1. © 2020 SPLUNK INC.
The
Data-to-Everything
Platform

2. During the course of this presentation, we may make forward‐looking statements
regarding future events or plans of the company. We caution you that such statements
reflect our current expectations and estimates based on factors currently known to us
and that actual events or results may differ materially. The forward-looking statements
made in the this presentation are being made as of the time and date of its live
presentation. If reviewed after its live presentation, it may not contain current or
accurate information. We do not assume any obligation to update
any forward‐looking statements made herein.
In addition, any information about our roadmap outlines our general product direction
and is subject to change at any time without notice. It is for informational purposes only,
and shall not be incorporated into any contract or other commitment. Splunk undertakes
no obligation either to develop the features or functionalities described or to include any
such feature or functionality in a future release.
Splunk, Splunk>, Data-to-Everything, D2E and Turn Data Into Doing are trademarks and registered trademarks of Splunk Inc. in the
United States and other countries. All other brand names, product names or trademarks belong to their respective owners. © 2020
Splunk Inc. All rights reserved.
Forward-
Looking
Statements
© 2020 SPLUNK INC.

3. © 2019 SPLUNK INC.
Splunk Platform Overview

4. © 2019 SPLUNK INC.
Every Company Has a
Universe of Real-time Data
Creating More Opportunities and
Threats than Ever Before
Inventory
RFID’S
Databases
Warehous
e
Utilization
Systems
New
Devices
Control
Units
Business
Apps
Networks
Assembly
Robots
New
Technolog
y
New Data
Streams
© 2019 SPLUNK INC.

5. © 2020 SPLUNK INC.
Turning
Real-time
Data Into
Action
is Hard
© 2020 SPLUNK INC.
Data Lakes
Data Silos
Point Data
Management
Solutions
Master Data
Management
ETL

6. © 2020 SPLUNK INC.
Why Do
Organizations
Struggle to Answer
Critical Questions? How Are Your
Customer Apps
Performing?
Are You
Secure?
How Do You
Prevent This
Problem from
Happening
Again?
Do You
Know
What’s
Happening
In Your
Business?
Are Your
Systems
Performing?
Why Did This
Problem
Occur?
How Do I
Use Data
More
Efficiently?

7. © 2020 SPLUNK INC.
Data
Lakes
Master Data
Management
ETL
Point Data
Management
Solutions
Data
Silos
Any Structure
Any Source
Any Time Scale
ACT
INVESTIGATE
ANALYZE
MONITOR
© 2020 SPLUNK INC.

8. © 2020 SPLUNK INC.
Data
Lakes
Master Data
Management
ETL
Point Data
Management
Solutions
Data
Silos
Business
Processes
The
Data-to-Everything
Platform
IT
Security
DevOps

9. © 2019 SPLUNK INC.
Splunk Data-
To- Everything
Platform
Differentiated Capabilities
Real-Time Action
AI & ML
Powered
Analytics
Multiple Use
Cases
Expansive
Data Access
Investigation

10. © 2019 SPLUNK INC.
Splunk Portfolio
Data Sources
Premium
Solutions
Platform
Products
AppDev
Security
IT
Stream
Processing
Federated
Search
Cloud + On
Prem
Developer Tools
Data Stream Processor Data Fabric Search
App for Infrastructure Business Flow
AI & ML — Machine Learning Toolkit Connected Experiences — Mobile, AR, VR, Natural Language
Platform

11. © 2019 SPLUNK INC.
We Are Witness to
the Cloud Revolution
Splunk Cloud frees teams to do more
interesting work – from administering IT to
turning data into value

12. © 2019 SPLUNK INC.
Splunk Cloud
Service Excellence Maximize Value from
Limited Resources
Fast and Flexible

13. © 2019 SPLUNK INC.
Splunk Cloud
Confidently Navigate Sensitive Data and Maintain Compliance
Regulatory
Compliance
▶ Splunk Cloud meets the industry’s most stringent
compliance regulations: SOC 2 Type 2, ISO 27001,
PCI, HIPAA, FedRAMP (Moderate Impact Level)
▶ Encryption in-transit and optionally at rest
(encryption at rest is mandatory for Splunk Cloud FedRAMP)
▶ Each customer has a dedicated cloud environment

