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2012 Corolla vs. 2012 Hyundai Elantra
Top Corolla Advantages
Over Elantra
Make no mistake: Hyundai has thrown down the gauntlet in the compact segment
with its recently redesigned Elantra. This is an all-new generation that breaks new
ground for the brand in styling, engineering and performance. And it builds on the
momentum established by the introduction of the 2011 Sonata, sharing many
of the same design cues found on Elantra’s bigger sibling.
However, Toyota has sold more than 34 million Corollas since its
introduction and is not about to take this challenge lightly. This Edge
documents Corolla’s key advantages over Elantra.
Look inside for detailed info about this summary,
important safety information and disclaimers.
•	 More select standard features
Items such as air conditioning, tilt/telescopic steering
column and cruise control are standard on Corolla LE.
To get these features on Elantra GLS, you either have to
choose a $1,250 option package, or spend $2,250 more
for a GLS with automatic transmission.
•	 Standard Bluetooth®
technology
On Elantra you have to pay extra for hands-free phone,
phone-book access and streaming music. Even steering
wheel audio controls cost extra. But not on Corolla LE.
•	 More select available features
Items such as power tilt/slide moonroof with sliding
sunshade are available on Corolla LE but not on Elantra
GLS at any price.
•	 Available Navigation and Entune™
On the
Hyundai Elantra, GPS navigation is only offered on the
far more expensive Limited model. And Elantra doesn’t
offer a feature like Entune™
at any price. Entune™
includes three years of complimentary access to apps
like Bing™
, iHeartRadio, MovieTickets.com, Open Table®
and Pandora®
—plus data services like fuel guide, sports
scores, stocks, traffic and weather. Services are delivered
via most smartphones and some feature phones.
	„ ExCEpTiONAl vAluE
At first glance, it appears Elantra has a big price
advantage on Corolla. But a closer look reveals
just the opposite.
•	 lower cost at purchase
Equip the two vehicles’ entry-level grades—Corolla
L and Elantra GLS—with popular features such as
automatic transmission and air conditioning
and Elantra’s apparent MSRP1
gap disappears, and
then some. Corolla L has an MSRP1
of $17,720, while
Elantra’s MSRP1
is $18,205.
•	 lower cost of ownership
Based on 2011 data, Intellichoice2
predicts that
Corolla LE could have a much lower five-year
ownership cost when compared with Elantra GLS—
lower by nearly $2,000!
	„ pASSENgErS pAMpErEd
A closer look at Elantra’s comfort and
convenience characteristics reveals Corolla has
the advantage on several key fronts.
•	 More rear head room and leg room
The Elantra’s swooping roofline comes at the cost
of rear passenger room in these two key measures.
2012 Hyundai Elantra GLS
2012 Corolla LE
Over Elantra
•	 More select standard features
Items such as air conditioning, tilt/telescopic steering
xCEpTiONAl vAl vAl v luE
At first glance, it appears Elantra has a big price
2012 Hyundai Elantra GLS
january 2012
Updated 1/30/12
20 I2 COROLLA vs.  
20 I2 HYUNDAI ELANTRA
2
Hyundai keeps it simple with Elantra, offering this vehicle in just
two configurations: GLS and Limited. Note that air conditioning
does not come standard on the manual-transmission GLS, but
customers can upgrade with a choice of two packages. The Limited
is well equipped and offers a Technology Package with navigation.
Here’s a look at some of the major features of the Elantra range.
