Module 18 Contemporary Philippine Arts From The Regions

1. PHILIPPINE INDEPENDENT
CINEMA
Module 18

2. Indie vs. Mainstream
 “Indie films of the yesteryears have often
been viewed as “highly intellectual” or
“pretentious” for its depth and
ambiguity.” It is all about where people
wanted to see something darker, or
some themes would be more about
escape.”
 “Mainstream was all about love teams.

3. Indie vs. Mainstream
 Teddy Co coined the term “midstream”
in reference to the “stream” of films that
are neither clearly perceived as indie nor
as mainstream
 Examples:
Antoinette Jadaone’s That Thing
Called Tadhana
Jerrold Tarog’s Heneral Luna)

4. Indie vs. Mainstream
 "The indies provide fresh content
which the studios are lacking in, and
the studios provide advertising and
distribution machinery, which the
indies don't have”

5. ADVANTAGES OF
MAINSTREAM MOVIES

6. Distributes to a larger
audience

7. Artists can be known
worldwide

8. Merchandise to promote the
movie

9. Collaborate with popular
artists

10. They are publicized much
quicker.

11. Big production values

12. Synergy with other
producers

13. DISADVANTAGES OF
MAINSTREAM MOVIES

14. Disadvantages of
Mainstream
 Labels can be exploiting the artists.
 Artists are not really authentic.
 They don’t get much say.
 You won’t get all the profits – most of
the share goes to the label.

15. ADVANTAGES OF
INDEPENDENT FILMS

16. Advantages of Indie
 You can have your own independence
 Your own business
 You have freedom to do what you
want
 Have closer connection with fans
 100% profits
 Could go viral through facebook
 Have control over things

17. DISADVANTAGES OF
INDEPENDENT FILMS

18. Disadvantages of Indie
 Not known globally
 Don’t have much reputation, branding or
promoting
 No financial help
 Less connections & influences
 Smaller scale, so less profit
 You have to do it all yourself.

19. Brillante Mendoza
 He has directed 16 films
since 2005
 Award-winning films:
Masahista, Tirador, Serbis,
Kinatay, Thy Womb
 He directed the first State of the Nation Address of
President Duterte.
 He was awarded by the French government the
Knight of the Order of Arts and Letters for his
contributions in world cinema

20. Brillante Mendoza

21. Adolf Alix

22. Lav Diaz

23. Dante Nico Garcia

24. Other Notable Indie
Filmmakers
 Jerrold Tarog
 Jeffrey Jeturian
 Mark Meily
 Chris Martinez

25. Senior Year by Jerrold Tarog

26. Jerrold Tarog as a Filmmaker

27. Jerrold Tarog as a composer

28. Kubrador by Jeffrey Jeturian

29. Jeffrey Jeturian as a TV
Director

30. Mark Meily

31. Chris Martinez

32. Film Festivals
 Film festivals contribute to the
flourishing of the independent film
industry.
 Many colleges and universities started
integrating film-making as a field of
specialization.

33. Major Film Festivals
 Metro Manila Film Festival (MMFF)
 Sineng Pambansa
 Cinema Rehiyon
 Cinemalaya
 Cinema One Originals
 CineFilipino

34. Metro Manila Film Festival
(MMFF)

35. Metro Manila Film Festival
(MMFF)
 The annual event began in 1975
 MISSION: A festival that celebrates Filipino
artistic excellence, promotes audience
development, and champions the sustainability
of the Philippine film industry.
 VISION: To develop audience for and and
encourage the production of quality Filipino
films, and to promote the welfare of its
workers.
 Festival highlight: Parade of floats at the
opening of the festival.

36. Sineng Pambansa

37. Sineng Pambansa
 The Film Development Council of the
Philippines’ flagship program.
 MISSION: Revitalize the Filipino film industry
by encouraging and supporting the production
high quality films, and by promoting the works
of Filipino filmmakers to a wider public through
national and international film festivals.
 MAIN THEME: “Bringing the Filipino films to
Filipinos”
 FDCP: International Film Festival Assistance
Program (IFFAP)

38. Cinema Rehiyon

39. Cinemalaya

40. Cinemalaya
 Is a film competition and festival that
aims to encourage the creation of new
cinematic works by Filipino makers.
 Each year, 10 fresh talents are given a
seed grant in order to create the film of
their dreams.
 These films are featured at the CCP
every July

43. Cinema One Originals

44. Cinema One Originals
 A film festival held every November.
 MISSION: To showcase the talents
and diverse voices of the Filipino
independent films.
 Produced by Cinema One – a TV
network.

45. CineFilipino

46. CineFilipino

47. CineFilipino