O slideshow foi denunciado.
Seu SlideShare está sendo baixado. ×

The new era of customer relationships (Relate Live Sydney)

Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Carregando em…3
×

Confira estes a seguir

1 de 37 Anúncio

The new era of customer relationships (Relate Live Sydney)

Baixar para ler offline

Mikkel Svane, CEO, Zendesk

Business models, consumer expectations, and technologies are evolving. The best brands are moving from transaction based to life-cycle engagements with their customers. Mikkel Svane explores how this transformation is reshaping the future of customer service and engagement, and what you can do to build customer trust, loyalty, and evangelism for the long haul. Joining Mikkel will be Andy Lark, Chief Marketing and Business Officer at Xero.

A CANDID CONVERSATION AROUND CONSCIOUS CONSUMERISM
Bec Scott, CEO and Founder of Streat

Mikkel Svane, CEO, Zendesk

Business models, consumer expectations, and technologies are evolving. The best brands are moving from transaction based to life-cycle engagements with their customers. Mikkel Svane explores how this transformation is reshaping the future of customer service and engagement, and what you can do to build customer trust, loyalty, and evangelism for the long haul. Joining Mikkel will be Andy Lark, Chief Marketing and Business Officer at Xero.

A CANDID CONVERSATION AROUND CONSCIOUS CONSUMERISM
Bec Scott, CEO and Founder of Streat

Anúncio
Anúncio

Mais Conteúdo rRelacionado

Diapositivos para si (20)

Quem viu também gostou (8)

Anúncio

Semelhante a The new era of customer relationships (Relate Live Sydney) (20)

Mais de Zendesk Relate (18)

Anúncio

Mais recentes (20)

The new era of customer relationships (Relate Live Sydney)

  1. 1. What will achieve?
  2. 2. Relationships 
 are 
 Complicated
  3. 3. The nature of 
 customer relationships 
 is changing
  4. 4. Promoter
 Economy New 
 Business
 Models Conscious 
 Consumers Global 
 Trends
  5. 5. New
 Business 
 Models
  6. 6. New Recipes Blog ContentFeatured Chefs
  7. 7. 1yr 6yr Great Customer 
 Experience 
 increases Lifetime Value
  8. 8. Loyalty 
 drives 
 Revenue 
 Growth 2 
 Years 1 
 Year Aggregate 
 Revenue >2xRevenue 15% Churn 5% Churn
  9. 9. Promoter 
 Economy
  10. 10. Referral
 over sales 98% CSAT 3x more 
 support agents
  11. 11. Satisfied customers promote brands Detractors Passives Promoters 62% Promoters 70% Detractors
  12. 12. Conscious Consumers
  13. 13. Corporate Social Responsibility 
 influences where Millennials choose to… Corporate Social Responsibility 
 influences where Millennials choose to… 82% Recommend 74% Work 4% 6 Invest
  14. 14. EvangelismLoyalty Trust Customer Relationships
  15. 15. LIVE Andy Lark Xero Chief Marketing and Business Officer
  16. 16. Big Data Innovation of the Year
  17. 17. Automatic Answers Early Access Program zendesk.com/automatic Brett Adam Vice President Engineering 
 & Managing Director Australia
  18. 18. #RelateLive

×