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Qatar University 
Technology Enhanced Learning & Openness 
Doha 
29-October-2014 
Paul Stacey, Associate Director of Global Learning, Creative Commons 
Except where otherwise noted these materials 
are licensed Creative Commons Attribution 4.0 (CC BY)
Grow and protect the public commons by creating 
legal & technical tools, campaigns, and policy 
designed to maximize creativity, sharing, and innovation. 
Our vision is nothing less than realizing the full potential of the Internet – universal access to research, 
education, & full participation in culture, driving a new era of development, growth, & productivity. 
http://creativecommons.org
The problem: 
Traditional © designed 
for old distribution 
models
Technically easy to share but 
legally not so easy. 
Internet by Pat Guiney CC BY
creativecommons.org
What do we do? 
We make sharing 
content easy, legal, and 
scalable.
How do we do it? 
Free © licenses that 
creators can attach 
to their works
Step 1: Choose Conditions 
Attribution 
ShareAlike 
NonCommercial 
NoDerivatives
Step 2: Receive a License
most free 
least free
Lawyer 
Readable 
Legal Code
Human 
Readable 
Deed
Machine 
Readable 
Metadata
Open Content
Photos 
http://www.flickr.com/creativecommons 
https://www.google.ca/imghp
Video 
http://www.youtube.com/creativecommons 
http://vimeo.com/creativecommons
Music 
https://soundcloud.com 
http://www.jamendo.com
Journalism & Broadcast
Writers Musicians 
Cory Doctorow 
Filmmakers Artists 
http://www.tpbafk.tv 
Jonathan Mann 
http://jonathanmann.net/ 
http://craphound.com/ 
Jonathan Worth 
http://jonathanworth.com 
Simon Klose
Europe’s digital library — has released 20 million records into 
the public domain using the CC0 Public Domain Dedication. 
This release is the largest one-time dedication of cultural data 
to the public domain using CC0. The Europeana dataset 
consists of descriptive information from a huge trove of 
digitized cultural and artistic works. 
http://www.europeana.eu/portal/ 
Museums 
Rijksmuseum case 
study: Sharing free, 
high quality images 
without restrictions 
makes good things 
happen 
https://www.rijksmuseum.nl/ 
Thousands of years 
of visual culture 
made free through 
Wellcome Images 
Libraries 
http://blog.wellcomelibrary.org/2014/01/thousands-of-years-of-visual-culture-made-free-through-wellcome-images/ 
http://pro.europeana.eu/pro-blog/-/blogs/how-the-rijksmuseum-opened-up-its-collection-a-case-study
Wikipedia: Over 77,000 contributors working 
on over 22 million articles in 285 languages
Openness in Education
OER are teaching, learning, and research 
resources that reside in the public domain or have 
been released under an open license that permits 
their free use and re-purposing by others. 
Open educational resources include full courses 
and supplemental resources such as textbooks, 
images, videos, animations, simulations, 
assessments, …
most free 
least free 
OER 
Not OER
5Rs: The Powerful Rights of OER 
• Make, own, and control your own copy of 
the content Retain 
Reuse • Use the content in its unaltered form 
• Adapt, adjust, modify, improve, or alter the 
content Revise 
• Combine the original or revised content with 
other OER to create something new Remix 
• Share your copies of the original content, 
revisions, or remixes with others Redistribute
OER is Global 
http://khanacademy.org 
http://www.open.edu/openlearn/ 
http://projects.siyavula.com http://nroer.in/
Open Textbooks 
http://open.bccampus.ca 
http://www.openstax.org 
Free | Openly (CC) Licensed | Peer Reviewed 
Print on demand at low cost.
OpenStax College 
(Rice University) 
Free | Openly (CC) Licensed | Peer Reviewed 
Print on demand at low cost.
Strategic Purpose 
• Social and/or economic reasons? 
• Academic reasons? 
• Beyond generalities like “enriching the 
knowledge economy” 
• A few examples … 
Why do OER?
