2. “Creativity is allowing yourself to make mistakes.
Design is knowing which ones to keep.”
Scott Adams

3. PERSONAL DETAILS
Name Linus Dean CURRICULUM VITAE
DOB 12 October 1975
Address 6/1a Gurner Street, Paddington
ff...
ked and Stu
Mobile 0403 028 444
Whe re I’ve Wor
Email linus_dean@unwired.com.au
EDUCATION
Mosman High School JAN 90 - DEC 93 Higher School Certificate
Enmore Design Centre JAN 94 - DEC 96 Associate Diploma Design
PREVIOUS EMPLOYMENT
Jack Morton Worldwide MAR 05 - Present Senior Designer Optus / Telstra / Sony / Samsung / Microsoft / Ford / BAT / Pizza Hut / Wrangler...
Pepsi / Phillip Morris / Peter Jackson / Marlboro / White King / Don Foods / Sara Lee /
Morton Branding Consultants AUG 03 - OCT 04 Senior Designer
Electrolux / Breville / Stargames / Taubmans
Billy Blue Creative OCT 02 - JUL 03 Freelance Senior Designer
Mobius Design OCT 01 - OCT 02 Senior Designer Castrol Packaging / Austcorp / Gillette / Duracell / Oral-B / Braun
Art Direction Advertising JAN 01 - OCT 01 Senior Designer Wella Packaging / Decore / Video 8 / Microsoft / 3M / Apex
Freelance Design NOV 00 - JAN 01 Freelance Designer Chaos Music / Slipp Inn / Sugareef / Singlepoint Technologies
Qantas / Coke a Cola (Lift Plus) / QBE / McGrath Partners / Nutrimetics / Body Paint /
Moon Design AUG 97 - NOV 00 Graphic Designer
Fricker / Farage Clothing / Sydney Opera House / Sydney Theater Company
DDI Adworks Filmworks MAR 97 - AUG 97 Freelance Designer Xerox / Jack Daniels / Oroton
M&C Saattchi JAN 97 - MAR 97 Freelance Designer De Jour
COMPUTER LITERACY Adobe Photoshop / Adobe Illustrator / Adobe Indesign / Adobe Live Motion / Freehand / Streamline / Word / Acrobat / Sketch-up
- Advertising campaigns from thumbnails through to design and final production
- Sound knowledge and experience of film and print processes
SKILLS - Experience in model casting and selection of appropriate photographers
- Client liaison from taking a brief to design presentation
- Art direction of junior graphic designers
ACHIEVEMENTS Finalist in AGDA Awards 2000

4. t
Personal Work & Ar

5. es
Found Imag
01
PERSONAL SKETCH BOOKS
What
Here are a few spreads form the A5 sketch books
I keep to experiment with colour, found images,
composition and typography. I like to refer back
to these as often as possible when working on
jobs that need a touch of uniqueness. There is no
hidden meaning with the spreads, they are simply
compositions that are to me, are visually appealing.
Where Cut & Paste
Anywhere
When
Always

6. ia
Mixed Med
Collage /
02
PERSONAL SKETCH BOOKS
What
Here are a few spreads form the A5 sketch books
I keep to experiment with colour, found images,
composition and typography. I like to refer back
to these as often as possible when working on
jobs that need a touch of uniqueness. There is no
hidden meaning with the spreads, they are simply
compositions that are to me, are visually appealing.
Where
Anywhere
When
Always

7. om for more!
Check out: www.linusdean.c I have an exhibition coming up in June 2010!
03
from
PERSONAL ARTWORK
Created nuals
An
What 1950’s
I derive my inspiration from the art and typefaces
of the illustrated annuals of the 50’s and 60’s –
the golden age of pen and ink. I love isolating and
re-situating these classic drawings and words to
create a whole new perspective. There is no
hidden meaning to my art. It just looks cool.
Check out linusdean.com.au
Where
Home Studio
When
2008 - Present

8. ..
Her e’s what I get paid to do.

