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Simple ideas
Delivered.
August 2020
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Communifix! - the ideas lab
Communifix! is an Ideas Lab & a creative hotshop. We're a one-stop solution for Marketing Communication, Brand Strategy,
Creative (ATL&BTL) and Digital Solutions. With an in-house team of experienced Creative, PR, Advertising, Product,
Marketing & Digital Marketing Professionals we develop creative and communication solutions that deliver results for our
clients in the market place.
S
SWe create
!
Brand
Consulting
Brand & Marketing Strategy
Creative &
Design
ATL, BTL & Digital
Digital
Marketing
Social, SEO, LeadGen, PR
Communifix! - the ideas lab
Content
Engine
Videos, VR Films, Infographics
!
Analysis
Logic
Linear
Facts
Verbal
Intuition
Creative
Feelings
Arts
Non Verbal
The Brand
Planning Team
The Creative
Team
Our edge: balance creativity & strategy
=
!
The ideas lab – branding approach
• To keep the creative idea as the fulcrum.
• To xplore and engage with customers like
friends. This helps us uncover deeper
insights.
• To approach every communication
challenge with an integrated marketing
approach. Activate the relevant levers.
• Extended client marketing
communications team
Digital Marketing
Public Relations
Advertising
Events &
Activation
Content
Retail Experience
!The ideas lab – our clients
#FMCG # Fashion Apparel # Technology #Mobile & Internet Services # Food & Beverage #Education # E-Commerce #Travel
!
Global brands that trust us
The Clorox Company (NYSE: CLX) is a leading multinational manufacturer and marketer of consumer and professional products with about
8,100 employees worldwide and fiscal year 2017 sales of $6.0 billion. Clorox markets some of the most trusted and recognized consumer
brand names, including its namesake bleach and cleaning products; Pine-Sol® cleaners; Liquid Plumr® clog removers; Poett® home care
products; Fresh Step® cat litter; Glad® bags, wraps and containers; Kingsford® charcoal; Hidden Valley® dressings and sauces; Brita®
water-filtration products; Burt’s Bees® natural personal care products; and RenewLife® digestive health products.
Barco NV is a technology company that develops visualization and collaboration solutions to help professionals work together, share
information, and project images in cinemas and elsewhere. Its focus is on three core markets: Enterprise, Healthcare and Entertainment.
In 2017, the company realized sales of 1.085 billion euro. It employs 3,600 employees located in 90 countries. The company has 400 granted
patents. Barco is headquartered in Belgium and has a market cap of around Euros 1.2 billion.
Esri is an international supplier of GIS software and geo data based management applications. The company is headquartered in Redlands,
California. Founded as Environmental Systems Research Institute in 1969, today Esri Products like ArcGIS Desktop have 40.7% of the global
market share. In 2014, Esri had approximately a 43 percent share of the GIS software market worldwide, more than any other vendor. The
firm has 3,200 employees in the U.S., and is privately held by its founders. In 2006, revenues were about $660 million. In a 2016 Investor's
Business Daily article, Esri's annual revenues were indicated to be $1.1 Billion, from 300,000 customers ($4000/customer/year).
The Department for International Trade (DIT) helps secure UK and global prosperity by promoting and financing international trade and
investment, and championing free trade. The department helps businesses export and grow into global markets. We also help overseas
companies locate and grow in the UK. Our services are provided in over 100 markets throughout the world. We are passionate about what we
do. That’s why we constantly review our services in light of customer feedback and the impact they offer, which means they’ll vary from time to
time.
!
Global brands that trust us
TUI Group is a Anglo-German travel and tourism company headquartered in Hannover, Germany with a Revenue of €18,535 million. It is the
largest leisure, travel and tourism company in the world, and owns travel agencies, hotels, airlines, cruise ships and retail stores. The group
owns six European airlines - the largest holiday fleet in Europe - and nine tour operators based in Europe.
Avery Dennison Corporation is a global manufacturer and distributor of pressure-sensitive adhesive materials, apparel branding labels and
tags, RFID inlays, and specialty medical products. The company is headquartered in Glendale, California. It is ranked 435 on the 2015
Fortune 500 list with a total sales of $6 billion. The company operates in more than 50 countries and 25,000 employees worldwide.
The Andhra Pradesh Information Technology Electronics & Communication Department plays a crucial role in policy formulation in IT sector,
conceptualizing and initiating various e-governance initiatives, stipulating standards for compliance, Promoting investments in IT sector,
facilitating growth of IT Enabled Services through proactive measures and providing a strong communication backbone in the State. The
departments vision is to make Andhra Pradesh a leader in the IT/ ITES sectors.
The Jubilant Bhartia Group, with global workforce of around 36,000 employees, has a strong presence in diverse sectors like
Pharmaceuticals, Life Science Ingredients and Drug Discovery Services, Performance Polymers, Food Service (QSR), Food, Auto, Consulting
in Aerospace and Oilfield Services. Jubilant Bhartia Group has three flagships Companies- Jubilant Life Sciences Limited, Jubilant FoodWorks
Limited and Jubilant Industries Limited, listed on Indian Stock Exchanges.
!
The ideas lab – core team
SHARIQUE
CO-FOUNDER, IDEAS PARTNER – CREATIVE
(22 YEARS, ARTIST, PAINTER, HISTORY ENTHUSIAST)
WINNER AT CANNES (2008)
AGENCY: Clarion, Mudra, Rediffusion, Publics, LOWE
BRANDS: DABUR, Nestle, VOLVO, Hindustan Motors, AIRTEL, HP,
ABN AMRO, SAMSUNG
KRISHANU
CO-FOUNDER - IDEAS PARTNER – BRAND PLANNER
(20 YEARS, BRANDING, PRODUCT, PR, ADVERTISING)
WINNER AT SINGTEL START-UP WEEKEND (2012)
AGENCY: Perfect Relations, Mudra, Capital, Saatchi & Saatchi
BRANDS MANAGED: DABUR Hajmola Tabs & Candy, HBO,
ESCOTEL, LG CDMA, Mother Dairy
MARKETING: EASY BILL (Hero Group), AIRCEL (MAXIS)
THE IDEAS LAB WORKS WITH 12 SPECIALISTS
CORE: ART, DESIGN, COPY, CONTENT, DIGITAL MARKETING
EXTENDED: ENGAGEMENT & ACTIVATION, EVENTS, PR, RETAIL, ANIMATION & VIDEOS
!
