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From the Pen of Chief Editor
Editorial
                                  Rising Feed Prices Cause                                                             CONTENTS
                                  for Concern
                                  Rising feed prices are likely to put poultry companies             Sangrovit WS holds promise for
                                                                                                4
                                  under increasing pressure. The main reason the                     Immuno-suppressed chicken flocks
                                  escalation in cereal and oilseed costs. In most regions,
                                                                                                     Salmonellosis: Zoonotic Importance,
                                  producers are unable to pass on their higher costs to         8
                                                                                                     Treatment & Control
                                  consumers.
                                  Average prices of poultry feed consisting of oilseed               Tara Group Telangana Dealers'
                                  cakes, rice bran, grounded maize and soya-rose by 69          10
                                                                                                     Meet at Hyderabad
            percent year-on-year , due to lack of rainfall and higher global prices.
            Feed is a key input in poultry farming and this sharp price increase                     45th Annual General Meeting & 54th
            suggests that cost of eggs and chicken (protein food items) may rise sharply        14
                                                                                                     National Symposium 2012
            in coming months, research firm Nomura said in its report here.
            If farmers choose to substitute poultry feed with cereals then prices for                We Aspire to Deliver
                                                                                                16
            cereals could rise as well.                                                              Value Products
            Rising feed prices are an early indicator of the potential impact that the
            deficient monsoons could have on food prices. The industry suffered a loss               DSM Marched with Quality & Brand in
                                                                                                18
            which is perhaps the worst and it takes lot of time to heal. The poultry                 Chittoor, Andhra Pradesh
            industry is already facing a major slump. Irrespective of the position and
            status, thousands of farmers accumulated huge losses already. The reason           20    Novus Announces Launch of Probiotic
            being the rising rates of feed particularly soybean and maize, along with
            production costs in the last three months. Industry experts are forecasting        20    Caltron Biofood & Fauna Feed Industries
            negative growth for the poultry industry in the coming months. Dry
            weather has also played the role of big villain, sending the industry to                 Cherkizovo chooses Smart incubation from
                                                                                               21
            welter in the heat.                                                                      Pas Reform for Russia's largest hatchery
            The production cost for broiler chicken has gone up multi fold. But the
            market rate has decreased drastically. The whole industry as well as the                 Hester acquires the business of Innoves
                                                                                               21
            consumer is well aware of the rupee factor. "Skinless chicken, the dressed               Animal Health Private Limited
            chicken rates have gone up. The production cost also rose to sky high. The
                                                                                               22    India Poultry Expo 2012
            situation few months back was encouraging and economically viable for
            the breeders but the heat situations has taken out the life from the industry.
                                                                                               23    INFAH The Newly Born Association of Animal
            Industry sources say as a result of increase in production costs, poultry
                                                                                                     Health Products Industry.
            breeders and hatcheries across the country are in severe stress and panic.
            Andhra Pradesh produces about three crore broiler chicken every month.
                                                                                             24-25   News
            But, with the industry facing a rough patch, the production could decline.
            It is indeed a happy situation and let us hope that the situation thus prevail
                                                                                               26    Egg Rates
            for some weeks to come and give the entire poultry industry a happy time
            and bring back smiles on the faces.
                                                                                               28    Events Calender

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                                                                       Prakash Feed                          29
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Article
Sangrovit WS holds promise for
Immuno-suppressed chicken flocks
Abstract: The aim of this study summarizes        at low concentrations of 2.5-50 ppm             additives has started in the last decade
the experimental knowledge on efficacy,           (depending on the compound used). In the        (Fulton et al., 2002). Phytogenics are a group
possible modes of activity and aspects of         next 50 years, the use of antibiotics as feed   of natural growth promoters or non-
application of phytogenic products as feed
                                                  additives in pig and poultry production         antibiotic growth promoters, derived from
additives for poultry. Feed additives are a
group of feed ingredients that can cause a        became virtually universal. However, the        herbs, spices or other plants. In this context,
desired animal response in a non-nutrient         possibility of developing resistant             the present research provides an overview
role such as pH shift, growth or metabolic        populations of bacteria and the side effects    of recent knowledge on the use of
modifier. Many substances found in nature         of using antibiotics as growth promoters in     phytogenic feed additives in poultry diets
have a wide range of growth promoting,            farm animals have been led to the European      and possible modes of action and safety
immunostimulatory or antimicrobial
                                                  Union and United States ban on the use of       implications.
activity. Common feed additives used in
                                                  antibiotics on farm animals as growth and       Use of Sangrovit WS in Immuno-
poultry diets include antimicrobials,
                                                  health promoters.This will have avoidable       suppression
antioxidants, pH control agents and
enzymes. Phytogenic are a relatively young        consequences for growth performance of          Recently, a field trial was conducted by Dr.
class of feed additives and in recent years       birds in the poultry industry. Hence, an        D.Kannan, Asst. Professor, Dept. of Poultry
this feed additives have gained considerable                                                      Sciences, VCRI, Namakkal, at a commercial
                                                  intensive search for alternatives such as
attention in the feed industry. They are a                                                        layer farm. The farm affected with high
                                                  probiotics, prebiotics, symbiotics, enzymes,
wide variety of herbs, spices and products                                                        immuno-suppression due to prior Marek's
                                                  toxin binders, organic acids, organic           Disease outbreaks suffered heavy economic
derived thereof and are mainly essential
oils. Although, numerous reports have             minerals, oligosaccharides and other feed       losses owing to poor production and
demonstrated antioxidative and                    Table 1 a
antimicrobial and immune stimulation
efficacy in vitro, respective experimental in
vivo evidence is still quite limited. A limited
number of experimental comparisons of
phytogenic feed additives with antibiotics
and acidifiers have suggested similar effects
on the gut. Gut microflora has significant
effects on host nutrition, health and growth
performance by interacting with nutrient
utilization and the development of gut
system of the host. In addition, some
phytogenic compounds seem to promote
intestinal mucus production. However, a
systematic approach toward the efficacy and
safety of phytogenic compounds used as
feed additives for poultry is still lacking.
INTRODUCTION
                                                  Table 1 b
Feed additives are products used in animal
nutrition for purposes of improving the
quality of feed and the quality of food from
animal origin or to improve the animals
performance and health. The initial use of
antibiotics in diets arose from the discovery
in the late 1940's, in the United States that
including the fermentation products of
Streptomyces aureofaciens (a strain of
bacteria) in the diets of simple-stomached
animals such as pigs and poultry resulted in
growth responses (Frost, 1991). It is
important to make a distinction between
antibiotics used in the treatment and
prevention of disease in farm animals
(prescribed therapeutic and prophylactic
use) which differs from their use as feed
additives to enhance growth (Castanon,
2007). As feed additives, antibiotics are used

04
D
 PROL IBI
The wer
  po of   21    in




          INDIAN HERBS SPECIALITIES Pvt. Ltd.
          S.C.O. 233, 2nd Floor, Sector - 20, PANCHKULA - 134116
          Ph. No. : (+91)9357247217, TeleFax No. : (0172) 5011470, E-mail : ihspl@indianherbs.org




                                               05
Article
Table 2
                                             significant mortalties.
                                             Trial design:
                                             Two flocks in different sheds housed
                                             approximately 25,400 birds each. As a part
                                             of the trial, layers in one of the sheds were
                                             fed Sangrovit WS through water medication
                                             @ 100 grams per 1000 liters in continuous
                                             water for a period of 5 days. Tables 1 a & b
                                             show the flock performance in both
                                             Sangrovit treated (ST) and untreated control
                                             (UTC) flocks over a period of 15 days, that
                                             comprise of 10 days of data recording before
                                             Sangrovit treatment actually started in the
                                             ST flocks and later 5 days of data recording
                                             during the course of the treatment in both ST
                                             and UTC flocks.
                                             Results and Discussions:
                                             Feed Intake: Feed intake reduced by 8.5% in
                                             control group and 9.7% in Sangrovit group
                                             respectively.
                                             Egg Production: The number of egg trays in
                                             the ST group increased by 1.4%. On the
                                             contrary, the egg trays in UTC reduced by
                                             0.5%. The total number of egg trays in
                                             control was 675 which reduced to 672 after 5
                                             days, whereas in the ST group the number of
                                             trays went up from 679 to 689 during the 5
                                             days course of treatment with Sangrovit WS.
                                             Mortalities: The mortalities in the ST group
                                             were 31% lower as compared to the UTC
                                             group.
                                             Conclusion
                                             There are so many advantages of using herbs
                                             than antibiotics. Phytogenic feed additives
                                             may have the potential to promote
                                             production performance and productivity
                                             and thus add to the set of nonantibiotic
                                             growth promoters such as organic acids and
                                             probiotics. Even antibiotics can't be used
                                             during laying period of chickens due to
                                             residual effect in eggs. Sangrovit WS is a
                                             research product from Phytobiotics GmbH,
                                             a natural feed additive company from
                                             Germany. Farmers can easily use Sangrovit
                                             WS in their layer, broiler and parent stock
                                             without any residual effect. Even Sangrovit
                                             can be used during the laying period.
                                             For more Information on Sangrovit WS,
                                             please feel free to write to:
                                             Dr. Sekhar Basak, Business Development
                                             Manager, Phytobiotics GmbH,
                                             Email: s.basak@phytobiotics.com
                                             HP: +91-9871203111
                                             Skype: sekhar_basak




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 For further details contact:
                                         In India’s
                                         most preferred
                                         poultry
 +91 99917 05005 | poultry@pixie.co.in   magazines
06
07
Article
Salmonellosis: Zoonotic Importance, Treatment & Control
                Dr AK Jain, Head Training & Development, Zydus Animal Health Limited, Ahmedabad (akjain@zydusahl.com)
Food borne diseases are the important cause of      9.          Biosecurity: Restricted entry of visitors.               14. Proper washing and adequate cooking of
morbidity and mortality worldwide. Due to                       Strict biosecurity measures have to be                       meat
poor hygienic conditions in developing world,                   taken to clean and disinfect litter, vehicles,
                                                                equipments & utensils, egg trays, trolleys.              Summary:
Salmonellae, the gram negative bacteria, have
been causing heavy morbidity, mortality and         10.         Prefer all-in, all-out system at commercial              Salmonellosis is an important zoonotic disease.
economic losses in poultry farming. More than                   farm level                                               It causes heavy losses to poultry farmers in
2400 serotypes of Salmonellae have been found       11.         Terminal disinfection of the farm: Use                   developing world. On the other had it causes
all over the world.                                             strong disinfectant like Glufort                         food borne diseases in humans. The causative
Zoonotic importance of Salmonellosis:               12.         Some vaccines are also available                         organism salmonellae can be controlled
Salmonellos is a zoonotic disease of great          12.         Total pest and rodent control                            effectively through strict biosecurity and other
economic and public health concern affecting        13.         Proper hygiene at meat retail and other levels           meausres.
humans, animals and birds. Poor hygienic
conditions favour the spread of salmonellosis       Major diseases caused by Salmonellae in poultry:
in developing world. In humans, salmonella is a
major cause of food-borne diseases worldwide             S.N             Name of        Causative Transmission                                      Major symptoms
resulting in gastroenteritis, enterocolitis              o.              the disease    Salmonella
(salmonellosis), enteric fever (typhoid fever)                                          species
and septicemia.                                          1               Pullorum       Salmonella    (i) Vertical transmission: From an infected   (i) Mainly affects the
Salmonella primarily inhabits the                                        Disease or     pullorum      hen through infected egg (transovarian)       chicks
gastrointestinal tract. The organism almost                              Bacillary      (non-motile   to newly hatched chicks                       (ii) Large number of
always enters via oral route through                                     White          bacteria)     (ii) Externally contaminated eggs             chicks found dead in
contaminated food or water.                                              Diarrhoea                    (iii) Lateral or horizontal transmission:     egg-shells
                                                                                                      From chick to chick and rearing units         (iii) Mortality soon
Many times, salmonella has been found in raw                                                          (iv) Contaminated feed, water & litter        after hatching
meat which is mainly due to unhygienic                                                                (v) Contaminated incubators                   (iv) Depression
conditions of handling, processing and                                                                (vi) Infected fecal material                  (v) White viscous
improper method of storage. It may also be due                                                        (vii) Cannibalism among birds                 dropping
to possible cross contamination during                                                                (viii) Infected debeaking machine
slaughtering, cutting and poor hygienic                                                               (ix) Visitors & attendants
conditions at retail level. At retail level, many        2               Fowl           S.            (i) Vertical transmission: From an infected   (i) Mainly affects the
times we find chicken meat, goat meat and fish                           typhoid        gallinarum    hen through infected egg (transovarian)       growing and adult
food together, which facilitates cross                                                  (non-motile   to newly hatched chicks                       birds
contamination.                                                                          bacteria)     (ii) Externally contaminated eggs             (ii) Drop in feed
Treatment:                                                                                            (iii) Lateral or horizontal transmission:     consumption
                                                                                                      From chick to chick and rearing units         (iii) Respiratory
1.   Furazolidone (Profidone-200) in feed helps
                                                                                                      (iv) Contaminated feed, water & litter        distress
     to prevent salmonellae
                                                                                                      (v) Contaminated incubators                   (iv) Watery to yellow
2.   Use of antibiotics like Flumequin                                                                (vi) Infected fecal material                  mucoid diarrhoea
     (Zydaquin), Enrofloxacin (Enrodac-10),                                                           (vii) Cannibalism among birds                 (v) Drop in egg
     Colistin etc.                                                                                    (viii) Infected debeaking machine             production
3    Spraying eggs with neomycin sulphate                                                             (ix) Visitors & attendants                    (vi) In chronic cases,
                                                                                                                                                    pale comb and wattles
      solution before incubation
                                                                                                                                                    due to anemia
4.   Disinfecting eggs by dipping in Glufort                                                                                                        (vii) Mortality
     solution
                                                         3               Paratyphoi     S.            (i) Most paratyphoid bacteria do not          (i) Mainly affects
Control:                                                                 d infections   enteritidis   cause much threat in poultry (except          chicks below 2 weeks
1.   At hatchery: Regular testing of various                                            & S.          young chicks)                                 of age
     equipments and taking immediate                                                    typhimuriu    (ii) Human infection is of great concern      (ii) Depression
     measures                                                                           m             (iii) Vertical transmission: From an          (iii) Ruffled feathers
                                                                                        (Motile       infected hen through infected egg             and drooped wings
2.   Create breeding flocks free of salmonella.
                                                                                        bacteria)     (transovarian) to newly hatched chicks        (iv) Profuse watery
     Prevent vertical transmission. Maintain
                                                                                                      (iv) More common mode of transmission         diarrhoea
     complete hygiene.                                                                                is through fecal contamination of the         (v) Loss of appetite
3.   Control the disease by removal of carriers                                                       surface of the egg. Being motile,
     through repeated blood test                                                                      paratyphoid salmonellae penetrate easily
                                                                                                      (v) Humans, wild birds, rats, insects,
4.   Replacement birds should be purchased
                                                                                                      vehicles, equipments, egg - trays &
     only from salmonella -free hatcheries
                                                                                                      utensils
5.   Eggs should be collected as frequently as                                                        (vi) Contaminated feathers, litter, feed &
     possible (At least 3 times a day)                                                                water.
6.   Soiled eggs should be washed in
                                                             th

