward the future and
ng lifestyles offering
logy-infused alternatives
ventional fashion.
s / 5 color ways
“I would describe my cloth as Tofu.
Clothes are consumed and worn
2 just as tofu is eaten on the daily
basis. As Tofu is made in process
of system as math does, clothes
can attain systemic algorithm under
people’s characteristic like plus and
minus. This is totally different from
fast fashion depending soley on
trend becoming easily useless. And
I like to try combile other genre to
my design as PartspARTs.”
www.imseonoc.com
5. SYK sMall Friends her brand in
Syndey So Yeon Kim’s the point of e
background has been in unconvention
DKNY,Club Monaco, NY and heterogeneo
KUHO, Seoul. She established 2 styles / 2 c
6. and in 2005 starting from
nt of everything is
ventional and a
geneous mix of things
s / 2 color ways
3
“It’s one of the most important thing
we are doing custom-made private
order and don’t use fur and leather.
I got lots of spiritual inspiration from
nature. I am getting inspired by
Seoul nowadays as well because
many friedns starts their own
creative field based on Seoul. SYK
sMallFriends clothes are for
independent creative women and
men who demand versatility and
longevity from their wardrobes.
www.syksmallfriends.com
7. VENT The goal and
Vent is a team of people with to be expres
different backgrounds such as product 'Ven
clothing wholesale, fashion first is Acces
design,communicationplanning. 3 styles / 2 c
8. oal and vision of Vent are
expressed through the “...been involved with fashion
ct 'Vent Series', and the industry as designer, planner,
Accessaries + Clothing. merchandiser...I found myself
s / 2 color ways surrounded by many friends from
various field of interests and could
see possible directions we all be
involved with much of excitement..
..the name ‘Vent’ is quite simply
come from idea of ‘grabbing a fresh
air’ in Seoul fashion scnen..
www.vent.ac
the first mileage _ 2400 yd. Y
the first fabric _ recycle Polyester 1
the first practitioners _ 11 designers a
the next mileage ?
Y
YARDsprojects develops variety of fabrics in c
collaboratoin with manufacturer, and distribute them to p
various practitioners from fashion designers to artists. o
4 From the eco-friendly fabrics for the environment, R
to ethical fabrics against animal cruelty, ta
to traditional fabrics with cultural heritage, th
and even to innovative fabrics. c
Y
‘l
1st yd. fabric li
: recycle Polyester in
4 plastic bottles = 1 cloth :o
p
Environmental IMPACT fabric recycled from PET
a
• Reduce using natural resources and energy consumption
• Reducing emission CO2 gas by 30%, compared with
making new polyester from petroleum
• Same quality as Virgin polyester
4 kinds / 8 color ways
COMA 30'S 72%, POLY SPIN YARN 30'S 65%,
RECYCLE 150D 28%, RECYCLE 150D*2 35%,
60/70" 300~310G/YD 66/68" 470~480G/YD
POLY SPIN YARN 30'S 55%, POLY SPIN YARN 30'S 55%,
RECYCLE 150D 45% , RECYCLE 150D 45% ,
60/62" 400~410G/YD 60/62“ 280~290G/YD
9. d. YARDsprojects is an on-going project.
er 1st yd. mileage starts from Seoul
s and continues with international cooperation.
?
YARDsprojects builds
in communication among sourcing, design,
to production, supply chain and consumers by
s. organizing cultural experience with creative projects. “designing garments for human
nt, Results are put into exhibitions internationally and bodies... as if I am painting on
take part in variety of campaigns to share canvass....for this fabric I choose to
y, sculpturing a heart-shaped helmet
e, the vision with many others under the
communication design of R2W(Rare-to-Wear) in the form of hoodies,I like
s. inventing fairy tales and surrealistic
YARDSprojects explores happenings with my friends...It’s
‘locally made, globally relevant’ opportunities fun to play unusual sources for
linked to a new view of scale and resource use design, such as wrapping heels
in fashion and textiles with a pvc, instead of wearing
:open source of fabric developing rainboots.
prompts diverse creators and consumers www.senayoon.com
around the world to get inspired
,
,
10. Sena Yoon studied fashion abd p
fine art in Antwerp, Belgium h
and started her own label f
SOFTCORE in 2009. 1
she does apply themes and
11. d process that she used to do for
her fine art works, for her
fashion collections
1 style / 2 color ways
5
“I was in Austrailia working as a
carpenter. And fishing and camping
are my long lasting friends. One
day I went to camping area and
was shocked to see all those 1200
tents look identical. I wondered
why all camping gear and furniture
are made up of metal so I made
fishing chair made up of wood.
Many friends started ask me to
make it for them and Hollain began
thanks to those personal request.”
www.hollain.com
12. HOLLAIN s
Hollain brings outdoor lifestyle s
into everyday fashion, gear and P
furniture. Hollain collaborates h
with various artists and designer
13. sharing common culture of
street and outdoor activities.
Professional crew never miss
high quality craft making.
r
“ ..how you rest and sleep means a
lot more than you think. it means
half of your life...covering yourself
with blankerts for a sleep actually
means how you end your todays
and prepare tommorows..
