Technology PR has changed the way businesses large and small interact with the world. Information is transmitted with blinding speed across smart phones, Internet connections and social media channels.

1. Technology PR has changed the way businesses large and small
interact with the world. Information is transmitted with
blinding speed across smart phones, Internet connections and
social media channels. Utilized correctly, these technologies can
greatly enhance brand recognition and expand public
awareness. If mishandled, new media can savage a businesses
carefully cultivated brand image with one social media posting
or errant press release.
While some companies are capable of the intense juggling act,
which comes with growing a business and balancing the knives
edge of public relations, others aren’t so experienced or
equipped. That’s where the services of a multi-tier, public
relations agency come into play.

2. The PMBC Group is a Los Angeles public relations firm, which
integrates the use of traditional PR tactics with the latest
communications technologies. While they make use of time-honored
tactics (Press releases, pitching reporters directly), the PMBC Group
has wisely invested their knowledge base in social media, online
networking, other technology PR methods. The synergy between
traditional PR and new media develops and improves a client’s
specific online brand image.

3. The result is smarter, more effective campaigns penetrating further
into public consciousness than ever before. A range of social media
tools are leveraged to achieve the results-oriented campaign payouts
the PMBC Group is known for. The PMBC Group has identified the
go-to outlets where eyes are focusing. Along with established
heavyweights like Facebook, Twitter, Linkedin, emergent social media
sites have also been added to their arsenal including Instagram,
Reddit, and Pintrest.
Backing this arsenal of relevant tools and technology is a dedicated
group of media virtuosos selected by the PMBC Group for their
natural talent and creativity. Communication technology provides the
edge, but it’s ultimately the people providing the content who provide
the true value. PMBC Group has assembled a team of talented writers
and creative thinkers who populate all the right social media channels
with all the right content. There’s a real demonstration of proper
SEO/SEM diction and best practices without sacrificing prominent
and engaging language.

4. The continually changing digital landscape has turned traditional
public relations tactics on its head. Tech-driven public relations
demands sound application of social media and communications
technologies to the growth of any business with a stake in the online
realm. The PMBC Group has bravely entered these waters and
emerged as a firm going beyond the scope of average technology PR
campaign. Call on their services and emerge as their next success
story.
It’s a successful marriage of human talent and integrity with modern
technology. The results of this hard work can be seen in the clean and
intelligent campaigns the PMBC Group launches into the public
consciousness on their clients behalf. A varied combination of
techniques and technology are put to work at time of any campaign
launch so that only the most relevant segments of the vast online user
community are reached. The success of a campaign isn’t measured as
much in followers or “likes” but rather the quality and permanence of
influence exerted over fickle consumers.