film flipbook

1. Film 260
Olivia Pineau
Picture from visualcontenting.com

2. Photo
taken
from
h-ps://www.youtube.com/watch?v=0EQFKKJBjwE

3. 1.7 Billion
people use
social media
today
Photo
by:
Homegrown.ph

4. Infographic
by
Allison
Stadd

5. Can we change the world from our
computers?
Picture
by:
kalw.org

6. Cyber activism creates an
impression of support but
likes, shares are retweets
don’t always translate
into results

7. “We’ve forgotten what activism really is”
- Malcom Gladwell
Picture from thenetweb.co

8.
The conversation can no longer be whether
online social activism is “good” or bad”
Social media is here to stay.
How do we use it ?
Photo
from
commonreader.wustl.edu

9. The key to achieving good through
social media is promoting offline
activism through online activity, games
and apps
Picture
from
h-p://socialmedialab.ca

10. Charities have 2 main goals
To do good
& to prove they have done good

11. Over-exposure is not a bad thing.
It can even be necessary.
Activists need to be where the people are.
And the people are online

12. The Arab Spring is an example of real change coming from
connections that were formed online.
Picture
from
h-p://www.charlesayoub.com/

13. Social campaigns can not exist online
exclusively.
It is the offline activism that still creates
change.
Social Media can, however, shape the public
interest
Picture
from
h-p://www.fundchat.org/

14.
Online activism has excelled in one
specific way – fundraising.
Whether it is for natural disasters, charities,
revolutions or just random acts of kindness
Photo
from
h-p://www.adweek.com/

15. The ALS Ice Bucket challenge is an example of
how social media decides what the global
conversation will be focused on
The ALS society is not a new organization, yet their
charitable donations increased by 800% through
this grassroots online campaign
Picture
from
h-p://mms.businesswire.com/

16. So, are we too quick to criticize online activism?
Picture
from
sch00ldazed.files.wordpress.com

17. Gone are the days of massive sit-ins and
letter-writing campaigns championed by
older activists. Millennial say today’s
social activism incorporates social
responsibility into every day behaviors.

18. BUT… Is Awareness itself enough?

19.
Some realities don’t fit in a hashtag or in 140 characters

20. Infographic
by
Allison
Stadd

21. So when you have the opportunity,
do something good with your social media
presence.
You are online anyway

22. Sources
Stadd,
Allison
“Social
Media
for
Social
Good”
Inforgraphic,
The
Social
Times,
2013.
h;p://www.adweek.com/socialBmes/social-­‐media-­‐social-­‐good/492023
Moore,
Garth
“When
Clicking
Count:
In
defense
of
slackBvism
and
clickBvism”
ONE,
2012.
h-p://www.one.org/us/2012/05/03/when-­‐clicking-­‐counts-­‐in-­‐defense-­‐of-­‐slackVvism-­‐and-­‐clickVvism/
Cuenta,
Kristel
“4
Ways
Social
Media
is
UVlizaed
for
Social
Good”
Search
Engine
Journal,
2014.
h-p://www.searchenginejournal.com/4-­‐ways-­‐social-­‐media-­‐uVlized-­‐social-­‐good/111332/
Dewey,
Caitlin
“#Bringbackourgirls,
#Kony2012,
and
the
complete,
divisive
history
of
hashtag
acVvism”
The
Washington
Post,
2014.
h-p://www.washingtonpost.com/news/the-­‐intersect/wp/2014/05/08/bringbackourgirls-­‐kony2012-­‐and-­‐the-­‐complete-­‐divisive-­‐history-­‐of-­‐
hashtag-­‐acVvism/
Faw,
Larissa
“Are
Millennials
Lazy
or
Avant-­‐Garde
Social
AcVvists?”
Forbes
Online,
2012.
h-p://www.forbes.com/sites/larissafaw/2012/10/23/are-­‐millennials-­‐lazy-­‐or-­‐avant-­‐garde-­‐social-­‐acVvists/
Adhikari,
Abhay
“How
chariVes
can
use
social
media
for
digital
campaigning”
The
Guardian
2012.
h-p://www.theguardian.com/voluntary-­‐sector-­‐network/2012/apr/05/chariVes-­‐social-­‐media-­‐digital-­‐campaigning
Kielburger,
Craig
&
Mark
“A
Click
is
not
enough
to
have
impact
on
the
world”
Canoe.com,
2015.
h-p://cnews.canoe.com/CNEWS/World/2015/04/10/22337541.html
Stern,
Caryl
“In
praise
of
clickVvism”
The
Huffington
Post
–
The
Blog
2015
h-p://www.huffingtonpost.com/caryl-­‐m-­‐stern/in-­‐praise-­‐of-­‐clickVvism_b_6978314.html
Sharma,
Ritu
“Stop
Pouring
ice
on
clickVvism”
The
Huffington
Post
–
The
Blog
2014
h-p://www.huffingtonpost.com/ritusharma/stop-­‐pouring-­‐ice-­‐on-­‐click_b_5692555.html