7.
     bactericidal solution
     All eggs used for hatching should be
                                                         7   in Series
                                                                                                      IAI Poultry & Meat Expo
     disinfected on the farm as soon as possible
                                                                                                 13-15 December, IARI Ground, PUSA Road, New Delhi
                                                                                                                 For Space Booking, Contact:
8.   Eggs can be disinfected by dipping in                                                                 +91 9991705005, +91 9812082121
     Glufort solution                                                                                              poultry@pixie.co.in
                                                                                                             www.iaipoultryandmeatexpo.co.in

08
th
                                              10




                                                                    Supported By



                   International Exposition
                   on Livestock Management     11




Event Sponsors :                                    Principal Sponsor :



                                              09
Press Release
Tara Group Telangana Dealers' Meet at Hyderabad
Tara Group Telangana Dealers' Meet was                                                            products. Corporate presentations were
organized on Sunday 7th and Monday 8th                                                            given by Mr.T.R.Prakash , Head South Asia
October at Alankrita Resorts, Hyderabad                                                           for M/s.Bayer CropScience , Mr. K.Srinivasa
                           with all Telangana                                                     Rao, Divisional Sales Manager for
                           Dealers      along                                                     M/s.Zydus Animal Health Ltd.,
                           with Editors of                                                        Mr.R.K.Subba Rao, Area Business Manager
                           Poultry Press and                                                      for M/s. Bayer Animal Health ,
                           Tara Group's                                                           Dr.P.M.Sawarkar, ( Technical Director ) for
                           Pharmaceutical                                                         Biomin, Dr. Pushparaj Chaudari , Product
                           officials like                                                         Manager for M/s.Boehringer Ingelheim,
                           Country Heads,                                                         Mr.Mohammed Eshaq, Zonal Manager for
                           P r o d u c t                                                          M/s.Sequent, Mr.K.Venkat Reddy, Area
                           Managers, Zonal                                                        Sales Manager for M/s. DSM Nutritionals,
                           M a n a g e r s ,            Dr.P.M.Sawarkar , Technical Director      Mr.A.Upender Reddy, Senior Field Manager
                           D i v i s i o n a l                  & Mr.Ramakrishna                  for M/s. Pfizer ( Vetnex, Fort Dodge, ,
   Dr.Jayasurya anchoring  M a n a g e r s ,                                                      Alpharma ). Mr.K.Seetaram , Area Manager
    Tara Group Telangana   R e g i o n a l       Health (presently Virbac Animal Health ).
                                                                                                  for M/s. IBC.
        Dealers' Meet.     M a n a g e r s ,     While appreciating the role of Dealers he
                                                 emphasized that “ Whatever big may be the        Nobody from M/s.Dosch Pharmaceuticals,
Executives participated . There were few very
                                                                         company and              M/s.Globion India Pvt Ltd. and M/s.Virbac
prominent special invitees also for the meet.
                                                                         whatever highest         were present to give the corporate
They were Mr.Penamthsa Vijay Narasimha
                                                                         quality may be of        presentations. All the dealers listened to the
Raju, CEO of VESTER Group ( Vesper Group
                                                                         the products but         corporate presentations very carefully.It was
). Mr.Manjunath , CEO of Annavarapu Group
                                                                         they can't be sold       very Interesting to all the dealers to hear
                           , Mr.P.C.S. Balaji,
                                                                         without the              about all the products and listening to people
                           C E O , A P C
                                                                         Dealer network.          who make matters for the Companies they
                           N u t r i e n t s ,
                                                                         The dealers act as       deal with.
                           Dr.S.R.Anand,
                           Senior Poultry                                the ambassadors                                      8 . S p e c i a l
                           consultant from                               of farmers as well                                   mementos made
                           Gujarat, Dr. K.                               a s          t h e                                   by Tara Group
                           Ba;laswamy ,                                  Pharmaceutical                                       were presented
                           C h a i r m a n ,     Mr.T.R. PRAKASH - Head, companies.                                           along with a cute
                                                 South Asia, M/s. Bayer Crop
                           National Egg &                                    He recollected                                   brief case to all the
                                                 Science addressing the meet.
                           C h i c k e n                                     those golden old                                 participating
                           P r o m o t i o n     days when he started his career as a young                                   T e l a n g a n a
                           Council . People      medical representative of Glaxo when there                                   Dealers on the
Mr.D.S.Subramaniam -       started checking      were very few specific products for poultry                                  dias. Some were
Managing Director - Tara   in from 11.00 a.m.    rather many of the human products were                                       g i v e n        b y
Group addressing the       onwardson 7th         being used for poultry also like Ostocalcium ,   Mr.P.Vijay. N.Raju -        Mr.Subramaniam
August gathering.                                                                                 Managing Director - M/s.Ves
                           O c t        a n d    Livogen Tonic,Betenosol injection B-complex                                  s o m e          b y
                                                                                                  Star Agencies addressing
culminated for Lunch. After lunch the            liquid etc.                                      the meet.                   Mr.T.R.Prakash
meeting started at 2.30p.m with a prayer to                                                       Head of South Asia Bayer Environmental
                                                                             The Introduction
Sai Baba.                                                                                         Science, some by Mr.P.Vijay N. Raju ( vesper,
                                                                             program of each
                                                                                                  vestar group, some by Mr.A.H.Manjunath,
Dr. Jaya Surya, Senior Veterinarian involved                                 participant went
                                                                                                  CEO, Annavarapu Logistics and the balance
in the poultry pharma industry for nearly                                    o n       v e r y
                                                                                                  by Mr.P.C.S.Balaji, CEO, APC Nutrients.
four decades now has acted as Anchor and                                     interestingly.
conducted the programme.                                                     Each person had      (9) All the journalists were requested to
                                                                             walked on to the     introduce themselves from the dias. First it
Mr. D.S. Subramanian, Managing Director
                                                                             s t a g e a n d      started with the Senior Journalist
,Tara Group welcomed the gathering and
                                                                             introduced           Mr.B.S.Rana, Former President, Indian
expressed his sincere gratitude on behalf of
                                                                             themselves with      Poultry Journalists Association and Ediotr
all his group of companies to Telangana
                                                                             their name of the    Poultry Punch, New Delhi. Then         Mr.
Dealers. He appreciated and thanked all the
                                                 Mr.V.B. GIRIDHAR NAIDU- dealership, place
Dealers for attending the Dealers' Meet from     Sales Manager
nook and corners of Telangana . In his           M/s.Bayer CropScience
                                                                             and District.
welcome address Mr.D.S.Subramaniam               addressing the meet.        A f t e r t h e
proudly said that the success of Tara Group is   completion of Dealers introduction
only because of his strong strength of Dealer    pharmaceutical       company officials were
network. The first Andhra Pradesh Dealers        given the opportunity to introduce
meet of Tara Group with families was             themselves followed by press persons.Press
organized in 2008 at Ramoji Film City,           persons along with their self introduction
Hyderabad. The second Dealers meet was           also mentioned their respective publications
organized by Tara group in the year 2010 at      and their affinity and long standing relation
Visakhapatnam. Now this was the 3rd              with Tara Group, in particular with
meeting exclusively for Telangana Dealers.       Mr.D.S.Subramaniam.
                                                 It was a great opportunity extended to each      Mr.P.C.S.Balaji - CEO- M/s.APC Nutrients handing
Mr.Subramaniam said that he is involved into
                                                 Pharmaceutical company to make a                     over the Tara Group memento and gift to
business for two decades now and prior to                                                              Mr.Lakshman, M/s. Bhavani Veterinary
that he worked for 12 years in Glaxo Animal      presentation of their corporate profile and
                                                                                                             Medical Hall, Karimnagar.

10
11
Press Release




 Mr.D.S.Subramaniam , Managing Director, Tara
     group and Mr.A.H.Manjunath , CEO -
 M/s.Annavarapu Logistics addressing the meet.                             Dr.K.Balaswamy- Chairman , NECPC and Adviser
                                                                                      NECC addressing the meet

M.N.Rao (President, Indian Poultry               Mr.C.Jagapathi Rao ( Chairman , M/s.               started sharp at 6:30 p.m with many old Hindi
Journalists Association & Editor, Poultry        Srinivasa Hatcheries LKtd. , Vijayawada ) to       and Telugu songs. The famous mimickry
Voice of India & Ko Khro Koh, then Mr.           help the poultry farmers during early 1970's       arstist Mr.Babu Rao made everybody laugh
Nazeer (former Vice President, IPJA and          to sell eggs and get a better price for the eggs   by his immitations. His duet songs with male
Editor Poultry Fortune, Mr. Gandhi (Poultry      to the poultry farmers. Later slowly egg Bank      and female voice were admiring. The evening
Farmer Vijayawada), Mr. M.K.Vyas (Vice           started keeping medicines for the poultry          also had special features like Digital
President IPJA), Manish (Co-editor, PTI & PP)    farmers and Mr.M. Krishna Murty was then           Caricature, Parrot Jyothishyam ,Palmistry,
and Editor Hind Poultry Hyderabad, then          requested by Dr. B.V. Rao MR. C. Jagapathi
                                                                                                    Manual Caricature by pencil etc.
Mr. N.S.N.Murthy, Poultry Herald, Mr.            Rao to look after Egg Bank as its Managing
                                                                                                    Dr.Jayasurya gave a pleasant surprise by
Shahjahan Editor (Poultry Parishrama &           Partner. The same Egg Bank is still running
                                                                                                    singing two old hindi songs during the
Emu Today).                                      successfully till date under the able Leaders
                                                 ship of Mr. M.Krishna Murty .                      cultural programme and entertained all of
The President ,IPJA, Mr.M.N.Rao specially                                                           them.The Cultural program was followed by
thanked Mr.Subramaniam for having hosted         Mr.Subramaniam got emotional while
                                                 mentioning that all the 144 months the 12          premium class cocktails and dinner. The
the IPJA. Executive Body meeting at Kolkata
                                                 years period while working with Glaxo he           evening went up to almost 1:00 a.m in the
and the recent IPJA, AGM at Hyderabad. All
the journalists applauded Mr.Subramaniam's       never missed the month's budget just because       night.
all out support to all India Poultry Press       of Mr.Egg Bank Krishna Murty's support. He         Cricket the joy of play :
persons.                                         thanked Egg Bank Group Managers
                                                                                                    The next day ( Monday 8th Oct was much
                                                 Mr.Krishna (M/s.Padmaja Poultry Agencies,
Dr. K.Balaswamy , Chairman, NECPC &                                                                 more interesting and enjoyable. After the
                                                 Hayath Nagar ) and Mr.Babi ( M/s.Surya
Adviser to NECC in his elaborate address                                                            breakfast the Cricket match started at 9.30
                                                 Eggro Traders, Kompally ) for attending the
mentioned that more than one crore eggs are                                                         a,.m with four teams . The four Captains
                                                 Dealers Meet.
planned to be consumed in Andhra Pradesh                                                            being Mr.Sammi Reddy ( saikiran Medicall
School children Midday meal programme. He        It is very important to mention here that
                                                                                                    Hall. Nizamabad, Karimnagar ) ,
also mentioned that Andhra Pradesh               Mr.P.Vijay N.Raju of Vestar, Vesper Group
                                                                                                    Mr.Govarhdan ( Sucheta Medical & general
Government is extending through women            made avery special mention that himself and
                                                 Tara Group even though they are competitors        Stores , Mahbubnagar ), Mr. B.Shiv Shankar (
and child welfare department boiled eggs to
                                                 in the field but both Mr.Subramaniam and           Ediotr, Tejaswi Poultry Line ) and
Anganwadi children, pregnant women and
                                                 Mr.Vesper Vijay never felt in their life time      Mr.Chennaiah , Sree Ganesh Poultry
lactating women. Dr.Balaswamy appealed to
all the Telangana Dealers and Pharmaceutical     anybody as their competitor. Everybody is          Agencies, Shadnagar ). Dr.Jaya surya did
companies also to support the Egg Promotion      only a friend to everybody.                        superb umpiring and no way inferior
Activities in India and in particular Andhra                                                        Mr.M.N.Rao was extending the running
                                                  Dr.Dey's ( CEO, Globion - A Suguna Group
Pradesh. He has shown all of them the Diaries    Company ) presence in the meet was a               commentary in all the three languages
and Calendars brought out every year by          pleasant surprise to one and all as it was the     namely Telugu, English and Hindi. All the
NECPC.                                           first public appearance of Dr.Dey after his        teams got cash prices for their superb
SEPARATE BOX ITEMS                               major accident in kottayam, Kerala. Inspite of     performance . Many of them donated the cash
                                                 his difficulty in moving he came with clutches     prices towards orphanage , World Egg day etc.
Tributes to Late. Padmasree. Dr. B.V.Rao.
                                                 and wheel chair only to bless the meet out of      Finally Tara Group Telangana Dealers' Meet
Mr.D.S.Subramaniam recollected that he got
                                                 his special bonding towards Tara Group.            was an in memorable       event for every
inspired by Ltae.Padmasree Dr.B.V.Rao as he
had opened Egg Bank along with                   The evening Gala Entertainment progam              participant.




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12
13
Press Release
  45th Annual General Meeting & 54th National Symposium 2012
The 45th Annual General Meeting and 54th
National Symposium of CLFMA of India was
held on 13th & 14th September 2012 at ITC
Sonar, Kolkata. The theme of the Symposium
was “Managing Uncertainties in Livestock
Sector”. At the inaugural session on 13th
September 2012, after the traditional lighting of
lamp, prayer and presentation of bouquets, Mr.
B. S. Yadav, Chairman, CLFMA welcomed all
the delegates present.




