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The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)
The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)
 Founded 1946
 Nowadays more than 12.800 employees
 Leading the German print market
 With subsidiaries, joint ventures and
licenses in more than 40 countries
 Diverse digital media channels
…
Saving the Diverse, Independent, and
High Quality Journalism
20132008
2013 figures are based only on continuing operations
Revenues
Digital
Others (incl. Services / Holding)
86%
14%
53%
47%
Note: Selection; cumulated figures.
The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)
 Founded 1997
 European Green Data Power
 100% renewable energy
 Own patent - free cooling
 Carbon Footprint Dashboard
The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)
The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)
Submitted by Sencer Uneri
Build
Software
Installation
Testsystem
Automated
Tests
Manual
Tests
Installation
Production
Change
Automated
Manual
14 hours
@picture-alliance/dpa
Innovative
Architecture
Time & Quantity
To Market
Flexible
Change
Management
Quality
Synergies
Cost
Reduction
The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)
Public:
Private:
Datability is all about the ability to use
large volumes of data sustainably and
responsibly.
The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)
The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)
Network Storage Server OS Patch DB
App
Server
Config Software
SDP
Lagacy
Infrastructure
Infrastructure Platform Software Scale
days days days days
days
Infrastructure as a Service
Platform as a Service
Software as a Service
Infrastructure as a Service
Software as a Service
The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)
• No downtimes
• Operated by 2 people
• Great response from our developers
• Excellent community support
• Excellent monitoring capabilities
Strengths Weaknesses
• Datadog integration
• Upgrading vs. Reinstallation
• We broke BOSH (twice)
• Issues with the services provided
by PCF (MySQL, RabbitMQ)
• Auto-Scaling
• File System service
• Hybrid Clouds
Opportunities
Volkswagen MQB
Modular Transversal Toolkit
© Volkswagen
Infrastructure as a Service
Platform as a Service
Software as a Service
Community
Services
Location
Service
…
Image
Service
Apps
Services
… AND MANY MORE…
https://www.flickr.com
The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)
David Kelley
d.school
The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)
All-Hands: Service Delivery Platform
Lajos Lange
Head of Online Development (DIE WELT Gruppe)
Axel-Springer-Str. 65
10888 Berlin
Tel: +49 30 2591 73497
Mobil: +49 (0) 1577 383 3858
Email: lajos.lange@asideas.de
Twitter: @LajosLange
‫إصغائكم‬ ‫سن‬ُ‫ح‬ ‫على‬ ً‫ا‬‫شكر‬
Thank You
谢谢
Merci Beaucoup
Terima Kasih
有難う
Muchas Gracias
Hartelijk Dank

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The Journey from Print to to Online Journalism is Cloudy (Cloud Foundry Summit 2014)

