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BARRY O’REILLY 1
Why Great Leaders Must Unlearn to
Succeed in Today’s Exponential World
Host: Mark Graban
Senior Advisor, KaiNexus
Mark@KaiNexus.com
Presenter: Barry O’Reilly
Author of Unlearn
barry@barryoreilly.com
BARRY O’REILLY 2
Webinar Logistics
• Presentation	(45	minutes)
• Q&A	(10	minutes)
– Use	the	GoToWebinar	
Meeting	Panel	to	
submit	a	question	at
any	time
• Recording	link	&	slides	will	be	sent	via	email
– Also	– see	the	“Handouts”	feature	and	Chat	box
BARRY O’REILLY 3
Presenter Background
About	Barry	O’Reilly
• Author	of Unlearn:	Let	Go	of	Past	Success	to	
Achieve	Extraordinary	Results
• Co-author	of	Lean	Enterprise:	How	High-
Performing	Organizations	Innovate	at	Scale
• Founder	of	ExecCamp
• Faculty	at	Singularity	University
• University:
– Business	Information	Systems	and	Management,	
Technological	University	Dublin
BARRY O’REILLY 4
BARRY O’REILLY
having fought successively against all peoples, 

they always gave up their own practices 

as soon as they found better ones..
Baron de Montesquieu
5
Considerations on the Causes of the Greatness of the Romans and Their Decline (1734)
BARRY O’REILLY
• Today’s problems come from yesterday’s “solutions.”
• The harder you push, the harder the system pushes back.
• Behavior grows better before it grows worse.
• The easy way out usually leads back in
• The cure can be worse than the disease.
• Faster is slower.
• Cause and effect are not closely related in time and space.
• Small changes can produce big results—but the areas of highest 

leverage are often the least obvious.
• You can have your cake and eat it too—but not at once.
• Dividing an elephant in half does not produce two small elephants.
• There is no blame.
LEARNING ORGANIZATIONS
6
Peter Senge, The Fifth Discipline: The Art and Practice of the Learning Organization (1990)
BARRY O’REILLY
Knowledge grows, and simultaneously 

it becomes obsolete as reality changes. 



Understanding involves both learning
new knowledge and discarding obsolete
and misleading knowledge.
Bo Hedberg
7
How organizations learn and unlearn, Handbook of organizational design, Vol. 1. Oxford: Oxford University Press (1981)
BARRY O’REILLY
WORLD MOST VALUABLE COMPANIES
8
1998 2008 2018
Microsoft Exxon Apple
General Electric General Electric Amazon
Exxon Microsoft Microsoft
Shell AT&T Alphabet
Merck Procter and Gamble Facebook
BARRY O’REILLY
1998 2008 2018
Microsoft Exxon Apple
General Electric General Electric Amazon
Exxon Microsoft Microsoft
Shell AT&T Alphabet
Merck Procter and Gamble Facebook
WORLD MOST VALUABLE COMPANIES
9
BARRY O’REILLY
Disruption does not actually apply to organizations.
The truth is it applies to individuals
@barryoreilly
10
Unlearn: Let Go of Past Success to Achieve Extraordinary Results
BARRY O’REILLY 11
Right now, your company has 21st century Internet
enabled business processes,
mid 20th century management processes,
all built atop 19th century management principles.
Gary Hamel, American Management Expert
BARRY O’REILLY
Unlearning is…
the conscious act of letting go of outdated information 

and actively engaging in taking in new information 

to inform effective decision making and action.
@barryoreilly
12
Unlearn: Let Go of Past Success to Achieve Extraordinary Results
BARRY O’REILLY
CYCLE OF UNLEARNING
13
Barry O’Reilly, Unlearn bit.ly/unlearnbook
BARRY O’REILLY 14
I want
YOU (NOT ME)
to transform
https://upload.wikimedia.org/wikipedia/commons/f/f3/Uncle_Sam_(pointing_finger).jpg
ExecCamp http://www.execcamp.com
ExecCamp
Break The Model. Reinvent The Business
BARRY O’REILLY
HOW DOES IT WORK?
16
ExecCamp http://www.execcamp.com
!+"
BARRY O’REILLY
• Curiosity
• Ownership
• Commitment
• Comfort with being uncomfortable
• Create safety to succeed