Strategy Lead KRISHANU
CO-FOUNDER - IDEAS PARTNER – BRAND PLANNER
(20 YEARS, BRANDING, PRODUCT, PR, ADVERTISING)
WINNER AT SINGTEL START-UP WEEKEND (2012)
INDIVIDUAL WORK EXPERIENCE:
PR AGENCY: Perfect Relations
BRANDS MANAGED: Schindler, Swiss Embassy, TRAI, CMC, RICOH
AD AGENCIES: DDB - Mudra, Publics - Capital, Saatchi & Saatchi
BRANDS MANAGED: Dabur, HBO, Escotel, LG, Mother Dairy, BPCL
MARKETING & BRANDING: EASYBILL (Hero Group), AIRCEL (Maxis Group)
LOVES:
Driving, Traveling, Foodie, Photography, Music, Architecture & Miniatures
EDUCATION:
International Business (MBA), Indian Institute of Foreign Trade, New Delhi, India.
Masters in Digital Marketing & Communications, MICA, Ahmedabad, India.
Harvard Business School – ‘Next Generation Manager’ – Certificate Program
Bachelor of Commerce
Languages: English, Hindi & Bengali
!
Creative Lead SHARIQUE
CO-FOUNDER - IDEAS PARTNER – CREATIVE HEAD
(22 YEARS, ADVERTISING, ART & STORYTELLER)
WINNER AT CANNES (2008)
INDIVIDUAL WORK EXPERIENCE:
AD AGENCIES: Clarion Bates, DDB - Mudra, Rediffusion, Publics, LOWE
BRANDS MANAGED: Nestle, Dabur, VOLVO, Hindustan Motors, Mitsubishi, Airtel,
Hewlett Packard, ABN AMRO Bank, SAMSUNG
LOVES:
History & Historical Reading, Philatelist, Traveling, Gamer, Foodie, Air Force Fighter
Planes
EDUCATION:
College of Arts, New Delhi.
Bachelor of Science
Languages: English, Hindi & Arabic
!
Content Lead MISHA
IDEAS PARTNER – INTERNAL COMMUNICATIONS - CONSULTANT
(18 YEARS, ECONOMIC DEVELOPMENT & MARCOM)
STARED THE MAR-COM DIVISION FOR SCOTLAND DEVELOPMENT
INTERNATIONAL (SDI) IN ASIA PACIFIC REGION
INDIVIDUAL WORK EXPERIENCE:
BRANDS & CORPORATES:
DABUR India, NIIT Technologies, British High Commission (BHC), Scottish
Development International (SDI), Trade & Investment, British Columbia
LOVES:
Music, Singing, Painting, Traveling,
EDUCATION:
IMT, Ghaziabad
Bachelor of Commerce
Languages: English, Hindi & Punjabi
!
Case Study #1 Consumer Products/FMCG
!
What comes next is India.
Marketing Partners for Clorox in India & Sri Lanka
!Our Mandate & Responsibilities for
Clorox India & Sri Lanka
• Brand strategy & positioning for market/country
• Market Research & Testing
• Creative strategy & communication development
• Clorox India Website & SEO
• Digital Marketing
– Creative strategy & execution for Social & Google
AdWords
– Digital Media Planning & Buying
• Print Production, PoSM & Merchandise
!
Focusing on Select
Consumer Segments
Pockets or Market Segments
of Super Growth
Omnichannel Strategy
to drive seamless experience
Strategic growth pillars for Clorox
!
Segment & Target : Elite, Affluent & Top Aspirer Household Segment
Only
Maximize: Targeting to these 3 segments across defined launch
markets – Cities/Towns & States in India
Optimize best Digital Media Mix for the defined ‘Segment’ & ‘Markets’
ü Mobile First Screen Households
ü Digital platforms to max. reach among defined target segment
ü Balance : ‘Impact’ & ‘Reach’
ü Link plan to ‘Internet/digital behavior, usage habit & attitude’,
‘Topicality’, ‘Context’ & ‘Relevance’ from a
‘Segment – Targeting Perspective’.
Omni-Channel Marketing Strategy
!
Driving Familiarity
Clorox India: Social India Assets
Display &
Video Ads
Digital PR &
3rd Party Sites
Search
Dominate Instagram Facebook YouTube LinkedIn Custom
Audience
Build Audience
on Views
+
Viewers to
Re-Market
+
Site Visitor with
some offer to
Convert
Partner with
Celeb Home
Show
(Vogue & Fox)
+
Store Ext. Ads
+
Book your Trial
+
Coupons
1. Native Ads Push
2. Digital PR
3. Try at home
4. Virtual Assistant
to guide the right
one for you
5. WtsAapp
Business to
support you
6. Content with -
Vogue, Fox, Etc.
7. Endorsements
from Influencers.
Create Awareness to drive ‘First Trial’
Brand Ethos
& Purpose
+
Book a Demo
+
Consumer
Stories &
Feedback
Tease – Amplify - Echo
Target:
Foreign Travel/
Hollywood/ Channels/
Netflix/ Streaming
Channels/ Ted /
Startup/ Inspiration
Target
Business
Owners &
High income
Groups
+
Clorox
Certified
Workplace
Clorox India Microsite & E Commerce
High Profile
Audience buy
on Paper
Conversion &
Exposed
Audience
+
Users for
Penetration
Celebrate
Beautiful Places
(Hotels, Homes,
Locations,
Restaurants term
them as Clorox
Certified)
Digital Marketing Strategy
!
Some Released Communication
Clorox is currently in the early India entry phases and most of the strategic & communication work developed by us
is confidential. Here is a quick glimpse of what has been released and can be shared at this stage.
!
Clorox Manual Toilet Bowl Cleaner
Campaign Objectives:
• Create awareness around POD - “No brushing required. Just flush”
• Induce first-trial
• Drive traffic to Clorox India website
!
FB - Carousal Ad
Clorox Manual Toilet Bowl Cleaner
!Clorox Disinfecting Wipes
Campaign Objectives:
• Create awareness around POD - “Cleans what you see & also what you can’t”
• Educate target audience about benefits & use case scenarios
• Induce first-trial
• Drive traffic to Clorox India website
!FB - Carousal Ad : Use Case Scenarios
!
