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Consumer packaged goods
Enabling superior partner collaboration
and consumer engagement.




Welcome to possible
Services focus


Consumer Packaged Goods (CPG) enterprises face                 Mindtree partners with global CPG enterprises including 4         Agile                                                          Cloud
extraordinary challenges today. Digitization is reshaping      of the top 10 to deliver superior IT solutions. Our solutions
                                                                                                                                 Analytics and information management                           Digital business
consumer behavior, pushing enterprises to engage directly      help customers improve collaboration with their partner
with consumers in innovative ways. Building productive         ecosystem and bring them closer to end consumers.                 Application development and maintenance                        Independent testing

and collaborative relationships with the partner ecosystem     Deep domain knowledge, technology leadership and                                                                                 Infrastructure management services
                                                                                                                                 Enterprise application integration and business
has become increasingly important for manufacturers.           delivery excellence enable us to deliver meaningful
                                                                                                                                 process management                                             Mobility
Growing opportunities in developing markets are forcing        business solutions.
them to work in unfamiliar areas.                                                                                                Business technology consulting                                 Product engineering




Domain focus                                                                                                                   Our track record


                                                                                                                                Fortune 10 consumer              Improved consumer engagement, through digital business solutions, for a global
                                                                                                                                goods enterprise                 portfolio of 53 brands, 200+ brand-country combinations, 385 sites and 7 regions.
  Supplier                  Manufacturer             Distributor             Retailer                  Consumer
  Supplier                  Sales &                  Customer relation                                 Consumer                                                 Enabled 10,000 distributors and 41,000 salesmen in emerging markets, to sell,
                                                                             Retail execution
  management                operational plan         management                                        management               World’s leading consumer        distribute and merchandize products with our distribution management solution.
                                                                                                                                goods enterprise with over
                            Manufacturing            Multi-channel                                     Media &
  Procurement                                                                Point of sales            brand analytics          400 brands globally             Managed trade promotions of over USD 1.5 billon across 35+ countries in enabling
                            execution                integration
                                                                                                                                                                optimized trade spend and improved promotions.
  Warehouse                 Inventory                Distributor             Sales force
  management                optimization             management              automation                Digital marketing
                                                                                                                                                                 Defined, built and ran the next generation digital marketing platform. This created
                                                                                                                                World’s leading footwear
                                                                                                                                                                 enhanced collaboration, reduced the “concept-to-shelf” time cycle and improved
  Transport planning        Transport planning       Trade promotions        Stores                                             and apparel enterprise
                                                                                                       Mobile solutions                                          customer satisfaction.
  & optimization            & optimization           management              management
                                                                                                                                                                 Achieved significant annual cost savings by re-engineering master data management
                            Manufacturing            Distribution            Market research           Promotions /             Global beverage company          processes. Consolidated 8 legacy systems into one application that managed
  Supplier analytics                                 analytics                                         loyalty programs
                            intelligence                                     & analytics                                                                         300,000+ customers.




Solutions                                                                                                                      The Mindtree edge


   mPromo: Trade promotion management solution to                                                                               Domain led approach                         Business solution to a technology problem
   manage, measure and optimize trade promotions in a           mSales: Sales force collaboration solution.
   smart and cost effective way.                                                                                                                                             Improved collaboration with the customer and enhanced
                                                                                                                                Differentiated domain solutions
                                                                                                                                                                            engagement with the consumer


                                                                Digital marketing kit and integrated services                   Global delivery excellence                  Faster deployment
   mKonnect: Multi-channel customer engagement and
                                                                delivery platform: Digital solutions to increase
   loyalty solution.
                                                                consumer engagement.
                                                                                                                                Solutions / frameworks                      Reduced time-to-market and low TCO
Our customers




About Mindtree
Mindtree is a global information technology solutions company with revenues of over USD 400 million. Our team of 11,000 experts
engineer meaningful technology solutions to help businesses and societies flourish. We enable our customers achieve competitive
advantage through flexible and global delivery models, agile methodologies and expert frameworks.

www.mindtree.com                                                                                           ©Mindtree Ltd 2012

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Enabling superior partner collaboration and consumer engagement

  • 1. Consumer packaged goods Enabling superior partner collaboration and consumer engagement. Welcome to possible
  • 2. Services focus Consumer Packaged Goods (CPG) enterprises face Mindtree partners with global CPG enterprises including 4 Agile Cloud extraordinary challenges today. Digitization is reshaping of the top 10 to deliver superior IT solutions. Our solutions Analytics and information management Digital business consumer behavior, pushing enterprises to engage directly help customers improve collaboration with their partner with consumers in innovative ways. Building productive ecosystem and bring them closer to end consumers. Application development and maintenance Independent testing and collaborative relationships with the partner ecosystem Deep domain knowledge, technology leadership and Infrastructure management services Enterprise application integration and business has become increasingly important for manufacturers. delivery excellence enable us to deliver meaningful process management Mobility Growing opportunities in developing markets are forcing business solutions. them to work in unfamiliar areas. Business technology consulting Product engineering Domain focus Our track record Fortune 10 consumer Improved consumer engagement, through digital business solutions, for a global goods enterprise portfolio of 53 brands, 200+ brand-country combinations, 385 sites and 7 regions. Supplier Manufacturer Distributor Retailer Consumer Supplier Sales & Customer relation Consumer Enabled 10,000 distributors and 41,000 salesmen in emerging markets, to sell, Retail execution management operational plan management management World’s leading consumer distribute and merchandize products with our distribution management solution. goods enterprise with over Manufacturing Multi-channel Media & Procurement Point of sales brand analytics 400 brands globally Managed trade promotions of over USD 1.5 billon across 35+ countries in enabling execution integration optimized trade spend and improved promotions. Warehouse Inventory Distributor Sales force management optimization management automation Digital marketing Defined, built and ran the next generation digital marketing platform. This created World’s leading footwear enhanced collaboration, reduced the “concept-to-shelf” time cycle and improved Transport planning Transport planning Trade promotions Stores and apparel enterprise Mobile solutions customer satisfaction. & optimization & optimization management management Achieved significant annual cost savings by re-engineering master data management Manufacturing Distribution Market research Promotions / Global beverage company processes. Consolidated 8 legacy systems into one application that managed Supplier analytics analytics loyalty programs intelligence & analytics 300,000+ customers. Solutions The Mindtree edge mPromo: Trade promotion management solution to Domain led approach Business solution to a technology problem manage, measure and optimize trade promotions in a mSales: Sales force collaboration solution. smart and cost effective way. Improved collaboration with the customer and enhanced Differentiated domain solutions engagement with the consumer Digital marketing kit and integrated services Global delivery excellence Faster deployment mKonnect: Multi-channel customer engagement and delivery platform: Digital solutions to increase loyalty solution. consumer engagement. Solutions / frameworks Reduced time-to-market and low TCO
  • 3. Our customers About Mindtree Mindtree is a global information technology solutions company with revenues of over USD 400 million. Our team of 11,000 experts engineer meaningful technology solutions to help businesses and societies flourish. We enable our customers achieve competitive advantage through flexible and global delivery models, agile methodologies and expert frameworks. www.mindtree.com ©Mindtree Ltd 2012