1. The Visitor’s Passport—Eat, Drink and Play like a Local!
San Diego’s first and only exclusive deals for convention
exhibitors & attendees.
For media inquiries, please
contact: 888.859.2350—Ext. 208

2. About TVP
The Visitor's Passport offers exclusive deals for convention-goers coming to San Diego. Get deals on
eats, drinks and activities at local hotspots! With The Visitor's Passport, YOU can experience San Diego
the right way with these exclusive deals.
• Have your option of a variety of restaurants and activities
• Get an insiders view of the local hotspots
• Enjoy deals exclusive to visitors
TVP for Businesses
San Diego is a one of the most popular convention destinations in the United States, and TVP is offered
for all major conventions that take place in our beautiful city. This is the perfect opportunity to reach
the vast convention clientele.
TVP reaches the convention goers by:
 Emailing the deals to all exhibitors and attendees
 Fliers distributed in the welcome packet given to all exhibitors and attendees
 Handing out fliers at the convention
 Posting the deals on
the SDEM website, the
convention website &
all social media sites

3. Distribution
E-BLASTS POSTED ONLINE
We work with each convention manager to The flier gets posted on all online formats
get the TVP deals out to all exhibitors & Including, SDEM webpage, TVP Facebook
attendees coming to San Diego. TVP is page, SDEM Facebook page, SDEM blog &
emailed either directly from convention various convention webpages.
manager or through our exhibitor database.
WELCOME PACKETS HAND DELIVERED
We work with each convention manager to Fliers are handed out during the convention
put the flier in the welcome packet given to at the convention center and surrounding
all exhibitors & attendees upon check-in at Gaslamp District. As well as delivered to
the convention hotels in the surrounding area.
About SDEM
San Diego Event Management is the premier event planning company located in San Diego, CA. SDEM is
introducing new strategies to the event management industry by providing unparalleled client support
and relationships with partners that combine smart decisions with integrity.
San Diego Event Management is a proud member of the San Diego Conventions &
Visitor’s Bureau.
SERVICES AVAILABLE
◦ Program Design ◦ Exhibitor Services ◦ Themed Events ◦ Corporate Events ◦ Destination Management ◦
Venue Selection ◦ Budgeting ◦ Event Coordination ◦ Harbor Cruises ◦ Golf Reservations ◦ Entertainment ◦
Off-Site Events ◦ VIP Reservations ◦ Brand Ambassadors ◦ On-Site Management ◦ Tours ◦ Transportation ◦
3545 Aero Ct. | Suite C| San Diego, CA | 92123
www.sandiegoeventmanagement.com

4. Advertise with The Visitor’s Passport
Large ad space
Cost: $300
 Highest exposure
 Includes discounted webcast
Small ad space
Cost: $200
 1 of 2 small ad spaces
Large ad space………… 4.5in x 5in
Small ad space………….3.75in x 2.25in
 Please submit ad materials based on
contract
 Please supply a URL
 Print will be sent for client approval
 Content: company logo, address,
telephone #, DEAL, anything above
will be approved upon submission.
YOUR AD HERE!
Webcasts
Cost: $100
Be the featured company of the month in a webcast posted on
the SDEM website, YouTube & all social media sites. Showcase
your company’s specialty and provide a preview of what the
customer’s experience will entail in a 2 minute video interview. **Inquire about first time advertiser rates!

5. San Diego Visitor’s Stats
• Direct visitors spending of $7 billion a year
• Visitor attendance of nearly 30 million people
• 72 meeting/banquet rooms totaling 204,114 square feet at the Convention Center
• 525,701 Gross square feet of contiguous ground-level space at the Convention Center
• 1,100 Meetings, Conferences, Trade Shows, Events and Conventions a year
• An estimated 2.9% increase in attendance in 2012
• 128,000 Attendees for Comic Con International alone, with $67.8 million spending
• Regional economic Impact of $16 billion
• $360 million in tax revenues
• The Convention Center supports almost 12,500 region-wide jobs

6. Contact: Kelsey Lapointe FOR IMMEDIATE RELEASE
Tel. 858.279.6668 ext. 200
Email: kelsey@sdem.us
SAN DIEGO EVENT MANAGEMENT ANNOUNCES THE VISITOR’S PASSPORT
The Visitor’s Passport – Eat, Drink and Play like a Local
San Diego, CA (August 8, 2011) – San Diego’s premier event management company, San Diego Event
Management, announces The Visitor’s Passport, a convention goers dream. The Visitor’s Passport
features exclusive deals on the best local eats, drinks and activities for incoming exhibitors and
attendees.
San Diego Event Management saw an opportunity to help local businesses tap into a bigger audience
by reaching out to incoming convention exhibitors and attendees that pour into the city every week.
San Diego is the 9th top city for conventions across the country and is host to over 1,100 conferences,
trade shows, events and conventions a year. Visitors spend $7 billion annually at thousands of busi-
nesses in the county. This equates to $16 Billion in economic impact for the region. With The Visitor’s
Passport, local businesses are able to capture more of the convention visitor business.
The Visitor’s Passport includes deals from local restaurants, bars and boutiques. TVP is only offered to
people traveling to San Diego for convention purposes. Exhibitors and attendees are able to feel like a
local while getting unique deals to the city’s most treasured spots. With a variety of options, conven-
tion goers can try out some of the favorite venues and hidden gems only the locals know exist.
The Visitor’s Passport is able to get some of the best deals in town by the relationships San Diego
Event Management has fostered with local businesses, which relieves the stress of finding places to
eat and things to do in an unknown city. Not only do convention exhibitors and attendees receive
amazing deals locally, but can also use San Diego Event Management’s other event and destination
management services for any needs while in San Diego.
The Visitor’s Passport is an exclusive offer to convention exhibitors and attendees, where they can
eat, drink and play like a local.
For more information contact: kelsey@sdem.us
###