14. © 2020 SPLUNK INC.
Go Faster with Our Welcoming
Community
& Ecosystem
2000+
Partners
1900+
Apps on
Splunkbase
125+
User Groups
102K+
Questions
answered

15. © 2019 SPLUNK INC.
Splunk Connected Experiences
Delivering contextual insights seamlessly for better, faster decisions
Stay connected with on-
the-go visibility
Empower non-technical
users to access data
Provide contextual insights
that inspire action

16. © 2 0 1 9 S P L U N K I N C .
Splunk Security Operations
Suite
Make Your SOC Work Smarter, Not Harder with Splunk

17. © 2020 SPLUNK INC.
Powering
the Modern
SOC

18. © 2 0 1 9 S P L U N K I N C .
Shifting Focus and Role for SOCs
Situational Awareness
LEGACY
Operation / Monitoring Center
Human Authored
Human Speed Operations
Analysis and Decision-Making
REQUIRED
Nerve Center / Command Center
Human — Machine Learning
Machine-Speed Cycle Times

19. © 2 0 1 9 S P L U N K I N C .
Act
Security Nerve Center
Endpoints
Threat
Intelligence
Network
Web Proxy
Firewall
Identity and Access
WAF and
App Security
Cloud
Security
Mobile
SOAR
SIEM
Analyze
Monitor
Investigate

20. © 2 0 1 9 S P L U N K I N C .
The only integrated suite with
industry-leading SIEM, UEBA and
SOAR solutions that utilize a market-
proven, scalable big data platform,
continually augmented with actionable
use case content.
Splunk modernizes security operations
by acting as their security nerve
center, turning data into detections,
and insights into actions, across all
security use cases, teams, and
functions.
Splunk drives the Data, Analytics, and
Operations layers for the SOC to
enable security teams to function at its
highest level of performance.
AOF
Data Sources
Content
Splunk
Enterprise
Security
Splunk
User Behavior
Analytics
Splunk
Phantom
+
Splunk Security
Operations Suite
Modernize your security operations
AOF = Adaptive Operations Framework - our
ecosystem of apps and security partner integrations.
Content = Pre-packaged security content (searches,
detection models, automation playbooks) from the
Splunk Research Team. Stay current with latest
threat landscape.

21. © 2 0 1 9 S P L U N K I N C .
Identity and
Access
Internal Network
Security
Endpoints
Orchestration
WAF & App
Security
Threat
Intelligence
Network
Web Proxy
Firewall
+
Splunk
Adaptive
Operations
Framework

22. © 2 0 1 9 S P L U N K I N C .
Security Content Updates
▪ Pre-packaged Searches
▪ Algorithms
▪ Dashboards
▪ Playbooks
▪ …and more!
Available for:
Splunk
Enterprise Security
Splunk
User Behavior Analytics
Splunk
Phantom

23. © 2019 SPLUNK INC.
Splunk Enterprise
Security
Cloud-based, analytics-driven SIEM

24. © 2019 SPLUNK INC.
Legacy
SIEMs fail
to address
Security
Challenges
1) Limited Security Data Types
2) Inability to Effectively Ingest Data
3) Slow Investigations
4) Instability and Scalability Issues
5) End-of-Live or Uncertain Roadmap
6) Closed Ecosystem – Transparency
7) Inflexible Deployment Options

25. © 2 0 1 9 S P L U N K I N C .
Splunk Enterprise Security (ES)
Analytics-Driven Security Information Event Management (SIEM)
▪ Know Your Security Posture
▪ Investigate with Speed and
Flexibility
▪ Scale to Petabytes of Data

26. © 2019 SPLUNK INC.
Analytics-Driven SIEM
MONITOR RESPOND
DETECT
FUNCTIONS INVESTIGATE
Review Determine
1 2 3 4
Decide Act & Adapt
PROCESS
Prioritize incidents
Decide of what is most
important to follow up or
investigate
SOLUTION Respond in a timely manner
Do each step as fast as possible, with as
little people as possible
Effectively analyze
Each bit of data needs context
and relationship to all others
Analytics-Driven SIEM

