Heather Cooan
10 SlideShares 72 Seguidores 243 Seguindos
Personal Information
Organização/Local de trabalho
Phoenix, Arizona Area, AZ United States
Cargo
Digital, Acquisition, Growth, & Revenue Marketing Expert | Author | Speaker | Wellness Coach | Cancer Survivor
Setor
Advertising / Marketing / PR
Site
www.heathercooan.com
Sobre
Heather is an entrepreneur, author, international speaker, & an ex-roller girl. She founded HDC Digital, a Phoenix-based digital & demand marketing agency revolutionizing the way companies think about and approach growth. Over her career, Heather has served in digital marketing roles both in-house and agency-side, spanning the full funnel, across many verticals, both lead generation, and eCommerce. Credits include The Smithsonian, UGG Australia, Teva, Google, PapaJohns, ISOTONER, Totes, ESET, PetSmart, Infusionsoft, and numerous others.
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Marcadores
ppc marketing automation crm buyer's journey content marketing lead scoring funnel measurement demand generation facebook ppc facebook advertising facebook ads digital marketing digital strategy marketing strategy brand management customer journey utah dmc content strategy email marketing paid media sales enablement sales hubspot social ads social ppc social advertising paid social facebook facebook marketing salesforce marketo b2b b2b marketing growth revenue strategy attribution campaign tracking excel google analytics web analytics bing advertising bing ads bidding strategy bing ads best practices adwords google shopping product listing ads pla google adwords
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Apresentações

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Hero conf13 analytics_remarketing

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PLA Disapprovals - SMX East 2013

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Bing Tired Bidding for Performance - SMX West 2014

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Google Analytics Tactics For Paid Search

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Facebook Ads Secrets That Generate Revenue

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Hero Conf 2015 Excel

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Lead Scoring: Cutting Through The Noise for Your Sales Team

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Break Through PPC Optimization Walls with Marketing Automation

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SMX East 2018 - Aligning Your Marketing to the Customer Journey

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Ask the CMO with Chandar Pattabhiram, CMO at Marketo

Marketo • Há 6 anos
Personal Information
Organização/Local de trabalho
Phoenix, Arizona Area, AZ United States
Cargo
Digital, Acquisition, Growth, & Revenue Marketing Expert | Author | Speaker | Wellness Coach | Cancer Survivor
Setor
Advertising / Marketing / PR
Site
www.heathercooan.com
Sobre
Heather is an entrepreneur, author, international speaker, & an ex-roller girl. She founded HDC Digital, a Phoenix-based digital & demand marketing agency revolutionizing the way companies think about and approach growth. Over her career, Heather has served in digital marketing roles both in-house and agency-side, spanning the full funnel, across many verticals, both lead generation, and eCommerce. Credits include The Smithsonian, UGG Australia, Teva, Google, PapaJohns, ISOTONER, Totes, ESET, PetSmart, Infusionsoft, and numerous others.
Marcadores
ppc marketing automation crm buyer's journey content marketing lead scoring funnel measurement demand generation facebook ppc facebook advertising facebook ads digital marketing digital strategy marketing strategy brand management customer journey utah dmc content strategy email marketing paid media sales enablement sales hubspot social ads social ppc social advertising paid social facebook facebook marketing salesforce marketo b2b b2b marketing growth revenue strategy attribution campaign tracking excel google analytics web analytics bing advertising bing ads bidding strategy bing ads best practices adwords google shopping product listing ads pla google adwords
Ver mais