Elantra at a glance
GLS
Engine
1.8-liter DOHC 16-valve 4-cylinder
Transmission
6-speed manual
Driveline
Front-wheel drive
Standard Features
Driver and front-passenger
advanced airbags
Driver and front-passenger side airbags
Side curtain airbags
Traction Control
Anti-lock Braking System
Electronic Brake-force Distribution
Brake Assist
Vehicle Stability Management
AM/FM/CD/MP3/XM audio
with 6 speakers
Auxiliary audio jack
iPod®4
USB port
Daytime running lights
Trip computer
Exterior-temperature gauge
Remote keyless entry
6-way-adjustable driver’s seat
4-way-adjustable front passenger’s seat
Rear 60/40 split-folding seat
Tilt steering column
Power door locks
Power windows
15-inch steel wheels
Variable intermittent windshield wipers
Rear window defogger
Dual body-colored heated
outside mirrors
Compare to
Corolla L
GLS with Comfort Package (MT only)
The GLS with Comfort Package differs
from the GLS by adding:
Transmission
6-speed automatic
Standard Features
Active Eco System
Manual air conditioning
Tilt and telescope steering column
16-inch steel wheels with full
wheel covers
Cruise control
Compare to
Corolla L
GLS with Preferred Package
(AT only)
The Preferred Package differs from the
GLS with Comfort Package by adding:
Standard Features
16-inch alloy wheels
Steering-wheel-mounted audio controls
Fog lights
Bluetooth®4
connectivity
Front dual illuminated vanity mirrors
Sliding center armrest
Illuminated ignition
Compare to
Corolla LE
Limited
The Limited differs from the base GLS
by adding:
Transmission
6-speed automatic
Standard Features
Bluetooth®
connectivity
Front fog lights
Manual air conditioning
Steering-wheel-mounted controls
for audio and cruise control
Cruise control
Leather-trimmed shift knob
Leather-wrapped steering wheel
Leather seating surfaces
Front and rear heated seats
Telescoping steering column
Front dual illuminated vanity mirrors
Power tilt/slide sunroof
17-inch alloy wheels
Dual body-colored power heated
outside signaling mirrors
Black chrome grille
Door trim with leatherette inserts
Power windows with driver’s
side auto-up
Center console with sliding armrest
Compare to
Corolla S
2012 Hyundai Elantra GLS
Hyundai keeps it simple with Elantra, offering this vehicle in just
two configurations: GLS and Limited. Note that air conditioning
does not come standard on the manual-transmission GLS, but
customers can upgrade with a choice of two packages. The Limited
is well equipped and offers a Technology Package with navigation.
Here’s a look at some of the major features of the Elantra range.
2012 Hyundai Elantra GLS
3
20 I2 COROLLA vs.  
20 I2 HYUNDAI  ELANTRACorolla Advantages
A Closer Look
	„ ExCEpTiONAl vAluE
Lower cost at purchase: LE vs GLS
When you equip the Elantra to match some of the
features on the Corolla LE, you find that it’s the
Toyota with the price advantage—not the Hyundai.
2012 Corolla LE
2012 Elantra GLS
(Auto)
MSRP1
$18,670 $18,205
Automatic
Transmission
Standard Included
Bluetooth®4
technology
Standard
$600 (included in
Preferred Pkg.)
Steering-
wheel audio
controls
Standard
(included in
Preferred Pkg.)
Total MSRP1
$18,670 $18,805
Advantage $135
Lower Five-year Ownership Cost
When considering things like depreciation,
maintenance, repairs and fuel, IntelliChoice2
estimates that over five years, Elantra could cost
nearly $2,000 more to own. The most recent data for
Corolla and Elantra is 2011.
2011 Corolla LE
2011 Elantra
GLS
Depreciation $7933 $10,325
Financing $1917 $1948
Insurance $7040 $7490
State fees $400 $389
Fuel $7568 $6599
Maintenance $1345 $1851
Repairs $587 $173
Total 5-year cost $26,790 $28,775
Value rating Above average Average
Lower cost at purchase: L vs GLS
Hyundai does offer the entry-level Elantra at an
eye-catching MSRP1
of $15,550. But look closer
and you discover this vehicle is lacking some
basic features that most customers want, such as
automatic transmission and air conditioning. Add
those to the mix, and Elantra’s apparent MSRP1
advantage disappears—and then some.
Corolla L Elantra GLS
MSRP1
$16,890 $17,205
Automatic
transmission
$830 $1000
Air
conditioning
Standard
Included with
no-cost Comfort
Package
Total MSRP1
$17,720 $18,205
Advantage $485 --
ToyotaCare and roadside assistance3
Corolla includes a complimentary two-year or 25,000-
mile worry-free factory scheduled maintenance plan
that Elantra doesn’t offer. Plus you get roadside
assistance for two years, unlimited mileage.
Corolla Elantra
Maintenance
Engine oil and
filter
Covered Not covered
Tire rotation Covered Not covered
Multi-point
inspection
Covered Not covered
20 I2 COROLLA vs.  
20 I2 HYUNDAI ELANTRA
4
Corolla Advantages
A Closer Look
	„ pASSENgErS pAMpErEd
More rear head room and leg room
Hyundai has called attention to Elantra’s aggressive
exterior styling. But its swooping roofline—
compared with Corolla’s more conventional lines—
comes at the cost of rear passenger room on two
key measures.