Global Economy 
free trade 
offshore outsourcing 
imports 
Positives 
• lower prices 
• higher efficiency 
• more jobs 
• quality 
Economic Adjustments Required 
Negatives 
• displaced workers 
• unemployment 
• lower wages 
• low & obsolescent skills 
• personal & family hardship
Economic Adjustment – Grant Program 
• $2 billion grant funding over 4 years starting 2011 
• Grants provided to community colleges partnered with 
high growth industry sectors 
• Produce stackable/latticed credentials (certificates & 
diplomas) of 2 years or less duration 
• Use online & technology enabled learning, evidence 
based design, universal design for learning, OER 
Grant requires all newly developed materials be CC BY!
High Growth Industry Sectors 
Generating OER for Fields of Study With Few Existing OER 
Bridging Health Manufacturing 
Basic Education 
Energy 
Transportation Information 
Technology
Labour market demand - high 
growth industry sectors 
Employers & Industry 
Design & delivery of employer 
sponsored work-based training 
models 
Community Colleges 
(Consortia – in state & 
interstate) 
1. Evidence Based 
Design 
• use evidence to 
design program 
strategies 
• base program 
design on a level of 
evidence 
• use data for 
continuous 
improvement of 
programs 
2. Stacked & 
Latticed 
Credentials 
• post-secondary 
credentials that 
have labor market 
value 
• certificates, 
certifications, 
diplomas, and 
degrees 
• competency-based 
educational 
programs 
3. Transferability & 
Articulation 
• career pathways 
that transfer and 
articulate 
• within and across 
state lines & within 
consortia 
• bridge from non-credit 
to credit 
• build on previously 
funded courses & 
credentials 
4. Online & Tech- 
Enabled Learning 
• hybrid and blended 
learning strategies 
• open enrollment, 
modularize content, 
accelerate course 
delivery, interactive 
simulations, 
gaming, digital 
tutors, synchronous 
& asynchronous, … 
• OER & UDL 
5. Strategic 
Alignment 
• outreach to 
community - 
employers and 
industry, public 
workforce system, 
non-profit 
organizations, 
philanthropies … 
• leverage supports 
& do not duplicate 
existing programs 
Six Core Elements 
Local workforce investment 
board 
Public Workforce System 
Job centers, adult education 
agencies, career and technical 
education agencies 
Partnerships 
6. Align with Previously-Funded TAACCCT Projects
Why did we do this? 
“We did this because open licensing increases 
the impact of our investment and helps us to 
be more strategic with our future investments.”
“From a public policy perspective, the 
Department is a better steward of public funds 
by giving the public access to those things 
created using public funds, and ensuring that 
these products have as wide spread a use as 
possible.”
“TAACCCT is a really big investment. But we 
expect that OER will allow the impact to be 
even greater than just the 800 colleges with 
new curricula and equipment that we directly 
funded.”
KEY POLICY: Education Grant Programs 
“All newly developed materials must be CC BY.” 
From 
• displaced workers 
• unemployment 
• lower wages 
• low & obsolescent skills 
• personal & family hardship 
To 
• employed workers 
• higher skills 
• higher wages 
• growth industries
2003-12 OER initiative to create new for credit online learning 
Oct-2012 BC Ministry of Advanced Education funds Canada’s 
first official open textbook project. 
It wants open textbooks for the 40 most popular post-secondary 
courses in the province.
• Save students $ 
• Generate collaboration 
among institutions and 
across faculty at 
multiple institutions 
• Localize and adapt 
textbooks for Canadian 
context 
• Faculty fellows
Open Practices 
“In today’s society, individuals often collaborate 
in producing cultural content, knowledge and 
other information, as well as physical goods. In 
some cases, these individuals share the results 
and products, the means, methods and 
experience gained from this collaboration as a 
resource for further development; this 
phenomenon is referred to as commons-based 
peer production.” 
Peter Troxler in Libraries of the Peer Production Era
Open Practices 
How do faculty and students 
• Create content? 
• Find content? 
• Share content? 
• Interact with content? 
• Interact with each other? 
• Collaborate vs. compete? 
Education Is Sharing 
• Teacher to student 
• Student to teacher 
• Institution to world
Open Policy 
Public funds should 
result in a public good. 
http://creativecommons.org/weblog/page/2 
• 9-Sep-2013 California Community Colleges Board of Governors 
votes unanimously to require open licensing on publicly funded 
materials resulting from all Chancellor’s Office contracts and grants. 
• With 72 districts and 112 colleges, the California Community 
Colleges is the largest system of higher education in the world to now 
require a CC BY license on its publicly funded grant materials.