Clorox India
Announcement
MTBC Campaign
CDW Campaign
!
CDW Campaign
!
August ‘18
Clorox India Product Launch
• India Website
• Trade & distribution launch
• Product 1: Toilet Bowl Cleaner
• Clorox on Big Basket
Marketing & Sales
Initiatives
Performance Campaign & Sales Drive
• Product 2: Disinfecting Wipes
• Product 3: PineSol
• Festive Campaign
• Sri Lanka Launch
Performance Campaign & Sales Drive
• Big Basket Campaign
• Clorox on Amazon
• Clorox Brand Campaign
December ‘18 June ‘19
Results: Clorox performance campaign
!
Case Study #2 EduTech
!The product
!
Key differentiators
• Experiential Tool - ‘Learning by Doing’ –
mobile based simulation, experiments,
games & more
• Encourages ‘Self-Learning at own pace’
• Adaptive Testing – Performance based
progressive pre & post-tests
• Reinforces Understanding of Concepts,
hence better retention & improved exam
performance
The product
key marketing objectives
• max. reach (awareness) and amplify limited
marketing efforts in the most cost effective
way
• generate max. ‘qualified leads’ by targeting &
optimizing the ‘LeadGen Module’ among the
relevant target audience
• improve overall profitability and lowering the
cost per ‘Qualified Lead’ & ‘Subscription’
!
Awareness Paid Users
• Impressions
• Engagement
• Clicks
• Online Payment
• PayTM
• Credit /Debit Card
• Free Registration
• 7 Days Free Trial
• Discover Content
• Pricing Packages
• Discounts
SubscriptionTrial/ Evaluation Renewal
Content Engine Lead Generation Lead Nurture Closure Loyalty
• Lead Capture Engine
• Re-Marketing Tools
• CleverTap Analytics
• Social Engine
• Video Brand Content
• Groups & Blogs
• AdWords: ASO/SEO
• Reputation Management
• Outbound Calling (Demo Video)
• Fleet-on-Street (Demo)
• In-App Notifications
• CleverTap Re-Marketing
• Emailer Campaign
• Mobile Campaign
• In-App Campaign
• Emailer Campaigns
• CleverTap Re-Market
• POS Collection
• MGM
• Loyalty Points
• Bonus Renewal
The LeadGen Funnel : MarkSharks
• In-App Campaign
• CleverTap Re-Market
• Emailer
• Mobile Campaign
!Segment Profiling
Mrs. Archana Mehta Barrier:
(What is stopping them from using MS now)
Challenges:
(What could trigger a change to overcome that
specific barrier)
For Students For Parents
Key Influencers:
1. Class topper/ Peer group
2. Teachers
3. Seniors/ Siblings
4. Role models/ Achievers
5. Student councilor
!
ASO/SEO
• Keyword Management/Optimization
• Clever Tap integration with App Store – Define &
Manage Events
• Campaign Measurement Tools
• PPC campaign
• Session Visits
• Trends & Insights
• Time Spent/Session
• Bounce Rates
• Click for video/ siders
• Reviews & ratings
• Downloads
!Social Engagement Campaigns
!Social Engagement Campaigns
!Social Engagement Campaigns
!Social Engagement Video Campaigns
!In App Notifications – CleverTap Analytics
!
Social Campaign – Results
Student 1
Student 2
Student 3
Parent 1
Parent 2
Parent3
Video
Student 1 Student 2 Student 3 Parent 1 Parent 2 Parent 3
Class 8 Class 9
A - Facebook
!
AdWords Campaign – Results
Student 1
Student 2
Student 3
Parent 1
Parent 2
Parent3
Video
Student 1 Student 2 Student 3 Parent 1 Parent 2 Parent 3
Class 8 Class 9
CBSE 8th Science &
Maths
How do you plan to Get
Ahead?
When You are behind in
the Syllabus
CBSE 8th Science &
Maths
Will you be Ready for
your Exams?
Change the way you
Learn!
CBSE 8th Science &
Maths
Not able to keep pace
with class?
Try Self Learning at your
Own Pace!
CBSE 8th Science &
Maths
Your Child Scored
poorly?.
because you were not
concentrating
CBSE 8th Science &
Maths
Not Happy with your
Child's Grade?
Change the Way your
Child Learns!
CBSE 8th Science &
Maths
you aced the client
meeting.
How your child can
Ace the Exams?
B – Google Text
!
Display Campaign – Results
Student 1
Student 2
Student 3
Parent 1
Parent 2
Parent3
Video
Student 1 Student 2 Student 3 Parent 1 Parent 2 Parent 3
Class 8 Class 9
B – Google Display
!
Some of our Other Work across Categories
!
FMCG
!
Mayos Noodles – Nepal
!
Mayos Noodles – Nepal
!
Mayos Noodles – Nepal
!
Mayos Noodles - Nepal
Mayos Noodles TVC
https://youtu.be/bgxGDPwFkkM?list=PLTi7OvcXMl_9F2WKYs5en9M8y
KKxC-fyD
!
Mayos Noodles – Nepal
!
!
Eat-O Noodles - Brand Laddering
UNLIMITED
FUN
It’s a fun experience
that gets triggered
when having the
noodles
A complete tasty meal for your
kids
An irresistible taste with the goodness of
vegetables prepared with the latest hot air
cooking process.
Value Proposition
For young kids, where snacking is a part of the growing-up process and
mother are always looking at new ways of serving quick meal to keep the
kids happy & content, EAT-O FUN TREAT, is the perfect fun experience
that gets triggered when having the irresistibly tasty noodle.
!
Eat-O Noodles, India
Eat-O Noodles TVC
!
!
!
Eat-O Noodles - India
!
!
Eat-O Noodles - India
!GAIA
!GAIA
!
Travel & Tourism
!
!
!
!
!
!
!
!
!
!
!
Cafes & Experiences
!
Brand: Bikers Café
Insight: ‘While everyone does not indulge in biking, most of us get a high with the thought of
experiencing the bikers lifestyle – Road, Rugged, Women, Music and Dope! Bringing this
alive was the challenge at Bikers Café.
