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Memorial Drive Revitalization:
Connecting the Pioneer Valley
City of Chicopee, MA
Emily Anyzeski, Pei-Yu Chen, Noam Goldstein,
Stephanos Koullias, Jesse Regnier, Elena Shulman
Hills House Planners
Memorial Drive Corridor
● 3.7 miles long
● “Crossroads of New England”
● Mix of ‘Big Box’ retail, shopping
centers, restaurants, medical
offices, and residences
1130 Final Presentation TRANSPORTATION (1)
Tasked Issues
● Land use and current zoning constraints
● Redevelopment potential
● Analysis of vacant parcels
● Opportunities and constraints near rotaries
● Improve transitions
● Improve pedestrian access and crossings
● Route, signage, lighting and wayfinding options
● Green infrastructure options
Memorial Drive Tour
South to North
1130 Final Presentation TRANSPORTATION (1)
1130 Final Presentation TRANSPORTATION (1)
1130 Final Presentation TRANSPORTATION (1)
1130 Final Presentation TRANSPORTATION (1)
1130 Final Presentation TRANSPORTATION (1)
1130 Final Presentation TRANSPORTATION (1)
1130 Final Presentation TRANSPORTATION (1)
1130 Final Presentation TRANSPORTATION (1)
1130 Final Presentation TRANSPORTATION (1)
1130 Final Presentation TRANSPORTATION (1)
1130 Final Presentation TRANSPORTATION (1)
1130 Final Presentation TRANSPORTATION (1)
Transportation Existing Conditions
Sidewalks
Right-of-Way
Traffic Volumes
Vehicles Traffic Counts
annual averages
Britton ² 20,000
Northern Rotary¹ 27,000
North of Southern Rotary¹ 30,300
Southern Rotary² 30,800
Marketplace² 27,300
South of Marketplace² 19,400
Deady² 12,700
Southern Memorial Drive¹ 12,900
● A Freeway in the middle of the city
● 7 out of the top 100 intersections with most car accidents in Western Massachusetts *
*=Source: PVPC(2013)
¹ = 2000; ² = 2001, ³ = 2002
Source: MassDot
Bus Routes Bus lines' performances
G-19 R-22 G-1
Length in miles 15.8 7.1 7.4
Annual ridership¹ 44,558 76,929 822,22
1
Daily trips 10 13 63
Weekend trips 0 10² 32/11
¹ = FY2010
² = Saturdays only
Source: PVTA
● G-19 is the 2nd longest line in
Chicopee (the longest makes 42 daily
trips)
● G-19 is the only line serving Memorial
Drive in its entirety.
● Only 1 mile of G-1 and R-22 run in
Memorial Drive
Transportation
● Road Diet - reducing car’s speeds
and exclusive lanes (without
reducing travel time)
● Add sidewalks, bike paths and
elevated crosswalks
● Turn rotaries into multiple lane
roundabouts
● Expand G-19 frequencies
● Synchronize traffic lights (Green
wave)
Midtown
Uptown
Green
Infrastructure
● What is Green Infrastructure?
○ Rain Gardens
○ Bioswales
○ Planter Boxes
○ Urban Tree Canopy
○ Permeable pavements
○ Green parking, etc.
● Benefits?
○ Sustainability
○ Stormwater overflows
mitigation
Source: United States Environmental Protection Agency
Green
Infrastructure
● Existing locations
in the City of
Chicopee
Source: Pioneer Valley Planning Commision
Green Infrastructure
● Parking lots
● Sidewalks/medians
● Sewers/ Mountain Lake
● Park/Playgrounds
1130 Final Presentation TRANSPORTATION (1)
Green Infrastructure
Encourage Green Parking
● What is Green Parking?
● Benefits?
o Reduces stormwater runoff
o Filters pollutants
o Urban Heat Island Mitigation
o Cost-effective
o Aesthetically pleasing
o Walkability
Source: Ontario Association of Landscape Architecture
Source: Cawrse & Associations, Inc.
Existing Conditions
Aerial Parcel Map Zoning Map
Proposal
Conclusion
● Performance zoning &
wayfinding
● Identified priority areas for
redevelopment
● Redesign of rotaries
● Pedestrian access & crossings
● Bike path
● Green parking
Thank you
Your attention is appreciated, and we
welcome all questions and feedback.
hillshouseplanners@gmail.com