                                                    Technical Sessions were held on 14th September   Mr. Narendra Pasuparthy, Director, Nanda
                                                    2012. Each session were devoted to Dairy,        Feeds, presented a paper on Green Energy
                                                    Poultry and Aqua Sector, where speakers          Technologies to Poultry Industry.
                                                    shared their views on Uncertainties in their     The Technical session ended with open house,
                                                    sector.                                          where issues concerning the industry were
                                                    Technical Session on “Managing Uncertainties     deliberated upon.
Every year CLFMA award is felicitated on
                                                    in Dairy Sector” was Chaired by Dr. R. P. S.     The evening had the delegates enjoying
eminent personalities who have worked
                                                    Baghel, Dean of Faculty of Veterinary Sciences   Cultural Program, after two days of fruitful
towards advancement of livestock sector. This
                                                    and Animal Health, MP Pashu Chikitsa Vigyan      participation. The CLFMA of India's 54th
year CLFMA award was presented to Prof. Dr
                                                    Vishwalaya, Jabalpur and the Co-Chairman was     National Symposium was a huge success with
Kusumakar Sharma, ADG(HRD), ICAR, New
                                                    Mr. Amit Sachdev of U S Grains Council.          over 425 Delegates in attendance, which is a
Delhi and Dr. A.K. Srivastava, Director, NDRI
                                                    Mr Rahul Kumar, MD, Amul Dairy, presented        never before figure.
for their contribution to livestock sector and
Dairy sector respectively.                          paper on Indian Case Study.
Sk. Nurul Haque, IAS, Additional Chief              Dr. Harry Arthur Spencer, Global Technical
Secretary, Animal Resource Development              Advisor, Elanco US, presented paper on Case
Department, Government of West Bengal and           Studies from US Dairy Sector.
Shri. Sanjay Bhoosreddy, IAS, Joint Secretary       Mr. Wilfried van Straalen, Senior Researcher




(APF) Department of Animal Husbandry,               Ruminant Nutrition, Schothorst Feed Research,
Dairying & Fisheries, Ministry of Agriculture,      spoke on Case Studies from EU Dairy Sector.
Government of India, who were the Guest of          Keynote address was delivered by Shri. Sompal,
Honour addressed the delegates. The Chief           Hon'ble former Union Cabinet Agriculture
Guest, Shri. Nure Alam Chowdhury, Minister in       Minister, which evoked a lot of interest among
Charge, Animal Resource Development                 the delegates.
Department, Government of West Bengal, gave
                                                    Post lunch saw Technical Session on “Managing
the inaugural address and released Souvenir
                                                    Uncertainties in Poultry Sector” which was
and Industry Survey Report. This was followed
                                                    Chaired by Dr. Rishendra Verma, ARS, Joint
by presentation of mementos to all the sponsors
                                                    Director, NDRI, Karnal and the Co-Chairman
and media friends. Vote of Thanks was
                                                    was Dr. S. V. Rama Rao, Principal Scientist
delivered by Mr. Amit Saraogi, who was the
                                                    Project Directorate on Poultry, Hyderabad.
convenor of the Symposium
                                                    Dr. J. L. Vegad, Advisor, Phoenix Group, spoke
Dr. C. S. Prasad, Director, National Institute of
                                                    on Poultry Disease Scenario.
Animal Nutrition and Physiology NDRI
Campus, Adogodi, Bangalore, presented paper         Mr. Vanus Taepaisitphongse, CEO, Betagro,
on Scientist - Industry Collaboration. The          Thailand, spoke on Success Story of Thailand
evening ended with Cocktail and Dinner.             Poultry Sector.

14
15
Cover Story
We Aspire to Deliver
Value Products
Olive Lifesciences Pvt. Ltd., an enterprise             Stress management supplements                   R&D centre of the company is recognized
dedicated to improving lives through the                Weight management supplements                   under Department of Scientific and
goodness of natural products, was established           Sugar management supplements                    Industrial Research (DSIR), Ministry of
in 2007 with an objective of manufacturing and                                                          Science and Technology, Government of
                                                        Liver health supplements
marketing quality dietary ingredients with                                                              India
international regulatory compliance. The core           Ayurvedic products
                                                                                                    Accreditations:
business of the company is to manufacture and           Herbal Animal health care formulations /
                                                                                                        The company's manufacturing facilities
supply botanical extracts, phytochemicals,              Feed supplements
                                                                                                        are certified by various certifications like:
nutraceuticals, dietary supplements,                Achievements/ Awards/ Recognition:
pharmaceuticals, food supplements,                                                                       ISO-9000:2000 certified manufacturing
                                                        Company has been awarded by the
cosmoceuticals and food products.                                                                        facility
                                                        SHEFEXIL (Shellac and Forest Products
Our vision is to strive to become a market leader       Export Promotion Council) export award           GMP certified by AYUSH, Government of
in providing herbal and nutraceutical                   sponsored by Ministry of Commerce and            India
ingredients and offer services which help to            Industry, Government of India. Mr. Pranab        Kosher certified ingredients by star
constantly improve and optimize our customer            Mukherjee presented this award to Olive          KOSHER
workflow. Our main goals are to develop a well-         Lifesciences for excellence in export of         Halal certified
organized team in the company and to bring the          herbal extracts.                                 Organic processing certification (NPOP
company to number one position in herbal                Company has been awarded the                     and NOP)
industry.                                               PHARMEXCIL Eminence in Outstanding          Backward Integration:
Under ANIMAL HEALTH CARE segment,                       export GOLD award under Herbals
                                                                                                    Olive Lifesciences play a very significant role in
company manufacture natural botanical                   segment. PHARMEXCIL is an Export
                                                                                                    the area of cultivation. It engages more than
products, herbal feed supplements, natural              Promotion Council for Pharmaceutical
growth promoters, immunity boosters and feed                                                        10,000 farmers in the state of Tamil Nadu and
                                                        industry, promoted by Ministry of
additives which are essential for the growth and        Commerce and Industry, Government of        Karnataka in the cultivation of medicinal plants
productivity of livestock, poultry and pets.            India, to focus on healthcare and           spread over an area of more than 20,000 acres.
Products are manufactured in compliance with            pharmaceutical products in the global       This activity has resulted in numerous benefits
stringent global standards of plant operations,         arena.                                      to the farmer community leading to better
quality and safety.                                                                                 income levels and thereby improving standard
                                                        The company also awarded for
                                                                                                    and quality of lives. Company provides
Products Manufactured / Services Offered                outstanding contribution in the field of
                                                                                                    buyback agreement with latest farming
     Botanical / Herbal Ingredients                     Conservation, Cultivation and Utilization
                                                                                                    methods, high quality seeds, bio fertilizer and
     Antioxidant supplements                            of Medicinal plants - University of
                                                                                                    bio pesticides in addition to educating them
                                                        Colombo, Srilanka.




16
Cover Story
about Good Agricultural Practices (GAP).              Animal Health Care:
Manufacturing Facility:                               Olive Lifesciences is one of India's leading animal care companies specializing in
Manufacturing facility is equipped with batch         100% natural & safe herbal products. The company's portfolio includes herbal
extraction and continuous extraction plant            healthcare and nutritional products catering to a wide range of animal species.
which is very essential to supply huge quantity       Olive Lifesciences portfolio of poultry products has been developed keeping in
of material. The company is positioned to offer       mind the modern Poultry farming practices. The portfolio includes products
its clients end-to-end high quality products with     aimed at maximizing production and maintaining the natural health of the flock.
optimized production practices.                       Below is the brief on the products MAQXAN is stabilized source of yellow carotenoid , extracted from
The entire manufacturing process is supervised
and monitored by a team of highly qualified
                                                        Sl.        Product Name                 Brief Description
professionals with hands on experience in the           No.
specialized herbal extracts domain to ensure
products of consistent quality batch after batch       1.                                      A Herbal Supplement known for hepatoprotection,
within the assigned time schedules.                                                            which improves the liver health, overall performance
Quality:                                                                                       and productivity in animals
Olive Lifesciences is committed to deliver a           2.                                      A synergistic combination of traditionally known
world class product range confirming to                                                        herbs to help in relieving stree and improves immunity.
stringent international standards to its
customers with quality par excellence.
The QA/QC teams are responsible for                    3.                                      A natural blend of chosen herbs, effective in optimizing
monitoring all production processes right from                                                 the reproduction
incoming of raw materials till final inspection.
The company is fully integrated with the latest
state-of-the-art analytical equipment facility.        4.                                      Marigold oleoresin and lutein
R&D:                                                                                           based products
The Innovation strategy of Olive Lifesciences is
structured in line with the vision and mission        Other herbal products for animal health care include:
statement of the organization. The R&D
                                                        Sl.            Product Name                                   Brief Description
function focuses on development of clinically           No.
proven ingredients, highly bio available
ingredients, poly herbal ingredients and vet           1.                                        A unique poly herbal preparation with anti                  -
care formulations.                                                                               inflammatory and antibacterial properties for the faster
Our company has earned recognition for its in-
house research and development facility from                                                     for the faster recovery from clinical mastitis
the Department of Scientific and Industrial
Research (DSIR) under the Ministry of Science          2.                                        A herbal remedy for effective topical care
and Technology, Government of India.
R&D center at Olive Lifesciences is a complete
research facility with independent
Phytochemistry, Microbiology, Bio-assay and            3.                                        A synergistic powder helps in improving quality and
Formulations & development laboratories. It is
very well equipped with state of art laboratory                                                  quantity of milk
equipment like HPLC, GC, UV, Head space
analyzer, etc and possess core strength in the
area of standardization and bio-activity
evaluation of natural products. Our
multidisciplinary approach to work at various
stages of product research and development is
driven by the true scientific temperament.
R&D department works in close co-operation
with various prestigious Universities and
private research institutions right from the          Marigold flowers. This helps to bring more             body of poultry
biological assessment of safety and efficacy of its   orange color to the broiler skin and egg yolk. It is   Application:
products to conducting clinical trials.               recommended as an effective natural yellow
                                                                                                             MAQXAN can be used as a pigment to enhance
Our Strength:                                         pigment.
                                                                                                             egg yolk and broiler skin color. Dosage is
       Traceability: We have the traceability right   Specification:                                         established in accordance with the desired
       from the cultivation to the finished           Appearance : Free-flowing yellow powder                pigmentation level.
       products and the stringent quality checks      and liquid
                                                                                                             MAQXAN is available as:
       throughout the process                         Ingredients : Marigold flower extracts
       Cultivation: We are backed by large                                                                   Free-flowing powder - 2% & 4% xanthophyll
                                                      Key Functions:
       number of farmers which is very essential                                                             Liquid - 1.5% & 2% xanthophyll
                                                      Excellent Pigmentation: Natural and adequate
       for continuous supply of Raw materials                                                                Recommended Usage of MAQXAN (g/ton
                                                      carotenoid source for poultry.
       this in turn ensures consistency in                                                                   feed):
                                                      Antioxidant: Lutein is a powerful natural
       supplying of products to our customers                                                                Broilers skin - 300-2000 [dose varies in accordance
                                                      antioxidant, good for poultry and human health.
       Science Based: Clinical/ Scientific                                                                   with desired pigmentation]
                                                      Advantages:
       validation of the products                                                                            Layers (Egg Yolk) - 300-1000 [dose varies in
                                                      Natural yellow caroteniod, safe for human beings
       Manufacturing expertise and Research and                                                              accordance with desired pigmentation]
       Development                                    Fast and efficient absorption of xanthophyll in the

17
Press Release
DSM Marched with Quality & Brand in Chittoor, Andhra Pradesh
DSM Nutritional Products organized seminar                                                              soya & other raw material prices are high at
on “ Importance of Product Forms in Vitamin                                                             present.
Nutrition & Product Differentiation”
                                                                                                        Dr Mahendran showed the vitamins, enzymes
DSM Nutritional Products India Pvt. Ltd.                                                                and carotenoids forms and explained the
organized technical seminar in Chittoor,                                                                differences under live demonstration through
Andhra Pradesh on 24th September'2012;                                                                  microscope and was well appreciated by them.
aiming to extend its technical expertise in
                                                                                                        Dr.Sundar Naidu during his address




                                                        Dr.Sundar Naidu addressing the farmers

                                                      alliance with Novozyme, world leader in
                                                                                                                View of Guests in the seminar
                                                      enzyme production and research.
 Mr. Kranthi Gunnam welcoming all guests              Mr.Venkat Reddy also informed that all the        emphasised importance of good management
                                                      DSM vitamins are sold under the brand name of     and feeding practice in Layers. He also
Vitamins, Carotenoids & Enzymes to poultry            “Rovimix®”, carotenoids as “Carophyll” and        appreciated efforts of DSM Nutritional Product
farmers in and around Chittoor.                       feed enzymes are named as “Ronozyme®”.            India Pvt Ltd. educating farmers in Vitamin
The seminar was arranged at “Bans The Hotel,          DSM Nutritional Products India Pvt. Ltd. has      Nutrition and Enzyme application.
Chittoor”. Dr.Sundar Naidu, Chairman, VSN &           started its own premixing plant at Ambernath,     Mr. Kranthi Gunnam Sales Executive, DSM
Balaji Hatcheries presided over the function and      near Mumbai, Maharashtra to deliver the           Nutritional Products India Pvt. Ltd. gave vote of
was well attended by progressive layer farmers        premixes and products precisely, quickly and as   thanks to the guests and speakers.
in and around                                         per local need.
Chittoor.                                             Dr. Mahendran in his presentation on
                                                      “Importance of product form in Vitamin
Mr. Kranthi Gunnam, Sales Executive, DSM
                                                      Nutrition and Product Differentiation”
Nutritional Products welcomed the guests and
                                                      highlighted the importance of vitamins
introduced DSM team to them. Mr.Venkat
                                                      formulation technology in the poultry feed. He
Reddy, Manager (Sales- Andhra Pradesh), DSM
                                                      explained how vitamin and enzyme product
                                                      forms help to overcome the critical features of
                                                      mixability, stability, handling and                       View of Guests in the seminar
                                                      bioavailability.
                                                      He shown presentation
                                                      on different product
                                                      forms of Rovimix®
                                                      Vitamins, Carophyll &
                                                      Ronozyme® brand of
                                                      enzymes to explain the
                                                      quality of DSM
     Dr Mahendran during presentation                 products. DSM products
          and live demonstration
                                                      are manufactured with
Nutritional Products, gave company                    advanced formulation
presentation and DSM activities. He gave brief        technologies with the
introduction about DSM global and DSM India           aim to retain the product
and its activities of focusing and working for        efficacy, potency and
people and planet by providing right solution to      stability in different feed
improve quality of life. He informed that DSM is      applications and stress
the global leader in vitamin manufacturing and        conditions, which makes
in marketing of vitamin premixes and at present       these products more
they have 46 premix plants worldwide to cater         bioavailable to the
global market and to offer customized blends as       animals.
per needs.                                            He also talked about
DSM is the only and largest integrated vitamin        'Effective Utilisation Of
manufacturer and its quality vitamins have            Feed Ingredients' in
been produced in its state of art plants located at   Layer by using various
different parts of world. DSM produces                enzymes from DSM
vitamins and carotenoids and enzymes for              (Ronozyme® VAX,
poultry, dairy and aqua feeds as well as for          Ronozyme® NP,
human nutrition, therapeutics and personal            Ronozyme® ProAct).
care. He also mentioned that all DSM products         Dr. Mahendran
are manufactured with stringent quality               emphasized significance
measures that assure to meet critical parameters      of Ronozyme ProAct®
of “Safety, Quality, Reliability and                  (Protease enzyme) in
Traceability”. He emphasised about DSM global         reducing feed cost when