CHARACTERISTICS YOU MUST CULTIVATE TO UNLEARN
17
Barry O’Reilly, Unlearn bit.ly/unlearnbook
“The challenge we have in this company is that we just need to change the leadership mindset”
- every executive team ever!
UNLEARN
LEADERSHIP
MINDSET
18
BARRY O’REILLY 19
$365 Billioninvested in
executive development each year
1 in 4say training was
critical to business outcomes
HBR, Why Leadership Training Fails https://hbr.org/2016/10/why-leadership-training-fails-and-what-to-do-about-it
BARRY O’REILLY
UNLEARNING LEADERSHIP MINDSET
20
Unlearn by Barry O’Reilly, bit.ly/unlearnbook
BARRY O’REILLY
• The holding company of Aer Lingus, British Airways, Iberia,
LEVEL, Vueling, Avios Group Limited, and IAG Cargo.
• The sixth largest airline company in the world, based on revenue
of €22.9 billion in 2017.
• 63,000 employees, 547 aircraft, and carries some 105 million
passengers each year.
INTERNATIONAL AIRLINES GROUP
21
Unlearn by Barry O’Reilly, bit.ly/unlearnbook
BARRY O’REILLY
22
CxO CxO CxOCustomer Customer Customer
What do you
think of my
amazing idea?
Dumb customer…
Get me another one…
And another…
And another…
Wait.. maybe it does suck?
It sucks
It still
sucks
Awesome!
How can I make it
better?
What do you
think of this idea?
Unlearn Zone Relearn until Breakthrough Extraordinary Results
It sucks
BARRY O’REILLY 23
BARRY O’REILLY 24
BARRY O’REILLY
Part of unlearning is not getting stuck doing only what worked
in the past. When 97 percent of people think you should just
go back to doing what you've been doing, or resist the change
that you are trying to make, you know you’re on to something,
and that’s where the breakthrough journey begins...
Stephen Scott Chief Digital Officer at IAG’s AVIOS Group Limited
25
“I like to listen. I have learned a great deal from listening carefully. Most people never listen”
Ernest Hemingway
UNLEARN
KNOWING IT ALL
26
BARRY O’REILLY 27
BARRY O’REILLY 28
BARRY O’REILLY 29
BARRY O’REILLY 30
UNLEARNING IS NOT A ONE TIME EVENT ———— IT’S CONTINUOUS
BARRY O’REILLY 31
“Failure is the key to success; each mistake teaches us something”
Morihei Ueshiba
UNLEARN
MISTAKES
32
BARRY O’REILLY 33
NASA Gallery https://www.nasa.gov/multimedia/imagegallery/index.html
BARRY O’REILLY
NASA was great at learning, but we usually had
to fail really big before it became important
enough for us to unlearn and then move forward
Edward J Hoffman, PhD, Former, NASA Chief Knowledge Officer
34
BARRY O’REILLY
SURVIVAL ANXIETY vs LEARNING ANXIETY
35
Edgar Schein, Organization Culture and Leadership
LEARNING
ANXIETY
SURVIVAL
ANXIETY
BARRY O’REILLY
THE PYRAMID OF ADVANTAGE OR CATASTROPHE
36
Ed Hoffman and Barry O’Reilly, bit.ly/unlearnbook
BARRY O’REILLY
GOOGLE ARISTOTLE PROJECT
37
Project Aristotle https://rework.withgoogle.com/print/guides/5721312655835136/
Leading indicator for
high performance
teams was not how
smart you are but how
safe the team feel with
one another
BARRY O’REILLY
THE PYRAMID OF ADVANTAGE OR CATASTROPHE
38
Ed Hoffman and Barry O’Reilly, bit.ly/unlearnbook
BARRY O’REILLY
The best way I know is for us to share our
stories —not in PowerPoint—but personally
We strive for a culture of speaking up 

