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Service marketing

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Monil Dharod
Monil Dharod
Education
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MARKETING II. Nataša Urbančíková Faculty of Economics Technical University of Košice Natasa . Urbancikova @ tuke . sk
The service marketing mix ,[object Object]
The service marketing mix -II ,[object Object]
The service marketing mix -III ,[object Object]
The service marketing mix -IV. ,[object Object]
The service marketing mix -V ,[object Object]
The service marketing mix -VI ,[object Object]
The service marketing mix -VII ,[object Object]
The service marketing mix -VIII ,[object Object]
The service marketing mix -IX ,[object Object]
The service marketing mix -X ,[object Object],[object Object],[object Object]
The service marketing mix -XI ,[object Object],[object Object]
The service marketing mix -XII ,[object Object],[object Object],[object Object]
Team Assignment – people, physical evidence and process ,[object Object]
The differential advantage and branding ,[object Object]
The differential advantage and branding -II. ,[object Object]
The differential advantage and branding -III. ,[object Object]
The differential advantage and branding -IV. ,[object Object]
The differential advantage and branding -V. ,[object Object]
Team Assignment – differentiate your product ,[object Object],[object Object],[object Object],[object Object],[object Object]
The differential advantage and branding ,[object Object]
The differential advantage and branding ,[object Object]
The differential advantage and branding ,[object Object],[object Object]
The differential advantage and branding ,[object Object]
The differential advantage and branding ,[object Object],[object Object]
Marketing strategy ,[object Object]
Marketing strategy ,[object Object]
Marketing strategy ,[object Object],[object Object],[object Object],[object Object]
Marketing strategy ,[object Object],[object Object],[object Object],[object Object]
Marketing strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing strategy ,[object Object],[object Object]
Marketing strategy ,[object Object]
Marketing strategy ,[object Object],[object Object],[object Object]
Marketing strategy ,[object Object],[object Object]
Marketing strategy ,[object Object],[object Object],[object Object],[object Object]
Marketing strategy ,[object Object],[object Object]
Marketing strategy ,[object Object]
Marketing strategy ,[object Object]
Marketing strategy ,[object Object],[object Object]
Marketing strategy ,[object Object]
Marketing strategy Early April high Mail new brochure End March High Update mailing list ready for new brochure End March mid-January high Produce new brochure By the end of February medium Organise lunch for top ten customers Completion date Start date Priority Activity
Marketing strategy ,[object Object],[object Object]
Marketing strategy ,[object Object],[object Object]
Marketing strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Team assignment - Assess your marketing ability ,[object Object]
Team assignment - Assess your marketing ability ,[object Object],[object Object],[object Object],[object Object],[object Object]
ANALYSIS ,[object Object],[object Object],[object Object]
Marketing in non-profit organizations ,[object Object],[object Object]
Marketing in non-profit organizations ,[object Object]
Marketing in non-profit organizations ,[object Object]
Characteristics of non-profit marketing : ,[object Object],[object Object]
Marketing in non-profit organizations ,[object Object],[object Object]
Characteristics of non-profit marketing : ,[object Object],[object Object]
Characteristics of non-profit marketing : ,[object Object],[object Object]
Marketing procedures for non-profit organizations ,[object Object]
Target marketing and differentiation ,[object Object]
Target marketing and differentiation – II. ,[object Object]
Developing the marketing mix ,[object Object]
Developing the marketing mix -II. ,[object Object]
Developing the marketing mix-III. ,[object Object]
Developing the marketing mix -IV. ,[object Object]
Developing the marketing mix - V. ,[object Object]
Developing the marketing mix -VI. ,[object Object]
Team assignment – marketing of non-profit organization ,[object Object]
FINALLY… ,[object Object]

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Service marketing

  • 1. MARKETING II. Nataša Urbančíková Faculty of Economics Technical University of Košice Natasa . Urbancikova @ tuke . sk
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  • 41. Marketing strategy Early April high Mail new brochure End March High Update mailing list ready for new brochure End March mid-January high Produce new brochure By the end of February medium Organise lunch for top ten customers Completion date Start date Priority Activity
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  • 56.
  • 57.
  • 58.
  • 59.
  • 60.
  • 61.
  • 62.
  • 63.
  • 64.
  • 65.