Result: ‘A complete brand re-fresh including a roaring success of Biker Café at Kolkata.
Logo & Brand Refresh
!
!
!
Beverages
!
!
!
!
!
!
!
Brand: ‘Kailash Amrit Water’
Insight: ‘Mystic and spiritual, the source of the sacred water is truly from the source –
12000 feet at Mount Kailash, village Ali, Tibet. Ironic, the biggest challenge was to
convince consumers exactly that.
Result: China successfully launched. India Launch, June 2017
!
!
!
!
Government & Enterprise (B2B)
!
!
!
!
!
Fashion & Lifestyle
!
Brand: ‘Tweens Montecarlo ‘TMC’
Insight: ‘Over 45% kids in metro cities are obese*. They prefer staying indoors to
play with PSP’s, Tablets & TV. Can a clothing brand inspire them to ‘COME
OUTDOORS’ ?
Result: ‘Yes, it did inspire kids. TMC stocks were sold out before season end in
Winter 2012 & Summer 2013.
Launch: Winter 2012 Summer 2013 Winter 2013 Summer 2014
360 degree campaign
Summer TVCLaunch - Winter TVC
http://www.afaqs.com/news/company_briefs/index.html?id
=55450_Monte-Carlo-launches-apparel-for-tweens-and-
urges-them-to-come-out-doors
http://www.afaqs.com/advertising/creative_showcase/inside.
html?id=42335&media=TV&type=Indian
!
Brand: Montecarlo Thermal Wear
Insight: ‘One of the biggest challenges was to break away from category cliché’s. A remarkably
simple idea that captures love, sensuality and intimacy. Leaves you smiling.
Result: ‘The TVC scored very high in recall and comprehension. The brand sold out stocks for
the winter season.
Thermal Press AdMonteCarlo Thermal TVC
360 degree campaign
http://www.youtube.com/watch?v=sSoy61sl2Ys
!
E Commerce
!
!
!
!
Client: Quick2Kart.com
#PehlaHaftaSabseSasta
!
AUGUST&:&2015
Time Platform Description Budget Description Budget Description Budget Description Budget Description Budget Description Budget Description Budget
9:30&am FB&+&G&+&P&+&T
2:30&pm &T
8:00&pm FB&+&G&+&P&+&T
Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0
9:30&am FB&+&G&+&P&+&T
2 3 4
Independence offer- PRINT
AD
5 6 Question Answer contest 7
Share your independence
moment
8 Weekend Post
2:30&pm &T
Independence Offer
Share your independence
moment
Combo offers
Share your independence
moment
8:00&pm FB&+&G&+&P&+&T
Independence Offer Independence offer Independence offer Food Tip
FB&+&G&+&P&+&T
FB
Page Like Page Like Page Like Page Like Page Like
T
Twitter Followers Twitter Followers Twitter Followers Twitter Followers Twitter Followers
Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0
9:30&am FB&+&G&+&P&+&T
9 Sunday Post 10 Post your national recipe Rs. 300 11
Focus on getting maximum
entries for recipe contest
Rs. 200 12 Question Answer contest 13 Independence offer Rs. 300 14
Independence offer- PRINT
AD
15 Independence Offer
2:30&pm &T
Product offer(Petcare)
Focus on getting maximum
entries
Discounted Offers International Youth Day Rs. 500 Combo offers Content around Being Indian Rs. 500 Content - Being Indian Rs. 500
8:00&pm FB&+&G&+&P&+&T
Independence offer Category posting-Beverages Category posting-Brands Post your national recipe
Share your independence
moment
Share your independence
moment
Rs. 300 Independence offer
FB&+&G&+&P&+&T
International Youth Day Independence Day
FB
Page Like Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500
T
Twitter Followers Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300
Rs. 0 Rs. 1,100 Rs. 1,000 Rs. 1,300 Rs. 1,100 Rs. 1,600 Rs. 1,300
9:30&am FB&+&G&+&P&+&T
16 Contest finishes 17 Independence offer Rs. 300 18 Independence offer Rs. 300 19 Independence offer Rs. 300 20 Independence offer Rs. 300 21 Independence offer Rs. 300 22 Independence offer Rs. 300
2:30&pm &T
Contest - Being Indian #iwantindependencefrom Rs. 500 Combo offers Discounted Offers Rs. 300
Contest around
#iwantindepencefrom
continues
Rs. 500
Contest around
#iwantindepencefrom
continues
Rs. 500
Contest around
#iwantindepencefrom
continues
Rs. 500
8:00&pm FB&+&G&+&P&+&T
Sunday Funday
Winners announcement for
recipe contest
Contest around
#iwantindepencefrom begins
Rs. 300
Contest around
#iwantindepencefrom begins
Rs. 300 Combo offers Discounted offers Category posting-Grocery
FB&+&G&+&P&+&T
Parsi New Year World Photography Day Sadbhavna Divas
FB
Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500
T
Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300
Rs. 800 Rs. 1,600 Rs. 1,400 Rs. 1,700 Rs. 1,600 Rs. 1,600 Rs. 1,600
9:30&am FB&+&G&+&P&+&T
23 Independence offer Rs. 300 24
Content around Raksha
Bandhan
Rs. 300 25 Independence offer Rs. 300 26 Independence offer Rs. 300 27 Independence offer 28
Content around Raksha
Bandhan
Rs. 300 29 Raksha Bandhan wishes
2:30&pm &T
Contest around
#iwantindepencefrom
continues finishes
Rs. 500
Contest winners
forv#iwantindepencefrom
Contest around raksha
bandhan
Rs. 300
Tweeting around no. of
entries
Raksha bandhan contest Rs. 300 Raksha bandhan contest Rs. 300
Raksha bandhan contest
finishes
Rs. 300
8:00&pm FB&+&G&+&P&+&T
Category posting-Patanjali
Combo offer around Brother
sister goodies
Rs. 300
Content around Raksha
Bandhan
Combo offer around Brother
sister goodies
Raksha bandhan contest
Combo offer around Brother
sister goodies
Combo offer around Brother
sister goodies
SUNDAY
Month&Total 29,600&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&
1
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
Monthly Social Calendar
!