More select standard features
Although Hyundai boasts about high feature
levels, items such as Bluetooth®4
technology, air
conditioning, telescoping steering column and
cruise control aren’t standard on Elantra. But
they are on Corolla LE.
Corolla Elantra
Toyota
Advantage
Rear head room
(in.)
37.2 37.1 0.1
Rear leg room
(in.)
36.3 33.1 3.2
Corolla LE Elantra GLS
Air conditioning Standard Available
Bluetooth®
technology
Standard Available
Steering-wheel-
mounted audio
controls
Standard Available
Telescoping
steering column
Standard Available
Cruise control Standard Available
Heavy-duty heater Standard Not available
Sophisticated Options
In order to get satellite navigation or moonroof
on Elantra, you have to step up to the more
expensive Limited model—which starts at $21,205
with moonroof, but without navigation.1
Plus,
Corolla’s available Entune™
includes three years of
complimentary access to apps like Bing™
, iHeartRadio,
MovieTickets.com, Open Table®
and Pandora®
—plus
data services like fuel guide, sports scores, stocks,
traffic and weather. Services are delivered via most
smartphones and some feature phones.
Corolla LE Elantra GLS
Satellite
navigation
Available Not available
Entune™
Available Not available
Power moonroof Available Not available
Corolla Elantra
Elantra
2011 Corolla shown
(Clock position has changed
on 2012 Corolla)
1 MSRP includes delivery, processing and handling fee. Excludes taxes, license, title and available or regionally required equipment. Actual
dealer price may vary. 2 Copyright 2011 www.IntelliChoice.com 3 Covers normal factory scheduled service. Plan is 2 years or 25K miles,
whichever comes first. The new Toyota vehicle cannot be part of a rental or commercial fleet, or a livery or taxi vehicle. See plan for complete
coverage details. See participating Toyota dealer for details. Roadside assistance does not include parts and fluids. 4 The Bluetooth®
word
mark and logos are owned by the Bluetooth SIG, Inc.
©2012 TOYOTA MOTOR SALES, U.S.A., INC. ALL RIGHTS RESERVED. COPYING OR ANY OTHER REPRODUCTION, IN WHOLE OR IN PART, WITHOUT THE EXPRESS WRITTEN PERMISSION OF TOYOTA MOTOR SALES, U.S.A. IS STRICTLY
PROHIBITED.Toyota Motor Sales, U.S.A., Inc., by the publication and/or dissemination of this publication does not create any warranties, either expressed or implied, as to Toyota products.The information contained herein was up-to-
date at the time of publication, but may subsequently be changed or added to without notice and without incurring any obligation. Reliance on this information creates no
liability for Toyota. This publication is produced for use as an information sales aid. Toyota Motor Sales,
U.S.A., Inc., its employees, representatives, and/or agents shall not be held liable for any omission of data
or inclusion of erroneous data even where said omission is alleged to have been relied upon by a buyer
ofToyota Products.
361
Log onto www.Toyota-eShowroom.com,
then click “Resources.”
Check out Toyota-eShowroom for access to this
Edge Competitive Comparison series and more...
Select Edge Series. View and/or print this
document—as well as any Edge or Hot
Sheet from the University of Toyota.
For more information about Corolla,
check out the Corolla sections in eSource
and Pocket Source.
For hands-on feature
comparisons, be sure to
watch the Edge Live videos
on eShowroom.What’S neW For 2010
Feature
2009
2010
Vehicle stability control†
Available as Stand-Alone
Option
Standard on All Models
autom
atic climate control
Not Available
Available on XLE with A/T
S shown
with availab
le Sport Packag
e and moonro
of
20
2 0 1 0 C o r o l l A i t o y o t A e s o u r C e B o o K
10
corolla
†
PleaS
e See “cauti
onS”
Sectio
n For imPor
tant additi
onal
inForm
ation
on thiS Featur
e.
5
2010 corollaThe world’s best-selling vehicle
just keeps getting better, with the
tenth-generation Toyota Corolla
adding Vehicle Stability Control†
and Traction Control as standard
equipment – with no price increase
for the 2010 model year. Corolla has
long been synonymous with Toyota’s
reputation for quality, durability,
reliability (QDR) and value. And
with additional safety features as
standard equipment on more trim
levels, new options packages, low
suggested retail prices and a proven
record of high resale value, there’s
never been a better time to buy a
Toyota Corolla.
