2. 2
Bright and warm summer days are just behind
the door, waiting to bring joy to both children and
adults. The month of June can be seen as a
stagnant period for the digital marketing arena
since it is also a time for rest and vacation. But
through correct marketing strategies, you can
always eliminate this stagnation and capture your
audience’s interest. For this, implementing
special days and occasions is always the way to
go! Here is our guide to the special days of June
and how to use them.
3. 3
JUNE 5TH
WORLD ENVIRONMENT DAY
World Environment Day was first celebrated in 1972 after
the decision taken by the United Nations at the
Environment Conference. This day targets creating
awareness for the environment and climate change
around the world and has become so much more
important in the last years since the climate change has
been affecting our lives quite directly. Consumers are
more informed and conscious about the environment
compared to the past and are willing to question the
motives of companies, especially the big ones. That’s
why maybe it’s not the best course of action to celebrate
Environment Day by telling your followers what to do or
to simply plant trees. For this day, make the informed
consumers your target and be as transparent as possible
while explaining what you have been doing for the
environment. A direct and honest kind of approach will
place you in a spot different than your competitors and
strengthen brand loyalty.
4. 4
JUNE 19TH
FATHER’S DAY
Buying gifts for fathers is more difficult than gift-buying
for mothers, this is a universally acknowledged truth.
Then why don’t you prepare an extensive gift guide for
your customers to lighten their workload? A selection of
your products or services eliminates the gift-buying
anxiety from your customers. Well-prepared gift guides
are always welcomed with approval and are great for
increasing your sales. If you don’t have a wide array of
products to create a gift guide, you can always offer
sales and promotions special for Father’s Day and
celebrate this important day with a well-written, short
message on social media or through your email
campaigns.
5. 5
JUNE 21ST
SUMMER SOLSTICE
June 21st is the longest day of the year and is seen as
the first day of summer in the northern hemisphere.
Today, many different brands create flamboyant sales
campaigns for this day. You can, too, try to be creative
and launch campaigns both offline and online to increase
your sales.
6. 6
JUNE 30TH
SOCIAL MEDIA DAY
If you are on the lookout for original ideas that stand out
for your digital marketing campaigns, Social Media Day
is an ideal tool. This day has been celebrated annually
since the year 2009 around the world. If you are in need
of more followers and/or engagement, use this day for
successful results. Social media has an important place
in people’s lives, especially the ones belonging to the
Gen-Y and Gen-Z will be highly receptive to your
campaigns. Offer sales and promotions to your social
media followers to celebrate the day and keep them
happy!
7. OTHER IMPORTANT DAYS OF JUNE
Some of these days are celebrated annually around the world, while others are more known locally. Use them for your digital and
email marketing campaigns to keep a happy smile on your audience’s faces.
JUNE 1ST
World Milk Day
JUNE 2ND
World Running Day
JUNE 3RD
Chocolate Macaron Day
National Repeat Day
JUNE 5TH
Hot Air Balloon Day
JUNE 9TH
Donald Duck Day
JUNE 12TH
Superman Day
JUNE 14TH
World Blood Donor Day
JUNE 15TH
World Meat Free Day
JUNE 16TH
Flip-Flop Day
JUNE 18TH
International Sushi Day
National Splurge Day
JUNE 19TH
Garfield Day
JUNE 21ST
World Yoga Day
World Humanism Day
JUNE 24TH
Swim A Lap Day
JUNE 27TH
National Sunglasses Day
JUNE 29TH
Camera Day