with concerns, and a culture of 

leaders who stay curious
Robert Lightfoot, former NASA Acting Administrator
39
“You can’t go back and change the beginning, but you can start where you are and change the ending”
C. S. Lewis
HOW YOU CAN
THINK BIG AND START SMALL
TO UNLEARN TODAY
40
BARRY O’REILLY 41
The Power of Unlearning, https://barryoreilly.com/the-power-of-unlearning/
BARRY O’REILLY 42
THINK BIG START SMALL
COURAGE OVER COMFORT
SCALE SAFETY
@barryoreilly
Unlearn: Let Go of Past Success to Achieve Extraordinary Results
BARRY O’REILLY
In order to succeed, it's critical for everyone from
executives to entrepreneurs to know how to let go of
behavior and methods that have helped them achieve in
the past but are now limiting.
UNLEARN explains how to enter into a continuous cycle
of replacing old ideas and models with new ones in order
to adapt in an ever-changing world. Founded on clear
principles and filled with stories from the field, it
advocates for courage over comfort not just now, but in
whatever circumstances the future offers up.
— Eric Ries, founder LTSE and 

author of "The Startup Way” and “The Lean Startup”
CURIOUS TO UNLEARN MORE?
43
Order at: http://bit.ly/unlearnbook
THANK YOU
Barry O’Reilly

Business Advisor, Entrepreneur,
Faculty Singularity University and
Author of Unlearn: Let Go of Past Success to

Achieve Extraordinary Results
barry@barryoreilly.com
@barryoreilly
Join https://barryoreilly.com/newsletter/ for slides and samples of Unlearn, Lean Enterprise and more
BARRY O’REILLY 45
Announcements
(Then Q&A)
BARRY O’REILLY 46
Future Webinars
• Find	the	link	to	register	(via	Lean	Frontiers)	at	
www.KaiNexus.com/webinars
• Mark	Graban	and	Mike	Wiersma,	of	Whirlpool
– “Simple	CI:	Creating	a	CI	Process	That	is	Easy	for	Anyone	to	Follow”
• March	12
• Open	to	all!
BARRY O’REILLY 47
Podcasts
• www.KaiNexus.com/podcasts
• Subscribe	via:
– iTunes
– Google	Play
– Stitcher
BARRY O’REILLY 48
Other Resources
www.KaiNexus.com
BARRY O’REILLY 49
Q&A
• Web:
– www.kainexus.com
– blog.kainexus.com
– www.valuecapturellc.com
• Webinars	on	Demand:
– www.kainexus.com/webinars
• Social	Media:
– www.twitter.com/kainexus
– www.linkedin.com/company/kainexus
– www.facebook.com/kainexus
Mark Graban
Senior Advisor, KaiNexus
Mark@KaiNexus.com
Presenter: Barry O’Reilly
Author of Unlearn
barry@barryoreilly.com

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Why Great Leaders Must Unlearn to Succeed in Today’s Exponential World

  • 1. BARRY O’REILLY 1 Why Great Leaders Must Unlearn to Succeed in Today’s Exponential World Host: Mark Graban Senior Advisor, KaiNexus Mark@KaiNexus.com Presenter: Barry O’Reilly Author of Unlearn barry@barryoreilly.com
  • 2. BARRY O’REILLY 2 Webinar Logistics • Presentation (45 minutes) • Q&A (10 minutes) – Use the GoToWebinar Meeting Panel to submit a question at any time • Recording link & slides will be sent via email – Also – see the “Handouts” feature and Chat box
  • 3. BARRY O’REILLY 3 Presenter Background About Barry O’Reilly • Author of Unlearn: Let Go of Past Success to Achieve Extraordinary Results • Co-author of Lean Enterprise: How High- Performing Organizations Innovate at Scale • Founder of ExecCamp • Faculty at Singularity University • University: – Business Information Systems and Management, Technological University Dublin
  • 5. BARRY O’REILLY having fought successively against all peoples, 
 they always gave up their own practices 
 as soon as they found better ones.. Baron de Montesquieu 5 Considerations on the Causes of the Greatness of the Romans and Their Decline (1734)
  • 6. BARRY O’REILLY • Today’s problems come from yesterday’s “solutions.” • The harder you push, the harder the system pushes back. • Behavior grows better before it grows worse. • The easy way out usually leads back in • The cure can be worse than the disease. • Faster is slower. • Cause and effect are not closely related in time and space. • Small changes can produce big results—but the areas of highest 
 leverage are often the least obvious. • You can have your cake and eat it too—but not at once. • Dividing an elephant in half does not produce two small elephants. • There is no blame. LEARNING ORGANIZATIONS 6 Peter Senge, The Fifth Discipline: The Art and Practice of the Learning Organization (1990)
  • 7. BARRY O’REILLY Knowledge grows, and simultaneously 
 it becomes obsolete as reality changes. 
 