1
2
3
4
Great
reputation as a smart buy
Toyota has built the Corolla for more than 40 years and today’s Corolla, the 10th
generation, continues the tradition of improvemen
t and value. The 2010 Corolla delivers
more power, more efficiency, more standard safety
features, more comfort, more style
and more standard convenience
features than any previous generation. In fact, Corolla
was named as a 2009 Intellichoice™
SmartChoice Award
Winner as An Excellent
Value and Highest Retained Value1
. Corolla proves once again that affordable quality,
durability and reliability never go out of style.
outstanding fuel econo
my
Corolla customers love the fact that it combines a fun-to-drive experience with
impressive fuel economy ratings. The 1.8-liter four-cylinder engine with Dual VVT-i,
featured on Corolla, LE, XLE and S models, has a 26/35/30 MPG rating (city/hwy/
combined, M/T)*. The Corolla XRS 2.4-liter four-cylinder engine with VVT-i has a
22/30/25 MPG rating*. All Corollas run on regular grade gasoline and qualify as Ultra
Low Emission Vehicles (ULEV
II).a history of high resale
value
Corolla has better
predicted resale
value than many competitors
throug
hout the
ownership cycle. As winner of the 2009 Kelley
Blue Book Best Resale Value Award2
,
Corolla offers owners a solid value throug
h the years.
comprehensive list of safety
features
Corolla offers more standard safety
features than ever for 2010, with Vehicle Stability
Control†
and Traction Control now standard on all trims. Those
features, along with Anti-
lock Braking System, Brake Assist†
and Electronic Brake-force
Distrib
ution, complete
the Star Safety
System™, now standard on all Corollas. Corolla’s standard safety
features also include front active headrests†
and a Tire Pressure Monitor System†
.
Wide range
of trim and option choices
The choices start with five trims – Corolla, S, LE, XLE and XRS – and two 4-cylin
der
engines – the 132-horsepower, 1.8-liter and the 158-horsepower, 2.4-liter (XRS). Then
pick from a long list of popular options. Technology fans can consid
er the available
DVD-based
naviga
tion system†
, JBL®
premium audio, XM Satellite Radio†
system
,
NavTraffic®†
and Bluetooth®†
. How about upscale luxurie
s such as available leather-
trimmed interior or available power
moonroof? Or sporty
touches such as 17" wheels
on XRS? Customers will find it easy to complement Corolla’s well-equipped trims with
additional features that enhance ownership.
1
2009 IntelliCh
oice®
Inc., www.In
telliCho
ice.com
; Compa
ct
2
Vehicle
’s project
ed resale
value is specific
to the 2009 model
year. For more informa
tion, go to Kelley
Blue
Book’s
kbb.com
. Kelley
Blue Book is a register
ed tradem
ark of Kelley
Blue Book Co., Inc.
*2010
EPA MPG Estimat
es. Actual
mileage
will vary.
5 reaSonS to BuY a corolla
Welcome to corolla
2009
Available as Stand-Alone
Option
Not Available
2 0 1 0 C o r o l l A i t o y o t
t o y o t
1010
ccorollaorolla
S” Sectio
n For imPor
tant additi
onal
inForm
ation
on thiS
5555
2010 corollaThe world’s best-selling vehicle
just keeps getting better, with the
tenth-generation Toyota Corolla
adding Vehicle Stability Control†
and Traction Control as standard
equipment – with no price increase
for the 2010 model year. Corolla has
long been synonymous with Toyota’s
reputation for quality, durability,
reliability (QDR) and value. And
with additional safety features as
standard equipment on more trim
levels, new options packages, low
suggested retail prices and a proven
record of high resale value, there’s
never been a better time to buy a
Toyota Corolla.
3333
4444
engines – the 132-horsepower, 1.
pick from a long list of pop
DVD-based
naviga
tion system
NavTraffic
trimmed interior or available po
on XRS? Customers will find it
additional features that enhance o
1
2009 IntelliCh
oice2
Vehicle
’s project
edBook’s
kbb.com
. Kelley
Blue
*2010
EPA MPG Estima
T O Y O T A p O c k e T S O U R c e
CO 1
10cor
olla
2010 corolla
in tHis section
• 201
0 cor
olla
1
• model
s & col
ors
3
• Featur
es
4
• options & pac
kag
es
10
• spe
ciFications
13
• com
petitive
com
par
ison
15
5 Reasons To Buy a CoRolla
Great reputation as a sma
rt buy
outstan
ding
fuel
econom
y ratings
a history of high
resa
le value
com
prehensive
list of safe
ty features
Wide rang
e of mod
els and
option choices
1
2
3
4
5
wHat’s new For 2010
• star
safe
ty system™ now
stan
dard
on all mod
els
- VSC
† now
standard
on all mod
els
• new
auto
matic climate control {ao} now
available
on XlE
with
auto
matic transmission
• blu
logic
® Hands free
system
† now
available {b3}
Look for this icon
and red typeface
to easily identify nEW
features
or changes for 2010.
