Designs & graphics

Monika Gaur
Monika GaurAssistant Professor em GGSIP University
Designs & graphics
• A plan or drawing produced to show the look
and function or working of any object before
it is made.
• A design has different connotations in
different field.
• A design is a very vast term that include
almost everything.
 Graphics are visual image or design on some
surface such as wall, canvas, screen, paper or
stone to inform, to illustrate or to entertain.
 In contemporary usage it includes: pictorial
representation of data, as in computer-aided
design and in educational and recreational
software. Images that are generated by a
computer are called computer graphics.
Designs & graphics
Designs & graphics
 it is any two
connected points.
Lines are useful for
dividing space and
drawing the eye to a
specific location.
 Lines can be vertical,
horizontal, diagonal,
or curved. They can
be any width or
height.
 It can be continuous,
implied, or broken.
• Color is one of the most
obvious elements of
design, for both the user
and the designer.
• It can stand alone, as a
background, or be applied
to other elements, like
lines, shapes, textures or
typography.
• Color creates a mood
within the piece and tells
a story about the brand.
• Every color says something
different, and
combinations can alter
that impression further.
Designs & graphics
• A shape is defined as a
two or more
dimensional area that
stands out from the
space next to or around
it due to a defined or
implied boundary.
• Everything is ultimately
a shape, so you must
always think in terms of
how the various
elements of your design
are creating shapes,
and how those shapes
are interacting.
 space is one of the most commonly
underutilized and misunderstood aspects of
designing for the page.
 The parts of the surface that are left blank,
whether that’s white or some other color,
help to create an overall image.
 Positive space and negative space
• Meaning the way a
surface feels or is
perceived to feel.
Texture can be added
to attract or repel
interest to an
element, depending
on the pleasantness
of the texture.
 This is very important part of graphic and web
design is typography. Like color, texture, and
shapes, the fonts you use tell readers you’re a
serious online news magazine, a food blog or a
game portal or a fashion website.
 Words are important, but the style of the words
is equally essential.
• Form can be measured, from top to bottom
(height), side to side (width), and from back to
front (depth).
• Form is also defined by light and dark. It can be
defined by the presence of shadows on surfaces
or faces of an object.
• Form may be created by the combining of two or
more shapes. It may be enhanced by tone,
texture and color. It can be illustrated or
constructed.
• 3-D
Designs & graphics
Designs & graphics
Designs & graphics
Designs & graphics
Designs & graphics
Designs & graphics
Designs & graphics
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Designs & graphics

  • 2. • A plan or drawing produced to show the look and function or working of any object before it is made. • A design has different connotations in different field. • A design is a very vast term that include almost everything.
  • 3.  Graphics are visual image or design on some surface such as wall, canvas, screen, paper or stone to inform, to illustrate or to entertain.  In contemporary usage it includes: pictorial representation of data, as in computer-aided design and in educational and recreational software. Images that are generated by a computer are called computer graphics.
  • 6.  it is any two connected points. Lines are useful for dividing space and drawing the eye to a specific location.  Lines can be vertical, horizontal, diagonal, or curved. They can be any width or height.  It can be continuous, implied, or broken.
  • 7. • Color is one of the most obvious elements of design, for both the user and the designer. • It can stand alone, as a background, or be applied to other elements, like lines, shapes, textures or typography. • Color creates a mood within the piece and tells a story about the brand. • Every color says something different, and combinations can alter that impression further.
  • 9. • A shape is defined as a two or more dimensional area that stands out from the space next to or around it due to a defined or implied boundary. • Everything is ultimately a shape, so you must always think in terms of how the various elements of your design are creating shapes, and how those shapes are interacting.
  • 10.  space is one of the most commonly underutilized and misunderstood aspects of designing for the page.  The parts of the surface that are left blank, whether that’s white or some other color, help to create an overall image.  Positive space and negative space
  • 11. • Meaning the way a surface feels or is perceived to feel. Texture can be added to attract or repel interest to an element, depending on the pleasantness of the texture.
  • 12.  This is very important part of graphic and web design is typography. Like color, texture, and shapes, the fonts you use tell readers you’re a serious online news magazine, a food blog or a game portal or a fashion website.  Words are important, but the style of the words is equally essential.
  • 13. • Form can be measured, from top to bottom (height), side to side (width), and from back to front (depth). • Form is also defined by light and dark. It can be defined by the presence of shadows on surfaces or faces of an object. • Form may be created by the combining of two or more shapes. It may be enhanced by tone, texture and color. It can be illustrated or constructed. • 3-D