This document discusses how QR codes can help local businesses connect with consumers. It explains that QR codes allow mobile users to be immediately directed to content like coupons, videos, or a website when they scan the code using their phone. The document notes that over 6 billion people use mobile worldwide and 40% of smartphone users who have scanned a QR code have made a purchase. It argues that QR code marketing can help small businesses build their brand, gain an edge on competitors, connect with local customers, and generate new leads cost-effectively.
1. How QR Codes Can Help You
Connect With Local Consumers
Presented by: Ron Mills
954.394.4980
bit.ly/mobilewiz
2. What is a QR Code?
A QR Code (Quick Response Code) is a
matrix barcode (or two-dimensional code),
readable by QR scanners, mobile phones
with a camera, and smartphones…
Once scanned, the mobile user will be
directed to your destination of choice such
as a coupon offer, an online video, etc…
4. Where Do Users Go
After Scanning?
They Will Be IMMEDIATELY Directed To:
Newsletter Sign-up
A Coupon Offer
A Specific Product Offer
Your Website
An Online Video
Your Phone Line
Helpful Content They Would Find Useful
Enter a Drawing for a Prize
Conduct Polls and Surveys
And More!
5. QR Code Facts & Trends Every
Business Should Know About
More than 6 Billion Mobile Users Worldwide
Nearly Half of Smartphone Users Have
Scanned a QR Code for Info, Pricing,
Features, Comparison and More
Approximately 40% of Those Who Have
Scanned a QR Code Shared the
Information with Someone or Made a
Purchase
6. QR Code Facts & Trends Every
Business Should Know About
According to the latest Comscore Data:
7. QR Code Facts & Trends Every
Business Should Know About
Approximately 42% of Consumers Have
Said They Would Scan a QR Code in Order
to Access a Discount Voucher
Nearly 45% of US Businesses are
Conducting Some Form of Mobile
Marketing - QR Being One of the Top
Mobile Tactics They’re Using
8. Popular Mobile Activities
What Are People Doing on Their Mobile Devices?
Social Networking Performing Searches
Using Mobile Apps Listening to Music
Browsing Websites Watching Videos
Sending and Reading Emails Checking News and Weather
Sending and Reading Text Messages
9. Mobile has changed the way consumers spend their money…
It has also changed the way your business can truly
CONNECT with your local target market…
10. Traditional Advertising Methods Are No
Longer as Effective as They Once Were
TRADITIONAL METHODS MOBILE METHODS
• Yellow Page Books • Mobile Websites
• Newspaper Ads • Text Message
• TV Commercials Marketing
• QR Codes & More!
11. What Does This Mean for
Your Business?
You Must :
1. Put your business in front of your
mobile target audience
1. Spend your marketing dollars where
they can yield the best returns
1. Utilize the power of mobile
marketing to stay connected to your
local market
12. Could QR Code Marketing Be The Missing
Piece of the Puzzle for YOUR
Small Business?
QR Code Marketing is No
Longer a Trend…
It’s the NEW Way to Do
Business!
13. Why QR Code Marketing?
It’s POWERFUL For Helping You…
Build Your Brand
Gain the Edge on Your Competitors
Connect with Local Consumers
Generate New Leads & Repeat Loyal
Customers
14. Benefits of QR Code Marketing
Enables INSTANT, TARGETED
Communication with Consumers
Builds Curiosity, Excitement and
Responsiveness
Audience is IMMEDIATELY Directed to Your
Destination of Choice After Scanning
Promotes Customer Engagement & Loyalty
15. Benefits of QR Code Marketing
Cost-Effective, Easy to Use, and Easy to
Track
No Need to “Reprint” When Info Changes
Produces Leads and Repeat Business
Increases Exposure, Sales, and Revenue
16. Where to Put QR Codes?
Magazine, Newspaper, and TV Ads
Business Cards
Product Labels
Storefront
Flyers
T-shirts
Websites
Direct Mail Pieces
And MORE
18. Thank You For Viewing
Our QR Code
Marketing Presentation!
For More Information About How You Can Lower
Advertising Costs and Boost Profits at the Same Time,
Contact Me Today!
Ron Mills
Foot Print Strategies
954.394.4980
bit.ly/mobilewiz