† Please
see “Caut
ions”
sectio
n in the back
of this book
for impor
tant inform
ation
on this featur
e.
AD-11289-11

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2012 corolla vs. 2012 hyundai elantra - north hollywood toyota, los angeles new used certified dealer

  • 1. 2012 Corolla vs. 2012 Hyundai Elantra Top Corolla Advantages Over Elantra Make no mistake: Hyundai has thrown down the gauntlet in the compact segment with its recently redesigned Elantra. This is an all-new generation that breaks new ground for the brand in styling, engineering and performance. And it builds on the momentum established by the introduction of the 2011 Sonata, sharing many of the same design cues found on Elantra’s bigger sibling. However, Toyota has sold more than 34 million Corollas since its introduction and is not about to take this challenge lightly. This Edge documents Corolla’s key advantages over Elantra. Look inside for detailed info about this summary, important safety information and disclaimers. • More select standard features Items such as air conditioning, tilt/telescopic steering column and cruise control are standard on Corolla LE. To get these features on Elantra GLS, you either have to choose a $1,250 option package, or spend $2,250 more for a GLS with automatic transmission. • Standard Bluetooth® technology On Elantra you have to pay extra for hands-free phone, phone-book access and streaming music. Even steering wheel audio controls cost extra. But not on Corolla LE. • More select available features Items such as power tilt/slide moonroof with sliding sunshade are available on Corolla LE but not on Elantra GLS at any price. • Available Navigation and Entune™ On the Hyundai Elantra, GPS navigation is only offered on the far more expensive Limited model. And Elantra doesn’t offer a feature like Entune™ at any price. Entune™ includes three years of complimentary access to apps like Bing™ , iHeartRadio, MovieTickets.com, Open Table® and Pandora® —plus data services like fuel guide, sports scores, stocks, traffic and weather. Services are delivered via most smartphones and some feature phones. „ ExCEpTiONAl vAluE At first glance, it appears Elantra has a big price advantage on Corolla. But a closer look reveals just the opposite. • lower cost at purchase Equip the two vehicles’ entry-level grades—Corolla L and Elantra GLS—with popular features such as automatic transmission and air conditioning and Elantra’s apparent MSRP1 gap disappears, and then some. Corolla L has an MSRP1 of $17,720, while Elantra’s MSRP1 is $18,205. • lower cost of ownership Based on 2011 data, Intellichoice2 predicts that Corolla LE could have a much lower five-year ownership cost when compared with Elantra GLS— lower by nearly $2,000! „ pASSENgErS pAMpErEd A closer look at Elantra’s comfort and convenience characteristics reveals Corolla has the advantage on several key fronts. • More rear head room and leg room The Elantra’s swooping roofline comes at the cost of rear passenger room in these two key measures. 2012 Hyundai Elantra GLS 2012 Corolla LE Over Elantra • More select standard features Items such as air conditioning, tilt/telescopic steering xCEpTiONAl vAl vAl v luE At first glance, it appears Elantra has a big price 2012 Hyundai Elantra GLS january 2012 Updated 1/30/12
  • 2. 20 I2 COROLLA vs.   20 I2 HYUNDAI ELANTRA 2 Hyundai keeps it simple with Elantra, offering this vehicle in just two configurations: GLS and Limited. Note that air conditioning does not come standard on the manual-transmission GLS, but customers can upgrade with a choice of two packages. The Limited is well equipped and offers a Technology Package with navigation. Here’s a look at some of the major features of the Elantra range. Elantra at a glance GLS Engine 1.8-liter DOHC 16-valve 4-cylinder Transmission 6-speed manual Driveline Front-wheel drive Standard Features Driver and front-passenger advanced airbags Driver and front-passenger side airbags Side curtain airbags Traction Control Anti-lock Braking System Electronic Brake-force Distribution Brake Assist Vehicle Stability Management AM/FM/CD/MP3/XM audio with 6 speakers Auxiliary audio jack iPod®4 USB port Daytime running lights Trip computer Exterior-temperature gauge Remote keyless entry 6-way-adjustable driver’s seat 4-way-adjustable front passenger’s seat Rear 60/40 split-folding seat Tilt steering column Power door locks Power windows 15-inch steel