2. What is the ADDIE Model?
The ADDIE Model is an acronym that stands for Analysis,
Design, Development, Implementation and Evaluation.
Traditionally used by instructional designers as a step-by-step
process in order to plan and create training programs.
3. ADDIE 1975
While the concept of ISD has been around since the early
1950s, ADDIE first appeared in 1975. It was created by the
Center for Educational Technology at Florida State University,
then it was selected by all of the Armed Services as the
primary means for developing training. (Clark, 2004)
The five phases were based somewhat on a previous ISD model
developed by the U.S. Air Force (1970) called the Five Step
Approach. It also has a lot in common with Bela Banathy’s
model. (Clark, 2004)
During this time the term “ADDIE” wasn’t used instead it was
called "ISD" (Instructional Systems Development) or “SAT”
(Systems Approach to Training).
In this phase, the problem is clarified.
The goals and objectives are set and the learning environment,
as well as the knowledge and skills are identified.
Questions that might be asked:
› Who is the audience and what are their characteristics?
› Identify the new behavioral outcome.
› What types of learning constraints exist?
› What are the delivery options?
› What are the online pedagogical considerations?
› What is the timeline for project completion? (ADDIE model)
During this phase you deal with the learning objectives, content,
subject matter analysis, and lesson planning, amongst other
The steps used during the design phase:
› Documentation of the project's instructional, visual and technical
› Apply instructional strategies according to the intended behavioral
outcomes by domain (cognitive, affective, and psychomotor).
› Design the user interface and user experience
› Prototype creation
› Apply visual design (ADDIE model)
Is the creation stage.
Storyboards are created during this time
Graphics are designed and content is written out.
Select method of delivery (handouts, tapes, etc…)
The project is reviewed and fixed based on feedback
The plan is put into action and you are creating a
procedure on how to train the learner.
Project managers check to see if books, tools and hands
on materials are in place.
They also make sure the website is working properly.
Consists of two phases formative and/or summative
Formative evaluation is used daily and weekly to
measure student progress as it happens.
Summative evaluation reveals the content knowledge
and skills students have gained by the end of a course.
ADDIE Model. (2010). In Wikipedia, The Free Encyclopedia.
Retrieved December 5, 2014, 2008, from http://www.learning-theories.
(2012). Definition: ADDIE Instructional Design Process. In unit
Encyclopedia for Teaching with Technology [Web]. Medford,
Massachusetts: Retrieved December 5, 2014 from
Clark, D (2004). ADDIE-1975. Retrieved December 5, 2014
12. Some of the questions
I always ask myself
while designing a
Does this piece take my audience into
Does it hold together cohesively?
Is it clearly written or expressed?
How can I make it more effective?