1. Madeleine Fernandes
ProvenE-Commerce ImplementationsAnalyst|Translator| Marketing| Leadership
Summary:
I am a highly motivated professional with comprehensive experience in diverse industries including
marketing and communications, translation services, health and medical insurance, and information
technology. My background and wide range of skills in understanding business requirements, leading
projectsfromconceptiontoexecution,understandingcomplex businessrules,andutilizing html and css
code to configure marketing ads to design specs and plans has led to delivering measurable results to
the firm.
Expertise
✔Accomplishedandenergeticleaderwhocoordinatesprojectsfromconceptionto implementation
✔Proactive anddriventoperformbeyondexpectations
✔A positive problemsolvingattitudeandexcellentrelationshipbuildingskills
✔Successfulinleadingprojectsandensuringdeadlinesare met.
✔ Excellentreputationandbuildslastingrelationshipsthroughcredibility,integrity,and
professionalism.
✔Createsvalue addedecommerce solutions
✔Translator- Translatedmedical claims fromotherlanguages(German) forthe Blue Cross/Blue Shield
Federal EmployeeProgram.Translatedforspecial investigations.
✔Creativedesigner- Enhanceddesignsandlayoutsformagazines,brochures,DVDcovers,DVD
displays,andmovie postersforclientsincludingDisney,Pixar,Miramax,TouchstoneandBuenaVista
Home Entertainment).
FUSION COMPANY,RICHMOND,VA 2010-Present
SenioreCommerce ImplementationsAnalyst
✔ Interpretdetailedtestplandocumentstoconfigure andbuildinteractivemarketingtreatmentsfor
productionusingahighlydetailedandcomplex customapplicationtool.
✔ Use HTML and CSScode to properlyconfigure marketingadsaccordingto designspecsandplans.
✔ Abilitytounderstandcomplex andcustombusinessrulesacrossavarietyof clientsandconfigure
marketingtreatmentsaccurately.
✔ Responsible formanagingthe documentationof all productsandconfigurationof productdaughter
windowsusedbyFusionCompany,understandclientbusinessandtechnical needsinordertoprovide
feedbackonanylimitationsorhurdlesinconfiguringthose needsusingProductManagerSystemPDS.
Serve asa SubjectMatterExpert(SME) for ProductManager SystemPDS.
✔ Act as the keySME and teamresource onall products andproduct daughterwindowsusedbyFusion
Company.
✔ Create usercasesand scriptsfor testingof clientandproductlaunches,systemandfulfillment
changes,eCommerce andgatewayapplications,telecommunicationschanges,etc.

2. MONDIAL USA, RICHMOND,VIRGINIA 2007-2010
ClaimsCoordinator/Translation WorkflowCoordinator
✔ Processandtranslate Medical claimsfromother languages(German) forthe Blue Cross/BlueShield
Federal EmployeeProgram.
✔ Reviewmedical documentsforaccuracy andcompletenessandconductresearchtoobtainmissing
information.
✔ Manage intake of translationassignmentsanddistribute workflow tocompanypersonnelfor
completion.
✔ Translate foreignmedical documentationsubmittedbymembersandconvertinformationreceived
intoa logical formatwithinestablishedguidelines.
✔ Conducttranslationsforspecial investigations.
✔ Train newstaff oncompanyproceduresandprocessesandassistcurrentstaff withorganizationand
prioritizationof workflow andclaimsadministration.
✔ Ensure proactive andprofessionalcustomerservice.
INTERDESIGN ADVERTISINGAGENCY, HANNOVER,GERMANY 2001-2005
Desktop Publisher
✔ Enhanceddesignsandlayoutsformagazines,brochures,DVDcovers,DVDdisplays,andmovie
posters(clientsincludedDisney,Pixar,Miramax,Touchstone andBuenaVistaHome Entertainment).
✔ FinalizeddesignforadvertisingspreadsusingPhotoshop,Quark,andFreehandforprintmedia.
✔ Createdfree-standingdisplays,pop-ups,businesscards,letterheads,folders,booklets,salessheets,
flyers,stickers,menucards,andperiodical brochures.
✔ Performedphotoimage retouchingandhigh-endqualityimage work.
Interestsand Activities
Translation
E-Commerce solutions
Photography
Skiing
SkillsSectionof LinkedInto add keywords:
Analysis
BusinessAnalysis
BusinessIntelligence
CustomerSatisfaction
CustomerService
Design
Due Diligence
Ecommerce
Graphic Design
Layout Design
Leadership
Management
Marketing
Planning

3. ProblemSolving
ProcessImprovement
QualityAssurance
RegulatoryCompliance
RequirementsAnalysis
SoftSkills
Team Building
Teamwork
Technical Requirements
TestCases
TestPlanning
Testing
Translation
Languages: Germanand English
Please listall knowledge andexperience:
Programming Languages : Analyst level knowledge ofHTML, CSS
NetworkingProtocols
OperatingSystems: Windows,Mac iOS
Hardware: PC and Mac
Other
ComputerProficiencies:MicrosoftOffice Suite,Adobe (Photoshop,Lightroom),SOAP UI, Author,
Peoplesoft, ProductManager, FilemakerPro
Education
Bachelor’s Degree inMarketing and Communicationswith emphasisin Communicationsand
Advertising(Germanequivalent), NORDDEUTSCHEACADEMY OF MARKETING AND COMMUNICATIONS,HANNOVER,
GERMANY
HANNOVER SCHOOL OF ART (BERUFSBILDENDE SCHULE), HANNOVER, GERMANY
SpecializedinFine ArtsandDesign,Receivedstate certificationinFine Arts,Completedstudiesat
Norddeutsche Academy
Certifications
Completedstate certificationasCommunicationsandAdvertisingSpecialist
Focuson marketing,printtechniques,visual communications,andpublicrelations