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1130 Final Presentation TRANSPORTATION (1)

  • 1. Memorial Drive Revitalization: Connecting the Pioneer Valley City of Chicopee, MA Emily Anyzeski, Pei-Yu Chen, Noam Goldstein, Stephanos Koullias, Jesse Regnier, Elena Shulman Hills House Planners
  • 2. Memorial Drive Corridor ● 3.7 miles long ● “Crossroads of New England” ● Mix of ‘Big Box’ retail, shopping centers, restaurants, medical offices, and residences
  • 4. Tasked Issues ● Land use and current zoning constraints ● Redevelopment potential ● Analysis of vacant parcels ● Opportunities and constraints near rotaries ● Improve transitions ● Improve pedestrian access and crossings ● Route, signage, lighting and wayfinding options ● Green infrastructure options
  • 21. Traffic Volumes Vehicles Traffic Counts annual averages Britton ² 20,000 Northern Rotary¹ 27,000 North of Southern Rotary¹ 30,300 Southern Rotary² 30,800 Marketplace² 27,300 South of Marketplace² 19,400 Deady² 12,700 Southern Memorial Drive¹ 12,900 ● A Freeway in the middle of the city ● 7 out of the top 100 intersections with most car accidents in Western Massachusetts * *=Source: PVPC(2013) ¹ = 2000; ² = 2001, ³ = 2002 Source: MassDot
  • 22. Bus Routes Bus lines' performances G-19 R-22 G-1 Length in miles 15.8 7.1 7.4 Annual ridership¹ 44,558 76,929 822,22 1 Daily trips 10 13 63 Weekend trips 0 10² 32/11 ¹ = FY2010 ² = Saturdays only Source: PVTA ● G-19 is the 2nd longest line in Chicopee (the longest makes 42 daily trips) ● G-19 is the only line serving Memorial Drive in its entirety. ● Only 1 mile of G-1 and R-22 run in Memorial Drive
  • 23. Transportation ● Road Diet - reducing car’s speeds and exclusive lanes (without reducing travel time) ● Add sidewalks, bike paths and elevated crosswalks ● Turn rotaries into multiple lane roundabouts ● Expand G-19 frequencies ● Synchronize traffic lights (Green wave)
  • 26. Green Infrastructure ● What is Green Infrastructure? ○ Rain Gardens ○ Bioswales ○ Planter Boxes ○ Urban Tree Canopy ○ Permeable pavements ○ Green parking, etc. ● Benefits? ○ Sustainability ○ Stormwater overflows mitigation Source: United States Environmental Protection Agency
  • 27. Green Infrastructure ● Existing locations in the City of Chicopee Source: Pioneer Valley Planning Commision
  • 28. Green Infrastructure ● Parking lots ● Sidewalks/medians ● Sewers/ Mountain Lake ● Park/Playgrounds
  • 30. Green Infrastructure Encourage Green Parking ● What is Green Parking? ● Benefits? o Reduces stormwater runoff o Filters pollutants o Urban Heat Island Mitigation o Cost-effective o Aesthetically pleasing o Walkability Source: Ontario Association of Landscape Architecture Source: Cawrse & Associations, Inc.
  • 33. Conclusion ● Performance zoning & wayfinding ● Identified priority areas for redevelopment ● Redesign of rotaries ● Pedestrian access & crossings ● Bike path ● Green parking
  • 34. Thank you Your attention is appreciated, and we welcome all questions and feedback. hillshouseplanners@gmail.com

Notas do Editor

  1. About transportation, the existing conditions show patches of non existing sidewalks, few crosswalks and plenty of ROW space.
  2. The traffic volumes vary throughout the different locations where MassDot has counted. This differences in the traffic volume show how some areas of Memorial Drive can be busier than others. The traffic becomes heavier after I-90 crosses Memorial Drive and meets the biggest businesses. Memorial Drive also has a high number of car crashes.
  3. The bus inventory showed that there is only one line serving Memorial Drive in all the extension - the line G-19. And this line has few daily trips making it hard for the bus public to rely on this service solely.
  4. proposing multi-family unit, redesigning the rotary, bike paths, bike lanes, adding more efficient crosswalks
  5. 25 minutes for questions