MonteCarlo Color
Denim
BMB
Promo
Thermal
Wear
Dealer
Event
GAIA Brand
Campaign
Kukivon Martial Arts School TAVA Indian Fine Dine, Chicago Dabur Vatika Sun Protect Shampoo
!
Kailash Amrit
Water and Gift
Box
GAIA
Product
Range
Monte Carlo Fine
Shirts
Monte
Carlo T
Shirts
Monte Carlo – Gold Leaf Collection
Monte Carlo Winter Monte Carlo Thermal Wear Monte Carlo Capri
!
Communifix Communication Pvt. Ltd.
the ideas lab
Brand Strategy I Creative I Digital Marketing I Content I Films & Videos
Krishanu Datta
Ideas Partner & CEO
+91 9811634746
krishanu@communifix.in
Krishanu.communifix@gmail.com
Sharique Khan
Ideas Partner & Chief Creative Officer
+919871748589
sharique.communifix@gmail.com

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Communifix! - Integrated Marketing Firm: Strategy.Creative.Digital.Content: Credentials 2020

  • 2. ! Communifix! - the ideas lab Communifix! is an Ideas Lab & a creative hotshop. We're a one-stop solution for Marketing Communication, Brand Strategy, Creative (ATL&BTL) and Digital Solutions. With an in-house team of experienced Creative, PR, Advertising, Product, Marketing & Digital Marketing Professionals we develop creative and communication solutions that deliver results for our clients in the market place. S SWe create
  • 3. ! Brand Consulting Brand & Marketing Strategy Creative & Design ATL, BTL & Digital Digital Marketing Social, SEO, LeadGen, PR Communifix! - the ideas lab Content Engine Videos, VR Films, Infographics
  • 4. ! Analysis Logic Linear Facts Verbal Intuition Creative Feelings Arts Non Verbal The Brand Planning Team The Creative Team Our edge: balance creativity & strategy =
  • 5. ! The ideas lab – branding approach • To keep the creative idea as the fulcrum. • To xplore and engage with customers like friends. This helps us uncover deeper insights. • To approach every communication challenge with an integrated marketing approach. Activate the relevant levers. • Extended client marketing communications team Digital Marketing Public Relations Advertising Events & Activation Content Retail Experience
  • 6. !The ideas lab – our clients #FMCG # Fashion Apparel # Technology #Mobile & Internet Services # Food & Beverage #Education # E-Commerce #Travel
  • 7. ! Global brands that trust us The Clorox Company (NYSE: CLX) is a leading multinational manufacturer and marketer of consumer and professional products with about 8,100 employees worldwide and fiscal year 2017 sales of $6.0 billion. Clorox markets some of the most trusted and recognized consumer brand names, including its namesake bleach and cleaning products; Pine-Sol® cleaners; Liquid Plumr® clog removers; Poett® home care products; Fresh Step® cat litter; Glad® bags, wraps and containers; Kingsford® charcoal; Hidden Valley® dressings and sauces; Brita® water-filtration products; Burt’s Bees® natural personal care products; and RenewLife® digestive health products. Barco NV is a technology company that develops visualization and collaboration solutions to help professionals work together, share information, and project images in cinemas and elsewhere. Its focus is on three core markets: Enterprise, Healthcare and Entertainment. In 2017, the company realized sales of 1.085 billion euro. It employs 3,600 employees located in 90 countries. The company has 400 granted patents. Barco is headquartered in Belgium and has a market cap of around Euros 1.2 billion. Esri is an international supplier of GIS software and geo data based management applications. The company is headquartered in Redlands, California. Founded as Environmental Systems Research Institute in 1969, today Esri Products like ArcGIS Desktop have 40.7% of the global market share. In 2014, Esri had approximately a 43 percent share of the GIS software market worldwide, more than any other vendor. The firm has 3,200 employees in the U.S., and is privately held by its founders. In 2006, revenues were about $660 million. In a 2016 Investor's Business Daily article, Esri's annual revenues were indicated to be $1.1 Billion, from 300,000 customers ($4000/customer/year). The Department for International Trade (DIT) helps secure UK and global prosperity by promoting and financing international trade and investment, and championing free trade. The department helps businesses export and grow into global markets. We also help overseas companies locate and grow in the UK. Our services are provided in over 100 markets throughout the world. We are passionate about what we do. That’s why we constantly review our services in light of customer feedback and the impact they offer, which means they’ll vary from time to time.
  • 8. ! Global brands that trust us TUI Group is a Anglo-German travel and tourism company headquartered in Hannover, Germany with a Revenue of €18,535 million. It is the largest leisure, travel and tourism company in the world, and owns travel agencies, hotels, airlines, cruise ships and retail stores. The group owns six European airlines - the largest holiday fleet in Europe - and nine tour operators based in Europe. Avery Dennison Corporation is a global manufacturer and distributor of pressure-sensitive adhesive materials, apparel branding labels and tags, RFID inlays, and specialty medical products. The company is headquartered in Glendale, California. It is ranked 435 on the 2015 Fortune 500 list with a total sales of $6 billion. The company operates in more than 50 countries and 25,000 employees worldwide. The Andhra Pradesh Information Technology Electronics & Communication Department plays a crucial role in policy formulation in IT sector, conceptualizing and initiating various e-governance initiatives, stipulating standards for compliance, Promoting investments in IT sector, facilitating growth of IT Enabled Services through proactive measures and providing a strong communication backbone in the State. The departments vision is to make Andhra Pradesh a leader in the IT/ ITES sectors. The Jubilant Bhartia Group, with global workforce of around 36,000 employees, has a strong presence in diverse sectors like Pharmaceuticals, Life Science Ingredients and Drug Discovery Services, Performance Polymers, Food Service (QSR), Food, Auto, Consulting in Aerospace and Oilfield Services. Jubilant Bhartia Group has three flagships Companies- Jubilant Life Sciences Limited, Jubilant FoodWorks Limited and Jubilant Industries Limited, listed on Indian Stock Exchanges.
