2. OB-Concept and Definition
According to Aldag and Brief OB is defined as:
“Is a branch of the social sciences that seeks to build theories that can be
applied to predicting, understanding and controlling behaviour in work
organizations’.
According to Callahan, Fleenor and Kudson OB is:
“Organizational Behaviour is a subset of management activities concerned
with understanding, predicting and influencing individual behaviour in
organizational settings”.
According to above definitions ingredients of OB are same, that is:
Studying, understanding and controlling human behaviour
The study is about behaviour in organizations
It studies human behaviour at individual level, group level and organizational
level.
Knowledge about human behaviour would be useful in improving an
organization’s effectiveness.
3. Intuition and Systematic Study
• Gut feelings
• Individual observation
• Common sense
Intuition
• Looks at relationships
• Scientific evidence
• Predicts behaviors
Systematic
Study
The two are complementary means of predicting behavior.
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4. An Outgrowth of Systematic
Study…
Pose a
managerial
question
Search for
best
available
evidence
Apply
relevant
information
to case
Evidence-Based Management (EBM)
Basing managerial decisions on the best available
scientific evidence
Must think like scientists:
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5. Managers Should Use All Three
Approaches
The trick is to know when to go with your gut.
– Jack Welsh
Intuition is often based on inaccurate information
Faddism is prevalent in management
Systematic study can be time consuming
Use evidence as much as possible to inform your
intuition and experience. That is the promise of OB.
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7. Psychology
The science that seeks to measure, explain, and sometimes
change the behavior of humans and other animals.
Unit of Analysis:
Individual
Contributions to OB:
Learning, motivation, personality, emotions, perception
Training, leadership effectiveness, job satisfaction
Individual decision making, performance appraisal, attitude
measurement
Employee selection, work design, and work stress
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8. Social Psychology
An area within psychology that blends concepts from
psychology and sociology and that focuses on the influence
of people on one another.
Unit of Analysis:
Group
Contributions to OB:
Behavioral change
Attitude change
Communication
Group processes
Group decision making
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9. Sociology
Unit of Analysis:
-- Organizational System
Contributions to OB:
Group dynamics
Work teams
Communication
Power
Conflict
Intergroup behavior
-- Group
Formal organization theory
Organizational technology
Organizational change
Organizational culture
The study of people in relation to their fellow human
beings.
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10. Anthropology
Unit of Analysis:
-- Organizational System
Contributions to OB:
Organizational culture
Organizational environment
-- Group
Comparative values
Comparative attitudes
Cross-cultural analysis
The study of societies to learn about human beings and
their activities.
1-10
11. Nature of OB
A field of Study and not a Discipline- OB can be treated as a distinct field of study and
not a discipline or even emerging discipline.
OB, because of its broad base, recent emergence and interdisciplinary orientation,
is not accepted as science.
2. Interdisciplinary Approach- OB is basically an interdisciplinary approach.
An interdisciplinary approach integrates the relevant knowledge drawn from different
disciplines like psychology, sociology and anthropology.
3. An Applied Science- The basic objective of OB is to make application of various
researches to solve the organizational problems particularly related to human
behaviour aspect.
4. Humanistic and Optimistic-
OB focuses the attention on people from humanistic point of view.
It is based on the belief that needs and motivation of people are of high concern.
5. Oriented towards Organizational Objective-
OB, being an applied science and emphasising human aspect of the organization, is
oriented towards organizational objectives.
6. A total Systems Approach-
The systems approach is an integrative approach which takes into account all the
variables affecting organizational functioning.