Open Policy - Complements Practice 
http://wiki.creativecommons.org/OER_Policy_Registry
Education Research & Data
Open Access & Open Data 
Open Science Logo by gemmerich CC BY-SA 
Open Data Stickers by jwyg CC0
Open access (OA) means 
unrestricted access via the 
Internet to peer-reviewed 
scholarly research. 
There are two roads to OA: 
1. the "golden road" of OA journal-publishing , 
where journals provide OA to their articles 
(either by charging the author-institution for 
refereeing/publishing outgoing articles instead 
of charging the user-institution for accessing 
incoming articles, or by simply making their 
online edition free for all) 
2. the "green road" of OA self-archiving, where 
authors provide OA to their own published 
articles, by putting them up online or in an 
institutional repository where all can access.
Open Data Stickers by jwyg CC0 
Scientific research data made 
publicly available. Can also 
be data from government or 
GLAM organizations. 
• made available in convenient, modifiable, and 
open formats that can be retrieved, downloaded, 
indexed, and searched 
• formats are machine-readable and structured to 
allow automated processing 
• made available to the widest range of users for 
the widest range of purposes 
figshare is a repository where users can 
make all of their research outputs (figures, 
datasets, media, papers, posters, 
presentations and filesets) available in a 
citable, shareable and discoverable manner. 
http://figshare.com 
http://theodi.org 
http://schoolofdata.org
House of Knowledge Variation1 by Adrien Sifre CC BY-NC-ND 
Open Pedagogies
Improve course materials 
http://chemwiki.ucdavis.edu/
Add to/improve the global knowledge commons 
http://en.wikipedia.org/wiki/Wikipedia:WikiProject_Murder_Madness_and_Mayhem
Design course assignments 
http://assignments.ds106.us/
Create/curate supplemental resources 
http://wiki.ubc.ca/Science:Math_Exam_Resources 
https://www.oercommons.org/
Benefits 
• Brings peer review process to educational material 
• Higher quality 
• Modify, localize, translate, and update – make it better 
• Scales sources and diversity of educational material 
• Increases academic freedom and choice 
• Makes better use of existing resources 
• Saves students, parents, government money 
• Creates international presence and awareness 
• Increases access 
• Transforms teachers, students, public into active creators, 
reviewers, & producers of knowledge 
• Ensures research results can be verified and reproduced 
• Generates business and pedagogic innovations
Openness in Qatar University TEL Initiative
Paul Stacey 
Creative Commons 
web site: http://creativecommons.org 
e-mail: pstacey@creativecommons.org 
blog: http://edtechfrontier.com 
presentation slides: http://www.slideshare.net/Paul_Stacey 
https://www.facebook.com/creativecommons 
http://creativecommons.org/weblog

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Creative Commons Open Business Models, Case Studies, & Findings
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OERu OERu Regional Meeting & Open Business Models Workshop
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Qatar University Technology Enabled Learning and Openness

  • 1. Qatar University Technology Enhanced Learning & Openness Doha 29-October-2014 Paul Stacey, Associate Director of Global Learning, Creative Commons Except where otherwise noted these materials are licensed Creative Commons Attribution 4.0 (CC BY)
  • 2. Grow and protect the public commons by creating legal & technical tools, campaigns, and policy designed to maximize creativity, sharing, and innovation. Our vision is nothing less than realizing the full potential of the Internet – universal access to research, education, & full participation in culture, driving a new era of development, growth, & productivity. http://creativecommons.org
  • 3. The problem: Traditional © designed for old distribution models
  • 4. Technically easy to share but legally not so easy. Internet by Pat Guiney CC BY
  • 6. What do we do? We make sharing content easy, legal, and scalable.
  • 7. How do we do it? Free © licenses that creators can attach to their works
  • 8.
  • 9. Step 1: Choose Conditions Attribution ShareAlike NonCommercial NoDerivatives
  • 10. Step 2: Receive a License
  • 12.
  • 16.