 Understanding involves both learning new knowledge and discarding obsolete and misleading knowledge. Bo Hedberg 7 How organizations learn and unlearn, Handbook of organizational design, Vol. 1. Oxford: Oxford University Press (1981)
  • 8. BARRY O’REILLY WORLD MOST VALUABLE COMPANIES 8 1998 2008 2018 Microsoft Exxon Apple General Electric General Electric Amazon Exxon Microsoft Microsoft Shell AT&T Alphabet Merck Procter and Gamble Facebook
  • 9. BARRY O’REILLY 1998 2008 2018 Microsoft Exxon Apple General Electric General Electric Amazon Exxon Microsoft Microsoft Shell AT&T Alphabet Merck Procter and Gamble Facebook WORLD MOST VALUABLE COMPANIES 9
  • 10. BARRY O’REILLY Disruption does not actually apply to organizations. The truth is it applies to individuals @barryoreilly 10 Unlearn: Let Go of Past Success to Achieve Extraordinary Results
  • 11. BARRY O’REILLY 11 Right now, your company has 21st century Internet enabled business processes, mid 20th century management processes, all built atop 19th century management principles. Gary Hamel, American Management Expert
  • 12. BARRY O’REILLY Unlearning is… the conscious act of letting go of outdated information 
 and actively engaging in taking in new information 
 to inform effective decision making and action. @barryoreilly 12 Unlearn: Let Go of Past Success to Achieve Extraordinary Results
  • 13. BARRY O’REILLY CYCLE OF UNLEARNING 13 Barry O’Reilly, Unlearn bit.ly/unlearnbook
  • 14. BARRY O’REILLY 14 I want YOU (NOT ME) to transform https://upload.wikimedia.org/wikipedia/commons/f/f3/Uncle_Sam_(pointing_finger).jpg
  • 16. BARRY O’REILLY HOW DOES IT WORK? 16 ExecCamp http://www.execcamp.com !+"
  • 17. BARRY O’REILLY • Curiosity • Ownership • Commitment • Comfort with being uncomfortable • Create safety to succeed
 CHARACTERISTICS YOU MUST CULTIVATE TO UNLEARN 17 Barry O’Reilly, Unlearn bit.ly/unlearnbook
  • 18. “The challenge we have in this company is that we just need to change the leadership mindset” - every executive team ever! UNLEARN LEADERSHIP MINDSET 18
  • 19. BARRY O’REILLY 19 $365 Billioninvested in executive development each year 1 in 4say training was critical to business outcomes HBR, Why Leadership Training Fails https://hbr.org/2016/10/why-leadership-training-fails-and-what-to-do-about-it
  • 20. BARRY O’REILLY UNLEARNING LEADERSHIP MINDSET 20 Unlearn by Barry O’Reilly, bit.ly/unlearnbook
  • 21. BARRY O’REILLY • The holding company of Aer Lingus, British Airways, Iberia, LEVEL, Vueling, Avios Group Limited, and IAG Cargo. • The sixth largest airline company in the world, based on revenue of €22.9 billion in 2017. • 63,000 employees, 547 aircraft, and carries some 105 million passengers each year. INTERNATIONAL AIRLINES GROUP 21 Unlearn by Barry O’Reilly, bit.ly/unlearnbook
  • 22. BARRY O’REILLY 22 CxO CxO CxOCustomer Customer Customer What do you think of my amazing idea? Dumb customer… Get me another one… And another… And another… Wait.. maybe it does suck? It sucks It still sucks Awesome! How can I make it better? What do you think of this idea? Unlearn Zone Relearn until Breakthrough Extraordinary Results It sucks
  • 25. BARRY O’REILLY Part of unlearning is not getting stuck doing only what worked in the past. When 97 percent of people think you should just go back to doing what you've been doing, or resist the change that you are trying to make, you know you’re on to something, and that’s where the breakthrough journey begins... Stephen Scott Chief Digital Officer at IAG’s AVIOS Group Limited 25
  • 26. “I like to listen. I have learned a great deal from listening carefully. Most people never listen” Ernest Hemingway UNLEARN KNOWING IT ALL 26
