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UI and UX Trends in Mobile App Design

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First impressions make lot of difference. Apart from your app being useful, it should also be user-friendly. Here are a few UI/UX trends dominating the app market

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UI and UX Trends in Mobile App Design

  1. 1. UI and UX Trends in Mobile App Design
  2. 2. © Knct Lab | www.knctlab.com ---------------------------------------------------------------------------------------------------------------------- • A good user interface and experience serve some key purposes. Well thought-out UI and UX means greater engagements and conversions. Design should be unobtrusive, make the experience fast, easy, and responsive. Intuitiveness is a quality that sits right on top of good app design attributes.
  3. 3. © Knct Lab | www.knctlab.com ---------------------------------------------------------------------------------------------------------------------- Latest UI and UX trends in mobile app design? • The swipe is one of the most popular movements when it comes to app navigation, and it will continue to reign supreme in 2017. Card layout is most conducive to swiping. You can use card-based layouts everywhere today, in Pinterest, Twitter or Facebook too. • Split screens are ideal for multi-tasking, and mobile users are sure to appreciate this feature. The feature means that you can use two apps at the same time; you can look up something on the Internet and also tweet/post a status about it simultaneously, thereby boosting user experience.
  4. 4. © Knct Lab | www.knctlab.com ---------------------------------------------------------------------------------------------------------------------- • Material design is being increasingly adopted for apps, and the trend will continue into 2017. • Material design was first developed by Google, and uses animations that are responsive, transitions and layouts that are grid-based. So, the language of material design is used to create hierarchies by way of colour, lighting and typeface. • Using an apt font and size makes a very important statement in design. You can create a hierarchy between content/body copy and headlines. Also, typography should be scalable and fit into any device style.
  5. 5. © Knct Lab | www.knctlab.com ---------------------------------------------------------------------------------------------------------------------- • It is a natural human tendency to notice any movement, so your mobile app design should use animation, especially if yours is an e-commerce app. You can then let users move a certain product on the screen and examine it from every angle, thereby creating a physical store experience. • Micro-interactions will become more important in boosting UX. So, what are these micro-interactions, basically? They are micro or smallest details that tell you what the result of your action is, by way of a sound, for example when you send a mail, or ‘like’ something.
  6. 6. © Knct Lab | www.knctlab.com ---------------------------------------------------------------------------------------------------------------------- Knct Lab Overview • High performing digital marketing solutions provider • End-to-end services from data analysis, market research to campaign implementation • Google certified professionals • Experts across various functions: advertising, paid media, creative, analytics, web design & development, and marketing automation • Located in Bangalore • Visit us at www.knctlab.com
  7. 7. Ph: +91 80 88022000 info@knctlab.com www.knctlab.com Thank You

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