Slides from the CCCA webinar on LinkedIn for job seekers.

1. LinkedIn Profiles That Get Noticed

5. • First digital
impression
• Where
people check
you out
• Expand your
network

6. • Personal Branding 101
• 8 Profile Actions to Get
Noticed,
• 3 Mistakes To Avoid
• 3 Secret Hacks

7. “No longer can you
just let your work
speak for itself,
you have to own
your voice and
the definition of
who you are.”

10. Unique Promise of Value

11. The World’s Strongest Brands
Source: InterBrand

14. I’m a great
lawyer

15. Trust me
he’s a great
lawyer

16. I’m a great lawyer
I’m a great lawyer
I’m a great lawyer

17. I understand that
you’re a great
lawyer
bbbbbbbbb

18. ?

19. Attributes Skills
AudienceImpact

20. Personal Brand Statement
With a personable approach and passionate
inspiration
I help independently minded professionals to be
innovative with their personal brands
through custom solutions.

21. The Charismatic Brand
“A product, service or company (or person)
for which people feel there is no substitute”
Marty Neumeir

22. Follow ‘The Donald’ Rule
“Show me someone
without an ego and
I will show you a
loser”

23. 3 C’s of Branding
• Clarity
• Consistency
• Constancy

33. 8 Profile Actions to Stand Out

36. • Head of Interactions
• Ant Colony Foreman
• Chief People Herder
• Chatter Monkey
• Community Data Guerrilla
• Social Media Guru
• Social Media Swami
• Public Happy Maker

42. 3 MISTAKES to avoid
• Invitations
• Turn Off’s
• Dr. No No

46. 3 Secrets
• SSI
• Profile views &
viewer
• Job seeker

51. @paulcopcutt
paul@paulcopcutt.com
Slides available at
www.paulcopcutt.com/ccca
http://ca.linkedin.com/in/paulcopcutt