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As a Human I Want...
Software Development Process in Light of
Human Behavior Science.
@lk_moore
Laura.Moore@Daugherty.com
www.linkedin.com/in/laurakmoore
14 years
Enterprise WebApps Development
What do ALL these have in
Common?
v
They are all making money for someone
(and not just Consultants)
Are You?
✔ Starting any given day: 90% certain you
are going home on time (without
disappointing your boss)
✔ Confident in making plans to spend time
with friends and family
✔ Spending enough time on personal growth:
(hobbies, training, future plans, exercise)
✔ Starting any given project: 90% certain to
meet or exceed your customer's
expectations. (and your own)
What's Your Secret?
v
LeadingAgile Quadrants
Convergence
Predictability Adaptability
Emergence
Convergence
v
*Your Actual Results May Vary
Do You?
✗ Regularly bail on plans with friends and
family to “fight fires”.
✗ Sleep through the weekends you are not
working.
✗ Have an ever growing list of things you
hope to get to someday.
✗ Start any given project 90% certain will
disappoint yourselves and your customers!
What is your poison?
v
Like Sisyphus...
You Are Bound To Hell!
As a Human...
I Want: A Software Process that
Works.
So That: I can have A Life.
What do you mean by “Works”?
Minimum Viable Process
Projects finish with
Minimum Effort,
Maximum Profit
Where a Project Is
People Completing Tasks
by a Known Date.
https://www.manager-tools.com/2009/01/horstmans-law-project-management-part-1
This is not People Completing
Tasks..
https://www.manager-tools.com/2009/01/horstmans-law-project-management-part-1
anymore than this is a pipe.
https://www.manager-tools.com/2009/01/horstmans-law-project-management-part-1
“People are the Engine of
Project Success”
People Completing Tasks
Create Products.
*https://www.manager-tools.com/2009/01/horstmans-law-project-management-part-1
Too Much Of...
Not Enough Of...
People are the Engine not the Fuel
Consume FuelMaintain Engines
Human Mechanics
How do People Do Work?
Habit
CUE
BEHAVIOR
REWARD
Willpower
CUE
BEHAVIOR
REWARD
Willpower is a Finite Resource
http://www.artofmanliness.com/2012/01/08/willpower-part-ii/
Willpower like a Muscle
http://realwired.com/realwired-newsletters/willpower-matter/
Willpower capacity can be managed
Habit : Willpower Conservation
http://richmilleronline.com/tag/21-day-habit/
The Brain is Wired For Habit
Habit = Learning
Habit conserves Willpower
Habit forms in the Basal Ganglia
Not All Habits Are Equal
Willpower: Override of Habit
Alarm Clock Traffic Bugs Meeting
0
2
4
6
8
10
Kindness
Dilligence
Temperence
As a Human...
I Want: A Software Development Process
that is a collection of Good Habits.
So That: I have Maximum Success with
Minimum Effort
http://www.forbes.com/sites/joshsteimle/2014/02/04/small-business-practices-
that-make-a-big-difference/
“Keystone habits influence how we work,
eat, play, live, spend, and communicate”,
and they “start a process that, over time,
transforms everything.”
Keystone Habits
How Alcoa Got It's Groove Back
“just another wheezing
industrial giant with an
unremarkable financial record
and a workforce that was
biding its time”
1986
http://www.businessweek.com/2001/01_06/b3718006.htm
How Alcoa Got It's Groove Back
“I intend to make
Alcoa the safest
company in
America. I intend
to go for zero
injuries.”
Paul O'Niell – Oct 1987
How Alcoa Got It's Groove Back
in 1999 when Alcoa was the top
stock among the 30 Dow Jones
industrials
Market Cap Increased 126%
http://www.businessweek.com/2001/01_06/b3718006.htm
Safety Changed the Equation
Worker Injury, Death
=
Cost of Doing Business
No Longer Suppressing Human
Nature
Self Preservation over Meeting Targets
Protecting Life over Cost Savings
New Energy Invested In New
Opportunities
http://www.slideshare.net/JoshuaKerievsky/tech-safety-an-unexpected-pathway-to-excellence
People are the Engine not the Fuel
Consume FuelMaintain Engines
What About Software?
Stable Teams
WillpowerHabit
Regular Delivery Working Software
Willpower
Habit
Prioritized Backlog
Willpower
Habit
Find a Coach
@lk_moore
Laura.Moore@Daugherty.com
www.linkedin.com/in/laurakmoore

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As a human i want