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“Feeling Whelmed in a Cause Driven World” Mashable – Summer of Social GoodAugust 28, 2009
We invest in people and ideas that can change the world
I like doing GOOD
If I had to guess… you do too!
WE blog tweet 4 Donate Vote Petition GOOD
D GOOD
FOR  GOODness SAKE!!!
	All competing for two things:  Our limited resources Our limited attention spans 1.5 Million Nonprofits  …in the United States alone
Online Fundraising Remains Strong… Twestival ($250K) Global Giving US Challenge ($340K) Causes Birthday Wish  ($2M in past 6 mos)
SOCIAL  MEDIA
SOCIAL  CONNECTIONS
89% of charitable organizations are using some form of social media including 66 % of respondents in 2007 and 75% in 2008 report they monitor the Internet for buzz, posts, conversations etc.  More than 80% of those studied feel that social media is at least “somewhat important” to their future strategy; 45% responded that social media is very important Reference: The University of Massachusetts Dartmouth Center for Marketing Research
So, while all of this transactional giving behavior surrounds us:  ,[object Object]
Are we really giving because we are compelled to support an organization? 
Are we stopping to ask whether our couple of dollars will really make a difference? ,[object Object]
Take Action Escalator… start a movement start an organization start a group/club join a movement volunteer sign a petition donate slactivism: send an e-mail, post a link, discuss, play a game, prosumerism

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Mashable Presentation Final

  • 1. “Feeling Whelmed in a Cause Driven World” Mashable – Summer of Social GoodAugust 28, 2009
  • 2. We invest in people and ideas that can change the world
  • 4. If I had to guess… you do too!
  • 5.
  • 6. WE blog tweet 4 Donate Vote Petition GOOD
  • 8. FOR GOODness SAKE!!!
  • 9. All competing for two things: Our limited resources Our limited attention spans 1.5 Million Nonprofits …in the United States alone
  • 10. Online Fundraising Remains Strong… Twestival ($250K) Global Giving US Challenge ($340K) Causes Birthday Wish ($2M in past 6 mos)
  • 13. 89% of charitable organizations are using some form of social media including 66 % of respondents in 2007 and 75% in 2008 report they monitor the Internet for buzz, posts, conversations etc. More than 80% of those studied feel that social media is at least “somewhat important” to their future strategy; 45% responded that social media is very important Reference: The University of Massachusetts Dartmouth Center for Marketing Research
  • 14.
  • 15. Are we really giving because we are compelled to support an organization? 
  • 16.
  • 17. Take Action Escalator… start a movement start an organization start a group/club join a movement volunteer sign a petition donate slactivism: send an e-mail, post a link, discuss, play a game, prosumerism