  • 9. ! The ideas lab – core team SHARIQUE CO-FOUNDER, IDEAS PARTNER – CREATIVE (22 YEARS, ARTIST, PAINTER, HISTORY ENTHUSIAST) WINNER AT CANNES (2008) AGENCY: Clarion, Mudra, Rediffusion, Publics, LOWE BRANDS: DABUR, Nestle, VOLVO, Hindustan Motors, AIRTEL, HP, ABN AMRO, SAMSUNG KRISHANU CO-FOUNDER - IDEAS PARTNER – BRAND PLANNER (20 YEARS, BRANDING, PRODUCT, PR, ADVERTISING) WINNER AT SINGTEL START-UP WEEKEND (2012) AGENCY: Perfect Relations, Mudra, Capital, Saatchi & Saatchi BRANDS MANAGED: DABUR Hajmola Tabs & Candy, HBO, ESCOTEL, LG CDMA, Mother Dairy MARKETING: EASY BILL (Hero Group), AIRCEL (MAXIS) THE IDEAS LAB WORKS WITH 12 SPECIALISTS CORE: ART, DESIGN, COPY, CONTENT, DIGITAL MARKETING EXTENDED: ENGAGEMENT & ACTIVATION, EVENTS, PR, RETAIL, ANIMATION & VIDEOS
  • 10. ! Strategy Lead KRISHANU CO-FOUNDER - IDEAS PARTNER – BRAND PLANNER (20 YEARS, BRANDING, PRODUCT, PR, ADVERTISING) WINNER AT SINGTEL START-UP WEEKEND (2012) INDIVIDUAL WORK EXPERIENCE: PR AGENCY: Perfect Relations BRANDS MANAGED: Schindler, Swiss Embassy, TRAI, CMC, RICOH AD AGENCIES: DDB - Mudra, Publics - Capital, Saatchi & Saatchi BRANDS MANAGED: Dabur, HBO, Escotel, LG, Mother Dairy, BPCL MARKETING & BRANDING: EASYBILL (Hero Group), AIRCEL (Maxis Group) LOVES: Driving, Traveling, Foodie, Photography, Music, Architecture & Miniatures EDUCATION: International Business (MBA), Indian Institute of Foreign Trade, New Delhi, India. Masters in Digital Marketing & Communications, MICA, Ahmedabad, India. Harvard Business School – ‘Next Generation Manager’ – Certificate Program Bachelor of Commerce Languages: English, Hindi & Bengali
  • 11. ! Creative Lead SHARIQUE CO-FOUNDER - IDEAS PARTNER – CREATIVE HEAD (22 YEARS, ADVERTISING, ART & STORYTELLER) WINNER AT CANNES (2008) INDIVIDUAL WORK EXPERIENCE: AD AGENCIES: Clarion Bates, DDB - Mudra, Rediffusion, Publics, LOWE BRANDS MANAGED: Nestle, Dabur, VOLVO, Hindustan Motors, Mitsubishi, Airtel, Hewlett Packard, ABN AMRO Bank, SAMSUNG LOVES: History & Historical Reading, Philatelist, Traveling, Gamer, Foodie, Air Force Fighter Planes EDUCATION: College of Arts, New Delhi. Bachelor of Science Languages: English, Hindi & Arabic
  • 12. ! Content Lead MISHA IDEAS PARTNER – INTERNAL COMMUNICATIONS - CONSULTANT (18 YEARS, ECONOMIC DEVELOPMENT & MARCOM) STARED THE MAR-COM DIVISION FOR SCOTLAND DEVELOPMENT INTERNATIONAL (SDI) IN ASIA PACIFIC REGION INDIVIDUAL WORK EXPERIENCE: BRANDS & CORPORATES: DABUR India, NIIT Technologies, British High Commission (BHC), Scottish Development International (SDI), Trade & Investment, British Columbia LOVES: Music, Singing, Painting, Traveling, EDUCATION: IMT, Ghaziabad Bachelor of Commerce Languages: English, Hindi & Punjabi
  • 13. ! Case Study #1 Consumer Products/FMCG
  • 14. ! What comes next is India. Marketing Partners for Clorox in India & Sri Lanka
  • 15. !Our Mandate & Responsibilities for Clorox India & Sri Lanka • Brand strategy & positioning for market/country • Market Research & Testing • Creative strategy & communication development • Clorox India Website & SEO • Digital Marketing – Creative strategy & execution for Social & Google AdWords – Digital Media Planning & Buying • Print Production, PoSM & Merchandise
  • 16. ! Focusing on Select Consumer Segments Pockets or Market Segments of Super Growth Omnichannel Strategy to drive seamless experience Strategic growth pillars for Clorox
  • 17. ! Segment & Target : Elite, Affluent & Top Aspirer Household Segment Only Maximize: Targeting to these 3 segments across defined launch markets – Cities/Towns & States in India Optimize best Digital Media Mix for the defined ‘Segment’ & ‘Markets’ ü Mobile First Screen Households ü Digital platforms to max. reach among defined target segment ü Balance : ‘Impact’ & ‘Reach’ ü Link plan to ‘Internet/digital behavior, usage habit & attitude’, ‘Topicality’, ‘Context’ & ‘Relevance’ from a ‘Segment – Targeting Perspective’. Omni-Channel Marketing Strategy
  • 18. ! Driving Familiarity Clorox India: Social India Assets Display & Video Ads Digital PR & 3rd Party Sites Search Dominate Instagram Facebook YouTube LinkedIn Custom Audience Build Audience on Views + Viewers to Re-Market + Site Visitor with some offer to Convert Partner with Celeb Home Show (Vogue & Fox) + Store Ext. Ads + Book your Trial + Coupons 1. Native Ads Push 2. Digital PR 3. Try at home 4. Virtual Assistant to guide the right one for you 5. WtsAapp Business to support you 6. Content with - Vogue, Fox, Etc. 7. Endorsements from Influencers. Create Awareness to drive ‘First Trial’ Brand Ethos & Purpose + Book a Demo + Consumer Stories & Feedback Tease – Amplify - Echo Target: Foreign Travel/ Hollywood/ Channels/ Netflix/ Streaming Channels/ Ted / Startup/ Inspiration Target Business Owners & High income Groups + Clorox Certified Workplace Clorox India Microsite & E Commerce High Profile Audience buy on Paper Conversion & Exposed Audience + Users for Penetration Celebrate Beautiful Places (Hotels, Homes, Locations, Restaurants term them as Clorox Certified) Digital Marketing Strategy
  • 19. ! Some Released Communication Clorox is currently in the early India entry phases and most of the strategic & communication work developed by us is confidential. Here is a quick glimpse of what has been released and can be shared at this stage.