12. Importance of OB
Road map to our lives in organisations
Helps us understand and predict organisational
life
Influences events in organisations
Helps understand self and others better
Helps a manager get things done better
Helps maintain cordial relations
Highly useful in the field of marketing
Helps in career planning and development
Helps sustain the temp of economic growth
13. Limitations of OB
Knowledge about OB does not help an individual
manage personal life better
Dualities of OB are baffling
Has become a fad with managers
Is selfish and exploitative
Managers expect quick-fix solutions-not possible
Principles and practices may not work in the
events of declining fortunes
Cannot eliminate totally conflict and frustration
14. Milestones in the History of Organisation
Behaviour/Predecessors of OB
Industrial Revolution Robert Owen, Andrew Ure and J.N. Tata
provided certain welfare facilities. The ideas
degenerated into paternalistic approach.
Scientific Management– Taylor believed in rationalising production. He
believed
Early 20th Century that human behaviour was based on ‘rabble
hypothesis.’
Human Relations Movement Great Depression, labour movement and
during 1920s to 1940s Hawthorne studies led to the movement. The
movement subsequently became a fad
Organisational behaviour – 1950’s
15. The Industrial Revolution’s Influence
On Management Practices
Machine power began to substitute for human power
Lead to mass production of economical goods
Improved and less costly transportation systems
became available
Created larger markets for goods.
Larger organizations developed to serve larger
markets
Created the need for formalized management practices.
16. Scientific Management
Frederick W. Taylor Scientific Management
The Principles of Scientific
Management (1911)
Advocated the use of the scientific
method to define the “one best
way” for a job to be done
Believed that increased efficiency
could be achieved by selecting
the right people for the job and
training them to do it precisely in
the one best way.
To motivate workers, he favored
incentive wage plans.
Separated managerial work from
operative work.
The systematic study of the
relationships between
people and tasks for the
purpose of redesigning the
work process for higher
efficiency.
Taylor sought to reduce the
time a worker spent on each
task by optimizing the way
the task was done.
17. Definition of Hawthorne Studies
“Mayo wanted to find out what effect fatigue and
monotony had on job productivity and how to
control them through such variables as rest
breaks, work hours, temperatures and humidity.”
18. Origins of Human Relations Theory
“The Hawthorne Studies
Hawthorne Works of Western Electric
Company
1924 - Chicago
Research focus: Relation of quality and
quantity of illumination to efficiency in
industry
Four Important Studies
19. “The Hawthorne Studies”
Illumination Study (November 1924)
Designed to test the effect of lighting intensity on worker productivity
Heuristic value: influence of human relations on work behavior
Relay Assembly Test Room Study (1927-1932)
Assembly of telephone relays (35 parts - 4 machine screws)
Production and satisfaction increased regardless of IV manipulation
Workers’ increased production and satisfaction related to supervisory
practices
Human interrelationships are important contributing factors to worker
productivity
Bottom Line: Supervisory practices increase employee morale AND
productivity
Interviewing Program (1928-1930)
Investigate connection between supervisory practices and employee morale
Employees expressed their ideas and feelings (e.g., likes and dislikes)
Process more important than actual results
Bank Wiring Room Observation Study (November 1931 - May 1932)
Social groups can influence production and individual work behavior
RQ: How is social control manifested on the shop floor?
Informal organization constrains employee behavior within formal
organizational structure
20. CHALLENGES AND OPPORTUNITIES FOR OB
1. Responding to economic pressures
Deep and prolonged recession in 2008 that spread
worldwide
In difficult economic times, effective management is
an asset. During these times, the difference between
good and bad management can be the difference
between profit and loss.
In good times, understanding how to reward, satisfy,
and retain employees is at a premium. In bad times,
issues like stress, decision making, and coping come
to the fore.
21. CHALLENGES AND OPPORTUNITIES FOR OB
2. Responding to globalization
Increased foreign assignments
Organizations are no longer constrained by national borders.
Once you’re in another country, you’ll have to manage a workforce
very differently in needs, aspirations, and attitudes from those you are
used to back home.
Working with people from different cultures
Even in your own country, you’ll find yourself working with bosses,
peers, and other employees born and raised in different cultures.
Management practices need to be modified to reflect the values of the
different countries in which an organization operates.