wheels Variable intermittent windshield wipers Rear window defogger Dual body-colored heated outside mirrors Compare to Corolla L GLS with Comfort Package (MT only) The GLS with Comfort Package differs from the GLS by adding: Transmission 6-speed automatic Standard Features Active Eco System Manual air conditioning Tilt and telescope steering column 16-inch steel wheels with full wheel covers Cruise control Compare to Corolla L GLS with Preferred Package (AT only) The Preferred Package differs from the GLS with Comfort Package by adding: Standard Features 16-inch alloy wheels Steering-wheel-mounted audio controls Fog lights Bluetooth®4 connectivity Front dual illuminated vanity mirrors Sliding center armrest Illuminated ignition Compare to Corolla LE Limited The Limited differs from the base GLS by adding: Transmission 6-speed automatic Standard Features Bluetooth® connectivity Front fog lights Manual air conditioning Steering-wheel-mounted controls for audio and cruise control Cruise control Leather-trimmed shift knob Leather-wrapped steering wheel Leather seating surfaces Front and rear heated seats Telescoping steering column Front dual illuminated vanity mirrors Power tilt/slide sunroof 17-inch alloy wheels Dual body-colored power heated outside signaling mirrors Black chrome grille Door trim with leatherette inserts Power windows with driver’s side auto-up Center console with sliding armrest Compare to Corolla S 2012 Hyundai Elantra GLS Hyundai keeps it simple with Elantra, offering this vehicle in just two configurations: GLS and Limited. Note that air conditioning does not come standard on the manual-transmission GLS, but customers can upgrade with a choice of two packages. The Limited is well equipped and offers a Technology Package with navigation. Here’s a look at some of the major features of the Elantra range. 2012 Hyundai Elantra GLS
  • 3. 3 20 I2 COROLLA vs.   20 I2 HYUNDAI  ELANTRACorolla Advantages A Closer Look „ ExCEpTiONAl vAluE Lower cost at purchase: LE vs GLS When you equip the Elantra to match some of the features on the Corolla LE, you find that it’s the Toyota with the price advantage—not the Hyundai. 2012 Corolla LE 2012 Elantra GLS (Auto) MSRP1 $18,670 $18,205 Automatic Transmission Standard Included Bluetooth®4 technology Standard $600 (included in Preferred Pkg.) Steering- wheel audio controls Standard (included in Preferred Pkg.) Total MSRP1 $18,670 $18,805 Advantage $135 Lower Five-year Ownership Cost When considering things like depreciation, maintenance, repairs and fuel, IntelliChoice2 estimates that over five years, Elantra could cost nearly $2,000 more to own. The most recent data for Corolla and Elantra is 2011. 2011 Corolla LE 2011 Elantra GLS Depreciation $7933 $10,325 Financing $1917 $1948 Insurance $7040 $7490 State fees $400 $389 Fuel $7568 $6599 Maintenance $1345 $1851 Repairs $587 $173 Total 5-year cost $26,790 $28,775 Value rating Above average Average Lower cost at purchase: L vs GLS Hyundai does offer the entry-level Elantra at an eye-catching MSRP1 of $15,550. But look closer and you discover this vehicle is lacking some basic features that most customers want, such as automatic transmission and air conditioning. Add those to the mix, and Elantra’s apparent MSRP1 advantage disappears—and then some. Corolla L Elantra GLS MSRP1 $16,890 $17,205 Automatic transmission $830 $1000 Air conditioning Standard Included with no-cost Comfort Package Total MSRP1 $17,720 $18,205 Advantage $485 -- ToyotaCare and roadside assistance3 Corolla includes a complimentary two-year or 25,000- mile worry-free factory scheduled maintenance plan that Elantra doesn’t offer. Plus you get roadside assistance for two years, unlimited mileage. Corolla Elantra Maintenance Engine oil and filter Covered Not covered Tire rotation Covered Not covered Multi-point inspection Covered Not covered