  • 22. Writers Musicians Cory Doctorow Filmmakers Artists http://www.tpbafk.tv Jonathan Mann http://jonathanmann.net/ http://craphound.com/ Jonathan Worth http://jonathanworth.com Simon Klose
  • 23. Europe’s digital library — has released 20 million records into the public domain using the CC0 Public Domain Dedication. This release is the largest one-time dedication of cultural data to the public domain using CC0. The Europeana dataset consists of descriptive information from a huge trove of digitized cultural and artistic works. http://www.europeana.eu/portal/ Museums Rijksmuseum case study: Sharing free, high quality images without restrictions makes good things happen https://www.rijksmuseum.nl/ Thousands of years of visual culture made free through Wellcome Images Libraries http://blog.wellcomelibrary.org/2014/01/thousands-of-years-of-visual-culture-made-free-through-wellcome-images/ http://pro.europeana.eu/pro-blog/-/blogs/how-the-rijksmuseum-opened-up-its-collection-a-case-study
  • 24. Wikipedia: Over 77,000 contributors working on over 22 million articles in 285 languages
  • 26. OER are teaching, learning, and research resources that reside in the public domain or have been released under an open license that permits their free use and re-purposing by others. Open educational resources include full courses and supplemental resources such as textbooks, images, videos, animations, simulations, assessments, …
  • 27. most free least free OER Not OER
  • 28. 5Rs: The Powerful Rights of OER • Make, own, and control your own copy of the content Retain Reuse • Use the content in its unaltered form • Adapt, adjust, modify, improve, or alter the content Revise • Combine the original or revised content with other OER to create something new Remix • Share your copies of the original content, revisions, or remixes with others Redistribute
  • 29. OER is Global http://khanacademy.org http://www.open.edu/openlearn/ http://projects.siyavula.com http://nroer.in/
  • 30. Open Textbooks http://open.bccampus.ca http://www.openstax.org Free | Openly (CC) Licensed | Peer Reviewed Print on demand at low cost.
  • 31. OpenStax College (Rice University) Free | Openly (CC) Licensed | Peer Reviewed Print on demand at low cost.
  • 32. Strategic Purpose • Social and/or economic reasons? • Academic reasons? • Beyond generalities like “enriching the knowledge economy” • A few examples … Why do OER?
  • 33. Global Economy free trade offshore outsourcing imports Positives • lower prices • higher efficiency • more jobs • quality Economic Adjustments Required Negatives • displaced workers • unemployment • lower wages • low & obsolescent skills • personal & family hardship
  • 34. Economic Adjustment – Grant Program • $2 billion grant funding over 4 years starting 2011 • Grants provided to community colleges partnered with high growth industry sectors • Produce stackable/latticed credentials (certificates & diplomas) of 2 years or less duration • Use online & technology enabled learning, evidence based design, universal design for learning, OER Grant requires all newly developed materials be CC BY!
  • 35. High Growth Industry Sectors Generating OER for Fields of Study With Few Existing OER Bridging Health Manufacturing Basic Education Energy Transportation Information Technology
  • 36. Labour market demand - high growth industry sectors Employers & Industry Design & delivery of employer sponsored work-based training models Community Colleges (Consortia – in state & interstate) 1. Evidence Based Design • use evidence to design program strategies • base program design on a level of evidence • use data for continuous improvement of programs 2. Stacked & Latticed Credentials • post-secondary credentials that have labor market value • certificates, certifications, diplomas, and degrees • competency-based educational programs 3. Transferability & Articulation • career pathways that transfer and articulate • within and across state lines & within consortia • bridge from non-credit to credit • build on previously funded courses & credentials 4. Online & Tech- Enabled Learning • hybrid and blended learning strategies • open enrollment, modularize content, accelerate course delivery, interactive simulations, gaming, digital tutors, synchronous & asynchronous, … • OER & UDL 5. Strategic Alignment • outreach to community - employers and industry, public workforce system, non-profit organizations, philanthropies … • leverage supports & do not duplicate existing programs Six Core Elements Local workforce investment board Public Workforce System Job centers, adult education agencies, career and technical education agencies Partnerships 6. Align with Previously-Funded TAACCCT Projects
  • 37. Why did we do this? “We did this because open licensing increases the impact of our investment and helps us to be more strategic with our future investments.”
  • 38. “From a public policy perspective, the Department is a better steward of public funds by giving the public access to those things created using public funds, and ensuring that these products have as wide spread a use as possible.”