  • 20. ! Clorox Manual Toilet Bowl Cleaner Campaign Objectives: • Create awareness around POD - “No brushing required. Just flush” • Induce first-trial • Drive traffic to Clorox India website
  • 21. ! FB - Carousal Ad Clorox Manual Toilet Bowl Cleaner
  • 22. !Clorox Disinfecting Wipes Campaign Objectives: • Create awareness around POD - “Cleans what you see & also what you can’t” • Educate target audience about benefits & use case scenarios • Induce first-trial • Drive traffic to Clorox India website
  • 23. !FB - Carousal Ad : Use Case Scenarios
  • 26. ! August ‘18 Clorox India Product Launch • India Website • Trade & distribution launch • Product 1: Toilet Bowl Cleaner • Clorox on Big Basket Marketing & Sales Initiatives Performance Campaign & Sales Drive • Product 2: Disinfecting Wipes • Product 3: PineSol • Festive Campaign • Sri Lanka Launch Performance Campaign & Sales Drive • Big Basket Campaign • Clorox on Amazon • Clorox Brand Campaign December ‘18 June ‘19 Results: Clorox performance campaign
  • 27. ! Case Study #2 EduTech
  • 29. ! Key differentiators • Experiential Tool - ‘Learning by Doing’ – mobile based simulation, experiments, games & more • Encourages ‘Self-Learning at own pace’ • Adaptive Testing – Performance based progressive pre & post-tests • Reinforces Understanding of Concepts, hence better retention & improved exam performance The product key marketing objectives • max. reach (awareness) and amplify limited marketing efforts in the most cost effective way • generate max. ‘qualified leads’ by targeting & optimizing the ‘LeadGen Module’ among the relevant target audience • improve overall profitability and lowering the cost per ‘Qualified Lead’ & ‘Subscription’
  • 30. ! Awareness Paid Users • Impressions • Engagement • Clicks • Online Payment • PayTM • Credit /Debit Card • Free Registration • 7 Days Free Trial • Discover Content • Pricing Packages • Discounts SubscriptionTrial/ Evaluation Renewal Content Engine Lead Generation Lead Nurture Closure Loyalty • Lead Capture Engine • Re-Marketing Tools • CleverTap Analytics • Social Engine • Video Brand Content • Groups & Blogs • AdWords: ASO/SEO • Reputation Management • Outbound Calling (Demo Video) • Fleet-on-Street (Demo) • In-App Notifications • CleverTap Re-Marketing • Emailer Campaign • Mobile Campaign • In-App Campaign • Emailer Campaigns • CleverTap Re-Market • POS Collection • MGM • Loyalty Points • Bonus Renewal The LeadGen Funnel : MarkSharks • In-App Campaign • CleverTap Re-Market • Emailer • Mobile Campaign
  • 31. !Segment Profiling Mrs. Archana Mehta Barrier: (What is stopping them from using MS now) Challenges: (What could trigger a change to overcome that specific barrier) For Students For Parents Key Influencers: 1. Class topper/ Peer group 2. Teachers 3. Seniors/ Siblings 4. Role models/ Achievers 5. Student councilor
  • 32. ! ASO/SEO • Keyword Management/Optimization • Clever Tap integration with App Store – Define & Manage Events • Campaign Measurement Tools • PPC campaign • Session Visits • Trends & Insights • Time Spent/Session • Bounce Rates • Click for video/ siders • Reviews & ratings • Downloads
  • 37. !In App Notifications – CleverTap Analytics
  • 38. ! Social Campaign – Results Student 1 Student 2 Student 3 Parent 1 Parent 2 Parent3 Video Student 1 Student 2 Student 3 Parent 1 Parent 2 Parent 3 Class 8 Class 9 A - Facebook
  • 39. ! AdWords Campaign – Results Student 1 Student 2 Student 3 Parent 1 Parent 2 Parent3 Video Student 1 Student 2 Student 3 Parent 1 Parent 2 Parent 3 Class 8 Class 9 CBSE 8th Science & Maths How do you plan to Get Ahead? When You are behind in the Syllabus CBSE 8th Science & Maths Will you be Ready for your Exams? Change the way you Learn! CBSE 8th Science & Maths Not able to keep pace with class? Try Self Learning at your Own Pace! CBSE 8th Science & Maths Your Child Scored poorly?. because you were not concentrating CBSE 8th Science & Maths Not Happy with your Child's Grade? Change the Way your Child Learns! CBSE 8th Science & Maths you aced the client meeting. How your child can Ace the Exams? B – Google Text
  • 40. ! Display Campaign – Results Student 1 Student 2 Student 3 Parent 1 Parent 2 Parent3 Video Student 1 Student 2 Student 3 Parent 1 Parent 2 Parent 3 Class 8 Class 9 B – Google Display
  • 41. ! Some of our Other Work across Categories
  • 46. ! Mayos Noodles - Nepal Mayos Noodles TVC https://youtu.be/bgxGDPwFkkM?list=PLTi7OvcXMl_9F2WKYs5en9M8y KKxC-fyD
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  • 49. ! Eat-O Noodles - Brand Laddering UNLIMITED FUN It’s a fun experience that gets triggered when having the noodles A complete tasty meal for your kids An irresistible taste with the goodness of vegetables prepared with the latest hot air cooking process. Value Proposition For young kids, where snacking is a part of the growing-up process and mother are always looking at new ways of serving quick meal to keep the kids happy & content, EAT-O FUN TREAT, is the perfect fun experience that gets triggered when having the irresistibly tasty noodle.