Jul bang-suk is cushion for buddist
ritul ‘jul’ which defines your own
space by its size and design...we
do have our own space but we
often neglect to define it....
6 www.guruhome.com
14. Jinhee Cho is running GURU S
which aleady has 30years of b
history for blending traditional w
hand made beddings and p
contemporay life styles in Korea 3
15. She comes up with idea of Jul
bang-suk for Yards projects,
which simply represents the
philasophy of her brand.
a 3 styles / 2 color ways
“Head is the most beautiful part of
human body and hat emphasizes
it. I am more like technician than
7 designer. Technicians actualizes
design and its ideas and that is
what I want to be doing rather than
just playing with ideas. I am oppen
to any way of educating myself for
any thing.... by the way, Urban
Monster for Yardsprojects aleady
made fans from Japan...
www.ranggan.com
16. Seohyun Jo studied milinary & m
jewerly in Bunka Fashion d
College inTokyo and set up S
order-made hat brand, m
Ranggan. Collaborating with r
17. many designers, artists for
diverse range of projects in
Seoul. he believes ‘any ideas in
mind’s eye can be formed in
reality.
8
“ I used to be a hiphop artist and
now I design garments and lead
Fitbow Kollectiv, which is like
collection of EP becoming LP.
Hiphop does express ideas and
messages through their own words,
I wanted to do the same for my
garments. Korean has its own
unique brilliance in culture and
tradition, and I think there are so
many things to be discovered
through design.”
www.fitbow.co.kr
18. FITBOW KOLLEKTIV is a w
design collectivity founded in K
2004 by Kyungbin Chon. Each t
season, new collections are 2
produced based on the projects
19. which tend to be blending
Korean themes and patterns in
their design process.
2 styles / 1 color ways
“We have been close for ages and
also brought up in same town. We
gave our name as MISCHIEF
MAKERS and MISCHIEF HOUSE
9
for our studo...guess we are
making troubles by dreaming of
making what we believe...since we
have lots of troubles with factories
for our design, we are practically
making everything by our hands...
it is slow and quite painful way but
thats our way too....
www.mischief.co.kr
20. In 2010, two 26-year-olds, Seo s
Ji Eun and Jung Ji Yoon A
founded a new apparel/Goods b
label MISCHIEF. 1
They play with ‘the analogue
21. sensibility of ‘VINTAGE
ATHLETIC CASUAL’, inspired
by much of 90s pop culture.
1 style / 2 color ways
10
“...marble images for Yardsprojects
are from several layers of plastic
surface. Mosca begins with my
personal repects to Elsa
Schiaparelli, a designer who would
point out the prejudices of society
with humor and class. Mosca also
want it to speak up its own voice by
paradoxical but experimental
approach with our friends. We have
been played with ‘fly’ and ‘dog’ for
upcoming collection
www.mosca.co.kr
22. MOSCA is Italian word for ‘fly’ in b
english. MOSCA uses fashion F
as a vehicle to confront e
conventional beauty and prove p
that the grotesques can be 1
23. n beautiful than It seems.
Fashion should be the most
effective way to deal with
prejudice and misunderstanding
1 style / 3 color ways
w
ap
on
C
11 online commerce
booklets project
online showcase
(online- based featured film)
(R2W)
- R2W creates collaborative
movements in diverse perspectives
that will transform social and
creative scenery.
- R2W creates a platform that w
supports for better practices and R
creations and allows a wider ar
consumer scale.
- R2W creates communication
design using media as a bridge
between creative process and
technology.
24. www.ydsprojects.net
applying conscious materials
on creative community in a certain direction
Creation of Collaborative Movement
exhibits and sells designers’ collections
online in their own showroom,
on a single web platform.
A controlled, pre-approved network of
international retailers and consumers
has acess to view the collection
and to pre-order online.
Seoul FN : Directory Network
www.seoulfn.net
brings together 45 Seoul-based designers to create
open source online platform and map practical
information to global consumers and buyers
www.rare2wear.com
RARE-to-Wear’s possibilities
are not confined
25. Enju Hong has been on
best Korean designers s
1999, with her brand En
which is well known for t
unique blend of avantga
26. een one of and practical designs.
ners since
nd Enzuvan 4 styles / 4 color ways
wn for their
vantgard
12
“It was really hard time for Korea in
1998 because of financial
crisis(IMF). I just got back from
Paris and started my own collection
in 1999,trying to reveal this
insecure conditions. I tried many
reformed and recycled thngs which
were unexplored.... Enzuvan has a
distinct design of oriental and
avantgard fusion having a frenzy of
loyal followers and I appreciate that
long lasting bond with customers.”
www.enzuvan.com
27. the first mileage _ 2400
From recycle factory to
designers’ studio, YARD
jects passes through urb
condition and daily rout
28. 2400 yd. Seoul,
ory to through YARDs2400 video,
YARDspro- from water bottle to fabric, to
gh urban clothing, the cycle depicts whole
y routine urban circulation of city, Seoul
By correlating the material(recycled
polyester) to its urban environment,
revealing much about the
conditions we are in,
and how its own cycle is formed
among designers.
www.ydsprojects.net
www.seoulfn.net/events
13