This document discusses MacDermid's "Fashion Finishes" coating technology for automotive interior applications. It protects plastic components like door handles and dashboard trim. The finishes include hardcoat, metallic and colored films to enhance style and performance. They offer stylish, high-performance coatings and films tested to stringent OEM standards while meeting environmental regulations. Specific finishes discussed include metallic coated plastic with electrodeposited metal layers and chromium; dark chromium for a warm, intense color; and UV electrophoretic lacquer in metallic pastel shades. Hard coat IMD films provide scratch and chemical resistance with graphics and possible selective texturing. The technology has been applied to 44 components in a Mercedes S-Class interior and components in F