Spanning over 164 pages and Global Food and Beverage Industry Dynamics, Global Food and Beverage Industry Market Growth Outlook, Threats and Opportunities for the Global Food and Beverage Industry, Food and Beverage Industry - Supplier Marketing Spend Activity, Global Food and Beverage Industry - Marketing and Sales Behaviors in 2013-2014 contents, “Global Food and Beverage Survey 2013-2014 - Market Trends, Marketing Spend and Sales Strategies in the Global Food and Beverage Industry” report analyzes how food and beverage industry supplier companies' media spend, marketing and sales strategies and practices, and business planning are set to change in 2013–2014.
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Introduction to Report
Launch Date: April 30, 2013
Number of Pages: 164
Geography Coverage: Global
Available Format: PDF
Price For Single User License: USD 2,000
Price For Global User License: USD 4,000
Delivery Time: Within 24 Hours (During Working Days)
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About the Report
Spanning over 164 pages and Global Food and
Beverage Industry Dynamics, Global Food and
Beverage Industry Market Growth
Outlook, Threats and Opportunities for the Global
Food and Beverage Industry, Food and Beverage
Industry - Supplier Marketing Spend
Activity, Global Food and Beverage Industry -
Marketing and Sales Behaviors in 2013-2014
contents, “Global Food and Beverage Survey
2013-2014 - Market Trends, Marketing Spend and
Sales Strategies in the Global Food and Beverage
Industry” report analyzes how food and beverage
industry supplier companies' media
spend, marketing and sales strategies and
practices, and business planning are set to
change in 2013–2014.
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Research Findings
An analysis of revenue growth expectations by senior
level respondents reveals that 52% are 'more optimistic'
about their company's revenue growth in 2013.
Survey results show that, 48% and 35% of supplier
respondents respectively project at least some increase
in capital expenditure on 'new product development'
and 'sustainable or green initiatives' in 2013.
Across the global food and beverage manufacturers'
industry, the top three expected key changes in
business structure are addition of 'new products and
services', 'improving operational efficiency' and to
'expand in emerging markets'.
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Research Findings
According to 35% and 20% of respective respondents
from global food and beverage manufacturer
companies, headcounts in their organizations in 2013 is
expected to increase steadily by up to 2% of their
current workforce.
US, Singapore, Taiwan and Hong Kong and South
Korea offer the highest growth potential among
developed countries in 2013–2014.
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Topics Covered in Report
1. Global Food and Beverage Industry Dynamics
2. Global Food and Beverage Industry Market Growth
Outlook
3. Threats and Opportunities for the Global Food and
Beverage Industry
4. Food and Beverage Industry - Supplier Marketing
Spend Activity
5. Global Food and Beverage Industry - Marketing and
Sales Behaviors in 2013-2014
For more details regarding Report coverage see the last slide
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