9. AGDA
Finalist
te
Pas
& ter)
ut
ll C Compu
A o
(n
Award
AGDA
Newsprint
04
COKE (Lift Plus) LAUNCH BROCHURE
What
I created this A2, folded to A4 brochure using a cut
and paste technique. The objective was to create an
information piece that seemed as though it was created
by ‘MAD’ Scientists and printed on a backyard press.
This piece won an AGDA Finalist Award.
Where
Moon Design
When
1999

10. m
00m
x 1
mm
150
05
PERSONAL PROMOTIONAL POSTCARDS
What
These postcards were designed be sent out to
prospective employees. They were created using
found images and photographs I had taken.
There is no hidden message behind the design,
they are just supposed to be visually engaging
and curious.
Where
Freelance
When
2000

11. 320GS
M Freeli
fe White
Vellum
ours
Col
as ons
Se
06
FARAGE MENSWEAR FLYER
What
This is a small piece I created to launch the new
seasons range of Farage menswear. The simplicity
of design, texture and quality of paper stock
give the job the sophistication the client was after.
Where
Moon Design
When
1998

12. hite
- W
rint
r p
olou
On e C
Cromatico
200GS M Raleigh )
cent
( Translu
07 Font des
EYE MANAGEMENT IDENTITY igned for job
What
Eye Management is an unconventional and cool
hair stylist group. I created a unique typeface intended
to be clean, simple and hip. Combined with the unusual
texture of Cromatico, this gave the job the exclusivity
and ‘wow’ factor the client was after.
Where
Moon Design
When
1997

13. d in 1950’s
Images foun
Cocktail book
08 Im age created
in Photoshop
images.
from
SLIP INN FLYERS (Dean Martini Club) 4 individual
What
3 simple, A6 flyers that encapsulate the cool,
sexy and funky feeling the club is known for.
I found these images in a 1950’s cocktail book.
Where
Freelance
When
2001

14. from
ir ation s
nsp ook
hic i etch B
ap Sk
Gr y
m
09
SLIP INN FLYERS (Chinese Laundry)
What
This was a quick flyer created for the 2000 NYE party
at the Slipp Inn. I took graphic influence from my
sketch books. The simplicity of design is to represent
the electronic, minimal sounds of Plank Records DJ
Bushwacka.
Where
Freelance
When
2000

15. Shot in our
Inside Sprea Design Studio
d
ezz Smith
Photography: J
10 Cove
r
JETS BY JODIE BOFFA 16 PAGE BROCHURE
What
Designed to be clean and simple so that the swimsuits
would stand out. For the background props, smooth
flowing curves were cut from large polystyrene blocks
which represented water and waves. We shot this job
in our Surry Hills design studio.
Where
Moon Design
When
2000

16. Cover
Panto
ne
877
11
FRICKER SYSTEMS 24 PAGE BROCHURE
What
I like this spread because of the use
of clean simple lines which locate buildings in the
CBD that have had Fricker Systems installed. The
lines also create a pattern which is a representation
of one of Fricker’s many ceiling panel designs.
The up-side down type also engages the reader
to consider the product.
Where
Moon Design
When
1999

17. S
bag Internal DP
z ip-lock
silver
Pack aged in
Cover
260 pages
170mm x 170mm /
12
JMW COMMONWEALTH GAMES BOOK
What
A 260 page, perfect bound book created to
showcase the conceptual to final stages of JMW’s
role in the organization of the opening and closing
ceremonies for the Commonwealth Games.
Where
Jack Morton Worldwide
When
2007

18. 13
SONY - make.believe LAUNCH BOOK
What
Conceptual visuals presented to SONY for the
launch of their new tag line ‘make (dot) believe’
The idea behind the concept was an adults
‘dot to dot’ book.
Where
Jack Morton Worldwide
When
2007

19. 14
SONY BRAVIA COLOUR IN MOTION
What
5 posters created to sell the concept of
‘Colour in Motion’ to Sony. ‘Colour in
Motion’ was an event which launched the
new range of Bravia TV’s. A facet of the
theme was the combination of sport and
splashes of solour. Soccer meets Paint
ball.
Where
Jack Morton Worldwide
When

20. elaxed
d & r
riendly Chille
male-f Cred
& Street
ool
r & c
n colou
15 Asia
es
HUNDAI k lin
Slee namism
y
& d
What
4 illustrations created to be used within
a presentation to Hundai. Created using
Photoshop and Illustrator.
Where
Jack Morton Worldwide
When
2007

21. Created in Pho
toshop
wed
shion ske
Fem ale & Fa
16
HYUNDI
2 illustrations created to be used within
a presentation to Hundai. Created using
Photoshop and Illustrator. Female theme.
Where
Jack Morton Worldwide
When
2007

22. man)
eme (walk
Music Th Colour Theme
(Camera’s & Printers)
17 Movie theme
SONY PMA (Handycam)
What
3 initial Illustrations created for a large
Sony trade event. These Illustrations set
the graphic style for all further collateral.
Where
Jack Morton Worldwide
When
2007