  • 30. BARRY O’REILLY 30 UNLEARNING IS NOT A ONE TIME EVENT ———— IT’S CONTINUOUS
  • 32. “Failure is the key to success; each mistake teaches us something” Morihei Ueshiba UNLEARN MISTAKES 32
  • 33. BARRY O’REILLY 33 NASA Gallery https://www.nasa.gov/multimedia/imagegallery/index.html
  • 34. BARRY O’REILLY NASA was great at learning, but we usually had to fail really big before it became important enough for us to unlearn and then move forward Edward J Hoffman, PhD, Former, NASA Chief Knowledge Officer 34
  • 35. BARRY O’REILLY SURVIVAL ANXIETY vs LEARNING ANXIETY 35 Edgar Schein, Organization Culture and Leadership LEARNING ANXIETY SURVIVAL ANXIETY
  • 36. BARRY O’REILLY THE PYRAMID OF ADVANTAGE OR CATASTROPHE 36 Ed Hoffman and Barry O’Reilly, bit.ly/unlearnbook
  • 37. BARRY O’REILLY GOOGLE ARISTOTLE PROJECT 37 Project Aristotle https://rework.withgoogle.com/print/guides/5721312655835136/ Leading indicator for high performance teams was not how smart you are but how safe the team feel with one another
  • 38. BARRY O’REILLY THE PYRAMID OF ADVANTAGE OR CATASTROPHE 38 Ed Hoffman and Barry O’Reilly, bit.ly/unlearnbook
  • 39. BARRY O’REILLY The best way I know is for us to share our stories —not in PowerPoint—but personally We strive for a culture of speaking up 
 with concerns, and a culture of 
 leaders who stay curious Robert Lightfoot, former NASA Acting Administrator 39
  • 40. “You can’t go back and change the beginning, but you can start where you are and change the ending” C. S. Lewis HOW YOU CAN THINK BIG AND START SMALL TO UNLEARN TODAY 40
  • 41. BARRY O’REILLY 41 The Power of Unlearning, https://barryoreilly.com/the-power-of-unlearning/
  • 42. BARRY O’REILLY 42 THINK BIG START SMALL COURAGE OVER COMFORT SCALE SAFETY @barryoreilly Unlearn: Let Go of Past Success to Achieve Extraordinary Results
  • 43. BARRY O’REILLY In order to succeed, it's critical for everyone from executives to entrepreneurs to know how to let go of behavior and methods that have helped them achieve in the past but are now limiting. UNLEARN explains how to enter into a continuous cycle of replacing old ideas and models with new ones in order to adapt in an ever-changing world. Founded on clear principles and filled with stories from the field, it advocates for courage over comfort not just now, but in whatever circumstances the future offers up. — Eric Ries, founder LTSE and 
 author of "The Startup Way” and “The Lean Startup” CURIOUS TO UNLEARN MORE? 43 Order at: http://bit.ly/unlearnbook
  • 44. THANK YOU Barry O’Reilly
 Business Advisor, Entrepreneur, Faculty Singularity University and Author of Unlearn: Let Go of Past Success to
 Achieve Extraordinary Results barry@barryoreilly.com @barryoreilly Join https://barryoreilly.com/newsletter/ for slides and samples of Unlearn, Lean Enterprise and more
  • 46. BARRY O’REILLY 46 Future Webinars • Find the link to register (via Lean Frontiers) at www.KaiNexus.com/webinars • Mark Graban and Mike Wiersma, of Whirlpool – “Simple CI: Creating a CI Process That is Easy for Anyone to Follow” • March 12 • Open to all!
  • 47. BARRY O’REILLY 47 Podcasts • www.KaiNexus.com/podcasts • Subscribe via: – iTunes – Google Play – Stitcher
  • 48. BARRY O’REILLY 48 Other Resources www.KaiNexus.com
  • 49. BARRY O’REILLY 49 Q&A • Web: – www.kainexus.com – blog.kainexus.com – www.valuecapturellc.com • Webinars on Demand: – www.kainexus.com/webinars • Social Media: – www.twitter.com/kainexus – www.linkedin.com/company/kainexus – www.facebook.com/kainexus Mark Graban Senior Advisor, KaiNexus Mark@KaiNexus.com Presenter: Barry O’Reilly Author of Unlearn barry@barryoreilly.com