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Irrational Products

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Publicada em

Amir Shevat, Slack, @ashevat

As product managers and founders we know failing can be a good learning experience – and that is true, unless you fail because of something common or stupid that could have been avoided by simple methodologies. Many times we simply make irrational product decisions that prevent us from actually running valuable experiments. Avoiding common mistakes and taking better product decisions, by using easy hacks, could make or break your product and startup. In this session we will go over a few common product failures, as well as demonstrate simple methods and tricks to avoid these failures.

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Irrational Products

  1. 1. Irrational Products How to avoid bad product calls
  2. 2. About me 1. Hacker - Entrepreneur 2. DevRel at Microsoft, Google 3. Today Lead Developer Relations at Slack Twitter: @ashevat
  3. 3. What shall we talk about ● How do we experience products? ● Two common mistakes we make (not you! other bad Product Managers) ● The solutions!
  4. 4. How do we experience products?
  5. 5. https://www.flickr.com/photos/jozoana/4843352919
  6. 6. Common F&@k-ups
  7. 7. Experiment!
  8. 8. https://www.flickr.com/photos/124247024@N07/14090438714/
  9. 9. Test!
  10. 10. Which Flow is more effective? Register Intro Feed Register Intro Upload ImageInvite a Friend
  11. 11. https://www.flickr.com/photos/jdhancock/8671399450/
  12. 12. Solutions
  13. 13. Talk You App
  14. 14. https://www.flickr.com/photos/anyalogic/2315310261/
  15. 15. Observe Behavior
  16. 16. https://www.flickr.com/photos/smanography/1758675900/
  17. 17. Be Data Focused
  18. 18. Ten Years Ago
  19. 19. Today
  20. 20. Visitors Flow
  21. 21. Conclusion An app is a conversation with a user! ● Talk your app ● Observe Behaviour ● Be Data Focused
  22. 22. If you Want to Know More https://goo.gl/2qThj3
  23. 23. Thank You! @ashevat