18
19
Product Launch
       Novus Announces Launch of Probiotic
       US - Novus International, Inc. recently announced         work well in combination and, more importantly,        grow to large numbers quickly in the gastrointestinal
       the launch of SPORULIN® Direct-Fed Microbial              perform well in the animal. SPORULIN delivers the      track of the animal. The product has a positive effect
       (DFM) for the poultry industry. This new DFM was          optimal blend of a perfected combination of spores     on Clostridium spp. and Salmonella spp.
       developed at the University of Arkansas after five        to just the right location in the gut, leading to      In field tests among broilers and turkeys,
       years of research and is currently manufactured by        optimised feed conversion, maximized health and        SPORULIN has been shown to help maximize weight
       Pacific Vet Group-USA. Novus has the exclusive            improved food safety.                                  gain, optimize feed conversion, have a positive effect
       distribution rights in most markets around the            Many probiotic formulations used in commercial         on Clostridium perfringens in commercial poultry
       world.                                                    poultry production are pre-defined cultures that       and decrease the incidence of food safety associated
       Novus is proud to add SPORULIN direct-fed                 were originally developed for some other purpose.      pathogens.
       microbial to its industry-leading poultry gut health      SPORULIN, however, is a custom-designed,               “We're excited about offering poultry producers a
       portfolio.                                                purpose-built probiotic for modern poultry             truly innovative probiotic that will help improve the
       The research behind the development of                    production.                                            performance of their birds," said Ted Toburen,
       SPORULIN involved screening literally millions of         SPORULIN is very tolerant to the heat and pressure     Senior Director Therapeutic Nutrition Solutions, at
       potential isolates against rigorous selection criteria,   of feed manufacturing and has a high post-pelleting    Novus. "SPORULIN will also deliver a more reliable
       followed by extensive laboratory and field testing.       potency and stability profile. The spores are robust   effect on Salmonella and Clostridium perfringens,
       The result was a unique, proprietary blend of three       and can survive harsh conditions during feed           with more consistent results when compared to
       specifically selected strains of Bacillus subtilis that   pelleting and storage, and they can sporulate and      other probiotics currently on the market.”



            Caltron Biofood & Fauna                                                          NGO Urges Indian Government
                                                                                             to Aid Poultry Farmers
                 Feed Industries




                                                                                                                                                                                 NEWS
                                                                                             INDIA - A Non-Government Organisation (NGO) has urged the
         CALTRON BIOFOOD & FAUNA FEED INDUSTRIESis proud to                                  government to provide greater financing, research and extension
         announce the commencement of their new feed supplement                              services to small and medium poultry farmers.
         manufacturing plant at MIDC MAHAD in Raigad District,                               The NGO also urged the government to implement stronger
         Maharashtra. Caltronundertakes all kinds of “THIRD PARTY                            environmental and animal welfare regulations which would discourage
         MANUFACTURING ORDERS”. For the following products:                                  further industrialisation of the farm animal sector, reports the India
               Poultry Premix                                                                Gazette.
                                                                                             "The government must also invest more in the rural supply chain
                                                                                             allowing poor farmers practising more humane and sustainable free-
                                                                                             range egg and chicken production to capture a greater share of the
                                                                                             market for eggs and meat," said the NGO Humane Society, in its letter to
                                                                                             Agriculture Minister Sharad Pawar.
                                                                                             According to the NGO, in India, over the past 50 years, egg and chicken

               Liquid Suspensions
               Bolus
               Mineral Mixture
         For all your feed supplement needs, kindly contact us (.)
         CALTRON BIOFOOD & FAUNA FEED INDUSTRIES
         A div. of Caltron Clays & Chemicals Pvt. Ltd.
         An ISO 9001 certified & CRISIL rated company.
         Contact Person: Mr.Sanskar Jain +91 98 33 66 222 9
         Tel:- 022- 28764864 / 022- 67254891 | Fax:- 022- 28764865                           meat production has been radically transformed from a largely backyard
         E-Mail:- sales@caltron.in / sales@caltronclays.com                                  activity to a massive agro-industry. But around 140 to 200 million egg-
         Web:-www.caltron.in                                                                 laying hens suffer extreme confinement in wire battery cages.


                    Private equity firms eye Australian poultry company Inghams
NEWS




        Two private equity firms, US-based Blackstone and Hong-Kong based Affinity Equity Partners are likely to make a bid for Australia's leading
        poultry processor Inghams Enterprises.
        The indicative bids for the business are expected to be launched next week, and the sale is expected to fetch about A$1.4bn ($1.42bn) , which is about
        six or seven times Ingham's fiscal 2013 earnings.
        Global buyout companies and international trade buyers are also showing interest over the acquisition of Inghams, reported the Sydney Morning
        Herald, citing sources with knowledge of the matter.The sale is likely to be finalised before the end of 2012.
        In July 2012, Ingham's only shareholder, Bob Ingham, put the business up for sale and appointed Investec Bank to handle the divestment.It was
        reported that the everyday operations of Inghams will continue as usual under the direction of CEO Kevin McBain and his team until a deal is
        finalised.
        The sale process will be closely evaluated by the Australian Competition and Consumer Commission (ACCC), as both Inghams and rival poultry
        firm Baiada, whose main customers include Coles and Woolworths respectively, control 75% of the 834,000t/yr chicken meat market in Australia.
        Australian food companies have been attracting interest from private equity firms and other Asian buyers over the past two years, due to strong sales
        despite a slowdown in the economy.

       20
Press Release
Cherkizovo chooses Smart incubation from
Pas Reform for Russia's largest hatchery
Russia's Cherkizovo Group will place Pas           commissioned, to reduce labour costs and save           the-clock) access to service, technical back up
Reform's Smart single-stage incubation and         time, while delivering accuracy and efficiency in       and parts availability.
hatchery technologies at the heart of Russia's     production and promoting high quality in the            Sergey Mikhailov, CEO of Cherkizovo Group
largest and most progressive new poultry           day old chicks.                                         comments: “This project marks a new stage of
complex.                                           The integrated project, being hailed as a 'live-        development not only for our company, but also
The installation, due towards the end of next      work-play agro-industrial campus', will also            for the poultry production sector in Russia
year, will include 108 SmartSetPro™ setters,       include broiler and parent stock farms, slaughter       generally, as Cherkizovo Group introduces
each with capacity for 115,200 eggs, 20 smaller    plant, waste and recycling plant, feed mill and         progressive standards of effective, competitive
57,600 capacity SmartSetPro™ setters and 152       other facilities. It is anticipated that around 5,000   production.”
SmartHatchPro™ hatchers.                  The      people will live and work on the 'campus' when it       Cherkizovo's new poultry production and
comprehensive installation also includes a         becomes fully operational, in 2015.                     processing cluster will include five broiler sites
complete line of hatchery automation systems,      Dmitriy Aveltsov, Cherkizovo's First deputy             with a combined capacity of 10 million birds,
with automated egg receiving, egg transfer and     CEO of the poultry division, says that sound            four parent stock and reproduction sites for
chick handling and a hatchery climate control      experience with Pas Reform as a company and             900,000 birds and a slaughtering complex with a
system that incorporates energy-saving heat        the reliability and performance of its                  24,000/hour capacity.
recovery systems.                                  SmartPro™ single stage incubation                       At full capacity, the new Cherkizovo complex
Each setter will be equipped with Pas Reform's     technologies, were the determining factors in           will produce more than 125,000 tonnes of
Adaptive Metabolic Feedback (AMF™) the             choosing the project's hatchery equipment               poultry and meat products per annum.
company's latest innovation to ensure that         supplier.
                                                                                                           “We are very proud to have been selected for
specific conditions are maintained throughout      “In a project of such a large scale, Cherkizovo         this important new development”, says Bart
the metabolic development of each embryo.          was looking for a partner who would not only            Aangenendt, chief executive of Pas Reform,
AMF™ maximizes uniformity by optimizing            deliver full technical and technological support        “This is even more rewarding after Cherkizovo
airflow, the evaporation of moisture and air       up to and during installation,” he says, “but           Group's rigorous evaluation process
redistribution.                                    who would continue to provide ongoing                   highlighted the reliability and safety of Smart
With annual production set at 240mn eggs per       support, to finetune implementation, processes          incubators, hatchery automation and climate
annum, high levels of automation have been         and routines, as well as the assurance of (round-       control systems.”


Hester acquires the business of Innoves
Animal Health Private Limited
Hester entered into a Business Transfer Agreement (BTA) with Innoves
Animal Health Private Limited, a Delhi based company involved in the
marketing of Large Animal Health Products for the dairy.
Through the BTA, Hester has acquired the products, the brands and the
marketing network of Innoves. All the employees of Innoves including
the key management team have joined Hester.
Innoves product brands CURX, PROTIN-C, BETA4VET, HIFCR are
well accepted in the dairy market. This acquisition of the Innoves
business is in line with Hester's business plans to set up a Large Animal
Health Division.
Hester now has a ready platform to launch its Large Animal Health
business which will not only market Innoves products, but also the
Hester range of large animal products and large animal vaccines.
Hester would be launching its own large animal health product range
through the newly acquired Innoves marketing infrastructure. The
current distribution network and infrastructure of Hester would be
utilized to distribute Innoves products, thereby sizably reducing
distribution costs.
Hester has currently embarked on manufacturing PPR, Goat Pox,
Brucella Abortus S-19 and Theileria vaccines for large animals.
PPR vaccine is part of the National Disease eradication program of the
Government of India. The susceptible animal population for PPR is 212
million, making it a market for Rs. 800 million. Besides, there is a high
demand of the vaccine in Asia and Southern Africa.
Hester will be the first company to commercially manufacture Goat
Pox vaccine in India. The susceptible animal population for Goat Pox is
140 million, making it a market for Rs. 450 million. There is a good
demand for this vaccine in Asia and Southern African countries.
The expected turnover from the Large Animal Health division of
Hester, for the Indian market, in the first 12 months would be Rs. 100
million and is expected to grow at over 20% on a year to year basis.


