1. COMPARISION OF SKY AND DISHTV
DTH SERVICE PROVIDERS.
PRESENTED BY:-
PULKIT JAIN
BBA-3CONTINENTS
2. Introduction
• Sky is a brand name of BskyB and BSkyB is the largest pay-
TV broadcaster in the United Kingdom and Ireland with over
11 million subscribers and DishTv is an Indian company and a
division of Zee Network Enterprise. It provides Direct to home
sattelite television to more than 13million customers.
• My analysis will on the following points:
• Ownership
• Competitors
• Distribution
• Technical
• Prices
• Markets
3. Objective of the study
• To evaluate potential customers of the
companies.
• To identify distribution channel of the
companies.
• To evaluate different prices offered by the
companies.
• To identify the different technologies used by
the companies.
4. Research Methodology
• 1. DATA COLLECTION
• Primary data: Primary data was selected from the sample
by a self-administrated questionnaire in presence of the
interviewer.
• Secondary data: Secondary data has been used which is
collected through
• Articles
• Reports
• Journals
• Magazines
• Internet.
• 2. QUALITATIVE AND QUANTATIVE DATA
5. LIMITATIONS
The limitations can be:
• I cannot visit Dish Tv office for my research.
• In primary data the results may be vague due
to busy schedule of respondents.
• I can be bias on my home country.
6. REFRENCES/BIBLIOGRAPHY
• Acharyulu, G. V. R. K.; Shekhar, B. Raja; Madhavedi,
Sudhakar. International Journal of Business
Research. 2009, Vol. 9 Issue 6, p78-84. 7p. 5 Charts.
• Parker, Philip M. Regional Outlook Reports. 1/10/2010,
pN.PAG. 36p. 24 Charts, 1 Map.
• Satellite News. 6/3/2009, Vol. 32 Issue 22, p1-1. 1p.
• Holmes, Mark. Satellite News. 2/20/2006, Vol. 29
Issue 8, p1-3. 3p.
• Spangler, Todd. Multichannel News. 1/14/2013, Vol. 34
Issue 2, p7-7. 1/3p