27. © 2019 SPLUNK INC.
Use Cases

28. © 2019 SPLUNK INC.
• Stay ahead of compliance mandates with an
analytics-driven approach
• Quickly gain real-time posture and insights
across all IT resources and security controls
to clear compliance
• Pass audits with minimal effort, regardless of
mandate or regulatory framework.
• Real-time state of risk, alerts, and compliance
• Full and continuous monitoring of critical
assets
• Full visibility into vulnerabilities, asset/devices,
context of threats and alerting
• Don't miss a thing with continuous and
automated security monitoring that lets you
respond 24/7
Compliance Security Monitoring

29. © 2019 SPLUNK INC.
• Detect compromised hosts and users
• Find activities associated with accounts and
attackers involved in attacks
• Determine scope of user activities
• Find indicators and artifacts associated with
compromised user hosts
• Identify real incidents and full-scope
• Gain investigation capability across all security
relevant data
• Get context from popular Enterprise SaaS
apps, correlate across SaaS and on-premises
sources
• Gain thorough understanding on options to
remediate a breach
Advanced Threat Detection Incident Investigation & Forensics

30. © 2019 SPLUNK INC.
• Shorten investigation cycles - prioritize,
confirm and take actions on higher priority
threat.
• Use Investigation Workbench to investigate
notable events that may represent a threat
• Leverage integration with existing capabilities -
collaborate and track the investigation
• Quickly launch a response to critical incidents
• Centrally automate retrieval, sharing and
response actions resulting in improved
detection, investigation and remediation times
• Improve operational efficiency using
workflow-based context with automated and
human-assisted decisions
• Extract new insight by leveraging context,
sharing data and taking automated actions
between ES and partners using Adaptive
Response
Incident Response SOC Automation

31. © 2020 SPLUNK INC.
Customers Turn Data Into Outcomes
with Splunk
90%
Faster incident
detection,
investigation
and response
90%
Faster development
82%
Reduction in
negative business
impact from shorter
and fewer incidents
70%
Lower risk of
data breach,
IP theft and fraud
50%
Improvement
in time to market
for apps
*Splunk’s Customer Value Assessments Worldwide

32. © 2 0 1 9 S P L U N K I N C .
*Gartner and Forrester are all trademarks from their respective companies.
*Gartner, Magic Quadrant for Security Information and Event Management, Kelly Kavanagh | Toby Bussa, Dec. 4, 2017. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise
technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner
disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates
in the U.S. and internationally, and is used herein with permission. All rights reserved.
*The Gartner Peer Insights Customer Choice Logo is a trademark and service mark of Gartner, Inc., and/or its affiliates, and is used herein with permission. All rights reserved. Gartner Peer Insights Customer Choice Awards are determined by the
subjective opinions of individual end-user customers based on their own experiences, the number of published reviews on Gartner Peer Insights and overall ratings for a given vendor in the market, as further described
here http://www.gartner.com/reviews-pages/peer-insights-customer-choice-awards/ and are not intended in any way to represent the views of Gartner or its affiliates.
By Industry Analysts
Named a Leader in Gartner’s Magic
Quadrant for Security Information
and Event Management
Designated a 2018 Customer’s
Choice for Security Information
and Event Management
By End Users

33. © 2020 SPLUNK INC.
Trusted by Organizations with the World’s
Highest Security Standards
Technology Travel & Transportation
Telecommunications
Retail
Education Energy & Utilities Financial Services
Cloud & Online Services
Manufacturing
Government Healthcare Media & Entertainment

34. © 2020 SPLUNK INC.
“In tight collaboration with Splunk, the team deployed this
big data solution in just 5 weeks and immediately started
realizing benefits.”
— Sr. Solution Architect, Information Security, Intel
With Splunk and Apache Kafka, they developed a new
Cyber Intelligence Platform that is transforming its
information security by:
• Speeding data analysis and reducing time to detect and respond
to advanced threats in minutes
• Enabling a collaborative organization with a common language
and work surface
• Providing streams processing and machine learning tools
that deliver business value
Intel Transforms Security
with Data Intelligence

35. Thank You
© 2020 SPLUNK INC.