1. PRAVEEN KUMAR DATLA
Occupation : Business Development Professional
Current Location: Hyderabad, India
Mobile: +91-9701688777
E-Mail: praveen.datla@rediffmail.com
Best time to call : Anytime
LinkedIn: in.linkedin.com/pub/praveen-datla/25/174/1b4
Date of Birth: 21 June' 1975
Gender: Male
Marital status : Married
Looking for an opportunity in the filed of business development , where in I can utilize my skills and
Knowledge in the filed of sales and marketing
SUMMARY
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Dynamic and successful Assistant Vice President with extensive experience of 15 years in Marketing,
Product Promotion & Business Development
Proficient in all facets of the sales, marketing and the presentation process
Proven ability to build new business relationships and new territories, and experienced in
developing business opportunities within existing client bases
Easy going by nature and able to get along with both work colleagues and senior managers,
currently looking for a suitable challenging retail managerial position
Pragmatic and results orientated, with a focus on bottom line results, having track record of
achieving and exceeding the standards of performance set out for any sales projects
Hands on experience of managing retail staff in terms of training and motivation exercises
Possess in depth knowledge of achieving individual and company goals with precision
SKILL SET
- Driving Strategic Growth
- Motivating & Managing Sales Team
- Key Account Management
- Increasing Sales Revenues
- Sales Presentation
- Process Mapping and Development
- Competitive Market Analysis
- Research
- Negotiating Price / Terms
- Maintaining Existing Accounts
- Problem Solving
- Branding
- Debt Management
CAREERPATH
Designation
AVP
AVP – Heading State
Senior Manager - Heading State
Senior Manager
Area Manager
Organization
India bulls Infrastructure Credit, India
India bulls Financial Services , India
Magma Fincorp Ltd
TATA Motor Finance, India
ICICI Bank Ltd
Duration
Jul 2013 - Till Date
Nov 2011 - Jun 2013
May 2008 - Jun 2011
Jul 2007 - May 2008
Nov 2004 - Jul 2007
Branch incharge
Ashok Leyland finance Ltd
SEP 2000 – JUL 2004

2. Organisational Experience
Designation : AVP – ZSM MHCV & Used – South
Organization : Indiabulls Infrastructure Credit Ltd, India
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Managing business with a team of 4 RSM’s, 21 BSM’s and 40 FOS
Generating a business volume of 35 crs
Hiring, training and motivating the new salespeople to replace under performing previous sales
force
Creating and implementing the ongoing continuing education program to train salespeople in all
technical aspects of company products
Establishing key relationships with corporate clients and agencies to ensure maximum exposure and
increase revenue
Carrying out regular planning and analysis to identify the opportunities and gaps and provide
solutions to our customers that ensure a positive ROI
Duration: Nov 2011 - Jun 2013
Designation : AVP – Heading State
Organization : Indiabulls Financial Services Ltd, India
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Handled business , Receivables and Administration for AP with a team of 12 professional staff and
32 FOS in sales and 4 professional staff and 21 FOS in Receivables
Assisted sales directors and regional general managers in identifying new opportunities and creating
sales analysis for the assigned sales region
Managed the sales cycle and present the full product portfolio at a consistently high level
Duration: May 2009 - Jun 2011
Designation : Senior Manager - Heading State
Organization : Magma Fincorp Ltd
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Promoted as Senior Manager and taking care of CV Sales of entire AP since 2009
Managing business with a Team of 11 professionals staff and 17 FOS
Developed dealers as direct channel partners, improved business for a normal conversion of 15 crs
per month to an average of 25 crs per month
Developed a business plan and sales strategy for the market that ensures attainment of company
sales goals and profitability
Prepared action plans by individuals as well as by team for effective search of sales leads and
prospects
Provided timely, accurate, competitive pricing on all completed prospect applications submitted
for pricing and approval, while striving to maintain maximum profit margin
Assisted the Account Executives in preparation of proposals and presentations as well as controlled

3. OTHER RESPONSIBILITIES
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Submitted the reports on CV business to the organization, by which the organization has made
several changes to their policy – Magma Fincorp Ltd
Developed dealers as direct channel partners, converted 35 dealers as channel partners – Magma
Fincorp Ltd
Has taken up new challenge of developing professional equipment loans (Office & Medical Loans)
for entire region in ICICI Bank Ltd and has proved my self in excelling the business – ICICI BANK LTD
CONTRIBUTION
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Contributed towards generating the business revenue by 5.6 millions every month
Successful in gaining the market share of 30% across the manufacturing brands
Generated an average business of about 0.3 millions per month by undertaking new assignments of
professional equipment loans in ICICI Bank Ltd successfully
Achieved success in enhancing the operations with a book size of 0.97 millions from the book size of
0.48 millions with a week from Ashok Leyland Finance
Recipient of certificate of excellence in motivating cross sell (Insurance business) for existing
clients in India Bulls Financial Services Ltd
ACHIEVEMENTS
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Received accolades as the Best RSM in Consistency of disbursements in Indiabulls
Received laurels as the Best Sales Performer in Magma Fincorp Ltd
Received the Best Sales Performer in JTMobiles
EDUCATION
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PGDBM (Marketing & Systems) - 1997 from AIMS - AICTE , NEW DELHI , INDIA
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B COM – 1995 from Andhra University. INDIA
LANGUAGE SKILLS
Languages
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Praveen Kumar Datla
Possess excellent communication skills in English