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Western Michigan University, April 2012
Apparel Product Development
1.) Illustrator & Photoshop
2.) Product Development
3.) Visual Merchandising
4.) Garments
5.) Sketches
6.) Fabric Rendering
stRut
 Color Palette
FILTERED PRINTS TRACE CONTOUR
 Pattern Swatches
Original brand label and patterns
Original apparel line
Original apparel line
Green Being Apparel Line
“Live healthy, feel
happy. We are
dedicated to making a
healthier lifestyle more
attractive and
comfortable with the
high impact of today’s
fashion.
We want our customer
to feel young again
while maintaining their
sophisticated image with
a brand that produces
high
quality, environmentally
friendly active wear.”
Mission Statement
Trends
Classically Casual
“Feel attractive in
modish and versatile
activewear.
Completely organic
and recycled material
will make you feel
comfortable and
practical.
Asymmetrical lines
incorporated with a
mixture of fabric
types and textures.
Free-flowing pieces
can be layered with
fitted pieces - a
silhouette shaped for
any type of
movement.”
Fabrics and Trims
Natural Cottons,
fleece, knits, and
cotton prints.
Buttons and
toggles made
from wood, cork,
and bamboo.
Androgynous Apparel Line
Long-sleeve & scoop
neck tees
Toggle fly-away
Cowl-neck cape
Full-zip vest
Harem pant
Draw-string pants and
shorts
Fitted capris
Kalamazoo, MI 2011
Kalamazoo, MI 2011
Mini Pleats Grommets
Pin-tucks
This contemporary garment
will make a fashion statement
for anyone who is wearing it.
This one-piece garment was
greatly influenced by the
Northern Renaissance
costume. It contains a low
scalloped neckline that is
rounded at the bust and
squared around the pit of the
arm and shoulder. Pleats are
gathered in a “V” shape at the
hip to emphasize the
waistline. The method of
highlighting the hip could
resemble “bum rolls” that
women wore under their
petticoats to really enlarge the
silhouette of the waist. The
body suit also displays
sections of ruffles on the close
fitting sleeves.
Between the late 1600’s and
early 1700’s an innovative
approach of creating women’s
dresses began. The bodice and
skirt were cut in one
piece, instead of separately.
This form of construction of
garments was called manteau
and was inspired by Middle
Eastern robes.
This original design was
inspired by the popular
seventeenth century fashions.
The dress is a one piece with
puff-sleeves at the shoulders
and elbows. A belt can be a nice
accessory added to manipulate
the fit of the garment . It
includes an attached bowtie like
scarf at the collar that can
represent the historic cravat;
although the cravat was
commonly worn by men during
these times. A modern pair of
jackboots; also most commonly
worn by men, adds a unique
touch to complete the look.
“Ancient Egyptian”
This unique dress was
inspired by the ancient
Egyptian sheath dress. The
accepted style was a
fitted, full or knee length
dress usually embellished
with intricate, decorative
beading and sometimes
feathers.
Lv portfolio2
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Lv portfolio2
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Lv portfolio2

  • 1. Western Michigan University, April 2012 Apparel Product Development
  • 2. 1.) Illustrator & Photoshop 2.) Product Development 3.) Visual Merchandising 4.) Garments 5.) Sketches 6.) Fabric Rendering
  • 3.
  • 4.
  • 7.  Pattern Swatches Original brand label and patterns
  • 11. “Live healthy, feel happy. We are dedicated to making a healthier lifestyle more attractive and comfortable with the high impact of today’s fashion. We want our customer to feel young again while maintaining their sophisticated image with a brand that produces high quality, environmentally friendly active wear.” Mission Statement
  • 12. Trends Classically Casual “Feel attractive in modish and versatile activewear. Completely organic and recycled material will make you feel comfortable and practical. Asymmetrical lines incorporated with a mixture of fabric types and textures. Free-flowing pieces can be layered with fitted pieces - a silhouette shaped for any type of movement.”
  • 13. Fabrics and Trims Natural Cottons, fleece, knits, and cotton prints. Buttons and toggles made from wood, cork, and bamboo.
  • 14. Androgynous Apparel Line Long-sleeve & scoop neck tees Toggle fly-away Cowl-neck cape Full-zip vest Harem pant Draw-string pants and shorts Fitted capris
  • 15.
  • 16.
  • 19.
  • 22.
  • 23.
  • 24. This contemporary garment will make a fashion statement for anyone who is wearing it. This one-piece garment was greatly influenced by the Northern Renaissance costume. It contains a low scalloped neckline that is rounded at the bust and squared around the pit of the arm and shoulder. Pleats are gathered in a “V” shape at the hip to emphasize the waistline. The method of highlighting the hip could resemble “bum rolls” that women wore under their petticoats to really enlarge the silhouette of the waist. The body suit also displays sections of ruffles on the close fitting sleeves.
  • 25. Between the late 1600’s and early 1700’s an innovative approach of creating women’s dresses began. The bodice and skirt were cut in one piece, instead of separately. This form of construction of garments was called manteau and was inspired by Middle Eastern robes. This original design was inspired by the popular seventeenth century fashions. The dress is a one piece with puff-sleeves at the shoulders and elbows. A belt can be a nice accessory added to manipulate the fit of the garment . It includes an attached bowtie like scarf at the collar that can represent the historic cravat; although the cravat was commonly worn by men during these times. A modern pair of jackboots; also most commonly worn by men, adds a unique touch to complete the look. “Ancient Egyptian” This unique dress was inspired by the ancient Egyptian sheath dress. The accepted style was a fitted, full or knee length dress usually embellished with intricate, decorative beading and sometimes feathers.