Notas do Editor

  1. http://www.welt.de/kultur/history/article13916064/1953-kaufte-Axel-Springer-die-ganze-Welt.html Axel Springer erreicht täglich über die Hälfte der in Deutschland lebenden Bevölkerung.
  2. LL Blogs, Buzzfeed, Google News, Huffington Post >> Konkurrent
  3. LL Das Geschäftsjahr 2011 haben wir sehr erfolgreich abgeschlossen und erneut ein Rekordergebnis erzielt. Das Wachstum der Konzernerlöse von rund 10% auf knapp 3,2 Milliarden Euro zeigt erneut die Erfolge der Internationalisierung und vor allem der Digitalisierung unseres Geschäfts. Das EBITDA des gesamten Konzerns – das Ergebnis vor Steuern, Zinsen und Abschreibungen – ist mit rund 16% stärker gestiegen als die Erlöse: Mit einem Wert von rund 540 Millionen Euro erzielte Axel Springer eine neue Bestmarke. Bemerkenswert ist bei dem linken Balkendiagramm das weiß/schwarz dargestellte Verhältnis von Umsatzerlösen Digital zu Umsatzerlösen Print: 2002 erwirtschafteten wir weniger als 2 % unserer Erlöse online. Demgegenüber wurde 2010 bereits jeder vierte Euro im digitalen Umfeld verdient und 2011 betrug der Anteil der digitalen Medien an den Konzernerlösen erstmals mehr als 30 %. Hintergrundinformation: Die EBITDA-Rendite verbesserte sich von 17,6% auf 18,6% und unterstreicht die Ertragsstärke des Unternehmens. Der Konzernüberschuss übertraf den Vorjahreswert mit € 289,4 Mio. um 5,6 %.
  4. LL Eine Strategie ohne Werte ist nichts wert. Deshalb hat die Axel Springer AG neben strategischen Zielen auch Werte definiert, die jeden Mitarbeiter bei seiner Arbeit leiten und die Unternehmenskultur bei Axel Springer ausmachen. Die Unternehmenskultur von Axel Springer beruht auf drei Werten Unternehmertum, Integrität und Kreativität. Dr. Mathias Döpfner hatte diese unlängst mit dem Satz „seid erfolgreich, tut Gutes und habt Spaß“ griffig umschrieben. Der Dreiklang „Erfolgreich sein“ (rote Folien) „Gutes tun“ (grüne Folien) „Spaß haben“ (blaue Folien) gibt dieser Präsentation seine Struktur.
  5. Tore: http://www.virtualizationinside.com/virtualizationinside_datacenter.ws
  6. Tore
  7. Tore
  8. 60 Jahre Hard manual work + difficult to adapt production http://buscompany.com.mx/foro/index.php?topic=661.60
  9. http://commons.wikimedia.org/wiki/File:BMW_Leipzig_MEDIA_050719_Download_Karosseriebau_max.jpg
  10. Heroku no private instance (BDSG) Cloudify No public provider Bad documentation at the time of analysis OpenShift Not mature at the moment of evaluation Onet Properietery closed source Not a mature product either CloudControl PaaS cannot be extended Microsoft Azure - No private instance Winner: Cloudfoundry Open source Community Build on standards (buildpacks) Backed by important players in the market (ECM, VMWare) Criteria: Storage, Robustness, Autoscale, Pricing
  11. Special focus to data regulations in Germany Explain how CF won the evaluation Private cloud located in the EEA conform with the German data security regulations http://www.tomshardware.de/fotostrecken/prism-logo,0101-393021-0-2-3-0-jpg-.html http://www.cicero.de/karikaturen/appetithaeppchen
  12. Tore
  13. http://www.infoq.com/presentations/cd-gradle-jenkins
  14. Threads and opportunities ausarbeiten.
  15. https://www.flickr.com/photos/jfreund1/9242022772/in/photolist-f5FMod-kcocRX-k9G8vg-9HS3YW-5EXrC8-9kApgg-fwPNZP-fx4W3y-fEwiqw-5SNn3K-jEy9kV-gj7CxT-bu3Vyx-fv3rFM-djqDMU-5EnvMg-nJKnPE-ghPCtA-aRiF2X-aRwaUT-8LvnaH-bEYSKV-dAHHLT-kxEd2q-8weBtH-5SNmX8-7FPU4v-7FPU3D-7FTLDj-7FTLCy-7FTLC3-7FSVXW-iMmZ1v-7pTNP8-eoubVH-egYi6n-bB2GPa-4ZHtbJ-5KpveW-cpC5zJ-4EyDbs-8yEou2-jqAk5x-8vaf7s-8qgQRW-6ACxyk-jnALzX-eaqn1K-5vj1RP-4LJBYA Goal: Creating a own Marketplace like (like on the public Cloud Foundry installation) to allow rapid prototyping without the need for any administrator to prepare the required resources. Currently we offer a MongoDB (via Community-provided service implementation) We plan to add the following services to our marketplace: - MySQL - Postgres - Redis - Neo4J (GraphDB for celepedia) - Elastic Search But also develop our own generic Services that can be reused or shared (overlaps with previous slide): - Datastorage (generic key-value) - Image Manipulation Community service Speed up project ramp up time Populate the marketplace Invite subsidiary and AS Start-Ups Do “Hackathons” to promot the platform Improve *
  16. Fail early / often
  17. Together with the short build-measure-learn cycles, the development should also keep up to the speed. The point where we came from (see Welt Online development until 2011) points out, that there were quite old-fashioned software development strategies. Release cycles were roughly about 2 weeks with little chance to make changes in between.
  18. CD = schnelle adaption BI = umwelteinflüsse verstehen + --------- = MVP Evolution Slide = Überleben Ziel des Projekt war darauf ausgelegt eine Basis zu bauen, durch die man deutlich schneller auf marktsituationen reagieren kann. Minimal viable features -> das kleinste ding bauen, was uns darüber lernen lässt, ob features gut ankommen