  • 39. “TAACCCT is a really big investment. But we expect that OER will allow the impact to be even greater than just the 800 colleges with new curricula and equipment that we directly funded.”
  • 40. KEY POLICY: Education Grant Programs “All newly developed materials must be CC BY.” From • displaced workers • unemployment • lower wages • low & obsolescent skills • personal & family hardship To • employed workers • higher skills • higher wages • growth industries
  • 41. 2003-12 OER initiative to create new for credit online learning Oct-2012 BC Ministry of Advanced Education funds Canada’s first official open textbook project. It wants open textbooks for the 40 most popular post-secondary courses in the province.
  • 42. • Save students $ • Generate collaboration among institutions and across faculty at multiple institutions • Localize and adapt textbooks for Canadian context • Faculty fellows
  • 43. Open Practices “In today’s society, individuals often collaborate in producing cultural content, knowledge and other information, as well as physical goods. In some cases, these individuals share the results and products, the means, methods and experience gained from this collaboration as a resource for further development; this phenomenon is referred to as commons-based peer production.” Peter Troxler in Libraries of the Peer Production Era
  • 44. Open Practices How do faculty and students • Create content? • Find content? • Share content? • Interact with content? • Interact with each other? • Collaborate vs. compete? Education Is Sharing • Teacher to student • Student to teacher • Institution to world
  • 45.
  • 46. Open Policy Public funds should result in a public good. http://creativecommons.org/weblog/page/2 • 9-Sep-2013 California Community Colleges Board of Governors votes unanimously to require open licensing on publicly funded materials resulting from all Chancellor’s Office contracts and grants. • With 72 districts and 112 colleges, the California Community Colleges is the largest system of higher education in the world to now require a CC BY license on its publicly funded grant materials.
  • 47.
  • 48. Open Policy - Complements Practice http://wiki.creativecommons.org/OER_Policy_Registry
  • 50. Open Access & Open Data Open Science Logo by gemmerich CC BY-SA Open Data Stickers by jwyg CC0
  • 51. Open access (OA) means unrestricted access via the Internet to peer-reviewed scholarly research. There are two roads to OA: 1. the "golden road" of OA journal-publishing , where journals provide OA to their articles (either by charging the author-institution for refereeing/publishing outgoing articles instead of charging the user-institution for accessing incoming articles, or by simply making their online edition free for all) 2. the "green road" of OA self-archiving, where authors provide OA to their own published articles, by putting them up online or in an institutional repository where all can access.
  • 52. Open Data Stickers by jwyg CC0 Scientific research data made publicly available. Can also be data from government or GLAM organizations. • made available in convenient, modifiable, and open formats that can be retrieved, downloaded, indexed, and searched • formats are machine-readable and structured to allow automated processing • made available to the widest range of users for the widest range of purposes figshare is a repository where users can make all of their research outputs (figures, datasets, media, papers, posters, presentations and filesets) available in a citable, shareable and discoverable manner. http://figshare.com http://theodi.org http://schoolofdata.org
  • 53. House of Knowledge Variation1 by Adrien Sifre CC BY-NC-ND Open Pedagogies
  • 54. Improve course materials http://chemwiki.ucdavis.edu/
  • 55. Add to/improve the global knowledge commons http://en.wikipedia.org/wiki/Wikipedia:WikiProject_Murder_Madness_and_Mayhem
  • 56. Design course assignments http://assignments.ds106.us/
  • 57. Create/curate supplemental resources http://wiki.ubc.ca/Science:Math_Exam_Resources https://www.oercommons.org/
  • 58. Benefits • Brings peer review process to educational material • Higher quality • Modify, localize, translate, and update – make it better • Scales sources and diversity of educational material • Increases academic freedom and choice • Makes better use of existing resources • Saves students, parents, government money • Creates international presence and awareness • Increases access • Transforms teachers, students, public into active creators, reviewers, & producers of knowledge • Ensures research results can be verified and reproduced • Generates business and pedagogic innovations
  • 59. Openness in Qatar University TEL Initiative
  • 60. Paul Stacey Creative Commons web site: http://creativecommons.org e-mail: pstacey@creativecommons.org blog: http://edtechfrontier.com presentation slides: http://www.slideshare.net/Paul_Stacey https://www.facebook.com/creativecommons http://creativecommons.org/weblog