  • 4. 20 I2 COROLLA vs.   20 I2 HYUNDAI ELANTRA 4 Corolla Advantages A Closer Look „ pASSENgErS pAMpErEd More rear head room and leg room Hyundai has called attention to Elantra’s aggressive exterior styling. But its swooping roofline— compared with Corolla’s more conventional lines— comes at the cost of rear passenger room on two key measures. More select standard features Although Hyundai boasts about high feature levels, items such as Bluetooth®4 technology, air conditioning, telescoping steering column and cruise control aren’t standard on Elantra. But they are on Corolla LE. Corolla Elantra Toyota Advantage Rear head room (in.) 37.2 37.1 0.1 Rear leg room (in.) 36.3 33.1 3.2 Corolla LE Elantra GLS Air conditioning Standard Available Bluetooth® technology Standard Available Steering-wheel- mounted audio controls Standard Available Telescoping steering column Standard Available Cruise control Standard Available Heavy-duty heater Standard Not available Sophisticated Options In order to get satellite navigation or moonroof on Elantra, you have to step up to the more expensive Limited model—which starts at $21,205 with moonroof, but without navigation.1 Plus, Corolla’s available Entune™ includes three years of complimentary access to apps like Bing™ , iHeartRadio, MovieTickets.com, Open Table® and Pandora® —plus data services like fuel guide, sports scores, stocks, traffic and weather. Services are delivered via most smartphones and some feature phones. Corolla LE Elantra GLS Satellite navigation Available Not available Entune™ Available Not available Power moonroof Available Not available Corolla Elantra Elantra 2011 Corolla shown (Clock position has changed on 2012 Corolla)
  • 5. 1 MSRP includes delivery, processing and handling fee. Excludes taxes, license, title and available or regionally required equipment. Actual dealer price may vary. 2 Copyright 2011 www.IntelliChoice.com 3 Covers normal factory scheduled service. Plan is 2 years or 25K miles, whichever comes first. The new Toyota vehicle cannot be part of a rental or commercial fleet, or a livery or taxi vehicle. See plan for complete coverage details. See participating Toyota dealer for details. Roadside assistance does not include parts and fluids. 4 The Bluetooth® word mark and logos are owned by the Bluetooth SIG, Inc. ©2012 TOYOTA MOTOR SALES, U.S.A., INC. ALL RIGHTS RESERVED. COPYING OR ANY OTHER REPRODUCTION, IN WHOLE OR IN PART, WITHOUT THE EXPRESS WRITTEN PERMISSION OF TOYOTA MOTOR SALES, U.S.A. IS STRICTLY PROHIBITED.Toyota Motor Sales, U.S.A., Inc., by the publication and/or dissemination of this publication does not create any warranties, either expressed or implied, as to Toyota products.The information contained herein was up-to- date at the time of publication, but may subsequently be changed or added to without notice and without incurring any obligation. Reliance on this information creates no liability for Toyota. This publication is produced for use as an information sales aid. Toyota Motor Sales, U.S.A., Inc., its employees, representatives, and/or agents shall not be held liable for any omission of data or inclusion of erroneous data even where said omission is alleged to have been relied upon by a buyer ofToyota Products. 361 Log onto www.Toyota-eShowroom.com, then click “Resources.” Check out Toyota-eShowroom for access to this Edge Competitive Comparison series and more... Select Edge Series. View and/or print this document—as well as any Edge or Hot Sheet from the University of Toyota. For more information about Corolla, check out the Corolla sections in eSource and Pocket Source. For hands-on feature comparisons, be sure to watch the Edge Live videos on eShowroom.What’S neW For 2010 Feature 2009 2010 Vehicle stability control† Available as Stand-Alone Option Standard on All Models autom atic climate control Not Available Available on XLE with A/T S shown with availab le Sport Packag e and moonro of 20 2 0 1 0 C o r o l l A i t o y o t A e s o u r C e B o o K 10 corolla † PleaS e See “cauti onS” Sectio n For imPor tant additi onal inForm ation on thiS Featur e. 5 2010 corollaThe world’s best-selling vehicle just keeps getting better, with the tenth-generation Toyota Corolla adding Vehicle Stability Control† and Traction Control as standard equipment – with no price increase for the 2010 model year. Corolla has long been synonymous with Toyota’s reputation for quality, durability, reliability (QDR) and value. And with additional safety features as standard equipment on more trim levels, new options packages, low suggested retail prices and a proven record of high resale value, there’s never been a better time to buy a Toyota Corolla. 