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service marketing ppt m.pptx

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service marketing ppt m.pptx

  1. 1. THE FIVE DIMENSIONS OF SERVICE QUALITY
  2. 2. 01 04 EMPATHY DIMENSIONS 02 03 TANGIBLES 05 RESPONSIVEN ESS RELIABILITY ASSURANCE
  3. 3. RELIABILITY ABILITY TO PERFORM THE PROMISED SERVICE DEPENDEBLY AND ACCURATELY
  4. 4. ASSURANCE KNOWLEDGE AND COURTESY OF EMPLOYEES AND THEIR ABILITY TO INSPIRE TRUST AND CONFIDENCE
  5. 5. PHYSICAL FACILITIES, EQUIPMENT AND APPIEARANCE OF PERSONNEL TANGIBLES
  6. 6. CARING, INDIVIDUALIZED ATTENTION THE FIRM PEOVIDES IT’S CUSTOMERS EMPATHY
  7. 7. WILLINGNESS TO HELP CUSTOMERS AND PROVIDE PROMPT SERVICE RESPONSIV ENESS
  8. 8. THANK YOU !

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