23. Finished Hub Window Display Street Banner
s
Initial Conceptual visual
Identity
18
SONY LOVE TRUE
What
The visualisation and creation of all
pieces of collateral for a large, fashion
themed Sony event.
Where
Jack Morton Worldwide
When
2007

24. Initial Concep
tual visual
created in S
ketch-Up
Poster
Conceptual
19
SONY BRAVIA
What
Conceptual visuals created using
Sketch-Up, Photoshop and Illustrator.
Visuals were used within a proposal
to ‘Sony’.
Where
Jack Morton Worldwide
When
2008 Final Design

25. eated by using
T his effect is cr
hotoshop
2 layers in P
Rendered Layer
Sketch like
layer
20 The erase tool is used to create
FORD the soft blend
What
Conceptual visuals created using both
Sketch-Up and Photoshop. Visuals were
used within a proposal to ‘Ford’ for the
launch of the new Feista.
Where
Jack Morton Worldwide
When
2008

26. ed
e plac
Jean s to b
s
in boxe
21
WRANGLER
What
Conceptual visuals created using both
Sketch-Up and Photoshop. Visuals were
used within a proposal to ‘Wrangler’.
Where
Jack Morton Worldwide
When
2008

27. Visual of A5 C Swe
ards at B
for Proposal and
Sketch-Up
Rendering of
Proposed e
nvironment
Name tag / Lan
yard
Visual
22
SONY SOCCEROOS
Conceptual visuals created using
Sketch-Up, Photoshop and Illustrator.
Visuals were used within a proposal
to ‘Sony’.
Where
Jack Morton Worldwide
When
2008

28. Pos
ters
Hero Identity
visuals
Identity and Collateral
y.
Turned around in 1 da
ers
Vouch
23
KFC
What
Visualisation and creation of collateral for
a presentation to KFC.
ed Wallet
Where Brand
Jack Morton Worldwide
When
2008

29. Hero Identity DPS fo
r Zoo Ma
(Visual fo g
r propos
al)
Photoshop
e
proposed d images of
Party &
Venue
niform
S taff U
Stationary
examples
24
FAT YAK
What
Visualisation and creation of collateral for
a presentation to FAT YAK.
Where
Jack Morton Worldwide
When
2008

30. Created in
Sketch-Up
25
MICROSOFT WINDOWS 7 LAUNCH
Where
Jack Morton Worldwide
When
2008

31. 8 page Brochure.
(Photoshop visual
for Prop)
email Invitation
Hero Identity
Name ta
g / Lan
yard
26
OPTUS LEADERS FORUM
What
Visualisation and creation of collateral for
a presentation to OPTUS.
Where
Jack Morton Worldwide
When
2009

32. Ticket
Landscape Poster
Hero Identity
27
OPTUS
What
Visualisation and creation of collateral for
a presentation to OPTUS.
Where
Jack Morton Worldwide
When
2009

33. nvitation
Print I
email Invitation
Postcard
Hero Identity
28
SONY BRAVIA
What
Visualisation and creation of all collateral
for a presentation to SONY.
Where
Jack Morton Worldwide
When
2007

34. 29
SONY BRAVIA
What
Visualisation and creation of all collateral
for a presentation to SONY.
Where
Jack Morton Worldwide
When
2007

35. 30
SONY BRAVIA
What
Visualisation and creation of all collateral
for a presentation to SONY.
Where
Jack Morton Worldwide
When
2007

36. 31
SONY TRUE COLOURS BALL
What
Visualisation and creation of all collateral
for a presentation to SONY.
Where
Jack Morton Worldwide
When
2007

37. 32
SONY VAIO LIFESTYLE
What
Visualisation and creation of all collateral
for a presentation to SONY.
Where
Jack Morton Worldwide
When
2007

38. 33
MICROSOFT TECH.ED 2007
Where
Jack Morton Worldwide
When
2007

39. 34
MICROSOFT WINDOWS 7 LAUNCH
Where
Jack Morton Worldwide
When
2009

40. 35
MICROSOFT CHRISTMAS PARTY THEME
Where
Jack Morton Worldwide
When
2009

41. g...
it of Packagin
Finall y, a little b

42. S
Internal DP
36
GRANTS SCOTCH WHISKY
Where
Morton Design
When
2003

43. S
Internal DP
37
BREVILLE
Where
Morton Design
When
2003

44. S
Internal DP
38
MARLBORO
What
Conceptual visuals for a new range
of Marlboro’s. Targeted at the young
professional male.
Where
Morton Design
When
2003

45. Internal DPS
39
PANADEINE
Where
Morton Design
When
2003

46. t.
hecking it ou
Cheers, & thanks for c
44
My mobil e: 04030284