21
Press Release
INDIA POULTRY EXPO 2012
The much awaited Mega India Poultry Expo a        that a plan has been sanctioned by the young       poultry show, the Mayor said that a
first in Lucknow, North India was held with       Chief Minister of Uttar Pradesh to provide         Hyderabad based Organizer has done a good
pomp, enthusiasm and festivity. A record          interest free loan to be given to youth to start   job in his state while exhibiting a 3-days
number of over 6000 visitors to the Expo from     Dairy culture by providing a buffalo and cow       program to provide best technical knowhow,
different parts of Uttar Pradesh is the tribute
                                                  to reduce the milk stress in the state with free   latest technologies and other technical
to us and the confidence they reposed on us
                                                  veterinary medical aid to be given to their        supports in the form of seminars.
and we did not disappoint them either.
                                                  'Pashudhan'.                                       Though the Mayor was of the view that every
Dr Manoj Shukla of Phonix Group, Raipur
was our Star Anchor and played his role with      Amidst applause, the minister said that            living creature has a right to live and that's
perfection. Shri Parasnath Yadav, Hon'ble         recently CM laid down a foundation stone for       why he provided shelters to stray dogs, aged
Minsiter for Minor Irrigation and Animal          5 lac litre milk capacity plant with latest        cows as well as monkeys in Bhairon Gaushala
Husbandry of U.P accepted our invitation to       technology.He added that expos and                 and Hanuman vatika type shelters to rescue
be at the function as Chief Guest and kept up     seminars of this kind would send a good            them.
his promise by attending the Expo. Dr Shukla      message to the industry.
                                                                                                     On the contrary, on poultry sector he stated
invited Shri Vishwanath Dubey, Chairman,          Finally the minister had assured the audience      that the entrepreneurs should earn much
Phoenix Group, Jabalpur, Shri Yogesh              that whatever the best support is required         more from their poultry works. That would
Kumar, Principal Secretary and the organiser      would be given at all costs.                       be the lucrative business, picking up fast in
Shri B V Shiv Shankar were invited on to the      Speaking on the occasion Mr Shiv Shankar           our state and we couldn't deny the facts from
dais to mark the start of the event.              said the Purpose of organizing this expo is to     their point of view.
The Hon'ble Minister for Minor Irrigation and     share latest information, developments and
                                                                                                     Supporting small industries at large, the
                                                  new technologies to the poultry farmers of
Animal Husbandry of Uttar Pradesh, Mr                                                                Mayor quoted some data of economic in
                                                  this 21 million strong population of the State
Parasnath Yadav in his speech stressed on                                                            which he confirmed 65 percent of export is
                                                  and to make the farmers aware through the
Krishi Budget and opined that it should be                                                           being done by these small and cottage
                                                  technical seminars by renowned Doctors,
like a Railway budget which should be                                                                industries. Even poultry is also treated in the
                                                  Professors, Poultry consultants, Scientists
presented each year for the development of        and specialists for empowering the farmers         small scale sector and income ratio is much
activities on the food front. The Hon'ble         for better productivity. He urged the minister     higher with less investment in comparison to
Minister despite his busy schedule took out       to take keen interest and initiatives to make      other industries as per public opinion.
time to inaugurate the first ever Poultry Expo    this broiler industry a flourishing venture in
                                                                                                     Giving message to the audience, “Lucknow is
organized by Hyderabad based Tejasvi              this state.
                                                                                                     the proper place from where you can start this
Publications under the banner of India            The Deputy Chairman of CLFMA and
                                                                                                     industry in a big way and from here you can
Poultry Expo.                                     Managing Director of Anmol Feeds, Mr Amit
                                                                                                     spread out this industry to whole state of
                                                  Saroagi gave some valuable facts and figures
The Animal Husbandry Minister greatly                                                                Uttar Pradesh”.
                                                  of Uttar Pradesh and offered the Animal
appreciated the organiser's contribution
                                                  Husbandry Department a complete data of            Maintaining all Government laws and orders
towards exploration of poultry industry in
                                                  some of the key states while comparing with        act in this business in such a manner that the
the country as well as in the State of Utter
                                                  Uttar Pradesh.                                     layer bird which is producing table eggs
Pradesh. He assured the organizers of the
                                                  Mr Amit Saraogi also discussed about               would beneficial for our farmers like a
show with every support in the ensuing
                                                  recently conclude 54th National Symposium          “Golden Egg” the Mayor concluded.
expos in his State. Recalling India as “Krishi
                                                  of CLFMA in which “Managing Uncertainties          After the speech of the Mayor, mementos
Pradhan Desh” he said that over 65 per cent       in Livestock Sector” was the lead topic for
                                                                                                     were presented to the Exhibitors through the
population depends on agriculture and             discussion and how to get maximum out of
                                                                                                     golden hands of the Mayor and other
stressed the need to reduce the dependence        present situation of escalated price rise of all
                                                                                                     dignitaries which were graciously accepted
on land cultivation and decrease the load on      feed segments like corn, soya and other
                                                                                                     by one and all.
land.                                             related materials used in the feed.
                                                  To make Uttar Pradesh a disease free state,        Dr Manoj Shukla has once again given a
He Further said that the population of India
                                                  preventive measures to be taken to make it an      festive touch to this Expo by his impressive
had grown tremendously from a mere 35                                                                stage performance. Everyone who attended
                                                  environmental friendly in each and every
crores at the time of independence to the         respect he concluded.                              the function has appreciated his role to make
current 120 crores plus and said that the                                                            the function successful. While leaving after
                                                  First Citizen and Mayor of Lucknow, Prof.
farmers can have a better living and                                                                 the inaugural function, the Hon'ble Minister
                                                  Dinesh Sharma at the concluding program of
avocation with “Pashudhan”. While talking                                                            Shri Parasnath Yadav also appreciated the
                                                  India Poultry Expo 2012 at Rajwada Lawns in        role of Dr Shukla saying that any function
on agricultural subsidies he said that the
                                                  Lucknow appreciating the role of Tejasvi           lead by such person will end in a success.
subsidy should not a clutch for the younger
                                                  Publications for providing a stepping stone in     The India Poultry Expo 2012 ended with a
generation. Commenting on Mr Vishwanth
                                                  his State while launching the first ever           satisfactory note.
Dubey's statement, the minister expressed

22
Rising feed prices threaten poultry industry
Rising feed prices threaten poultry industry
Rising feed prices threaten poultry industry
Rising feed prices threaten poultry industry
Rising feed prices threaten poultry industry
Rising feed prices threaten poultry industry
Rising feed prices threaten poultry industry
Rising feed prices threaten poultry industry
Rising feed prices threaten poultry industry
Rising feed prices threaten poultry industry

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Rising feed prices threaten poultry industry

