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Norland flavored-vitamin-water

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Norland flavored-vitamin-water

  2. 2. Because the demand for flavored vitamin water is growing at record levels,, Norland International has developed a unique “flavored vitamin water” system to help small to medium-sized bottlers make more profits! Norland’s system allows an operator to easily add flavored water and flavored vitamin water to their company’s product line. Sales of nutrient-enhanced drinks in the United States have more than tripled in the past ten years according to new research from the Beverage Marketing Corporation. In the spring of 2007,The Coca-Cola Company announced that it would purchase Glaceau, the maker ofVitamin Water, for $4.2 billion in cash. The acquisition was planned well in advance, as Coke pursued Glaceau,to upgrade its portfolio of noncarbonated beverages - the sales of which have been growing much faster than carbonated soft drinks in recent years. According to the publication “Business Insights”; between 2004 and 2007 the beverage industry has seen an overall growth in bottled water of over 12% with the strongest rate of growth in the vitamin and fruit flavored bottled water categories. Studies show that the category has grown by more than 500% over that same period.The increase has predominantly been driven by consumers switching from sugary carbonated drinks to healthier flavored bottled water alternatives. From an international perspective, the sales of flavored waters in Nigeria,grew over 20% in 2009 and are expected to boom to an amazing 140% over the next 5 years according to “Euromonitor International’s” latest report. The Opportunity www.norlandintl.com The Market Place “The equipment can be incorporated into your current bottling line or included with a completely new bottling plant”. Adam Kosmicki, Director of Engineering, Norland International Introducing The Norland Precision Controlled “Easy Flow Filling System.” Studies show that the category has grown by more than 500% . . . Complete Vitamin-Water Equipment Assembly
  3. 3. www.norlandintl.com Norlands registered formulation is available in seven main flavors: • Cherry Orange • Mango • Fruit Punch • Kiwi-Strawberry • Grape • Lemon-Lime Other flavors can also be formulated upon request. Each vitamin mixture contains Natural Flavor Concen- trates, Citric Acid Powder, vitamin B3 (Niacin), vitamin B6, vitamin B12, vitamin B5 plus vitamins C, D and E. The proprietary mixture is pre-formulated in two parts: the first, being the base formulation with the sec- ond being the sweetener as a custom additive to suit each market’s taste profile.Among many benefits, the vitamin water formulation does not require expensive pasteurization equipment and has an expected shelf life of up to 6 months. In most cases, the bottler will be required to add the “Complete Vitamin-Water Equipment Assembly” which includes the necessary equipment to properly mix and protect the formulation and prepare it for delivery to the bottle filler. As the market for enhanced bottled water continues to grow, Norland‘s goal is to help its customers be at the front of this exciting industry trend.With over 18 years of experience in the industry, Norland is poised and ready to help your business take advantage of in- novative development. Nutritional Information: Each vitamin water mixture formulation contains the following ingredients declaration: water, citric acid, artificial flavor, potassium citrate, potassium benzoate, ascorbic acid, niacinamide, D-calcium pantothenate, Pyridoxine hydrochloride, cyanocobalamin, acesulfame K, Sucralose, yellow #5, Red #40. Mixed in a pre-for- mulated sequence, the vitamin formulation does not require expensive pasteurization equipment and has an expected shelf life of up to 6 months. Percentage of Recommended Daily Allowance • Vitamin B3 10% • Vitamin B6 10% • Vitamin B12 10% • Vitamin B5 10% • Vitamin C 100% Custom and Clear Flavors: Available for a one time formulating fee of $3,500 each flavor. Formulations: Each flavor will be packaged with all contents required for final product. We start with “standardized formula- tions” – that is, the mix will contain the recommended amounts of vitamins, flavor and sweetener. Production Start-up Quantity: We recommend that a customer who is new to flavored water start out with a minimum of three different flavors and 10 batches of mix per flavor / 30 batches. Product Filling: In order for an operator to fill flavored water,“Gravity Fill Technology” must be utilized. The Product • Each Pre-Mixed batch of ingredients produces up to 1,000 gallons (3,750 liters) of FlavoredVitamin Water. • Each 1000 gallon (3,750 liters) batch produces up to 7,500 / 500 ml. bottles of product. • CIP Chemicals used to clean and disinfect the systems after production. CIP is defined as “Clean-in-Place”, which means your system does not need to be completely disassembled in order to disinfect the interior contact surfaces of the equipment. (20 CIP processes per 5 gallon bucket – minimum 4 buckets) = $40.00. • Each FlavoredVitamin Water Pre-mix batch for 1,000 gallons = $448.00; Minimum order - 30 batches (3 flavors of 10 batches each) = $13,440. • Initial Equipment cost is approximately = $39,464.00. • Recommended Testing Equipment to comply with standards = $2,277.00. • Estimated ingredients cost to produce each 500 ml. bottle of FlavoredVitamin Water = $0.059 ($448/7,500). • Estimated time to mix each batch – approximately 30 minutes. • Estimated time to clean and disinfect system - approximately 60 minutes. • If running continuous flavor, cleaning procedures are not required. Only when flavors are changed or shifts are complete is cleaning necessary. • Note: Flavors are available with no coloring (clear) for an additional fee. *Total investment forVitamin Water System - $55,403.00 The Investment “Adding new products like these is just one more way for us to continue helping our customers increase their profit. We are always looking for new ways to surpass our customer’s expectations, and we believe that the addition of this affordable, enhanced bottled water opportunity creates a great return on investment.” Bruce Kucera, Vice President, Norland International. The skilled craftsmen in our factory are dedicated to quality workmanship. They take personal pride in manufacturing equipment, made in the USA, that is built to last and made to perform. Every piece of equipment is rigorously tested under real world conditions in our separate testing facility. This ensures every piece of equipment functions as designed prior to shipping. Potential Return on Investment (ROI) Production Cost (avg.) $.015- $.018 Retail Price (avg.) $.039-.049 Production Cost (avg.) $.022-.$.025 Retail Price (avg.) $ 1.29-$1.89
  4. 4. Norland International, Inc. 2001 SW 6th Street Lincoln, NE 68522 USA Telephone: (402) 441-3737 Fax: (402) 441-3736 www.norlandintl.com E-mail: bk@norlandintl.com Mission Statement Norland International is a global leader in the bottling and packaging industries by successfully designing worldclass equipment solutions for our customers. We are powered by a team of dedicated people who are committed to producing the most cost-effective, innovative products on the planet. Order Samples! Quote! Request a Free Quote for Flavored Vitamin Water Equipment Request a Sample Pack of Flavored Vitamin Water and get Free Shipping! Get started today with a Flavored Vitamin Water Sample Pack With your order, you will receive 7 samples of various vitamin water flavors.Today we have prepared 2 x grape, 2 x cherry and 3 x mango samples for your consideration. For your convenience, shipping has been included for FREE anywhere in the world. Each sample pack will produce 1 gallon (3.79 liters) of flavored vitamin water. (Note: follow direction carefully on side of each flavor pack). Based upon your taste / flavor preference, you may choose to add or reduce the amount of sweetener to the mixture. If so, please contact your Norland Sales Representative for further instructions. Thank you again for your interest.We look forward to working with you in the near future. The Easy Start-up