التغطية الإعلامية لمنتجات شركة كيونت وأنشطتها في مصر لشهر يونيو 2014

1. QNet Evaluation Report
June 2014

2. Key Activities Historical Data
Reputation
Management
via endorsing
QNET’s media
relations
program to
enhance
QNET’s image
amongst the
Egyptian local
press.
Write ups / Press Releases ( Positive News)
1 write ups 1 interview circulated during May
•Tourism revives Egypt’s Economy with 11.3 % of the Gross Domestic Product (GDP)
.Published 29 times in both Online and Print.
-Total print coverage : 3 clips
-Total online coverage : 26 hit
Main Media channels of QNET news coverage:
Print :- Allam Al Youm and Ahram Massey
Online: Zawya, Youm 7 and Al Borsa

3. s/n Announcement Market Number of
Clips
1 Tourism revives Egypt’s Economy with 11.3 % of the Gross
Domestic Product (GDP)
Egypt 27
2 With Pictures…Rashid Center for the Disabled deepens
religious awareness among students in the UAE
Egypt 2
Content

4. 28
1
Language
Arabic
English
Coverage language Breakdown

5. Tourism revives Egypt’s Economy with 11.3 % of the Gross Domestic Product (GDP)

6. Tourism is one of the pillars of Egypt’s economy constituting 11.3%of the
Gross Domestic Product (GDP), 14.4%of the total foreign currency income and 45% of
total service exportation as well as 12.6%of Egypt’s labor power according to Hisham
Zaazou’s, Minister of Tourism, statement in the Annual Meeting of the Federation of
Polish tourism companies lA ni dehsilbup sctistiats tneceR .loodanAycnegA sweN
show a rise in hotel reservation of up to 90% at Sharm Al-Sheikh during holidays, as
beaches attracted many Arab tourists, mainly from Lebanon and Jordan, to spend their
Spring Break and Easter there. In addition to this, about 308,000 tourists visited Red
Sea in March 2014, including about 239,000 from 21 European countries who visited
Hurghada in the same month.
Addressing the importance of tourism in getting Egypt’s economy back on its feet,
many companies have started to launch campaigns to activate domestic tourism.
Domestic tourism witnessed a remarkable growth as statistics show a rise of up to
100% during Spring break in Red Sea and South Sinai.

7. Tourism companies also wanted a piece of the pie and started to attract Egyptians
living abroad, as well as foreigners, by offering irresistible packages for
enjoyable and unforgettable vacations in Egypt. QNET, a leading company in direct
selling witnessed a great demand on its summer vacation packages.
With summer vacation round the corner, QNET introduces QVI vacation packages (QVI
Club, QVI Points) with irresistible prices for travel within Egypt and all around the
world, to all Egyptians and their families. Haldun Arin, QNet’s CEO, says “at QNET we
are keen to provide services that meet people’s needs. As summer vacation
approaches, we understand how many Egyptian families desire going on vacation and
enjoying their break, but are always worried about the cost. Thus QNET is dedicated to
providing a range of summer vacations with affordable prices to suit the various
budgets of families.
Through the QVI Points membership, individuals get access to a new whole world of
travel options, lifestyles and vacations, allowing them to customize their own vacations
according to their desires. Members can select where to stay (out of 140,000 places of
residence), what they want to see and do (from a range of tours and activities) and
when” Haldun added.

8. He added that, “the QVI Club membership is like the key to a beautiful
world of discovery and travel as it allows people to experience other cultures,
traditions and different lifestyles, all at affordable prices. The Club offers a selection of
vacation services for a 30-year vacation membership. Members can also use
XchangeWorld, a portal which allows users to select from a wide range of resorts from
around the world.
“QVI Club also allows members to transfer their membership rights to their immediate
family. Individuals have the option to share the vacation with family and friends or
lend it to them, by using a Guest Certificate. Through the Club, individuals get access
to all QVI resorts which include Dreams Beach in Sharm Al-Sheikh, Dreams Beach in
Marsa Alam and Movenpick Resort in Giza”, Haldun added.