Overseeing movement of jobs to countries with low-cost labor
Managers are under pressure to keep costs down to maintain
competitiveness.
Moving jobs to low-labor cost places requires managers to deal with
difficulties in balancing the interests of their organization with
responsibilities to the communities in which they operate.
22. CHALLENGES AND OPPORTUNITIES FOR OB
3. Managing workforce diversity
Workforce diversity is one of the most important and broad-
based challenges currently facing organizations.
While globalization focuses on differences between people from
different countries, workforce diversity addresses differences among
people within given countries.
Workforce diversity acknowledges a workforce of women and men;
many racial and ethnic groups; individuals with a variety of physical
or psychological abilities; and people who differ in age and sexual
orientation.
Managing this diversity is a global concern.
Three demographic forces will shape India’s labor force in this decade:
more women in the workforce, urbanization, and an increase in the
population of Indians in their thirties and forties.
23. CHALLENGES AND OPPORTUNITIES FOR OB
4. Improving customer service
Today the majority of employees in developed
countries work in service jobs.
The service industry in India contributed 54.6 per cent of the
country’s GDP and employed 34 per cent of the labor force in
2009.
Examples of people in the service industry include technical
support reps, fast food counter workers, waiters, nurses,
financial planners, and flight attendants.
Employee attitudes and behavior are associated with
customer satisfaction.
24. CHALLENGES AND OPPORTUNITIES FOR OB
5. Improving people skills
People skills are essential to managerial effectiveness.
OB provides the concepts and theories that allow
managers to predict employee behavior in given
situations.
6. Stimulating innovation and change
Successful organizations must foster innovation and
master the art of change.
Employees can be the impetus for innovation and
change or a major stumbling block.
Managers must stimulate employees’ creativity and
tolerance for change.
25. CHALLENGES AND OPPORTUNITIES FOR OB
7. Coping with “temporariness”
Organizations must be flexible and fast in order to survive. In
such a scenario:
Jobs must be continually redesigned.
Tasks are being done by flexible work teams rather than
individuals.
Companies rely more on temporary workers.
Workers need to update knowledge and skills.
Work groups and organizations are in a continuing state of
flux.
Managers and employees must learn to cope with temporariness.
Learning to live with flexibility, spontaneity, and unpredictability
has become part of one’s job.
OB provides help in understanding a work world of continual
change, overcoming resistance to change, and creating an
organizational culture that thrives on change.
26. CHALLENGES AND OPPORTUNITIES FOR OB
8. Working in networked organizations
Networked organizations are becoming more pronounced.
Manager’s job is fundamentally different in networked organizations.
Challenges of motivating and leading “online” require different
techniques.
9. Helping employees balance work-life conflicts
The creation of the global workforce means work no longer sleeps.
Workers are on-call 24-hours a day or working nontraditional shifts.
Communication technology has provided a vehicle for working at any
time or any place.
Employees are working longer hours per week— India ranks among the
hardest working nations globally with an average workweek of 50 hours.
The lifestyles of families have changed—creating conflict: more dual-
career couples and single parents find it hard to fulfill commitments to
home, children, spouse, parents, and friends.
Balancing work and life demands now surpasses job security as an
employee priority.
27. CHALLENGES AND OPPORTUNITIES FOR OB
10. Creating a positive work environment
Organizations like the erstwhile Satyam Computer Services realized that
creating a positive work environment could be a competitive advantage.
Positive organizational scholarship or behavior studies what is ‘good’
about organizations.
This field of study focuses on employees’ strengths versus their
limitations as employees share situations in which they performed at
their personal best.
11. Improving ethical behavior
Ethical dilemmas are situations in which an individual is required to
define right and wrong conduct.
Good ethical behavior is not so easily defined.
Organizations are distributing codes of ethics to guide employees
through ethical dilemmas.
Managers need to create an ethically healthy climate.
28. Group Activity
Business Game – Discuss the challenges for managers
in designing a new organization.