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In this presentation, Bharath introduces the filed of Analytics and talks about how this is important. He feels that predictive analytics will be the next big thing and he wants to use the same to prevent crime.

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  1. 1. ANALYTICS Name: Bharath Kumar Velmurugan E-mail: bharathsenthil03@gmail.com Twitter Id: @bharathvelmurug University: Sri Manakula Vinayagar Engineering College, Pondicherry University. Year/Semester: 3rd/6th Branch: B.Tech Information Technology
  2. 2. Introduction  Analytics is the systematic analysis of data or statistics which is applied in business data to describe, predict and improve the performance of business.  It is a multi dimensional discipline which takes extensive use of mathematics and statistics, descriptive techniques and models to gain knowledge from data and data analysis.
  3. 3.  For example consider if a company is releasing a product and that product has not reached well to the people and it attained loss to the company.  In this case they may use analytics model to check why the product is a failure and collect data regarding it and eradicate the flaws in the product through it and improve the success of the product.
  4. 4. Trends  Analytics is rapidly emerging trend in this business world.  Every business is profit driven which makes this field important.  With the help of analytics, one can succeed in business, marketing etc.,
  5. 5.  There are several areas in Analytics like Predictive analytics, Retail analytics, Web analytics, Fraud Analytics, Risk Analysis,etc.,  I believe in next five years Predictive Analytics will be a major sector which will have a greater impact of Analytics.  It is due to Business men, Educational institution, Social entertainment people, Retails and cost price business can utilize predictive analytics and increase their performance.
  6. 6. Interest Areas  I can suggest a solution to a existing problem of increasing CRIME RATE using Predictive Analytics.  Using Predictive analytics ,the criminals data can be collected from real time feeds of public and police database which are processed and it gives a glimpse into where and when crimes are likely to happen in a graphical manner.  This helps the police department to reduce crimes which in turn helps the people to have a secured life.
  7. 7.  Predictive analytics using Big Data, Web Analytics, Fraud analytics are my favorite areas in analytics.  I will fully utilize the best ever training given by the Mphasis Company and learn new things and unleash my potential and complete my dream successfully.
  8. 8. Thank you