9. Publication: Allam Al Youm
Country: Egypt
Circulation: 164,070
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: ZaaZou: Domestic Tourism rises up to 100% during Spring breaks
Date: June 10th 2014

10. Publication: Allam Rakamy
Country: Egypt
Circulation: 10,000
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET launches electronic packages for summer tourism in Egypt
Date: June 11th 2014

11. Publication: AL Ahram Al Massae
Country: Egypt
Circulation: 450,000
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: puts 140 000 place of residence online
Date: June 16th 2014

12. Publication: Zawya
Country: Egypt
Link: http://bit.ly/1u4hDwP
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: Domestic Tourism rises up to 100% during Spring breaks
Date: June 1st 2014

13. Publication: Zawya (English)
Country: Egypt
Link: http://bit.ly/SmRlrz
Language: English
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline : Tourism revives Egypt's Economy with 11.3 % of the Gross Domestic Product
(GDP)
Date: June 1st 2014

14. Publication: Al Borsa
Country: Egypt
Link: http://bit.ly/1iHV6i7
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline : QNET: Domestic Tourism rises up to 100% during Spring breaks
Date: June 1st 2014

15. Publication: Al Mal
Country: Egypt
Link: http://bit.ly/1mFsVD2
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline : QNET: Domestic Tourism rises up to 100% during Spring breaks
Date: June 1st 2014

16. Publication: Moheet
Country: Egypt
Link: http://bit.ly/1oJKiap
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline : QNET: Domestic Tourism rises up to 100% during Spring breaks
Date: June 1st 2014

17. Publication: ICT Business
Country: Egypt
Link: http://bit.ly/1hMwF2F
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline :QNET markets domestic tourism by introducing QVI Summer Vacation
packages
Date: June 1st 2014

18. Publication: Al Bashayer
Country: Egypt
Link: http://bit.ly/1hMxJng
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline : QVI Summer Vacation packages from QNET with more choices and less prices
Date: June 1st 2014

19. Publication: Misr Al Hadysa
Country: Egypt
Link: http://bit.ly/1iHZy04
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline : QNET: Domestic Tourism rises up to 100% during Spring breaks
Date: June 1st 2014

20. Publication: Eda2a
Country: Egypt
Link: http://bit.ly/1klozCD
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: expects the growth of the tourism sector in Egypt during the summer
Date: June 1st 2014

21. Publication: El Gomaa
Country: Egypt
Link : http://bit.ly/1iI57Ma
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: Domestic Tourism rises up to 100% during Spring breaks
Date: June 1st 2014

22. Publication: El Eqtesady
Country: Egypt
Link http://bit.ly/1rxWf59
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: Domestic Tourism rises up to 100% during Spring break
Date: June 1st 2014

23. Publication: Akhbarak
Country: Egypt
Link: http://bit.ly/1u4lt90
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to HishamZaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: Domestic Tourism rises up to 100% during Spring breaks
Date: June 1st 2014

24. Publication: Akhbarak
Country: Egypt
Link: http://bit.ly/U5ozxc
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET launches QVI Summer Vacation packages to markets domestic tourism
Date: June 1st 2014

25. Publication: Masress
Country: Egypt
Link: http://bit.ly/1px3Yyh
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: Domestic Tourism rises up to 100% during Spring breaks
Date: June 1st 2014

26. Publication: Zawya
Country: Egypt
Link: http://bit.ly/1mIReQj
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: Domestic Tourism rises up to 100% during Spring breaks
Date: June 1st 2014

27. Publication: Misr News Agency
Country: Egypt
Link: http://bit.ly/1pznWsu
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: Tourism represents 11.3 % of the Gross Domestic Product (GDP)
Date: June 1st 2014

