2. THE MOST COMPREHENSIVE
DEAL INTELLIGENCE
PLATFORM ACROSS ASEAN &
INDIA
DEALSTREETASIA.com is a financial news platform tracking private equity, venture
capital activity, deal flows, initial public offers, investments, fund-raising, startups and
targets to be the go-to destination portal for deal activity in Asia.
Headquartered in Singapore, DEALSTREETASIA has a team of 16 experienced
journalists reporting from dynamic business cities in ASEAN and India.
Our focus on news gathering, exclusive deal breaks and interviews, and big picture
coverage of the ASEAN investment corridor differentiates us in an aggregation-
dominant market. Our readers can make informed decisions armed with intelligence of
frontier and emerging markets.
In just over a year of existence, we have broken new ground with original content
making the deal ecosystem more visible and thus providing deal engineers a
competitive edge.
We have forged partnerships with wire services and leading business news brands to
ensure a holistic coverage of the deal economy. After all, business intent is expressed
through deals.
350 K +
page views per month
ASEAN, USA, India
lead audience
8000 + subscribers,
50% + open rate for newsletter
Alliances & partnerships
with wire services
Exclusive access to
newsmakers
3. dealstreetasia.com
News on PE/VC, fund-
raising, IPOs, Exits, Returns,
seed & angel investing,
intermediaries
M&A, Partnerships
Coverage of hot investment
themes and sectors
Macroeconomic trends,
Policy, Regulators
Interviews, Business
Strategy, Startup Stories
Analytics
FOCUSSED AND COMPREHENSIVE CONTENT
4. dealstreetasia.com
UNMATCHED COVERAGE IN ASEAN AND INDIA
PHILLIPPINES
INDONESIA
MYANMAR
VIETNAM
MALAYSIA
THAILAND
SINGAPORE
INDIA
16-strong team of seasoned journalists
Average of 40 daily stories from Asia
Original news & holistic tracking of
Asian deal ecosystem
“DEALSTREETASIA is a must read for leaders trying
to keep their fingers on the pulse of Asia. It provides
crisp, clear, comprehensive coverage across
sometimes overlooked markets in the region. Highly
recommended,”
Scott Anthony, author and managing partner,
Innosight Ventures
5. dealstreetasia.com
READERSHIP: GAINING TRACTION
MONTHLY PAGE VIEWS
16,500
344,500
0
50,000
100,000
150,000
200,000
250,000
300,000
350,000
es
MONTHLY UNIQUE USERS
Source: Google Analytics
6,000
128,700
-
20,000
40,000
60,000
80,000
100,000
120,000
140,000
Jan-15 Feb-15 Mar-15 Apr-15 May-15 Jun-15 Jul-15 Aug-15 Sep-15 Oct-15 Nov-15 Dec-15
Our readership has
steadily increased in
the year since we
launched, adding 20 x
readers and
readership.
6. dealstreetasia.com
READERSHIP: GROWING BASE OF LOYAL READERS
Source: Google Analytics Jan 2016
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
January
February
March
April
May
June
July
August
September
October
November
December
NEW USERS
RETURNING USERS
RETENTION RATIO STABLE
New Users
64%
Returning
Users
36%
BECOMING A HABIT
7. dealstreetasia.com
READERSHIP: PAN MARKET APPEAL AND GROWTH
Source: Google Analytics
0 20 40 60 80 100
Philippines
Thailand
Vietnam
Hong Kong
Japan
Malaysia
United Kingdom
Singapore
United States
Indonesia
Myanmar (Burma)
India
Top Countries % Traffic
USA 24.6%
Singapore 16.7%
India 15.4%
Malaysia 7.4%
Indonesia 5.2%
GLOBAL APPEAL READER ACQUISITION RATE
8. dealstreetasia.com
SECTOR AGNOSTIC
NEWS FOCUSSED
GEOGRAPHIC SPREAD
ON-GROUND PRESENCE
COMPETITION: WE ARE IN A LEAGUE OF OUR OWN
Competition focused on tech & startups,
real estate & markets
(vs. Tech In Asia, The Edge)
Pan-Asia, with presence in frontier markets
(vs. VCCIRCLE and other India players, DMA)
Financial database providers have
sparse news and current stories
(vs. AVCJ/Merger Market, e27)
Original stories sourced by dedicated in-market
journalists, not relying on curation
(vs. AVCJ/Merger Market, e27)
9. dealstreetasia.com
We are in the business of democratizing deals, making them visible and thus accessible to a
wider array of investors, helping businesses and deal engineers alike.