7. TVP Production Schedule
November 2011
Conventions
Irrigation Show & Exposition- 6,000 attendees
Board of Vocational Nursing- 460 attendees
Magic Grand Prix San Diego- 1,200 attendees
Taking Control of Your Diabetes- 3,000 attendees
American Speech Language Hearing ASSN Annual Meeting- 13,000 attendees
Assembly of God Youth Conference- 6,000 attendees
Adobe Photoshop- 450 attendees
California School Boards Association- 4,000 attendees
Total Attendance: 34,110
Advertisement spots filled, deal defined and graphics/logos collected: October 17th
Design goes to print: October 20th
E-mail sent on: October 24th
Sunday Monday Tuesday Wednesday Thursday Friday Saturday
16 17 18 19 20 21 22
Ad spaces filled w/ all Design goes to print
content submitted
23 24 25 26 27 28 29
Email sent to
Conventions
December 2011
Conventions
American Society of Hematology- 22,000 attendees
San Diego International Auto Show- 5,400 attendees
2nd Annual Firefighters’ Ball- 600 attendees
Total Attendance: 28,000
Advertisement spots filled, deal defined and graphics/logos collected: November 14th
Design goes to print: November 17st
E-mail sent on: November 22nd
Sunday Monday Tuesday Wednesday Thursday Friday Saturday
13 14 15 16 17 18 19
Ad spaces filled w/ all Design goes to print
content submitted
20 21 22 23 24 25 26
Email sent to
Conventions
***Dates & Attendance are Subject to Change

8. TVP Production Schedule
January 2012
Conventions
San Diego Home Show
PCMA Convene- 3,300 attendees
West 2010-AFCEA & USNI- 12,000 attendees
Society for Personality & Social Psychology Annual- 3,200 attendees
Bridal Bazaar- 6,500 attendees
International Meeting for Simulation in Healthcare Annual- 1,600 attendees
Total Attendance: 29,600
Advertisement spots filled, deal defined and graphics/logos collected: December 19th
Design goes to print: December 22nd
E-mail sent on: December 26th
Sunday Monday Tuesday Wednesday Thursday Friday Saturday
18 19 20 21 22 23 24
Ad spaces filled w/ all Design goes to print
content submitted
25 26 27 28 29 30 31
Email sent to
Conventions
February 2012
Conventions
Sharp International Cheer Competition- 3,000 attendees
Firehouse World Exposition & Conference- 4,000 attendees
San Diego County Treasurer Land Auction- 600 attendees
Pain Management Consumer Show- 5,000 attendees
Biophysical Society Annual Meeting- 5,000 attendees
Total Attendance: 17,600
Advertisement spots filled, deal defined and graphics/logos collected: January 16th
Design goes to print: January 19th
E-mail sent on: January 23rd
Sunday Monday Tuesday Wednesday Thursday Friday Saturday
15 16 17 18 19 20 21
Ad spaces filled w/ all Design goes to print
content submitted
22 23 24 25 26 27 28
Email sent to
Conventions
***Dates & Attendance are Subject to Change

9. Terms of Agreement
3545 Aero Ct. | Suite C| San Diego, CA | 92123
www.sandiegoeventmanagement.com
OVERVIEW
TVP will include client’s ad space for the specified month agreed upon.
PHASE 1
 Discussion, emails, and/or phone interview
 Client review and sign up
 Payment due
PHASE 2
 Ad space designed by in-house graphics designer or option to submit your own design available upon request
 Materials submitted for approval
PHASE 3
 Completed flier submitted to your company for approval 48hrs before going to print
 If no requests for changes to ad space, design goes to print on scheduled date
PHASE 4
 TVP distributed to convention exhibitors and attendees
 Your company must measure TVPS redeemed and revenue generated from the total of each party that uses TVP
 Upon expiration of TVP, review of stats i.e. # redeemed, increase in business, ROI, etc.
FEES
Your company will be placed in the agreed upon ad space for the ______________TVP @ the rate of
$_____. month
Final payment will be due within 14 days of receipt of invoice. Payment must be received even if client
misses the materials submitted deadline. Payments are to be made via check to San Diego Event
Management or can be paid via debit/credit card online.
TVP will see to it that you are satisfied with the return on your investment.
By providing your signature below, you are authorizing SDEM to perform the services described herein and
agree to pay according to the payment terms described.
________________________________ _______________
San Diego Event Management Date
________________________________ ________________________________ _______________
Client (print) Client (Signature) Date