28. Publication: Hi Tech 4 All
Country: Egypt
Link: http://bit.ly/1rBESR1
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline : QNET: Tourism is one of Egypt’s Economy pillars with 11.3 % of the Gross
Domestic Product (GDP) and introduces QVI Summer Vacation package
Date: June 1st 2014

29. Publication: Alam Rakamy
Country: Egypt
Link: http://bit.ly/1kzYuLy
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: Tourism is one of Egypt’s Economy pillars with 11.3 % of the Gross
Domestic Product (GDP) and introduces QVI Summer Vacation package
Date: June 1st 2014

30. Publication: Shabab Al Nil
Country: Egypt
Link: http://bit.ly/1kzXN4N
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: Domestic Tourism rises up to 100% during Spring breaks due to QNET
low price packages
Date: June 2nd 2014

31. Publication: Misr News Agency
Country: Egypt
Link: http://bit.ly/1pznWsu
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline : QNET: Tourism represents 11.3 % of the Gross Domestic Product (GDP)
Date: June 2nd 2014

32. Publication: Al Arab Alaan
Country: Egypt
Link: http://bit.ly/1rCf1by
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline : QNET: Domestic Tourism rises up to 100% in Egypt
Date: June 2nd 2014

33. Publication: Mouatamer
Country: Egypt
Link http://bit.ly/T9IAln
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline : QNET: Spring breaks achieves a 100% growth in Domestic Tourism
Date: June 2nd 2014

34. Publication: Alam Rakamy
Country: Egypt
Link : http://bit.ly/1s0cbNJ
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: launches electronic packages for summer tourism in Egypt
Date: June 9th 2014

35. Publication: Baldna News
Country: Egypt
Link : http://bit.ly/1oh2HMu
Language: Arabic
Summary:
Tourism is one of the pillars of Egypt’s economy
constituting 11.3%of the Gross Domestic Product
(GDP), 14.4%of the total foreign currency income and
45% of total service exportation as well as 12.6%of
Egypt’s labor power according to Hisham Zaazou’s ,
Minister of Tourism, statement in the Annual Meeting
of the Federation of Polish tourism companies
Headline: QNET: Domestic Tourism rises up to 100% during Spring breaks
Date: June 12th 2014

36. With Pictures…Rashid Center for the Disabled deepens religious awareness
among students in the UAE

37. Publication: Al Youm 7
Country: Egypt
Link : http://bit.ly/1qhaCsV
Language: Arabic
Summary:
The Students of Rashid Center for Disabled children
celebrate the occasion of mid-Shaaban, amid a crowd
of supporters of the government institutions,
companies, parents and friends of the center in the
presence of the media. This event was led by the Sheikh
Abdullah bin Maktoum bin Rashid Al Maktoum and also
Sheikha Al-Futtaim bent Maktoum bin Rashid Al
Maktoum and Khalifa bin Dry.
Headline : With Pictures…Rashid Center for the Disabled deepens religious awareness
among students in the UAE
Date: June 15th 2014

38. Publication: Mena FN
Country: Egypt
Link : http://bit.ly/1i0JIU6
Language: Arabic
Summary:
The Students of Rashid Center for Disabled children
celebrate the occasion of mid-Shaaban, amid a crowd
of supporters of the government institutions,
companies, parents and friends of the center in the
presence of the media. This event was led by the Sheikh
Abdullah bin Maktoum bin Rashid Al Maktoum and also
Sheikha Al-Futtaim bent Maktoum bin Rashid Al
Maktoum and Khalifa bin Dry.
Headline : “Rashid made a big celebration on the occasion of the “tonight right”
Date: June 15th 2014

39. Tone
0
5
10
15
20
25
30
Negative positive Neutral
Tone
Tone

40. Online Coverage
NO of Hits Top Coverage
Hits
26
Zawya
Moheet
Al Borsa
QNet key Online coverage

41. QNet key Print coverage
Print Coverage
NO of clips Top Coverage
3
Allam Al Youm
Allam Rakamy
Ahram Al Massae

42. Thank You