On-demand supplement fulfilling and dropshipping solution Supliful allows anyone to launch their own custom-designed supplement product line. The company's platform lets nutrition experts, fitness coaches, biohackers and solopreneurs create their own online supplement brand without upfront investments. Supliful was founded in 2020 by Mārtiņš Lasmanis, Rihards Piks, and Rudolfs Janitis. Supliful claims it raised $1.1M in pre-seed funding with this 22-slide deck.

1. WE MAKET IT EASY FOR CREATORS TO
LAUNCH THEIR OWN PRIVATE LABEL BRAND

2. 2
MR. BEAST EASILY LAUNCHED
HIS OWN BRAND OF
SNACKS BECAUSE
HE IS A
SUPERSTAR
*https://www.researchandmarkets.com/reports/5415569

3. 3
BUT FOR LONG-TAIL OF CREATORS
IT IS VERY HARD
Sinking +$25k into
products that may
never sell
Headaches arranging
distribution & hiring
support team
Months researching
suppliers & Painful
negotiations
$

4. 4
SUPLIFUL MAKES IT SUPER EASY
0$ investment in product
inventory. Sell before pay &
earn passive income
Easy to browse unique
certi
fi
ed product catalog &
product trends
Automated tools for easy store
setup & product engagment with
audience

5. * https://linktr.ee/creator-report/
**Initial data based on AVG amount of revenue generated by Creators on Supliful, i.e. $550/month
120m Creators globally who need Supliful service
Assuming 33% of them are in US, i.e. 40m
TAM
fi
tness creator vertical**
SAM
$2.6t
SOM
$1.2b
200M CREATORS GLOBALY AND 60% NEED SOLUTIONS TO
MONETIZE THEIR CONTENT*

6. WHY NOW?
Creators are more relatable and genuine than
brands, so people gravitate towards them*
60% of CREATORS (120m) constantly looking for
new monetization opportunities*
Private label producers lack business automation
to cater the new market conditions
6
* https://linktr.ee/creator-report/

7. 7
Select from 100+ products in
5+ categories to launch own
brand in
fi
tness, wellness,
egaming, productivity &
others
HOW IT WORKS?
Add your brand & publish in
an online store. Orders from
stores are automatically
delivered to Creator end
customers

8. 8
% 33% avg markup on all products
5% commission on Supliful store-fronts
$39 or $349/month subscription plans
3 MAIN REVENUE DRIVERS TO ACHIEVE $4M GMV IN 18 MONTHS

9. POSITIVE ACQUISITION FEEDBACK LOOP TO ACTIVATE HIGH PERFORMING
CREATORS
*$39 monthly fee and 4 months avg. customer life
**LTV and Conv. rate based on data from printify.com on ~70k paying subscribers
CAC $10
per signup
Google, FB, IG,
TikTok
$156 LTV*
per subscriber
+$106
to sustain
operations
20% conv. rate**
$50
subscriber
acquistion
9

10. FITNESS CREATOR MASON WITH HIS STORE PASSIVELY EARNED
$170K 6 MONTHS AFTER LAUNCH
CLICK TO CHECK THE
STORE
10

11. +800 linked Shopify
stores
11
8 MONTHS AFTER BETA LAUNCH CREATORS HAVE GENERATED +$540K IN
REVENUE USING SUPLIFUL
“Great customer service and helped a lot to start our
business from ground up, de
fi
nitely recommend them.”
+370 Activated Creators Revenue (Total $270k)
70+ Shopify Reviews
CLICK TO CHECK THE
REVIEWS

12. 12
THERE IS NO SIMILAR PLATFORM FOR CREATORS TO SIMPLY LAUNCH A THEIR
OWN PRIVATE LABEL BRAND
🏪 Own hosted
storefronts
🦸 Branded customer
support
👩💻 Easy branding of
products
💊 Product and
packaging variety
Ecommerce
Retail
On demand
Large MOQs

13. 13
Valued at $1b+ 2021* Valued at $300M+ 2021**
Riga, Latvia, est. 2013 Riga, Latvia, est. 2015
Riga, Latvia, est.
*https://www.wsj.com/articles/printful-nabs-130-million-from-bregal-sagemount-11621854001
**https://techcrunch.com/2021/09/08/printify-bags-45m-led-by-index-as-it-rides-the-custom-printing-boom/
Print On Demand Print On Demand
Private label On Demand software
Higher sales frequency
+400k active creators +500k active creators
+300 active creators
CREATORS ALREADY USE EXISTING PRINT ON DEMAND COMPANIES TO MONETIZE
CONTENT

14. Mārtiņš Lasmanis
Business operations
Rūdolfs Janītis
Full - stack developer
Rihards Pīks
Digital Marketer
14
Alina Ignatoviča
Product manager
8+ years
Dmitry Jemeljanov
Full-stack developer
8+ years
Jason Lorberbaum
Ful
fi
lment manager
10+ years
Additional team members
In merchandising, customer
support and design
+5
OUR TEAM
WE HAVE BEEN CREATORS OURSEVLES. WE BUILT AND EXITED
GRAFOMAP.COM IN 5 YEARS WITHOUT EXTERNAL FINANCING

15. OUR EARLY INVESTORS HAVE COMMITTED +$900K INVESTMENT
15
Marvin Lioa
Partner @ Diaspora
Ventures
(San Francisco)
Herty Tarmo
Entrepreneur, Co-
founder @ Startup
Wiseguys
(Estonia)
Jevgeni Kabanov
CPO & Head of
New Verticals @
Bọlt (Estonia)

16. 16
Funding

17. ($400k)
Build out
automation tools,
Supliful storefronts
and gamify selling
($600k)
+4000 active
creators selling
through the
platform
($700k)
17

18. Like to learn
more?
Mārtiņš Lasmanis, CEO
martins@supliful.com
+371 291 00 247
www.supliful.com
Book a meeting
Meet the Team:
18

19. APPENDIX

20. Platform now has products
from 6 different US
suppliers matching our
core values
We will add these suppliers
from US in Q2 2022
Traceable origins
Transparency
Responsiveness
20
SUPPLIERS

21. More than 100+ different product options & looking to expand to
more market niches
+
Sports nutrition
Coffee
Superfoods
21

22. 22
AWARNESS
📢 PR, WORD
Featured in The Next Web,
Men’s Journal, Life Hacker
📧 EMAIL
Ultra personalized outreach via
creator databases
🥁 SOCIAL ADS
Facebook, Google and Shopify
platforms
🛍 APP MARKETPLACES
5 star reviews on Shopify: 60
🔍 SEARCH
#1 on main keywords:
supplements on demand
supplement dropshipping
private label dropshipping
VISIT
ORS
Remarketing/
Product tour/
Onboarding drip
Signed up
On-page marketing,
Remarkting,
Activation drip
campgaing
Activated
On-page marketing,
Remarkting, Growth
drip campgaing
Selling
AUTOMATICALLY SELECTING PROMISING CREATORS TO ASSIGN GROWTH
MANAGER AND ACTIVATE SELLING