Our news platform, powered by talented journalists across the most important business
centers in Asia, is our primary differentiator. We write original stories, we do not rely on
curation.
Our focus is on facts and data, not features. This is our springboard to creating a world-class
deal intelligence platform building on our unique strengths.
Comprehensiveness is our strength, we cover more geographies and more sectors, we cover
them faster and with the highest number of stories across competitors.
OUR VALUE PROPOSITION
MAKING DEAL OPPORTUNITIES VISIBLE
SM
10. dealstreetasia.com
OUR INVESTORS
India’s 2nd largest media group
Publish Hindustan Times and Mint
Singapore based angel investors
Venture funding arm of
The Thakral Group, Singapore
Vijay Shekhar Sharma
Founder, PAYTM
12. dealstreetasia.com
LEADERBOARD
MEDIUM
RECTANGLE
TOP
MEDIUM
RECTANGLE
BOTTOM
HOME/COUNTRY PAGES INSIDE PAGES
DISPLAY ADVERTISING
DealStreetAsia used IAB Standards for Web and Mobile display
advertising.
The positions on Home/Country and individual story pages are
indicated alongside.
These positions may be sponsored as individual units as well as a
combination. We are happy to discuss with you the requirements
and customize a solution for your needs.
POSITION SIZE
RATE
SGD PER MONTH
Leaderboard
(Home/Inside)
750 x 90 5000
Medium
Rectangle (Home/Country)
300 x 250 3500 (Top)
2500 (Bottom)
Large
Rectangle (Inside pages)
300 x 600 2500
Mobile Banner 320 x 50 1000
LARGE
RECTANGLE
72 DPI max. Max size 60k.
Discounts apply on longer term commitments
LEADERBOARD LEADERBOARD
13. dealstreetasia.com
NATIVE ADS
DealStreetAsia, working with internal communications
teams and agencies, will customize your stories in our own
voice.
These native ads will be clearly disclosed as advertising.
Our editorial guidelines will be applied on a story basis.
We can customise packages of stories, based on markets,
categories and utility to our readers.
Packages will be put together in consultation with your
marketing team.
COLLABORATION OPPORTUNITIES
NEWSLETTER
Every morning, over 8000 newsletter subscribers receive a
compendium of the previous day’s top stories. We see
open rates of over 50%, testifying to the utility of the
product to our readers.
Newsletter sponsorship is an opportunity for brands to
interact directly with our readers. All sponsorship deals will
have a one for one advertising email bundled in.
Monthly sponsorship packages start at SGD 15000.
Discounts available for term commitments.
14. dealstreetasia.com
BESPOKE BRIEFINGS
Today’s rapidly evolving ecosystem and hyper-competition to wrest the best deals needs bespoke approaches to understanding
opportunities.
DealStreetAsia will put together a panel of experts, with deep knowledge and experience in your area of interest, to brief a team
of your senior executives. Moderated by the Editor in Chief, these briefings will be exclusive and the content will be made
available for sharing within your company content assets.
We will publish edited excerpts of the Briefing on DealStreetAsia.com, to provide access to a wider audience.
One time briefings start at SGD 25,000, excluding venue and hospitality expenses.
GAIN FROM OUR ACCESS TO EXPERTS
15. dealstreetasia.com
LET’S TALK
Joji Thomas Philip
Founder and Editor-in-Chief
+65 9452 7003
joji@dealstreetasia.com
Sushobhan Mukherjee
Co-founder
+65 8163 6907
sushobhan@dealstreetasia.com
DEALSTREETASIA Pte. Ltd.
77A, Boat Quay, Singapore, 049865.