  • 1.
  • 2. 2
  • 3. From the Pen of Chief Editor Editorial Rising Feed Prices Cause CONTENTS for Concern Rising feed prices are likely to put poultry companies Sangrovit WS holds promise for 4 under increasing pressure. The main reason the Immuno-suppressed chicken flocks escalation in cereal and oilseed costs. In most regions, Salmonellosis: Zoonotic Importance, producers are unable to pass on their higher costs to 8 Treatment & Control consumers. Average prices of poultry feed consisting of oilseed Tara Group Telangana Dealers' cakes, rice bran, grounded maize and soya-rose by 69 10 Meet at Hyderabad percent year-on-year , due to lack of rainfall and higher global prices. Feed is a key input in poultry farming and this sharp price increase 45th Annual General Meeting & 54th suggests that cost of eggs and chicken (protein food items) may rise sharply 14 National Symposium 2012 in coming months, research firm Nomura said in its report here. If farmers choose to substitute poultry feed with cereals then prices for We Aspire to Deliver 16 cereals could rise as well. Value Products Rising feed prices are an early indicator of the potential impact that the deficient monsoons could have on food prices. The industry suffered a loss DSM Marched with Quality & Brand in 18 which is perhaps the worst and it takes lot of time to heal. The poultry Chittoor, Andhra Pradesh industry is already facing a major slump. Irrespective of the position and status, thousands of farmers accumulated huge losses already. The reason 20 Novus Announces Launch of Probiotic being the rising rates of feed particularly soybean and maize, along with production costs in the last three months. Industry experts are forecasting 20 Caltron Biofood & Fauna Feed Industries negative growth for the poultry industry in the coming months. Dry weather has also played the role of big villain, sending the industry to Cherkizovo chooses Smart incubation from 21 welter in the heat. Pas Reform for Russia's largest hatchery The production cost for broiler chicken has gone up multi fold. But the market rate has decreased drastically. The whole industry as well as the Hester acquires the business of Innoves 21 consumer is well aware of the rupee factor. "Skinless chicken, the dressed Animal Health Private Limited chicken rates have gone up. The production cost also rose to sky high. The 22 India Poultry Expo 2012 situation few months back was encouraging and economically viable for the breeders but the heat situations has taken out the life from the industry. 23 INFAH The Newly Born Association of Animal Industry sources say as a result of increase in production costs, poultry Health Products Industry. breeders and hatcheries across the country are in severe stress and panic. Andhra Pradesh produces about three crore broiler chicken every month. 24-25 News But, with the industry facing a rough patch, the production could decline. It is indeed a happy situation and let us hope that the situation thus prevail 26 Egg Rates for some weeks to come and give the entire poultry industry a happy time and bring back smiles on the faces. 28 Events Calender Office : Our Team Advertisement 923, Sector-9, Urban Estate, Karnal 132 001 (Haryana) Tel.: + 91 (184) 4033326/327, 2202174/75 Vishal Gupta Fax : + 91 (184) 2231050 Avitech 25, 31 E-mail: info@pixie.co.in | Website :www.pixie.co.in Chairman & Editor in Chief vishal@pixie.co.in Confidence of Indian Industry 9 Vinod Kumar DSM 19 General Manager gm@pixie.co.in IAI Expo 2012 32 Jawahar Khurana IMV Technologies 27 Marketing Manager Editorial & Advertisements may not be reproduced marketing@pixie.co.in Indian Herbs Overseas 5 Without the written consent of the publishers. Dr. S.S. Mondal Whilst every care is taken to ensure the accuracy Natural Remedies 2 of the contents of Poultry Times of India the M.V.Sc. & A.H., Ph.D. publishers do not accept any responsibility or info@pixie.co.in Novus 15 liability for the matterial. Prachi Arora Co-editor Pfizer Animal Health Indian Ltd. 7 Manish Kumar Prakash Feed 29 Co-editor Kuldeep Singh Tata Chemicals Ltd. 11 Assistant Content Manager Vamso Biotec Pvt. Ltd. 13 Pixie Consulting Solutions Ltd. Karnal poultry@pixie.co.in Printed at : Jaiswal Printing Press, Chaura Bazar, Karnal Ashwani Verma Zeus Biotech 18, 21 Published at : 821, Sector-13, Urban Estate, Karnal 132 001 (Haryana)c Graphic Designer : design@pixie.co.in Zydus Animal Health Ltd. 30
  • 4. Article Sangrovit WS holds promise for Immuno-suppressed chicken flocks Abstract: The aim of this study summarizes at low concentrations of 2.5-50 ppm additives has started in the last decade the experimental knowledge on efficacy, (depending on the compound used). In the (Fulton et al., 2002). Phytogenics are a group possible modes of activity and aspects of next 50 years, the use of antibiotics as feed of natural growth promoters or non- application of phytogenic products as feed additives in pig and poultry production antibiotic growth promoters, derived from additives for poultry. Feed additives are a group of feed ingredients that can cause a became virtually universal. However, the herbs, spices or other plants. In this context, desired animal response in a non-nutrient possibility of developing resistant the present research provides an overview role such as pH shift, growth or metabolic populations of bacteria and the side effects of recent knowledge on the use of modifier. Many substances found in nature of using antibiotics as growth promoters in phytogenic feed additives in poultry diets have a wide range of growth promoting, farm animals have been led to the European and possible modes of action and safety immunostimulatory or antimicrobial Union and United States ban on the use of implications. activity. Common feed additives used in antibiotics on farm animals as growth and Use of Sangrovit WS in Immuno- poultry diets include antimicrobials, health promoters.This will have avoidable suppression antioxidants, pH control agents and enzymes. Phytogenic are a relatively young consequences for growth performance of Recently, a field trial was conducted by Dr. class of feed additives and in recent years birds in the poultry industry. Hence, an D.Kannan, Asst. Professor, Dept. of Poultry this feed additives have gained considerable Sciences, VCRI, Namakkal, at a commercial intensive search for alternatives such as attention in the feed industry. They are a layer farm. The farm affected with high probiotics, prebiotics, symbiotics, enzymes, wide variety of herbs, spices and products immuno-suppression due to prior Marek's toxin binders, organic acids, organic Disease outbreaks suffered heavy economic derived thereof and are mainly essential oils. Although, numerous reports have minerals, oligosaccharides and other feed losses owing to poor production and demonstrated antioxidative and Table 1 a antimicrobial and immune stimulation efficacy in vitro, respective experimental in vivo evidence is still quite limited. A limited number of experimental comparisons of phytogenic feed additives with antibiotics and acidifiers have suggested similar effects on the gut. Gut microflora has significant effects on host nutrition, health and growth performance by interacting with nutrient utilization and the development of gut system of the host. In addition, some phytogenic compounds seem to promote intestinal mucus production. However, a systematic approach toward the efficacy and safety of phytogenic compounds used as feed additives for poultry is still lacking. INTRODUCTION Table 1 b Feed additives are products used in animal nutrition for purposes of improving the quality of feed and the quality of food from animal origin or to improve the animals performance and health. The initial use of antibiotics in diets arose from the discovery in the late 1940's, in the United States that including the fermentation products of Streptomyces aureofaciens (a strain of bacteria) in the diets of simple-stomached animals such as pigs and poultry resulted in growth responses (Frost, 1991). It is important to make a distinction between antibiotics used in the treatment and prevention of disease in farm animals (prescribed therapeutic and prophylactic use) which differs from their use as feed additives to enhance growth (Castanon, 2007). As feed additives, antibiotics are used 04
  • 5. D PROL IBI The wer po of 21 in INDIAN HERBS SPECIALITIES Pvt. Ltd. S.C.O. 233, 2nd Floor, Sector - 20, PANCHKULA - 134116 Ph. No. : (+91)9357247217, TeleFax No. : (0172) 5011470, E-mail : ihspl@indianherbs.org 05
  • 6. Article Table 2 significant mortalties. Trial design: Two flocks in different sheds housed approximately 25,400 birds each. As a part of the trial, layers in one of the sheds were fed Sangrovit WS through water medication @ 100 grams per 1000 liters in continuous water for a period of 5 days. Tables 1 a & b show the flock performance in both Sangrovit treated (ST) and untreated control (UTC) flocks over a period of 15 days, that comprise of 10 days of data recording before Sangrovit treatment actually started in the ST flocks and later 5 days of data recording during the course of the treatment in both ST and UTC flocks. Results and Discussions: Feed Intake: Feed intake reduced by 8.5% in control group and 9.7% in Sangrovit group respectively. Egg Production: The number of egg trays in the ST group increased by 1.4%. On the contrary, the egg trays in UTC reduced by 0.5%. The total number of egg trays in control was 675 which reduced to 672 after 5 days, whereas in the ST group the number of trays went up from 679 to 689 during the 5 days course of treatment with Sangrovit WS. Mortalities: The mortalities in the ST group were 31% lower as compared to the UTC group. Conclusion There are so many advantages of using herbs than antibiotics. Phytogenic feed additives may have the potential to promote production performance and productivity and thus add to the set of nonantibiotic growth promoters such as organic acids and probiotics. Even antibiotics can't be used during laying period of chickens due to residual effect in eggs. Sangrovit WS is a research product from Phytobiotics GmbH, a natural feed additive company from Germany. Farmers can easily use Sangrovit WS in their layer, broiler and parent stock without any residual effect. Even Sangrovit can be used during the laying period. For more Information on Sangrovit WS, please feel free to write to: Dr. Sekhar Basak, Business Development Manager, Phytobiotics GmbH, Email: s.basak@phytobiotics.com HP: +91-9871203111 Skype: sekhar_basak Advertise Today For further details contact: In India’s most preferred poultry +91 99917 05005 | poultry@pixie.co.in magazines 06
  • 7. 07
  • 8. Article Salmonellosis: Zoonotic Importance, Treatment & Control Dr AK Jain, Head Training & Development, Zydus Animal Health Limited, Ahmedabad (akjain@zydusahl.com) Food borne diseases are the important cause of 9. Biosecurity: Restricted entry of visitors. 14. Proper washing and adequate cooking of morbidity and mortality worldwide. Due to Strict biosecurity measures have to be meat poor hygienic conditions in developing world, taken to clean and disinfect litter, vehicles, equipments & utensils, egg trays, trolleys. Summary: Salmonellae, the gram negative bacteria, have been causing heavy morbidity, mortality and 10. Prefer all-in, all-out system at commercial Salmonellosis is an important zoonotic disease. economic losses in poultry farming. More than farm level It causes heavy losses to poultry farmers in 2400 serotypes of Salmonellae have been found 11. Terminal disinfection of the farm: Use developing world. On the other had it causes all over the world. strong disinfectant like Glufort food borne diseases in humans. The causative Zoonotic importance of Salmonellosis: 12. Some vaccines are also available organism salmonellae can be controlled Salmonellos is a zoonotic disease of great 12. Total pest and rodent control effectively through strict biosecurity and other economic and public health concern affecting 13. Proper hygiene at meat retail and other levels meausres. humans, animals and birds. Poor hygienic conditions favour the spread of salmonellosis Major diseases caused by Salmonellae in poultry: in developing world. In humans, salmonella is a major cause of food-borne diseases worldwide S.N Name of Causative Transmission Major symptoms resulting in gastroenteritis, enterocolitis o. the disease Salmonella (salmonellosis), enteric fever (typhoid fever) species and septicemia. 1 Pullorum Salmonella (i) Vertical transmission: From an infected (i) Mainly affects the Salmonella primarily inhabits the Disease or pullorum hen through infected egg (transovarian) chicks gastrointestinal tract. The organism almost Bacillary (non-motile to newly hatched chicks (ii) Large number of always enters via oral route through White bacteria) (ii) Externally contaminated eggs chicks found dead in contaminated food or water. Diarrhoea (iii) Lateral or horizontal transmission: egg-shells From chick to chick and rearing units (iii) Mortality soon Many times, salmonella has been found in raw (iv) Contaminated feed, water & litter after hatching meat which is mainly due to unhygienic (v) Contaminated incubators (iv) Depression conditions of handling, processing and (vi) Infected fecal material (v) White viscous improper method of storage. It may also be due (vii) Cannibalism among birds dropping to possible cross contamination during (viii) Infected debeaking machine slaughtering, cutting and poor hygienic (ix) Visitors & attendants conditions at retail level. At retail level, many 2 Fowl S. (i) Vertical transmission: From an infected (i) Mainly affects the times we find chicken meat, goat meat and fish typhoid gallinarum hen through infected egg (transovarian) growing and adult food together, which facilitates cross (non-motile to newly hatched chicks birds contamination. bacteria) (ii) Externally contaminated eggs (ii) Drop in feed Treatment: (iii) Lateral or horizontal transmission: consumption From chick to chick and rearing units (iii) Respiratory 1. Furazolidone (Profidone-200) in feed helps (iv) Contaminated feed, water & litter distress to prevent salmonellae (v) Contaminated incubators (iv) Watery to yellow 2. Use of antibiotics like Flumequin (vi) Infected fecal material mucoid diarrhoea (Zydaquin), Enrofloxacin (Enrodac-10), (vii) Cannibalism among birds (v) Drop in egg Colistin etc. (viii) Infected debeaking machine production 3 Spraying eggs with neomycin sulphate (ix) Visitors & attendants (vi) In chronic cases, pale comb and wattles solution before incubation due to anemia 4. Disinfecting eggs by dipping in Glufort (vii) Mortality solution 3 Paratyphoi S. (i) Most paratyphoid bacteria do not (i) Mainly affects Control: d infections enteritidis cause much threat in poultry (except chicks below 2 weeks 1. At hatchery: Regular testing of various & S. young chicks) of age equipments and taking immediate typhimuriu (ii) Human infection is of great concern (ii) Depression measures m (iii) Vertical transmission: From an (iii) Ruffled feathers (Motile infected hen through infected egg and drooped wings 2. Create breeding flocks free of salmonella. bacteria) (transovarian) to newly hatched chicks (iv) Profuse watery Prevent vertical transmission. Maintain (iv) More common mode of transmission diarrhoea complete hygiene. is through fecal contamination of the (v) Loss of appetite 3. Control the disease by removal of carriers surface of the egg. Being motile, through repeated blood test paratyphoid salmonellae penetrate easily (v) Humans, wild birds, rats, insects, 4. Replacement birds should be purchased vehicles, equipments, egg - trays & only from salmonella -free hatcheries utensils 5. Eggs should be collected as frequently as (vi) Contaminated feathers, litter, feed & possible (At least 3 times a day) water. 6. Soiled eggs should be washed in th 7. bactericidal solution All eggs used for hatching should be 7 in Series IAI Poultry & Meat Expo disinfected on the farm as soon as possible 13-15 December, IARI Ground, PUSA Road, New Delhi For Space Booking, Contact: 8. Eggs can be disinfected by dipping in +91 9991705005, +91 9812082121 Glufort solution poultry@pixie.co.in www.iaipoultryandmeatexpo.co.in 08
  • 9. th 10 Supported By International Exposition on Livestock Management 11 Event Sponsors : Principal Sponsor : 09
  • 10. Press Release Tara Group Telangana Dealers' Meet at Hyderabad Tara Group Telangana Dealers' Meet was products. Corporate presentations were organized on Sunday 7th and Monday 8th given by Mr.T.R.Prakash , Head South Asia October at Alankrita Resorts, Hyderabad for M/s.Bayer CropScience , Mr. K.Srinivasa with all Telangana Rao, Divisional Sales Manager for Dealers along M/s.Zydus Animal Health Ltd., with Editors of Mr.R.K.Subba Rao, Area Business Manager Poultry Press and for M/s. Bayer Animal Health , Tara Group's Dr.P.M.Sawarkar, ( Technical Director ) for Pharmaceutical Biomin, Dr. Pushparaj Chaudari , Product officials like Manager for M/s.Boehringer Ingelheim, Country Heads, Mr.Mohammed Eshaq, Zonal Manager for P r o d u c t M/s.Sequent, Mr.K.Venkat Reddy, Area Managers, Zonal Sales Manager for M/s. DSM Nutritionals, M a n a g e r s , Dr.P.M.Sawarkar , Technical Director Mr.A.Upender Reddy, Senior Field Manager D i v i s i o n a l & Mr.Ramakrishna for M/s. Pfizer ( Vetnex, Fort Dodge, , Dr.Jayasurya anchoring M a n a g e r s , Alpharma ). Mr.K.Seetaram , Area Manager Tara Group Telangana R e g i o n a l Health (presently Virbac Animal Health ). for M/s. IBC. Dealers' Meet. M a n a g e r s , While appreciating the role of Dealers he emphasized that “ Whatever big may be the Nobody from M/s.Dosch Pharmaceuticals, Executives participated . There were few very company and M/s.Globion India Pvt Ltd. and M/s.Virbac prominent special invitees also for the meet. whatever highest were present to give the corporate They were Mr.Penamthsa Vijay Narasimha quality may be of presentations. All the dealers listened to the Raju, CEO of VESTER Group ( Vesper Group the products but corporate presentations very carefully.It was ). Mr.Manjunath , CEO of Annavarapu Group they can't be sold very Interesting to all the dealers to hear , Mr.P.C.S. Balaji, without the about all the products and listening to people C E O , A P C Dealer network. who make matters for the Companies they N u t r i e n t s , The dealers act as deal with. Dr.S.R.Anand, Senior Poultry the ambassadors 8 . S p e c i a l consultant from of farmers as well mementos made Gujarat, Dr. K. a s t h e by Tara Group Ba;laswamy , Pharmaceutical were presented C h a i r m a n , Mr.T.R. PRAKASH - Head, companies. along with a cute South Asia, M/s. Bayer Crop National Egg & He recollected brief case to all the Science addressing the meet. C h i c k e n those golden old participating P r o m o t i o n days when he started his career as a young T e l a n g a n a Council . People medical representative of Glaxo when there Dealers on the Mr.D.S.Subramaniam - started checking were very few specific products for poultry dias. Some were Managing Director - Tara in from 11.00 a.m. rather many of the human products were g i v e n b y Group addressing the onwardson 7th being used for poultry also like Ostocalcium , Mr.P.Vijay. N.Raju - Mr.Subramaniam August gathering. Managing Director - M/s.Ves O c t a n d Livogen Tonic,Betenosol injection B-complex s o m e b y Star Agencies addressing culminated for Lunch. After lunch the liquid etc. the meet. Mr.T.R.Prakash meeting started at 2.30p.m with a prayer to Head of South Asia Bayer Environmental The Introduction Sai Baba. Science, some by Mr.P.Vijay N. Raju ( vesper, program of each vestar group, some by Mr.A.H.Manjunath, Dr. Jaya Surya, Senior Veterinarian involved participant went CEO, Annavarapu Logistics and the balance in the poultry pharma industry for nearly o n v e r y by Mr.P.C.S.Balaji, CEO, APC Nutrients. four decades now has acted as Anchor and interestingly. conducted the programme. Each person had (9) All the journalists were requested to walked on to the introduce themselves from the dias. First it Mr. D.S. Subramanian, Managing Director s t a g e a n d started with the Senior Journalist ,Tara Group welcomed the gathering and introduced Mr.B.S.Rana, Former President, Indian expressed his sincere gratitude on behalf of themselves with Poultry Journalists Association and Ediotr all his group of companies to Telangana their name of the Poultry Punch, New Delhi. Then Mr. Dealers. He appreciated and thanked all the Mr.V.B. GIRIDHAR NAIDU- dealership, place Dealers for attending the Dealers' Meet from Sales Manager nook and corners of Telangana . In his M/s.Bayer CropScience and District. welcome address Mr.D.S.Subramaniam addressing the meet. A f t e r t h e proudly said that the success of Tara Group is completion of Dealers introduction only because of his strong strength of Dealer pharmaceutical company officials were network. The first Andhra Pradesh Dealers given the opportunity to introduce meet of Tara Group with families was themselves followed by press persons.Press organized in 2008 at Ramoji Film City, persons along with their self introduction Hyderabad. The second Dealers meet was also mentioned their respective publications organized by Tara group in the year 2010 at and their affinity and long standing relation Visakhapatnam. Now this was the 3rd with Tara Group, in particular with meeting exclusively for Telangana Dealers. Mr.D.S.Subramaniam. It was a great opportunity extended to each Mr.P.C.S.Balaji - CEO- M/s.APC Nutrients handing Mr.Subramaniam said that he is involved into Pharmaceutical company to make a over the Tara Group memento and gift to business for two decades now and prior to Mr.Lakshman, M/s. Bhavani Veterinary that he worked for 12 years in Glaxo Animal presentation of their corporate profile and Medical Hall, Karimnagar. 10
