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Best Blogging Platforms – A
Guide to Business Blogging
Create Landing Pages 2
The best blogging platforms for your business:
Create Landing Pages
1. WordPress
Pros/Cons Features
Easy to use.
Built for hosting blogs.
Has free and paid plans, depending on how you wish to use it.
There is an enormous community of developers, enabling rich features on your blog.
WordPress is very flexible and more customizable than any other blogging platform.
Might need some more technical knowledge to set a blog on WordPress than on the other
platforms that would follow.
If you want your own domain name, independent of .wordpress you would either have to
pay WP or a hosting service to host it. This is no biggie, if you compare the cost to all the
benefits you get in return.
3
Create Landing Pages
Pros/Cons Features
Very easy to use. You need no technical knowledge.
Do not need to spend on hosting as Blogger takes care of that.
Can link it to your Google + profile (and other Google products too).
Have access to some basic blog traffic Analytics (like, the No. of Visits on your Website, the
source of visits etc.).
There are some SEO options available in Blogger now, so with some SEO knowledge, you can
boost your blog’s visibility.
Even with the many widgets available on Blogger, the features are nowhere near what
WordPress offers, therefore you have less options for customization.
The Blog dashboard is not as intuitive as WordPress (this could just be my personal opinion,
though)
4
Create Landing Pages
Pros/Cons Features
Very easy to showcase your product in pictures.
Free Developer Hosting.
The Tumblr community is very interactive; Communication and contribution is the key.
Tumblr Directory – This is a great option, where your blog would get listed according to
categories.
Not considered good for SEO. A witty line with a picture would work better than a long
detailed post.
Long blocks of content don’t work well on this platform. A witty line with a picture would
work better than a long detailed post.
Good luck trying to sell something ‘boring’ on Tumblr.
5
Create Landing Pages
Pros/Cons Features
It has developer hosting, so no hassles there.
No storage limit.
All TypePad users love it for the customer support that they get; all the back end activities are
handled by TypePad.
Allows you to upload posts directly from your computer.
Though there is a 2 week free trial for all the subscription plans, there is no free plan at all.
6
Create Landing Pages 7
Best blogging platform for you would depend on your business requirement. Our
opinion is skewed towards WordPress only because it has worked perfectly well
for all our clients.
Generate, Nurture and Follow your Leads
Software for Marketing and Lead Generation teams
Create Landing Pages
Create landing pages for your blog!
Try LeadSquared!
You can find out more about blogging, in this post.

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Best Blogging Platforms – A Guide to Business Blogging (Part 2)

  • 1. Best Blogging Platforms – A Guide to Business Blogging
  • 2. Create Landing Pages 2 The best blogging platforms for your business:
  • 3. Create Landing Pages 1. WordPress Pros/Cons Features Easy to use. Built for hosting blogs. Has free and paid plans, depending on how you wish to use it. There is an enormous community of developers, enabling rich features on your blog. WordPress is very flexible and more customizable than any other blogging platform. Might need some more technical knowledge to set a blog on WordPress than on the other platforms that would follow. If you want your own domain name, independent of .wordpress you would either have to pay WP or a hosting service to host it. This is no biggie, if you compare the cost to all the benefits you get in return. 3
  • 4. Create Landing Pages Pros/Cons Features Very easy to use. You need no technical knowledge. Do not need to spend on hosting as Blogger takes care of that. Can link it to your Google + profile (and other Google products too). Have access to some basic blog traffic Analytics (like, the No. of Visits on your Website, the source of visits etc.). There are some SEO options available in Blogger now, so with some SEO knowledge, you can boost your blog’s visibility. Even with the many widgets available on Blogger, the features are nowhere near what WordPress offers, therefore you have less options for customization. The Blog dashboard is not as intuitive as WordPress (this could just be my personal opinion, though) 4
  • 5. Create Landing Pages Pros/Cons Features Very easy to showcase your product in pictures. Free Developer Hosting. The Tumblr community is very interactive; Communication and contribution is the key. Tumblr Directory – This is a great option, where your blog would get listed according to categories. Not considered good for SEO. A witty line with a picture would work better than a long detailed post. Long blocks of content don’t work well on this platform. A witty line with a picture would work better than a long detailed post. Good luck trying to sell something ‘boring’ on Tumblr. 5
  • 6. Create Landing Pages Pros/Cons Features It has developer hosting, so no hassles there. No storage limit. All TypePad users love it for the customer support that they get; all the back end activities are handled by TypePad. Allows you to upload posts directly from your computer. Though there is a 2 week free trial for all the subscription plans, there is no free plan at all. 6
  • 7. Create Landing Pages 7 Best blogging platform for you would depend on your business requirement. Our opinion is skewed towards WordPress only because it has worked perfectly well for all our clients.
  • 8. Generate, Nurture and Follow your Leads Software for Marketing and Lead Generation teams Create Landing Pages Create landing pages for your blog! Try LeadSquared! You can find out more about blogging, in this post.