1 2 3 4 Great reputation as a smart buy Toyota has built the Corolla for more than 40 years and today’s Corolla, the 10th generation, continues the tradition of improvemen t and value. The 2010 Corolla delivers more power, more efficiency, more standard safety features, more comfort, more style and more standard convenience features than any previous generation. In fact, Corolla was named as a 2009 Intellichoice™ SmartChoice Award Winner as An Excellent Value and Highest Retained Value1 . Corolla proves once again that affordable quality, durability and reliability never go out of style. outstanding fuel econo my Corolla customers love the fact that it combines a fun-to-drive experience with impressive fuel economy ratings. The 1.8-liter four-cylinder engine with Dual VVT-i, featured on Corolla, LE, XLE and S models, has a 26/35/30 MPG rating (city/hwy/ combined, M/T)*. The Corolla XRS 2.4-liter four-cylinder engine with VVT-i has a 22/30/25 MPG rating*. All Corollas run on regular grade gasoline and qualify as Ultra Low Emission Vehicles (ULEV II).a history of high resale value Corolla has better predicted resale value than many competitors throug hout the ownership cycle. As winner of the 2009 Kelley Blue Book Best Resale Value Award2 , Corolla offers owners a solid value throug h the years. comprehensive list of safety features Corolla offers more standard safety features than ever for 2010, with Vehicle Stability Control† and Traction Control now standard on all trims. Those features, along with Anti- lock Braking System, Brake Assist† and Electronic Brake-force Distrib ution, complete the Star Safety System™, now standard on all Corollas. Corolla’s standard safety features also include front active headrests† and a Tire Pressure Monitor System† . Wide range of trim and option choices The choices start with five trims – Corolla, S, LE, XLE and XRS – and two 4-cylin der engines – the 132-horsepower, 1.8-liter and the 158-horsepower, 2.4-liter (XRS). Then pick from a long list of popular options. Technology fans can consid er the available DVD-based naviga tion system† , JBL® premium audio, XM Satellite Radio† system , NavTraffic®† and Bluetooth®† . How about upscale luxurie s such as available leather- trimmed interior or available power moonroof? Or sporty touches such as 17" wheels on XRS? Customers will find it easy to complement Corolla’s well-equipped trims with additional features that enhance ownership. 1 2009 IntelliCh oice® Inc., www.In telliCho ice.com ; Compa ct 2 Vehicle ’s project ed resale value is specific to the 2009 model year. For more informa tion, go to Kelley Blue Book’s kbb.com . Kelley Blue Book is a register ed tradem ark of Kelley Blue Book Co., Inc. *2010 EPA MPG Estimat es. Actual mileage will vary. 5 reaSonS to BuY a corolla Welcome to corolla 2009 Available as Stand-Alone Option Not Available 2 0 1 0 C o r o l l A i t o y o t t o y o t 1010 ccorollaorolla S” Sectio n For imPor tant additi onal inForm ation on thiS 5555 2010 corollaThe world’s best-selling vehicle just keeps getting better, with the tenth-generation Toyota Corolla adding Vehicle Stability Control† and Traction Control as standard equipment – with no price increase for the 2010 model year. Corolla has long been synonymous with Toyota’s reputation for quality, durability, reliability (QDR) and value. And with additional safety features as standard equipment on more trim levels, new options packages, low suggested retail prices and a proven record of high resale value, there’s never been a better time to buy a Toyota Corolla. 3333 4444 engines – the 132-horsepower, 1. pick from a long list of pop DVD-based naviga tion system NavTraffic trimmed interior or available po on XRS? Customers will find it additional features that enhance o 1 2009 IntelliCh oice2 Vehicle ’s project edBook’s kbb.com . Kelley Blue *2010 EPA MPG Estima T O Y O T A p O c k e T S O U R c e CO 1 10cor olla 2010 corolla in tHis section • 201 0 cor olla 1 • model s & col ors 3 • Featur es 4 • options & pac kag es 10 • spe ciFications 13 • com petitive com par ison 15 5 Reasons To Buy a CoRolla Great reputation as a sma rt buy outstan ding fuel econom y ratings a history of high resa le value com prehensive list of safe ty features Wide rang e of mod els and option choices 1 2 3 4 5 wHat’s new For 2010 • star safe ty system™ now stan dard on all mod els - VSC † now standard on all mod els • new auto matic climate control {ao} now available on XlE with auto matic transmission • blu logic ® Hands free system † now available {b3} Look for this icon and red typeface to easily identify nEW features or changes for 2010. † Please see “Caut ions” sectio n in the back of this book for impor tant inform ation on this featur e. AD-11289-11