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  • 12. Press Release Mr.D.S.Subramaniam , Managing Director, Tara group and Mr.A.H.Manjunath , CEO - M/s.Annavarapu Logistics addressing the meet. Dr.K.Balaswamy- Chairman , NECPC and Adviser NECC addressing the meet M.N.Rao (President, Indian Poultry Mr.C.Jagapathi Rao ( Chairman , M/s. started sharp at 6:30 p.m with many old Hindi Journalists Association & Editor, Poultry Srinivasa Hatcheries LKtd. , Vijayawada ) to and Telugu songs. The famous mimickry Voice of India & Ko Khro Koh, then Mr. help the poultry farmers during early 1970's arstist Mr.Babu Rao made everybody laugh Nazeer (former Vice President, IPJA and to sell eggs and get a better price for the eggs by his immitations. His duet songs with male Editor Poultry Fortune, Mr. Gandhi (Poultry to the poultry farmers. Later slowly egg Bank and female voice were admiring. The evening Farmer Vijayawada), Mr. M.K.Vyas (Vice started keeping medicines for the poultry also had special features like Digital President IPJA), Manish (Co-editor, PTI & PP) farmers and Mr.M. Krishna Murty was then Caricature, Parrot Jyothishyam ,Palmistry, and Editor Hind Poultry Hyderabad, then requested by Dr. B.V. Rao MR. C. Jagapathi Manual Caricature by pencil etc. Mr. N.S.N.Murthy, Poultry Herald, Mr. Rao to look after Egg Bank as its Managing Dr.Jayasurya gave a pleasant surprise by Shahjahan Editor (Poultry Parishrama & Partner. The same Egg Bank is still running singing two old hindi songs during the Emu Today). successfully till date under the able Leaders ship of Mr. M.Krishna Murty . cultural programme and entertained all of The President ,IPJA, Mr.M.N.Rao specially them.The Cultural program was followed by thanked Mr.Subramaniam for having hosted Mr.Subramaniam got emotional while mentioning that all the 144 months the 12 premium class cocktails and dinner. The the IPJA. Executive Body meeting at Kolkata years period while working with Glaxo he evening went up to almost 1:00 a.m in the and the recent IPJA, AGM at Hyderabad. All the journalists applauded Mr.Subramaniam's never missed the month's budget just because night. all out support to all India Poultry Press of Mr.Egg Bank Krishna Murty's support. He Cricket the joy of play : persons. thanked Egg Bank Group Managers The next day ( Monday 8th Oct was much Mr.Krishna (M/s.Padmaja Poultry Agencies, Dr. K.Balaswamy , Chairman, NECPC & more interesting and enjoyable. After the Hayath Nagar ) and Mr.Babi ( M/s.Surya Adviser to NECC in his elaborate address breakfast the Cricket match started at 9.30 Eggro Traders, Kompally ) for attending the mentioned that more than one crore eggs are a,.m with four teams . The four Captains Dealers Meet. planned to be consumed in Andhra Pradesh being Mr.Sammi Reddy ( saikiran Medicall School children Midday meal programme. He It is very important to mention here that Hall. Nizamabad, Karimnagar ) , also mentioned that Andhra Pradesh Mr.P.Vijay N.Raju of Vestar, Vesper Group Mr.Govarhdan ( Sucheta Medical & general Government is extending through women made avery special mention that himself and Tara Group even though they are competitors Stores , Mahbubnagar ), Mr. B.Shiv Shankar ( and child welfare department boiled eggs to in the field but both Mr.Subramaniam and Ediotr, Tejaswi Poultry Line ) and Anganwadi children, pregnant women and Mr.Vesper Vijay never felt in their life time Mr.Chennaiah , Sree Ganesh Poultry lactating women. Dr.Balaswamy appealed to all the Telangana Dealers and Pharmaceutical anybody as their competitor. Everybody is Agencies, Shadnagar ). Dr.Jaya surya did companies also to support the Egg Promotion only a friend to everybody. superb umpiring and no way inferior Activities in India and in particular Andhra Mr.M.N.Rao was extending the running Dr.Dey's ( CEO, Globion - A Suguna Group Pradesh. He has shown all of them the Diaries Company ) presence in the meet was a commentary in all the three languages and Calendars brought out every year by pleasant surprise to one and all as it was the namely Telugu, English and Hindi. All the NECPC. first public appearance of Dr.Dey after his teams got cash prices for their superb SEPARATE BOX ITEMS major accident in kottayam, Kerala. Inspite of performance . Many of them donated the cash his difficulty in moving he came with clutches prices towards orphanage , World Egg day etc. Tributes to Late. Padmasree. Dr. B.V.Rao. and wheel chair only to bless the meet out of Finally Tara Group Telangana Dealers' Meet Mr.D.S.Subramaniam recollected that he got his special bonding towards Tara Group. was an in memorable event for every inspired by Ltae.Padmasree Dr.B.V.Rao as he had opened Egg Bank along with The evening Gala Entertainment progam participant. Advertise Today For further details contact: In India’s most preferred poultry +91 99917 05005 | poultry@pixie.co.in magazines 12
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  • 14. Press Release 45th Annual General Meeting & 54th National Symposium 2012 The 45th Annual General Meeting and 54th National Symposium of CLFMA of India was held on 13th & 14th September 2012 at ITC Sonar, Kolkata. The theme of the Symposium was “Managing Uncertainties in Livestock Sector”. At the inaugural session on 13th September 2012, after the traditional lighting of lamp, prayer and presentation of bouquets, Mr. B. S. Yadav, Chairman, CLFMA welcomed all the delegates present. Technical Sessions were held on 14th September Mr. Narendra Pasuparthy, Director, Nanda 2012. Each session were devoted to Dairy, Feeds, presented a paper on Green Energy Poultry and Aqua Sector, where speakers Technologies to Poultry Industry. shared their views on Uncertainties in their The Technical session ended with open house, sector. where issues concerning the industry were Technical Session on “Managing Uncertainties deliberated upon. Every year CLFMA award is felicitated on in Dairy Sector” was Chaired by Dr. R. P. S. The evening had the delegates enjoying eminent personalities who have worked Baghel, Dean of Faculty of Veterinary Sciences Cultural Program, after two days of fruitful towards advancement of livestock sector. This and Animal Health, MP Pashu Chikitsa Vigyan participation. The CLFMA of India's 54th year CLFMA award was presented to Prof. Dr Vishwalaya, Jabalpur and the Co-Chairman was National Symposium was a huge success with Kusumakar Sharma, ADG(HRD), ICAR, New Mr. Amit Sachdev of U S Grains Council. over 425 Delegates in attendance, which is a Delhi and Dr. A.K. Srivastava, Director, NDRI Mr Rahul Kumar, MD, Amul Dairy, presented never before figure. for their contribution to livestock sector and Dairy sector respectively. paper on Indian Case Study. Sk. Nurul Haque, IAS, Additional Chief Dr. Harry Arthur Spencer, Global Technical Secretary, Animal Resource Development Advisor, Elanco US, presented paper on Case Department, Government of West Bengal and Studies from US Dairy Sector. Shri. Sanjay Bhoosreddy, IAS, Joint Secretary Mr. Wilfried van Straalen, Senior Researcher (APF) Department of Animal Husbandry, Ruminant Nutrition, Schothorst Feed Research, Dairying & Fisheries, Ministry of Agriculture, spoke on Case Studies from EU Dairy Sector. Government of India, who were the Guest of Keynote address was delivered by Shri. Sompal, Honour addressed the delegates. The Chief Hon'ble former Union Cabinet Agriculture Guest, Shri. Nure Alam Chowdhury, Minister in Minister, which evoked a lot of interest among Charge, Animal Resource Development the delegates. Department, Government of West Bengal, gave Post lunch saw Technical Session on “Managing the inaugural address and released Souvenir Uncertainties in Poultry Sector” which was and Industry Survey Report. This was followed Chaired by Dr. Rishendra Verma, ARS, Joint by presentation of mementos to all the sponsors Director, NDRI, Karnal and the Co-Chairman and media friends. Vote of Thanks was was Dr. S. V. Rama Rao, Principal Scientist delivered by Mr. Amit Saraogi, who was the Project Directorate on Poultry, Hyderabad. convenor of the Symposium Dr. J. L. Vegad, Advisor, Phoenix Group, spoke Dr. C. S. Prasad, Director, National Institute of on Poultry Disease Scenario. Animal Nutrition and Physiology NDRI Campus, Adogodi, Bangalore, presented paper Mr. Vanus Taepaisitphongse, CEO, Betagro, on Scientist - Industry Collaboration. The Thailand, spoke on Success Story of Thailand evening ended with Cocktail and Dinner. Poultry Sector. 14
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  • 16. Cover Story We Aspire to Deliver Value Products Olive Lifesciences Pvt. Ltd., an enterprise Stress management supplements R&D centre of the company is recognized dedicated to improving lives through the Weight management supplements under Department of Scientific and goodness of natural products, was established Sugar management supplements Industrial Research (DSIR), Ministry of in 2007 with an objective of manufacturing and Science and Technology, Government of Liver health supplements marketing quality dietary ingredients with India international regulatory compliance. The core Ayurvedic products Accreditations: business of the company is to manufacture and Herbal Animal health care formulations / The company's manufacturing facilities supply botanical extracts, phytochemicals, Feed supplements are certified by various certifications like: nutraceuticals, dietary supplements, Achievements/ Awards/ Recognition: pharmaceuticals, food supplements, ISO-9000:2000 certified manufacturing Company has been awarded by the cosmoceuticals and food products. facility SHEFEXIL (Shellac and Forest Products Our vision is to strive to become a market leader Export Promotion Council) export award GMP certified by AYUSH, Government of in providing herbal and nutraceutical sponsored by Ministry of Commerce and India ingredients and offer services which help to Industry, Government of India. Mr. Pranab Kosher certified ingredients by star constantly improve and optimize our customer Mukherjee presented this award to Olive KOSHER workflow. Our main goals are to develop a well- Lifesciences for excellence in export of Halal certified organized team in the company and to bring the herbal extracts. Organic processing certification (NPOP company to number one position in herbal Company has been awarded the and NOP) industry. PHARMEXCIL Eminence in Outstanding Backward Integration: Under ANIMAL HEALTH CARE segment, export GOLD award under Herbals Olive Lifesciences play a very significant role in company manufacture natural botanical segment. PHARMEXCIL is an Export the area of cultivation. It engages more than products, herbal feed supplements, natural Promotion Council for Pharmaceutical growth promoters, immunity boosters and feed 10,000 farmers in the state of Tamil Nadu and industry, promoted by Ministry of additives which are essential for the growth and Commerce and Industry, Government of Karnataka in the cultivation of medicinal plants productivity of livestock, poultry and pets. India, to focus on healthcare and spread over an area of more than 20,000 acres. Products are manufactured in compliance with pharmaceutical products in the global This activity has resulted in numerous benefits stringent global standards of plant operations, arena. to the farmer community leading to better quality and safety. income levels and thereby improving standard The company also awarded for and quality of lives. Company provides Products Manufactured / Services Offered outstanding contribution in the field of buyback agreement with latest farming Botanical / Herbal Ingredients Conservation, Cultivation and Utilization methods, high quality seeds, bio fertilizer and Antioxidant supplements of Medicinal plants - University of bio pesticides in addition to educating them Colombo, Srilanka. 16
  • 17. Cover Story about Good Agricultural Practices (GAP). Animal Health Care: Manufacturing Facility: Olive Lifesciences is one of India's leading animal care companies specializing in Manufacturing facility is equipped with batch 100% natural & safe herbal products. The company's portfolio includes herbal extraction and continuous extraction plant healthcare and nutritional products catering to a wide range of animal species. which is very essential to supply huge quantity Olive Lifesciences portfolio of poultry products has been developed keeping in of material. The company is positioned to offer mind the modern Poultry farming practices. The portfolio includes products its clients end-to-end high quality products with aimed at maximizing production and maintaining the natural health of the flock. optimized production practices. Below is the brief on the products MAQXAN is stabilized source of yellow carotenoid , extracted from The entire manufacturing process is supervised and monitored by a team of highly qualified Sl. Product Name Brief Description professionals with hands on experience in the No. specialized herbal extracts domain to ensure products of consistent quality batch after batch 1. A Herbal Supplement known for hepatoprotection, within the assigned time schedules. which improves the liver health, overall performance Quality: and productivity in animals Olive Lifesciences is committed to deliver a 2. A synergistic combination of traditionally known world class product range confirming to herbs to help in relieving stree and improves immunity. stringent international standards to its customers with quality par excellence. The QA/QC teams are responsible for 3. A natural blend of chosen herbs, effective in optimizing monitoring all production processes right from the reproduction incoming of raw materials till final inspection. The company is fully integrated with the latest state-of-the-art analytical equipment facility. 4. Marigold oleoresin and lutein R&D: based products The Innovation strategy of Olive Lifesciences is structured in line with the vision and mission Other herbal products for animal health care include: statement of the organization. The R&D Sl. Product Name Brief Description function focuses on development of clinically No. proven ingredients, highly bio available ingredients, poly herbal ingredients and vet 1. A unique poly herbal preparation with anti - care formulations. inflammatory and antibacterial properties for the faster Our company has earned recognition for its in- house research and development facility from for the faster recovery from clinical mastitis the Department of Scientific and Industrial Research (DSIR) under the Ministry of Science 2. A herbal remedy for effective topical care and Technology, Government of India. R&D center at Olive Lifesciences is a complete research facility with independent Phytochemistry, Microbiology, Bio-assay and 3. A synergistic powder helps in improving quality and Formulations & development laboratories. It is very well equipped with state of art laboratory quantity of milk equipment like HPLC, GC, UV, Head space analyzer, etc and possess core strength in the area of standardization and bio-activity evaluation of natural products. Our multidisciplinary approach to work at various stages of product research and development is driven by the true scientific temperament. R&D department works in close co-operation with various prestigious Universities and private research institutions right from the Marigold flowers. This helps to bring more body of poultry biological assessment of safety and efficacy of its orange color to the broiler skin and egg yolk. It is Application: products to conducting clinical trials. recommended as an effective natural yellow MAQXAN can be used as a pigment to enhance Our Strength: pigment. egg yolk and broiler skin color. Dosage is Traceability: We have the traceability right Specification: established in accordance with the desired from the cultivation to the finished Appearance : Free-flowing yellow powder pigmentation level. products and the stringent quality checks and liquid MAQXAN is available as: throughout the process Ingredients : Marigold flower extracts Cultivation: We are backed by large Free-flowing powder - 2% & 4% xanthophyll Key Functions: number of farmers which is very essential Liquid - 1.5% & 2% xanthophyll Excellent Pigmentation: Natural and adequate for continuous supply of Raw materials Recommended Usage of MAQXAN (g/ton carotenoid source for poultry. this in turn ensures consistency in feed): Antioxidant: Lutein is a powerful natural supplying of products to our customers Broilers skin - 300-2000 [dose varies in accordance antioxidant, good for poultry and human health. Science Based: Clinical/ Scientific with desired pigmentation] Advantages: validation of the products Layers (Egg Yolk) - 300-1000 [dose varies in Natural yellow caroteniod, safe for human beings Manufacturing expertise and Research and accordance with desired pigmentation] Development Fast and efficient absorption of xanthophyll in the 17