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  • 70. ! Brand: Bikers Café Insight: ‘While everyone does not indulge in biking, most of us get a high with the thought of experiencing the bikers lifestyle – Road, Rugged, Women, Music and Dope! Bringing this alive was the challenge at Bikers Café. Result: ‘A complete brand re-fresh including a roaring success of Biker Café at Kolkata. Logo & Brand Refresh
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  • 80. ! Brand: ‘Kailash Amrit Water’ Insight: ‘Mystic and spiritual, the source of the sacred water is truly from the source – 12000 feet at Mount Kailash, village Ali, Tibet. Ironic, the biggest challenge was to convince consumers exactly that. Result: China successfully launched. India Launch, June 2017
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  • 90. ! Brand: ‘Tweens Montecarlo ‘TMC’ Insight: ‘Over 45% kids in metro cities are obese*. They prefer staying indoors to play with PSP’s, Tablets & TV. Can a clothing brand inspire them to ‘COME OUTDOORS’ ? Result: ‘Yes, it did inspire kids. TMC stocks were sold out before season end in Winter 2012 & Summer 2013. Launch: Winter 2012 Summer 2013 Winter 2013 Summer 2014 360 degree campaign Summer TVCLaunch - Winter TVC http://www.afaqs.com/news/company_briefs/index.html?id =55450_Monte-Carlo-launches-apparel-for-tweens-and- urges-them-to-come-out-doors http://www.afaqs.com/advertising/creative_showcase/inside. html?id=42335&media=TV&type=Indian
  • 91. ! Brand: Montecarlo Thermal Wear Insight: ‘One of the biggest challenges was to break away from category cliché’s. A remarkably simple idea that captures love, sensuality and intimacy. Leaves you smiling. Result: ‘The TVC scored very high in recall and comprehension. The brand sold out stocks for the winter season. Thermal Press AdMonteCarlo Thermal TVC 360 degree campaign http://www.youtube.com/watch?v=sSoy61sl2Ys
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  • 97. ! AUGUST&:&2015 Time Platform Description Budget Description Budget Description Budget Description Budget Description Budget Description Budget Description Budget 9:30&am FB&+&G&+&P&+&T 2:30&pm &T 8:00&pm FB&+&G&+&P&+&T Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0 9:30&am FB&+&G&+&P&+&T 2 3 4 Independence offer- PRINT AD 5 6 Question Answer contest 7 Share your independence moment 8 Weekend Post 2:30&pm &T Independence Offer Share your independence moment Combo offers Share your independence moment 8:00&pm FB&+&G&+&P&+&T Independence Offer Independence offer Independence offer Food Tip FB&+&G&+&P&+&T FB Page Like Page Like Page Like Page Like Page Like T Twitter Followers Twitter Followers Twitter Followers Twitter Followers Twitter Followers Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0 Rs. 0 9:30&am FB&+&G&+&P&+&T 9 Sunday Post 10 Post your national recipe Rs. 300 11 Focus on getting maximum entries for recipe contest Rs. 200 12 Question Answer contest 13 Independence offer Rs. 300 14 Independence offer- PRINT AD 15 Independence Offer 2:30&pm &T Product offer(Petcare) Focus on getting maximum entries Discounted Offers International Youth Day Rs. 500 Combo offers Content around Being Indian Rs. 500 Content - Being Indian Rs. 500 8:00&pm FB&+&G&+&P&+&T Independence offer Category posting-Beverages Category posting-Brands Post your national recipe Share your independence moment Share your independence moment Rs. 300 Independence offer FB&+&G&+&P&+&T International Youth Day Independence Day FB Page Like Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 T Twitter Followers Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Rs. 0 Rs. 1,100 Rs. 1,000 Rs. 1,300 Rs. 1,100 Rs. 1,600 Rs. 1,300 9:30&am FB&+&G&+&P&+&T 16 Contest finishes 17 Independence offer Rs. 300 18 Independence offer Rs. 300 19 Independence offer Rs. 300 20 Independence offer Rs. 300 21 Independence offer Rs. 300 22 Independence offer Rs. 300 2:30&pm &T Contest - Being Indian #iwantindependencefrom Rs. 500 Combo offers Discounted Offers Rs. 300 Contest around #iwantindepencefrom continues Rs. 500 Contest around #iwantindepencefrom continues Rs. 500 Contest around #iwantindepencefrom continues Rs. 500 8:00&pm FB&+&G&+&P&+&T Sunday Funday Winners announcement for recipe contest Contest around #iwantindepencefrom begins Rs. 300 Contest around #iwantindepencefrom begins Rs. 300 Combo offers Discounted offers Category posting-Grocery FB&+&G&+&P&+&T Parsi New Year World Photography Day Sadbhavna Divas FB Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 Page Like Rs. 500 T Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Twitter Followers Rs. 300 Rs. 800 Rs. 1,600 Rs. 1,400 Rs. 1,700 Rs. 1,600 Rs. 1,600 Rs. 1,600 9:30&am FB&+&G&+&P&+&T 23 Independence offer Rs. 300 24 Content around Raksha Bandhan Rs. 300 25 Independence offer Rs. 300 26 Independence offer Rs. 300 27 Independence offer 28 Content around Raksha Bandhan Rs. 300 29 Raksha Bandhan wishes 2:30&pm &T Contest around #iwantindepencefrom continues finishes Rs. 500 Contest winners forv#iwantindepencefrom Contest around raksha bandhan Rs. 300 Tweeting around no. of entries Raksha bandhan contest Rs. 300 Raksha bandhan contest Rs. 300 Raksha bandhan contest finishes Rs. 300 8:00&pm FB&+&G&+&P&+&T Category posting-Patanjali Combo offer around Brother sister goodies Rs. 300 Content around Raksha Bandhan Combo offer around Brother sister goodies Raksha bandhan contest Combo offer around Brother sister goodies Combo offer around Brother sister goodies SUNDAY Month&Total 29,600&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&& 1 MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY Monthly Social Calendar
  • 98. ! MonteCarlo Color Denim BMB Promo Thermal Wear Dealer Event GAIA Brand Campaign Kukivon Martial Arts School TAVA Indian Fine Dine, Chicago Dabur Vatika Sun Protect Shampoo
  • 99. ! Kailash Amrit Water and Gift Box GAIA Product Range Monte Carlo Fine Shirts Monte Carlo T Shirts Monte Carlo – Gold Leaf Collection Monte Carlo Winter Monte Carlo Thermal Wear Monte Carlo Capri
  • 100. ! Communifix Communication Pvt. Ltd. the ideas lab Brand Strategy I Creative I Digital Marketing I Content I Films & Videos Krishanu Datta Ideas Partner & CEO +91 9811634746 krishanu@communifix.in Krishanu.communifix@gmail.com Sharique Khan Ideas Partner & Chief Creative Officer +919871748589 sharique.communifix@gmail.com