  • 18. Press Release DSM Marched with Quality & Brand in Chittoor, Andhra Pradesh DSM Nutritional Products organized seminar soya & other raw material prices are high at on “ Importance of Product Forms in Vitamin present. Nutrition & Product Differentiation” Dr Mahendran showed the vitamins, enzymes DSM Nutritional Products India Pvt. Ltd. and carotenoids forms and explained the organized technical seminar in Chittoor, differences under live demonstration through Andhra Pradesh on 24th September'2012; microscope and was well appreciated by them. aiming to extend its technical expertise in Dr.Sundar Naidu during his address Dr.Sundar Naidu addressing the farmers alliance with Novozyme, world leader in View of Guests in the seminar enzyme production and research. Mr. Kranthi Gunnam welcoming all guests Mr.Venkat Reddy also informed that all the emphasised importance of good management DSM vitamins are sold under the brand name of and feeding practice in Layers. He also Vitamins, Carotenoids & Enzymes to poultry “Rovimix®”, carotenoids as “Carophyll” and appreciated efforts of DSM Nutritional Product farmers in and around Chittoor. feed enzymes are named as “Ronozyme®”. India Pvt Ltd. educating farmers in Vitamin The seminar was arranged at “Bans The Hotel, DSM Nutritional Products India Pvt. Ltd. has Nutrition and Enzyme application. Chittoor”. Dr.Sundar Naidu, Chairman, VSN & started its own premixing plant at Ambernath, Mr. Kranthi Gunnam Sales Executive, DSM Balaji Hatcheries presided over the function and near Mumbai, Maharashtra to deliver the Nutritional Products India Pvt. Ltd. gave vote of was well attended by progressive layer farmers premixes and products precisely, quickly and as thanks to the guests and speakers. in and around per local need. Chittoor. Dr. Mahendran in his presentation on “Importance of product form in Vitamin Mr. Kranthi Gunnam, Sales Executive, DSM Nutrition and Product Differentiation” Nutritional Products welcomed the guests and highlighted the importance of vitamins introduced DSM team to them. Mr.Venkat formulation technology in the poultry feed. He Reddy, Manager (Sales- Andhra Pradesh), DSM explained how vitamin and enzyme product forms help to overcome the critical features of mixability, stability, handling and View of Guests in the seminar bioavailability. He shown presentation on different product forms of Rovimix® Vitamins, Carophyll & Ronozyme® brand of enzymes to explain the quality of DSM Dr Mahendran during presentation products. DSM products and live demonstration are manufactured with Nutritional Products, gave company advanced formulation presentation and DSM activities. He gave brief technologies with the introduction about DSM global and DSM India aim to retain the product and its activities of focusing and working for efficacy, potency and people and planet by providing right solution to stability in different feed improve quality of life. He informed that DSM is applications and stress the global leader in vitamin manufacturing and conditions, which makes in marketing of vitamin premixes and at present these products more they have 46 premix plants worldwide to cater bioavailable to the global market and to offer customized blends as animals. per needs. He also talked about DSM is the only and largest integrated vitamin 'Effective Utilisation Of manufacturer and its quality vitamins have Feed Ingredients' in been produced in its state of art plants located at Layer by using various different parts of world. DSM produces enzymes from DSM vitamins and carotenoids and enzymes for (Ronozyme® VAX, poultry, dairy and aqua feeds as well as for Ronozyme® NP, human nutrition, therapeutics and personal Ronozyme® ProAct). care. He also mentioned that all DSM products Dr. Mahendran are manufactured with stringent quality emphasized significance measures that assure to meet critical parameters of Ronozyme ProAct® of “Safety, Quality, Reliability and (Protease enzyme) in Traceability”. He emphasised about DSM global reducing feed cost when 18
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  • 20. Product Launch Novus Announces Launch of Probiotic US - Novus International, Inc. recently announced work well in combination and, more importantly, grow to large numbers quickly in the gastrointestinal the launch of SPORULIN® Direct-Fed Microbial perform well in the animal. SPORULIN delivers the track of the animal. The product has a positive effect (DFM) for the poultry industry. This new DFM was optimal blend of a perfected combination of spores on Clostridium spp. and Salmonella spp. developed at the University of Arkansas after five to just the right location in the gut, leading to In field tests among broilers and turkeys, years of research and is currently manufactured by optimised feed conversion, maximized health and SPORULIN has been shown to help maximize weight Pacific Vet Group-USA. Novus has the exclusive improved food safety. gain, optimize feed conversion, have a positive effect distribution rights in most markets around the Many probiotic formulations used in commercial on Clostridium perfringens in commercial poultry world. poultry production are pre-defined cultures that and decrease the incidence of food safety associated Novus is proud to add SPORULIN direct-fed were originally developed for some other purpose. pathogens. microbial to its industry-leading poultry gut health SPORULIN, however, is a custom-designed, “We're excited about offering poultry producers a portfolio. purpose-built probiotic for modern poultry truly innovative probiotic that will help improve the The research behind the development of production. performance of their birds," said Ted Toburen, SPORULIN involved screening literally millions of SPORULIN is very tolerant to the heat and pressure Senior Director Therapeutic Nutrition Solutions, at potential isolates against rigorous selection criteria, of feed manufacturing and has a high post-pelleting Novus. "SPORULIN will also deliver a more reliable followed by extensive laboratory and field testing. potency and stability profile. The spores are robust effect on Salmonella and Clostridium perfringens, The result was a unique, proprietary blend of three and can survive harsh conditions during feed with more consistent results when compared to specifically selected strains of Bacillus subtilis that pelleting and storage, and they can sporulate and other probiotics currently on the market.” Caltron Biofood & Fauna NGO Urges Indian Government to Aid Poultry Farmers Feed Industries NEWS INDIA - A Non-Government Organisation (NGO) has urged the CALTRON BIOFOOD & FAUNA FEED INDUSTRIESis proud to government to provide greater financing, research and extension announce the commencement of their new feed supplement services to small and medium poultry farmers. manufacturing plant at MIDC MAHAD in Raigad District, The NGO also urged the government to implement stronger Maharashtra. Caltronundertakes all kinds of “THIRD PARTY environmental and animal welfare regulations which would discourage MANUFACTURING ORDERS”. For the following products: further industrialisation of the farm animal sector, reports the India Poultry Premix Gazette. "The government must also invest more in the rural supply chain allowing poor farmers practising more humane and sustainable free- range egg and chicken production to capture a greater share of the market for eggs and meat," said the NGO Humane Society, in its letter to Agriculture Minister Sharad Pawar. According to the NGO, in India, over the past 50 years, egg and chicken Liquid Suspensions Bolus Mineral Mixture For all your feed supplement needs, kindly contact us (.) CALTRON BIOFOOD & FAUNA FEED INDUSTRIES A div. of Caltron Clays & Chemicals Pvt. Ltd. An ISO 9001 certified & CRISIL rated company. Contact Person: Mr.Sanskar Jain +91 98 33 66 222 9 Tel:- 022- 28764864 / 022- 67254891 | Fax:- 022- 28764865 meat production has been radically transformed from a largely backyard E-Mail:- sales@caltron.in / sales@caltronclays.com activity to a massive agro-industry. But around 140 to 200 million egg- Web:-www.caltron.in laying hens suffer extreme confinement in wire battery cages. Private equity firms eye Australian poultry company Inghams NEWS Two private equity firms, US-based Blackstone and Hong-Kong based Affinity Equity Partners are likely to make a bid for Australia's leading poultry processor Inghams Enterprises. The indicative bids for the business are expected to be launched next week, and the sale is expected to fetch about A$1.4bn ($1.42bn) , which is about six or seven times Ingham's fiscal 2013 earnings. Global buyout companies and international trade buyers are also showing interest over the acquisition of Inghams, reported the Sydney Morning Herald, citing sources with knowledge of the matter.The sale is likely to be finalised before the end of 2012. In July 2012, Ingham's only shareholder, Bob Ingham, put the business up for sale and appointed Investec Bank to handle the divestment.It was reported that the everyday operations of Inghams will continue as usual under the direction of CEO Kevin McBain and his team until a deal is finalised. The sale process will be closely evaluated by the Australian Competition and Consumer Commission (ACCC), as both Inghams and rival poultry firm Baiada, whose main customers include Coles and Woolworths respectively, control 75% of the 834,000t/yr chicken meat market in Australia. Australian food companies have been attracting interest from private equity firms and other Asian buyers over the past two years, due to strong sales despite a slowdown in the economy. 20
  • 21. Press Release Cherkizovo chooses Smart incubation from Pas Reform for Russia's largest hatchery Russia's Cherkizovo Group will place Pas commissioned, to reduce labour costs and save the-clock) access to service, technical back up Reform's Smart single-stage incubation and time, while delivering accuracy and efficiency in and parts availability. hatchery technologies at the heart of Russia's production and promoting high quality in the Sergey Mikhailov, CEO of Cherkizovo Group largest and most progressive new poultry day old chicks. comments: “This project marks a new stage of complex. The integrated project, being hailed as a 'live- development not only for our company, but also The installation, due towards the end of next work-play agro-industrial campus', will also for the poultry production sector in Russia year, will include 108 SmartSetPro™ setters, include broiler and parent stock farms, slaughter generally, as Cherkizovo Group introduces each with capacity for 115,200 eggs, 20 smaller plant, waste and recycling plant, feed mill and progressive standards of effective, competitive 57,600 capacity SmartSetPro™ setters and 152 other facilities. It is anticipated that around 5,000 production.” SmartHatchPro™ hatchers. The people will live and work on the 'campus' when it Cherkizovo's new poultry production and comprehensive installation also includes a becomes fully operational, in 2015. processing cluster will include five broiler sites complete line of hatchery automation systems, Dmitriy Aveltsov, Cherkizovo's First deputy with a combined capacity of 10 million birds, with automated egg receiving, egg transfer and CEO of the poultry division, says that sound four parent stock and reproduction sites for chick handling and a hatchery climate control experience with Pas Reform as a company and 900,000 birds and a slaughtering complex with a system that incorporates energy-saving heat the reliability and performance of its 24,000/hour capacity. recovery systems. SmartPro™ single stage incubation At full capacity, the new Cherkizovo complex Each setter will be equipped with Pas Reform's technologies, were the determining factors in will produce more than 125,000 tonnes of Adaptive Metabolic Feedback (AMF™) the choosing the project's hatchery equipment poultry and meat products per annum. company's latest innovation to ensure that supplier. “We are very proud to have been selected for specific conditions are maintained throughout “In a project of such a large scale, Cherkizovo this important new development”, says Bart the metabolic development of each embryo. was looking for a partner who would not only Aangenendt, chief executive of Pas Reform, AMF™ maximizes uniformity by optimizing deliver full technical and technological support “This is even more rewarding after Cherkizovo airflow, the evaporation of moisture and air up to and during installation,” he says, “but Group's rigorous evaluation process redistribution. who would continue to provide ongoing highlighted the reliability and safety of Smart With annual production set at 240mn eggs per support, to finetune implementation, processes incubators, hatchery automation and climate annum, high levels of automation have been and routines, as well as the assurance of (round- control systems.” Hester acquires the business of Innoves Animal Health Private Limited Hester entered into a Business Transfer Agreement (BTA) with Innoves Animal Health Private Limited, a Delhi based company involved in the marketing of Large Animal Health Products for the dairy. Through the BTA, Hester has acquired the products, the brands and the marketing network of Innoves. All the employees of Innoves including the key management team have joined Hester. Innoves product brands CURX, PROTIN-C, BETA4VET, HIFCR are well accepted in the dairy market. This acquisition of the Innoves business is in line with Hester's business plans to set up a Large Animal Health Division. Hester now has a ready platform to launch its Large Animal Health business which will not only market Innoves products, but also the Hester range of large animal products and large animal vaccines. Hester would be launching its own large animal health product range through the newly acquired Innoves marketing infrastructure. The current distribution network and infrastructure of Hester would be utilized to distribute Innoves products, thereby sizably reducing distribution costs. Hester has currently embarked on manufacturing PPR, Goat Pox, Brucella Abortus S-19 and Theileria vaccines for large animals. PPR vaccine is part of the National Disease eradication program of the Government of India. The susceptible animal population for PPR is 212 million, making it a market for Rs. 800 million. Besides, there is a high demand of the vaccine in Asia and Southern Africa. Hester will be the first company to commercially manufacture Goat Pox vaccine in India. The susceptible animal population for Goat Pox is 140 million, making it a market for Rs. 450 million. There is a good demand for this vaccine in Asia and Southern African countries. The expected turnover from the Large Animal Health division of Hester, for the Indian market, in the first 12 months would be Rs. 100 million and is expected to grow at over 20% on a year to year basis. 21
  • 22. Press Release INDIA POULTRY EXPO 2012 The much awaited Mega India Poultry Expo a that a plan has been sanctioned by the young poultry show, the Mayor said that a first in Lucknow, North India was held with Chief Minister of Uttar Pradesh to provide Hyderabad based Organizer has done a good pomp, enthusiasm and festivity. A record interest free loan to be given to youth to start job in his state while exhibiting a 3-days number of over 6000 visitors to the Expo from Dairy culture by providing a buffalo and cow program to provide best technical knowhow, different parts of Uttar Pradesh is the tribute to reduce the milk stress in the state with free latest technologies and other technical to us and the confidence they reposed on us veterinary medical aid to be given to their supports in the form of seminars. and we did not disappoint them either. 'Pashudhan'. Though the Mayor was of the view that every Dr Manoj Shukla of Phonix Group, Raipur was our Star Anchor and played his role with Amidst applause, the minister said that living creature has a right to live and that's perfection. Shri Parasnath Yadav, Hon'ble recently CM laid down a foundation stone for why he provided shelters to stray dogs, aged Minsiter for Minor Irrigation and Animal 5 lac litre milk capacity plant with latest cows as well as monkeys in Bhairon Gaushala Husbandry of U.P accepted our invitation to technology.He added that expos and and Hanuman vatika type shelters to rescue be at the function as Chief Guest and kept up seminars of this kind would send a good them. his promise by attending the Expo. Dr Shukla message to the industry. On the contrary, on poultry sector he stated invited Shri Vishwanath Dubey, Chairman, Finally the minister had assured the audience that the entrepreneurs should earn much Phoenix Group, Jabalpur, Shri Yogesh that whatever the best support is required more from their poultry works. That would Kumar, Principal Secretary and the organiser would be given at all costs. be the lucrative business, picking up fast in Shri B V Shiv Shankar were invited on to the Speaking on the occasion Mr Shiv Shankar our state and we couldn't deny the facts from dais to mark the start of the event. said the Purpose of organizing this expo is to their point of view. The Hon'ble Minister for Minor Irrigation and share latest information, developments and Supporting small industries at large, the new technologies to the poultry farmers of Animal Husbandry of Uttar Pradesh, Mr Mayor quoted some data of economic in this 21 million strong population of the State Parasnath Yadav in his speech stressed on which he confirmed 65 percent of export is and to make the farmers aware through the Krishi Budget and opined that it should be being done by these small and cottage technical seminars by renowned Doctors, like a Railway budget which should be industries. Even poultry is also treated in the Professors, Poultry consultants, Scientists presented each year for the development of and specialists for empowering the farmers small scale sector and income ratio is much activities on the food front. The Hon'ble for better productivity. He urged the minister higher with less investment in comparison to Minister despite his busy schedule took out to take keen interest and initiatives to make other industries as per public opinion. time to inaugurate the first ever Poultry Expo this broiler industry a flourishing venture in Giving message to the audience, “Lucknow is organized by Hyderabad based Tejasvi this state. the proper place from where you can start this Publications under the banner of India The Deputy Chairman of CLFMA and industry in a big way and from here you can Poultry Expo. Managing Director of Anmol Feeds, Mr Amit spread out this industry to whole state of Saroagi gave some valuable facts and figures The Animal Husbandry Minister greatly Uttar Pradesh”. of Uttar Pradesh and offered the Animal appreciated the organiser's contribution Husbandry Department a complete data of Maintaining all Government laws and orders towards exploration of poultry industry in some of the key states while comparing with act in this business in such a manner that the the country as well as in the State of Utter Uttar Pradesh. layer bird which is producing table eggs Pradesh. He assured the organizers of the Mr Amit Saraogi also discussed about would beneficial for our farmers like a show with every support in the ensuing recently conclude 54th National Symposium “Golden Egg” the Mayor concluded. expos in his State. Recalling India as “Krishi of CLFMA in which “Managing Uncertainties After the speech of the Mayor, mementos Pradhan Desh” he said that over 65 per cent in Livestock Sector” was the lead topic for were presented to the Exhibitors through the population depends on agriculture and discussion and how to get maximum out of golden hands of the Mayor and other stressed the need to reduce the dependence present situation of escalated price rise of all dignitaries which were graciously accepted on land cultivation and decrease the load on feed segments like corn, soya and other by one and all. land. related materials used in the feed. To make Uttar Pradesh a disease free state, Dr Manoj Shukla has once again given a He Further said that the population of India preventive measures to be taken to make it an festive touch to this Expo by his impressive had grown tremendously from a mere 35 stage performance. Everyone who attended environmental friendly in each and every crores at the time of independence to the respect he concluded. the function has appreciated his role to make current 120 crores plus and said that the the function successful. While leaving after First Citizen and Mayor of Lucknow, Prof. farmers can have a better living and the inaugural function, the Hon'ble Minister Dinesh Sharma at the concluding program of avocation with “Pashudhan”. While talking Shri Parasnath Yadav also appreciated the India Poultry Expo 2012 at Rajwada Lawns in role of Dr Shukla saying that any function on agricultural subsidies he said that the Lucknow appreciating the role of Tejasvi lead by such person will end in a success. subsidy should not a clutch for the younger Publications for providing a stepping stone in The India Poultry Expo 2012 ended with a generation. Commenting on Mr Vishwanth his State while launching the first ever satisfactory note. Dubey's statement, the minister expressed 22